Shows
Accelerate Your Insurance Sales Podcast244. How To Record Effective Video Content In 4 Easy Steps with Jake Rushton401JA(k)E started in the financial industry 17 years ago. During the first decade, he spent time learning many different specialities including sales, marketing, operations, compliance, collateral management and 401(k) plans. Over the last 7 years, Jake has built two successful 401(k) practices with a health benefits consulting firm as well as a private wealth management firm.
Jake has a huge passion for helping the industry do better with training and transparency. He is the founder of the 401(k)lub, a community for anyone in the industry. He saw many other advisors miss the opportunity t...
2023-07-2150 min
The Travis Parry ShowEp 87: Finding Your Niche to Provide Better Service to Fewer ClientsOur guest today is a tremendous marketer who carved out a niche during the pandemic to help grow his brand and help him find more balance at home. Jake Rushton, a managing director at Strategic Retirement Partners, is known as 401JA(k)E because of the specialty he's carved out for himself. He joins us today to talk about why he narrowed his focus to these retirement accounts and the steps he's taken to leverage social media for career growth. Join us today to learn about these things: How Jake found a n...
2023-01-1932 min
The 401(k)lub PODModern Content Creation with Lara Acosta from LA DigitalLara is crazy sharp when it comes to content and social media algorithms. We cover ideas to hopefully light a fire under your a$$ to take some action.
Connect to Lara here: https://www.linkedin.com/in/laraacostar/
Or check out her agency here: https://www.ladigital.club/
2022-07-2321 min
The 401(k)lub PODStart Selling Compliance on YOUR Vision!Too many times I hear our industry blame compliance. We need to change this and it starts with you. Make the sale to compliance on the vision you have and why it's necessary that you produce content for the world.
https://www.linkedin.com/groups/13923293/
2022-07-0107 minThe 401(k)lub PODVenrollment with Justin TarantinHelping employees enroll is a critical part of every 401(k) plan. Now with more employees working remote the old fashioned cafeteria meetings are dying quick. And what about the new employees who aren't eligible yet. Don't you think in a the modern world where we all have phones in our pockets we should find a better way? Well, one of the newest platforms available for you is Venrollment. On the show today we walk through the experience for employees and advisors. Check it out and connect with Justin here for more info: https://www.linkedin.com/in/jtarantin/
2022-06-2430 min
The 401(k)lub PODEntertainment, brand, & the mighty 401(k) with Anthony RuffaloConnect with Anthony here.
Join the 401(k)lub here.
2021-06-2535 minThe 401(k)lub PODJeanne Fisher - The ROTH 401(k) BattleUm... if you don't follow Jeanne where have you been? She is the 💣.
See you in the 401(k)lub!
2021-06-0440 minThe 401(k)lub PODGood Advisors Finish First with John StadtmuellerConnect with John here.
Follow #goodadvisorsfinishfirst
Get in the 401(k)lub!
2021-05-2942 minThe 401(k)lub PODHow to help more Dentists with Dr. Dan Nelson DMDIf you have any dentists whop would like to improve their practice, check out Dr. Dan's Elevation Association.
2021-05-2227 minThe 401(k)lub PODInstant Cash Balance Plan Illustrations with Dan Harding - WealthPrime FounderConnect with Dan Harding here.
Join the 401(k)lub here
2021-04-3030 minThe 401(k)lub PODOptions in a conservative 401(k) portfolio?! John Ruth from Build Asset Management explains how.Connect with John Ruth here
Join the 401(k)lub here
2021-04-2356 minThe 401(k)lub PODDon't miss the Linkedin opportunity with MARC VANJA MIŠANOVIĆConnect with Marc HERE
Join the 401(k)lub HERE
2021-04-1654 minThe 401(k)lub PODWas your CRM made for the 401(k) Industry? If not, check out this episodeThe Force Manager 5500 CRM is really gaining momentum in the 401(k) space. I know how hard it is for sales people to really love a CRM, so when I saw this one it really impressed me with some of the ways it SAVED me time instead of taking more of it.
Reach out to Luke White and Lou Ritchie to learn more.
Make sure to join the 401(k)lub today!
2021-03-2840 minThe 401(k)lub PODNew 2022 rules for health insurance broker compensation - Steve Watson CPA, SHRM-SCPAre you ready to be responsible for knowing your health insurance brokers compensation? The new rules put that on the employers. Make sure you are ready!
