Mob Entertainment is the developer and publisher of the episodic survival horror video game series Poppy Playtime. The game is set in the fictional Playtime Co. toy factory, where a former employee returns after the staff mysteriously disappeared. The player must solve puzzles using a gadget called the GrabPack while avoiding monstrous toys. Here is a summary of the chapters in Poppy Playtime:
- Chapter 1 – A Tight Squeeze: The employee returns to the abandoned factory and encounters Huggy Wuggy, eventually finding a Poppy Playtime doll.
- Chapter 2 – Fly in a Web: The employee meets Poppy, who is then taken by Mommy Long Legs. The employee must complete challenges to get the train code, eventually killing Mommy Long Legs and rescuing Poppy. Poppy then derails the train because she needs the employee's help.
- Chapter 3 – Deep Sleep: The employee is thrown into Playcare and must reroute power to divert a hallucinogenic gas. The employee encounters CatNap and other monsters, and Poppy explains that they must kill the Prototype.
- Chapter 4 – Safe Haven: The employee finds an underground prison where they encounter the Doctor, who is working with the Prototype. The employee works with Doey the Doughman to stop the Doctor and plant explosives. The explosion kills everyone, and Doey attacks the employee, who kills him. The Prototype reveals that Ollie was an impersonation and that he moved the explosives. Poppy abandons the employee and Kissy.
Poppy Playtime has faced controversies, including the use of NFTs and claims of plagiarism. The game has also been criticised for its similarities to children's media, leading to popularity among unintended demographics. There were also warnings issued about the character Huggy Wuggy. Mob Entertainment has also released other games related to Poppy Playtime:
- Project: Playtime: A free-to-play co-op horror spin-off where players work as survivors or a monster.
- Poppy Playtime: Forever: A game on the Roblox platform that allows players to build maps and stories.
- Dark Deception: Monsters & Mortals: This multiplayer game has a DLC stage based on the Poppy Playtime factory.
A film adaptation of Poppy Playtime is also in development.
