In this episode, Kim & April continue the Career Transition podcast series focusing on the topic of PERSONAL BRANDING. Whether you are in career transition or not, this episode applies to YOU! Your personal brand should be carefully crafted and 100% authentic. Is the story you are currently telling the world about you the story you actually want to be telling? Listen as we discuss the importance of building a solid LinkedIn profile - and some tips on how to do it, as well as other important tips and tricks on personal branding. This is part one of a two part series.