01:38 - Matt Krause Introduction
02:56 - The Mindset Change/Attitude Adjustment and The 3 Most Common Misconceptions
- C-Level Executives
- The Elevator Speech
- Follow-up Collateral
08:50 - Impressing and Connecting with the Right People (Positioning)
18:53 - How do you write a speech?
- Talking to the wall (Rubber Ducking)
- Boy Meets Girl
- HGOMM (Hero, Goal, Obstacle, Mentor, Moral)
30:15 - Audience Participation 37:13 - Speechwriting No-Nos
- Do not read off of your script
40:58 - Topic Selection
Check out Matt’s site specifically for The Freelancers’ Show listeners! Picks