A micro influencer is someone who has an audience in social media networks, usually comprised of a focused passion, topic, or niche market. They are the people who have the authority and provide content that sparks interest to audiences. Rockstar marketer Elijah Whites from Serving Social joins us to dive deeper into the subject of micro influencers. Elijah explains that collaboration with fellow micro influencers is one way of engaging and growing your followers. Being a micro influencer is a great way to build brand trust through consistency with your branding, and being a narrative by telling people about your stories. After all, everything you do online is all about engagement. Love the show? Subscribe, rate, review, and share!
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