Another Chanel Worth Knowing On the last Industry Night … So I haven’t seen today’s guest in a bit but we do go way back. Years ago on F&TB Chanel Turner came on to talk about Fou-Dre Vodka — she was just 25 and at the time was the youngest black woman to own and operate her own spirit company. She was a FORCE. And here’s the thing about Chanel — she has not slowed down. She then created Global Alliance Distribution - the leading boutique distributor for Craft, Artisanal Wine and Spirit brands in the D.C Metropolitan area. And then because that was just not enough Chanel launched BOWSFEST — The 7th Annual Black Owned Wine & Spirits Festival (BOWSFest) — the largest gathering of its kind across the DMV. It will take place on Saturday, September 30 and we have a lot to catch up on. Guests Social Media Links: Chanel Turner Facebook: https://www.facebook.com/chanel.turner.161 Facebook Business:https://www.facebook.com/bowsfestival Featuring Nycci Nellis https://www.instagram.com/nyccinellis/ https://www.thelistareyouonit.com/ Quotes "Self-distribution gave me control over margins and promotions, fostering rapid market share growth."-Chanel Turner "We didn't want to blend in with the crowd. We aimed to craft something distinctive, a drink that would stand out from the rest."-Chanel Turner Chapters 00:00 - Introduction 06:00 - Turning an Unwanted Chaser into a Sipping Spirit 10:55 - Crafting a Unique Lightning Bolt Bottle 12:38 - The Power of Positive Packaging 15:10 - From Product Creation to Distribution 18:04 - Controlling Distribution for Increased Market Share 21:31 - Creating a Platform for African American Representation 25:06 - Showcasing International Brands in DC 29:47 - Tips for Vendor Selection and Audience Sampling 33:39 - Recognizing Mentorship and Coaching 34:45 - Navigating the Competitive Spirits Industry 42:01 - The Love for Tequila and Hemp Cocktails 44:13 - Surprising Tastes in Bourbons and Whiskeys 50:02 - Conclusion Produced by Heartcast Media http://www.heartcastmedia.com