Connect with Steve Watson HERE
2021-03-2535 minThe 401(k)lub PODJosh Itzoe - How to REALLY build a winning 401(k) practice.Josh Itzoe drops some of the most incredible ideas in this show. You will learn how to manage your time and team. How to scale and if writing a book is really worth it.
Jump in the (k)lub today!
https://www.401klub.com/
2021-03-1937 minThe 401(k)lub PODBradford Kadelski - Executive Compensation SolutionsBrad Kadelski
Brad is an expert in non-qualified deferred compensation plans. He also specializes in key man strategies. These are often a great tool for your clients to reduce risk.
Text 401JA(k)E at 385-220-8548
https://www.401klub.com/
2021-03-1227 minThe 401(k)lub PODChad Johansen - How to win control and affiliated service groups.Chad is one of the biggest names in the 401(k) industry on the hit show Retireholiks. He has an insane amount of plan design (k)nowledge and will be helping us better understand control and affiliated service groups.
Text 401k to: 385-220-8548
2021-03-0656 minThe 401(k)lub PODDavid Alsop - Better ways to work with HRDavid Alsop is currently the Head of HR for Ultradent, a manufacturing company with over 1,400 employees. He is also the founder of Jumpspark, a new movement in HR. David will be teaching us how to approach HR and spark change to the 401(k).
Check out the video of this episode here.
Text me 385-220-8548 to (k)eep in touch.
2021-03-0155 minThe 401(k)lub PODSteve Watson - Finding more $$$$ in Healthcare for 401(k)sSteve is taking massive action as a CFO and CHRO. He is also filing his free time by helping other companies fix their healthcare insurance plans. He is the founder of Trendbreakers, which is how he is changing the way companies manage healthcare. Steve will teach us how to look for ways to find more money for higher 401(k) contributions.
Remember to text me at 385-220-8548 to keep up to date on all the 401(k)lub updates. https://my.community.com/401jake
2021-02-2045 minThe 401(k)lub PODElise Micheals - Leadership MindsetStop trying to do everything yourself! A real leader knows how to manage expectations and communicate. Elise Micheals explains her thoughts around this today.
Text me at: 385-220-8548 for more 401(k)lub updates!
https://www.401klub.com/
Also, I'm on clubhouse @401JA(k)E
2021-02-1232 minThe 401(k)lub PODRebecca Hourihan's 401(k) Marketing MagicI rarely find an advisor in the 401(k) space that hasn't heard Rebecca Hourihan. She is THE AUTHORITY in marketing for anyone looking to do 401(k) business. She is the CMO at her firm, 401(k) Marketing. They provide help for advisors who need a full brand, brochures and sales processes. They also offer ongoing 401(k) content creation.
In this episode we cover a lot of ground with ideas for you to use in 2021 and beyond. Enjoy the show and connect with Rebecca!
2020-12-2156 minThe 401(k)lub PODWin on Linkedin with Chaz HornI met Chaz on Linkedin. His content caught my attention and then he took it step further and engaged with me through a direct message and a video. He has nearly 30 years experience in B2B sales and it's very apparent he knows what he is doing. Now, I get hundreds of these direct messages each month, but not like this. Chaz adds the human element into social media, specifically Linkedin, in a way you need to hear and execute on. Linkedin is on fire right now and I don't want you to miss out. You have never had a...
2020-12-1654 minThe 401(k)lub PODChanging the status quo with Ary RosenbaumEarly in my career I spent hours learning online and one source kept showing up from the one and only Ary Rosenbaum. I'm sure you have had a similar experience while looking for an answer to a tough 401(k) plan question. Ary has been consistently sharing some of the most direct and useful content for a decade. Recently he started "That 401(k) Conference" where he originally brought together advisors and other industry professionals at Major League Baseball Stadiums for a fun event which includes a professional athlete and a tour. I've attended two of these and it was a...
2020-11-2044 minThe 401(k)lub PODStrategic Benefit Plan Design with Aaron PottichenAaron Pottichen is one of biggest influencers in the 401(k) Industry! It doesn't take long to see why. His approach to find ways to help his clients create savings to fund the most advantageous 401(k) plan designs is a strong talent his clients benefit from. It includes creative complete benefit plan designs with his parters at Alliant (https://www.alliant.com/pages/default.aspx).
