Most builders use the word custom in their marketing… but what does a custom home really mean?
In this episode, Ryan breaks down the difference between true custom homes, personalized homes, and cost-plus free-for-all builds that create chaos and risk. Using clear, real-world examples, he explains what separates a real custom home builder from the companies that simply let you choose your finishes.
Ryan also explains why Stonewater Homes is built around design-first methodology, systems, predictability, and guaranteed turnkey pricing.
If you’re planning to build or trying to compare builders, this episode is essential. You’ll learn how to evaluate what builders actually mean when they say “custom”, how risk changes across the customization spectrum, and what questions to ask before signing a contract.
Ready to design your custom home? Visit stonewaterhomes.ca
