From planning celebrity-packed events to launching innovative virtual experiences, Jeff Krauss is at the forefront of experiential marketing and event production.In this episode, Jeff shares his journey from a party promoter to the founder of IE Group NYC, a leading event production company that works with top-tier celebrities and influencers. He dives into the challenges of building relationships in a high-stakes industry and how authenticity and humility have played a key role in his success.Jeff also talks about the launch of FanRoom Live, a platform that offers fans unique virtual meet-and-greets with their favorite stars, and how he navigated the shift from live events to digital experiences during the pandemic. He gives a behind-the-scenes look at producing A-list events and the importance of staying grounded, regardless of the glamorous surroundings.🎙️ In this episode, you’ll learn:
- How Jeff transitioned from party promoter to successful entrepreneur
- The key to building strong relationships in the entertainment industry
- How FanRoom Live was born and how it’s changing virtual fan experiences
- The struggles and rewards of producing high-profile events
- Why authenticity is more important than status symbols in business
- The impact of staying grounded in an industry focused on image
This podcast is for you if:- You’re interested in the event production and experiential marketing world- You want to learn how authenticity can help you succeed in a high-stakes industry- You’re a fan of celebrities and curious about the behind-the-scenes of their eventsJeff’s story proves that true success doesn’t come from superficial status, but from creating genuine connections and staying true to who you are.-----🔗 Connect with Jeff Krauss!Instagram:
@iegroupnyc🛜
IE Group Website |
FanRoom Live |
QuoteNotes🔔 Follow us on Instagram!🕶️ Podcast:
@REALMentorsPodcast🎙️ Host:
@SeanMartinMotiv8 |
@theseanmartin-----⭐️ About the REAL Mentors PodcastThe REAL Mentors Podcast is all about bringing authentic stories, inspiring messages, and valuable lessons straight to you. Our mission is simple: alter lives with real examples and provide actionable advice to empower the next generation of leaders, creators, and visionaries. If you’re looking for real-talk and real impact, this is the place for you.-----Keywords & Tags:Event production, experiential marketing, IE Group NYC, FanRoom Live, celebrity events, authenticity, event planning, entrepreneurship, relationship-building, virtual fan experiences, REAL Mentors Podcast, Sean Martin#JeffKrauss #EventProduction #AuthenticityInBusiness #FanRoomLive #EventPlanning #Entrepreneurship #REALMentorsPodcast #SeanMartin #Wrestling #WWE #BIGSHOW #UNDERTAKER #THEROCK #CMPUNK