This episode is about the power of aiming for larger scale impact. It illuminates the challenges and rewards of positively influencing your entire field, business niche, or profession.
People are drawn to and trust those who lead from the heart. Your conversion rate will be better. Your lead flow will be better. Your rapport with the marketplace will be so much better. Your ability to harvest PR, your social sharing will be enhanced by creating more of a mission oriented business.
This includes an example of market leadership via a central Position Paper that is the beginning of a manifesto of market leadership. It is in downloadable pdf form on the page linked below.
Please visit the episode page for more information on the process as well as extra resources and the free offers mentioned in the podcast :
https://www.thoughtleadershipstudio.com/b/podcast/Lets-Expand-Our-Vision-of-Marketing-Leadership
To take these ideas further in your own work, explore these free resources:
Download the Free Marketer’s Guide to Strategic Thought Leadership: https://thaut.io/guide.
Schedule a free consultation to discover how Strategic Thought Leadership can amplify your results: https://www.thoughtleadershipstudio.com/F/30-Minute-Discovery-Meeting.