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A good sales pitch is like good storytelling. To perfect your beginning, middle, and end, you need to answer 6 questions road-tested by Joseph Grieves, Training and Development Manager at Operatix. We talked about how to answer these questions: Who are your target persons? How would you summarize your company in 2-3 sentences? What are the biggest pains your service solves? What are the best business benefits to your solution? Who are the current clients you can mention? What value will you give during a meeting? To hear this episode and many more like it, you can subscribe to The B2B Revenue Acceleration Podcast.  If you don’t use Apple Podcasts, you can listen to every episode here.