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Your huge annual conference was scheduled in early April. Well, all those opportunities got scratched.    How do you recreate a conference-grade level of opportunity using only digital channels?   In this episode, I interview Randy Frisch, CMO at Uberflip, about how to adapt your digital channels for our unprecedented times.   What we talked about: Relevance matters most in marketing right now How to create digital destinations — 3 layers to consider Getting someone to engage means planning their next event For more engaging sales conversations, subscribe to The Sales Engagement Podcast on Apple Podcasts, on Spotify, or on our website.