Aaron has also won every award possible including the 401(k) Specialist Magazine "Top Advisor Participant Outcomes" Award (2018) as well as the Reireholiks Advisor Brawl. It will be exciting to see what Aaron does n...
2020-11-1050 minThe 401(k)lub PODNiching down and bring more value with James Hou, JDJames Hou is an attorney who was drawn to the insurance industry early in his career. He has found his niche helping physicians reduce risk through the right coverage. I have been fascinated with some of the case studies James has shared with me and scared with others. In my experience, one of the key influencers on the 401(k) advisor selection can be the property and casualty insurance agent. Most companies worry out insurance needs before starting a plan. My hope is this episode will encourage you to find a valuable partner like James in your niche. You can...
2020-11-0544 min
Top Advisor MarketingEpisode 268 - The Most Successful 401(k) Advisors Niche Out: Here’s How! –– With Jake RushtonMost 401(k) advisors resist the crucial first step to succeeding in their industry: choosing a niche!
In this episode, Matt is joined by Jake Rushton, an expert in the 401(k) world and the founder of 401(k)lub. Jakes gives you step-by-step guidance on how to immerse yourself in your niche’s world so you can help them immediately, gain their trust, and build your credibility.
In this episode, you will learn:
Examples of how to niche down in the 401(k) world
The most effective ways to gain more market share within the plans that you...
2020-11-0329 min
Top Advisor Marketing PodcastEpisode 268 – The Most Successful 401(k) Advisors Niche Out: Here’s How! –– With Jake RushtonMost 401(k) advisors resist the crucial first step to succeeding in their industry: choosing a niche!
In this episode, Matt is joined by Jake Rushton, an expert in the 401(k) world and the founder of 401(k)lub. Jakes gives you step-by-step guidance on how to immerse yourself in your niche’s world so you can help them immediately, gain their trust, and build your credibility.
In this episode, you will learn:
Examples of how to niche down in the 401(k) world
The most effective ways to gain more market share within the plans that you want to help
How referrals can...
2020-11-0329 minThe 401(k)lub PODNext level thin(k)ing with Alex AssaleyAlex Assaley has done some incredible work in the 401(k) industry. One of the most impressive is his attention on participant education. I've looked to Alex as an influencer for many years and it was a really fun to finally sit down and talk with him.
You can learn more about Alex here.
Make sure to head over and join the 401(k)lub too: https://www.401klub.com/
2020-10-3157 minThe 401(k)lub PODDan Kravitz teaches us how you can bring REAL VALUE with a Cash Balance Plan.Dan Kravitz has been in the industry for over 25 years. In this episode you will learn why cash balance plans are an account you need to learn and know how to explain. Dan tells us why and how he build the strongest cash balance brand in the country. He also covers how you can get started or take your cash balance practice to the next level. He mentions a few webcasts covering a variety of topics including one of the hottest right now, Strategic Plan Termination. I strongly urge you to spend some time on his website learning as mu...
2020-10-2753 minThe 401(k)lub PODHow Wealthy Tiffany went from a 401(k) participant to a successful wealth mentor by age 38.This episode was a fun look at the 401(k) experience from the eyes of a participant. Tiffany Thomas is an old friend of mine who was sick of working in her 9-5 job so she took action and found a way to not only be financially independent, but she is also helping others do the same. She is now known as Wealthy Tiffany and we can learn a ton from what motivated her to do what most never dare.
You can connect with Tiffany here:
https://www.wealthytiffany.com/
https://www.linkedin.com/i...
2020-10-1027 minThe 401(k)lub PODWhy you MUST partner with the right TPA. A deep dive with Shannon Edwards.Look I know bundled sounds good in the early stages of a plan, but you may be setting yourself up for a compliance nightmare. Partnering with the right TPA in your 401(k) practice is one of the best ways to win long term. It may cost a little more, but the value will be much higher. In this episode I discussed this with Shannon Edwards from TriStar Pension in Oklahoma City. Her experiences will help you be a better advisor and wholesaler.
Also, make sure you sign up for reminders about the 401(k)lub. We will be l...
