Welcome back to Business Book Bites! In today's episode, Karen Williams is chatting with Samantha Pearce, a renowned author, speaker, and founder of SWATT Books Ltd., a top self-publishing consultancy.
In this episode, Sam returns to discuss her latest book, "The Write Strategy", which provides a roadmap for incorporating publishing into a successful business strategy. We dive into Sam's writing journey, from her first book, "Stress-Free Self-Publishing," to her autobiographical work, "From Broken to Brave." Plus, Sam offers a special discount for our listeners for the launch of her latest book and shares her key tips for self-publishing effectively.
The first episode that Sam and Karen recorded together in series one is ‘The secret to securing extensive book distribution’. Fancy being inspired to write and publish your book? Join our next Coffee and Connect Café networking event. It’s on the first Tuesday of each month, from 12-1pm UK time. You can check out all our events and sign up here: www.librotas.com/librotasevents.
Key Takeaways ·
- Practical Strategies for Business Influence: Sam's new book, "The Write Strategy", provides a comprehensive guide to establishing yourself as a key person of influence within your industry. It's packed with actionable tips, exercises, and templates to help you from the spark of an idea to publishing and marketing your book.
- The Power of Self-Publishing: Sam highlighted the value of maintaining ownership and control over your work through self-publishing. Contrary to popular belief, self-publishing can be extremely professional and offers the flexibility to adapt your book to new opportunities without restrictions.
- Giving Books Away as a Business Strategy: One counterintuitive but powerful strategy Sam discussed is giving away copies of your book. This can significantly increase your reach and convert potential clients, demonstrating your expertise and offering profound value—even before a formal engagement.
BioSam Pearce is a renowned author and speaker, and founder of SWATT Books Ltd., a leading self-publishing consultancy recognised by the Alliance of Independent Authors and the Independent Publishers Guild. With over a decade of experience helping business owners, thought leaders and coaches publish professional-quality books, Sam brings a wealth of knowledge and expertise to the business publishing industry.
Website: https://swatt-books.co.uk/the-write-strategy Socials: https://www.facebook.com/SWATTBookshttps://www.instagram.com/swattbookshttps://www.linkedin.com/in/sampearceswattbooks Time stamped overview:
00:00 Writing book tripled my business in months.
05:48 Publishing is emotional, vulnerable, but enhances empathy.
08:43 Write a book to become an influential expert.
12:30 Experts often underestimate their unique knowledge's value.
14:28 Books showcase your style, raising your profile.
18:21 Podcast listeners get 25% off book with QR.
22:10 Self-publish for control over business books. 24:06 Consider traditional vs. self-publishing; quality matters.
Keywords: Sam Pearce, Karen Williams, Swatt Books, Business Book Bites podcast, self-publishing consultancy, alliance of Independent Authors, Independent Publishers Guild, thought leaders, quality books, book publishing industry, book distribution, Amazon, The Write Strategy, business book launch, writing journey, self-publishing, business strategy, business coach, Ian Dixon, Stress Free Self-Publishing, From Broken to Brave, business accelerator course, Daniel Priestley, Dent Global, key person of influence, education bias, book marketing, business ecosystem, sales conversion, traditional publishing vs self-publishing
