On August 12 in pickleball history, a notable milestone occurred in 2022 when ONIX Pickleball partnered with the PPA Tour to host a historic tournament that aired on CBS. This event marked a significant step for the sport as it gained national television exposure, with the Dura Fast 40 pickleball designated as the official ball and ONIX as the official sponsor. The tournament took place from August 12 to 14, 2022, showcasing some of the sport’s top competitors and bringing pickleball to a wider audience through broadcast media.
This milestone is important because national televised coverage represents a major advancement in pickleball’s continued growth and legitimacy as a competitive sport. With millions of players participating and increasing recognition from both sports fans and investors, events like this help pickleball extend beyond its local origins and backyard beginnings to a larger platform. The involvement of companies like ONIX Pickleball and the PPA Tour’s role in organizing high-profile tournaments underscores the sport’s rapid professionalization and its appeal to sponsors.
Moreover, August as a month has become significant in the pickleball community due to the celebration of National Pickleball Day on August 8 in the United States and a few days later in Canada around August 12. This timing nicely coincides with major events like the 2022 televised tournament, highlighting pickleball’s growing cultural presence alongside its competitive expansion.
For listeners interested in the roots of pickleball, the sport was invented in 1965 in Washington state by Joel Pritchard, Bill Bell, and Barney McCallum. It was originally a backyard game combining elements of badminton, tennis, and table tennis, designed as a family-friendly activity. Over the decades, it has grown into one of the fastest-growing sports in America, with millions of players and expanding professional leagues. National exposure, such as the 2022 televised event starting on August 12, helped cement pickleball’s status as a serious competitive sport with broad appeal.
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