2020-10-0550 minThe 401(k)lub PODHow YOU need to react to the CalSavers program with Tom Frost.Tom Frost is a 401(k) advisor is southern California doing something super valuable and honestly very unique. He is the founder of The 401(k) Plan Company. His mission is simple, to help employers provide a better solution and avoid the expensive penalties for not offering a retirement plan. The problem is, there are over 750,000 employers in California alone and he needs more help. Check out his great ideas he is executing.
More information on the SECURE ACT and it's impact in California.
Look for more information on your specific state here!
Cycling (k)its...
2020-09-2942 minThe 401(k)lub PODWhat makes a TOP Retirement Plan Third Party Administrator? (A convo with Ronald Stair)I had an amazing conversation with Dr. Ronald Stair from Creative Plan Design. If you are looking for some ideas on how to approach the retirement industry as an advisor, wholesaler, or administrator this is the right podcast for you. Connect with Ronald here on Linkedin.
2020-09-2553 minThe 401(k)lub PODLife and practice advice from Rockstar Matthew JacksonThis episode was so much fun for me! Matthew Jackson is so genuine and experienced. He is driven with a "WHY" that will push you to be at your best. Check out what he is doing in the managed account space at 401(k) Maneuver. Or you can even find his bestselling book on Amazon.
2020-09-2348 minThe 401(k)lub PODDoes your proposal process suck? We have Scott Buffington here to help you fix this!I always hate staying up late to fix and review a proposal to get it just right. Seems like a huge wast of time and honestly very old fashioned. Lucky for us, I'm not the only one who feels this way. Scott Buffington, the Founder and CEO of 401plans.com spent some time with me today explaining his solution and how it can help you. We cover both angles as an advisor and a wholesaler.
Make sure to get your 401JA(k)E cycling kits ordered today. The store closes Sep. 30th. Use code "401k" for $40 off!
https://voltcyclewear.com/p...
2020-09-0847 minThe 401(k)lub POD3 Reasons a NO MATCH 401(k) PLAN still makes sense.Tons of business owners want to offer a 401(k) plan, but often struggle to commit to a match. Does it make any sense to set up a plan in this scenario? Let's talk about 3 valid reasons the answer is YES!
https://www.401jake.com/
#401k #Financial Advisors
2020-08-2507 minThe 401(k)lub PODHow to win MORE 401(k)'s with Benefits Brokers! Starring Katie WoodWe all know the 401(k) plan fits into an employers overall benefits package, but how many of you are spending time working with the benefits broker. This relationship is one you need to work on and give back to if you want incredible results. Executive teams often turn to their benefits brokers and consultants for direction on the 401(k). Learn how to be top of mind when that conversation happens. Katie Wood is one of the best brokers I've ever met. If you are looking for help with a clients benefits you can find her here. Or email her...
2020-08-2052 minThe 401(k)lub PODWhat's going on with HSA's?The HSA is quickly becoming the go to retirement account. What do you need to understand to prepare your 401(k) practice? The big players are making moves to capture assets. You need to spend time on this website to stay relevant and valuable: https://thehsareportcard.com/
Make sure to join our next (k)lub Sesh: https://www.401jake.com/sesh
2020-08-1921 minThe 401(k)lub PODTop 3 qualities to look for in a TPAYou know how much I value a top notch TPA (Third Party Administrator) partner. They can help you win more plans with plan design help than almost any other way. They can come in the form of a CPA firm, a specialists firm, or inside of a recordkeeper. So how can decided who to trust to help your clients? After all, they are getting paid the client just like the advisor and recordkeeper.
In this episode I dive into this topic with Coleton Hutchins, QKA from The Ryding Company. Connect with him on Linkedin.
...
2020-08-0431 minThe 401(k)lub PODHow to review 401(k) record-keepers.A HUGE value you must bring to the table in your advisor role is knowing which record-keepers to recommend. In this episode I discuss the key points to review and consider when you start to look for a better home for your 401(k) plans. You must consider the service, technology and pricing. A small fee difference could lead to you loosing or keeping a plan when you don't value the other important aspects.
https://www.401jake.com/
You can find me all over social media too:
Linkedin: https://www.linkedin.com...
2020-07-1728 minThe 401(k)lub PODShould we pay attention to PEP 401(k) Plans? Special Guest Brendon MooreThe SECURE Act approved the new PEP or Pooled Employer Plan option for 2021. I wanted to explore this new option with Brendon Moore, and advisor out of Hartford Connecticut. He is working to launch a PEP in January 2021. Listen in as we discuss the good and bad of this new plan option. We both agree if you are a 401(k) advisor, you better start talking about this option now even if you don't plan to offer them.
