Is there a common thread that runs through businesses that survive and business that don’t? Our guest today says yes — and it’s the sales organizations that know their clients the best through data analytics. In this episode, I interview Kevin Ascher, Founder and CEO of AcousticSelling, about how data will serve you both in and out of a crisis. What we talked about: -The only 4 KPIs that matter -Making CRM easy & seamless for reps -Tips for cleaning up your data collection -How an AI can make recommendations for which prospects to focus on — with numeric proof For more engaging sales conversations, subscribe to The Sales Engagement Podcast on Apple Podcasts, on Spotify, or on our website.
