Many companies will miss their mark when trying to remain competitive or enter a complex marketing world. On this episode, Louis Gudema, Author of Bullseye Marketing, talks with us about the three phase process he outlines in the book and how many years of experience in marketing has molded a practical approach to solid marketing transition. SMB’s are the heart of the economy, but many companies don’t even know how to get in the game. The first steps may be simpler than you think!
