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In this episode of It's Not Just a Tuesday, Andrea Walker-Leidy chats with Jason Brown, founder of PublicCity PR. Discover Jason's unique path from aspiring journalist to PR expert, his innovative approach, and the importance of genuine industry relationships.
Episode Highlights:
- Jason's Path to PR: Transition from journalism graduate to radio producer and a chance encounter that led him to PR.
- Building PublicCity PR: Challenges and triumphs of starting a PR firm in 2008 and the importance of leaving relationships on good terms.
- The Power of Storytelling: Influence of radio production on his PR storytelling and tips for crafting compelling stories.
- Navigating the PR Landscape: What makes a story newsworthy and the importance of honesty and transparency in PR.
- Empowering Small Businesses: Leveraging one's network and sharing stories; advice for small business PR efforts.
- Balancing Work and Life: Jason's journey with Crohn's disease, managing stress, and creating a less stressful work environment.
Key Takeaways:
- Value of authentic PR relationships.
- Strategies for effective storytelling.
- Maintaining integrity and well-being in PR.
Join Andrea and Jason for an engaging conversation filled with practical advice, personal anecdotes, and a fresh perspective on PR.
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It's Not Just A Tuesday is a candid look at the beauty of what happens on any given weekday that ultimately determines our lives. We all have a story to share. We all deserve to share our story. And, Andrea Walker-Leidy is on a mission to hear them all!
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