This is your The Woman's Career Podcast podcast.
Welcome to The Woman’s Career Podcast. I’m your host, and today we’re diving straight into a topic that’s a game-changer for every woman: networking effectively, with a special spotlight on making it work for both introverts and extroverts.
Let’s get right to it. Networking is so much more than swapping business cards at conferences or racking up LinkedIn connections. It’s about cultivating authentic relationships that support and elevate your career. According to Deborah Gray, professor of marketing at Central Michigan University, there’s tremendous value in building relationships through shared interests, not just proximity. That means you can expand your network by joining industry boards, business resource groups, or even community organizations where women like you gather to learn, share, and grow.
Before you reach out, take a minute to define your personal brand. Know your strengths, highlight your expertise, and be clear about your goals. This prep work sets the stage for a powerful elevator pitch—think of Weiping Wang’s example: a concise, authentic introduction that shares your journey, sparks curiosity, and invites deeper connections. Whether you’re a software engineer from Atlanta or a marketing professional in Los Angeles, your pitch should make it easy for people to get to know you and remember you.
Now, there’s a myth that effective networking is just for extroverts. Not true. If you’re an introvert, let’s turn that quiet strength into an asset. Instead of pushing yourself to work the entire room, focus on smaller groups or even one-on-one conversations where you can go deeper. Leverage online events and LinkedIn to connect at your own pace. Prepare thoughtful questions, listen actively, and follow up with a meaningful note—introverts often excel at building strong, lasting connections this way.
Extroverts, you’re naturally energized by groups and events, but remember: the goal isn’t just to meet everyone. Be intentional. Host gatherings or facilitate introductions between others. Show that you’re generous with your network, not just expanding your own. According to the Center for Creative Leadership, fostering mutually beneficial connections and volunteering for cross-functional projects helps you develop a reputation as a connector and leader.
Whether you thrive in a crowd or prefer quieter exchanges, don’t overlook your existing network. Revisit former colleagues, mentors, and friends. Oftentimes, the old connections—people who’ve witnessed your growth—can open unexpected doors when you reconnect. When you attend events, don’t leave new introductions hanging. Reach out afterwards—set up a virtual coffee chat, send a LinkedIn message, or share a resource that adds value. Building a strong network is all about nurturing those connections over time.
If you’re wondering where to find communities made for women’s networking, look into organizations like CCWomen or even mentoring programs within your workplace. There’s power in numbers, and within groups designed for women, you’ll find a sense of belonging and encouragement that makes it easier to show up as your authentic self.
Your career journey is unique, but one fact stays true: you rise by lifting others. Lead with authenticity, embrace your networking style, pay it forward, and watch as doors open for you and the women around you.
Thank you for tuning into The Woman’s Career Podcast! If this episode inspired you, be sure to subscribe so you never miss an empowering conversation about your professional journey. This has been a quiet please production, for more check out quiet please dot ai.
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