In the latest episode of BC Food News, host Jennifer English discusses Lionel Messi's new hydration drink, Más+ by Messi. The podcast focuses on the product's impending expansion in New York and other states, offering insight into its unique flavor profiles—all inspired by significant events in Messi's life. Jennifer delves into the tangible benefits of the beverage that prioritizes the health factor by maintaining a balanced blend of electrolytes, vitamins, and antioxidants in its composition. The discussion also includes an overview of the four exclusive flavors, all of which carry elements from Messi's impactful life chapters. Additionally, Jennifer provides information about an upcoming launch event and ways to directly purchase Más+ by Messi online, while shedding light on the entrepreneurial venture between Lionel Messi and Más+ Next Generation Beverage Co.