Panel: Reuven Jonathan Stark In this episode of the Freelancer’s Show, Reuven and Jonathan discuss “Optimizing for Conversations.” Jonathan explains what this important tactic is and how it is used to get more leads, raise prices, and increase value. This discussion covers important strategies to help increase trust and between you and the target market, ultimately increasing leads and sales. This is a great episode for the freelancer who wants to add more strategic moves to their marketing. In particular, we dive pretty deep on: