Nicole Morgan, CEO of Resolute PR, discusses the challenges of workforce recruitment and the need for companies to focus on promoting their brand as an employer of choice. She highlights industries such as healthcare and hospitality that are struggling to find talent due to changing employee preferences and the impact of the pandemic. Nicole emphasizes the importance of offering employee benefits such as healthcare and retirement plans, as well as providing flexibility and work-life balance.
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📌TALKING POINTS03:04 Industries Struggling to Find Talent05:22 Creating a Story for Employees06:30 Promoting Employee Benefits09:34 Flexibility and Work-Life Balance11:10 The Four-Day Work Week14:38 Importance of Clear Expectations and Feedback19:03 Taking Risks and Asking for Help22:18 Challenges of Business Growth25:03 Balancing Work and Family Life
🌟ABOUT NICOLE MORGANNicole Morgan, CEO of Resolute PR, has over a decade of expertise in setting up successful campaigns spanning diverse sectors like healthcare, retail, and technology. Recognized for her adeptness at managing complex projects while artfully articulating brand stories, she's a multi-award winner, including Young Entrepreneur of the Year and Professional of the Year. As an Adjunct Professor at Oklahoma State University, Nicole bridges academia and practice. Presently, she's focused on revolutionizing workforce recruitment in sectors grappling with scarcity. Nicole's insights, cultivated through extensive research, forge the link between recruitment and marketing, fostering engagement and retention. In the evolving recruitment landscape, Nicole empowers organizations to enact impactful transformations.
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