1:00: Simon’s introduction
3:00: Hosting meetups and workshops
- How to set up a workshop
- Logistics involved in finding a venue and managing the event
- How to decide what to talk about
- Is it crucial that the meetups be local?
- Eventbrite
13:00: Speaking at conferences
- How it differs from hosting workshops
- How to meet people at the conferences even if you’re not speaking officially
- Getting the audience engaged and ready to take the next step
- LeadPages
22:30: Set up a booth at an industry trade show
- How the look and feel of your booth can draw in attention
- How to best choose an event
- Is it worth investing in company swag to hand out?
- Best way to collect emails at events
- .NetRocks
35:00: Cold Call in Person
- How research can help make a sale
- Why in-person meetings can be more beneficial than telephone calls
- StickyApps
41:50: More from Simon
Picks:
How We Hijacked an Entrepreneur.Com Event Sponsorship for $500 (Jonathan)
Hacking Conferences for Fun and Profit (Jonathan)
LeadPages (Simon)
Nvite (Simon)
