If you're ready to move beyond hobby podcasting and start building real brand authority, this episode is for you. I'm sitting down with podcast strategist and brand growth expert Chris Jordan, who’s worked behind the scenes with some of the biggest names in entrepreneurship—from Lewis Howes to Daymond John.
Chris shares the real reason some podcasts explode while others fizzle out, how to use podcasting as a tool for business growth, and why visibility isn't just about being everywhere—it’s about being in the right places. We talk podcast hosting vs. guesting, audience alignment, conversion strategy, and the one piece of advice he used to give that he’s now completely rethinking.
Whether you’re launching a new show or looking to sharpen your podcasting presence, this episode will help you podcast smarter—with intention, strategy, and staying power.
Follow Chris at: https://www.linkedin.com/in/imchrisjordan/ and subscribe to his show at https://podcasts.apple.com/us/podcast/the-podcast-game/id1715964822
