Most restaurant holding companies grow by blowing out a popular concept and then acquiring concepts to add to the mix.
My guest this week has taken this model, spiced it up with a little bit Carolina BBQ expertise and flipped that model on it’s head, offering his franchisee’s access to multiple concepts.
In episode #024 of the Social Restaurant Podcast, I talk with Brian Bailey, CEO of Ichor Restaurant group, a rapidly growing Canton, Ohio-based fast casual franchise that has built an interesting model to allow franchisees to open up multiple restaurants in the same town – all under different brand names and flavor profiles.
Brian brings all kinds of energy and enthusiasm to this week’s show and is not only a restaurant innovator, but also an award winning BBQ expert who’s skills have been honed in the pits.
Go ahead, turn up the speakers, click play and listening to episode #024 of the Social Restaurant Podcast.
And as always, please support our show sponsors:
ON SCENE PRODUCTIONS
Video content is changing. Not only in the way it’s viewed, but also in how it’s produced. At On Scene Productions, we develop multi-channel video content strategies to help clients fill the entire sales funnel, from introduction to education to purchase. Learn More >> http://bit.ly/OnScene
NETBASE SOLUTIONS
Shouldn’t your brand understand what your customers are saying about you on social media? Netbase provides actionable social media intelligence and insights to multi-unit restaurant brands like Taco Bell, Arby’s and a variety of others through their easy to use, web-based monitoring system. Learn >> http://bit.ly/NetBase-srp