Make sure to get to the (k)lub Sesh!!
https://www.401jake.com/sesh
2020-07-1040 min
EucrasiaMDEpisode 1 - You graduated from Medical School..Now What?In this episode Dr. Richard and 401JA(k)E cover the top 3 steps you need to take heading into residency.
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Send in a voice message: https://anchor.fm/eucrasiamd/message
2020-07-0823 minEucrasiaMDEpisode 0 - Who we are and why we are doing this.The EucrasiaMD Podcast was created to help more Physicians find balance in their lives. This show is hosted by Dr. Richard Hopkins and 401JA(k)E. It doesn't matter if you are still studying for the MCAT or about to retire tomorrow, you will learn valuable conflict-free information to take your next steps towards Eucrasia. So stop all the dyscrasia and let's take action!
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Send in a voice message: https://anchor.fm/eucrasiamd/message
2020-07-0815 minThe 401(k)lub PODThe MEGA 401(k) plan experience with Klodian MitriMy good buddy Klodian finished up 8 years as a consultant for Deloitte. He is a triple major CPA with a ton of experience looking to make his next move. As a pro elite Ironman triathlete he knows how to push it and not take no for an answer. I was fascinated to hear how he managed his 401(k). It seems the larger the plan the less personal touch there is. I'm working to change that and improve how experienced and educated employees like Klodian deserve more to help with retirement planning.
Connect with Klodian here:
L...
2020-07-0337 minThe 401(k)lub POD(k)now your role!I see a ton of advisors trying to run their business AND be an advisor. This limits your growth and full potential. You need to figure out what you love and excel at. Double down on that!
Next (k)lub Sesh July 17th: https://www.401jake.com/sesh
2020-06-3008 minThe 401(k)lub PODRetirement Roc(k)star Joey Ossey is changing the 401(k) world!Joey Ossey is one of a kind. His story of following his passions is contagious. You will learn how he combined his love for the drums with the 401(k) space to bring a valuable solution for advisors all over the country.
Follow him here:
https://www.linkedin.com/in/joey-ossey-aif®-crps®-6959583a
https://www.instagram.com/retirementrockstars
https://twitter.com/401kRockstar
And don't forget to join the (k)lub at: https://www.401jake.com/sesh
2020-06-231h 01The 401(k)lub PODTa(k)e the BIG JUMP today!What’s stopping you from reaching your goals? Most of us know exactly what we need to do, however, we feel safer following the status quo doing the same things daily. It’s time to get out and take action.
If you are looking for help, I've posted my top 5 secrets for 2020 over at https://www.401jake.com
Make sure you attend the (k)lub Sesh this Friday! https://www.401jake.com/sesh
2020-06-2314 minThe 401(k)lub POD(k)ick taxes with Chad JohansenSafe Harbor is only the start to a great plan design. You need to know what questions to ask to steer the business owner in the right direction. They won't have a clue what the gateway percentage is, but you SHOULD! Listen up to learn from one of the best in the industry! Chad Johansen explains how he approaches plan design conversations for professional groups like doctors, dentists, attorneys and engineers. You can see more of Chad on the Retireholi(k)s ( https://www.retireholiks.com/) show or find him hard at work at Plan Design Consultants (https://www...
2020-06-1745 minThe 401(k)lub PODHow to respond to 401(k) tax fears.It's obvious no one likes taxes, but to say the 401(k) is a bad tax move makes ZERO sense to me. In this episode I discuss why some people try to use taxes to scare people into other financial products, when in fact they should do the opposite and try to understand how to maximize tax savings in their 401(k) with the proper distribution strategies.
2020-06-1023 minThe 401(k)lub PODPlan design with the 401(k) Builder Nate SalisburyUnderstanding the proper plan design is critical for each industry. Today we discuss what niche Nate is in and how he brings value. You can learn more about Nate here: https://independent401kadvisors.com/construction/
Don't miss the (k)lub Sesh: https://www.401jake.com/sesh
2020-06-0435 minThe 401(k)lub PODWhy do ties SCARE people?I've found I connect way more with 401(k) participants when I'm not in a suit and tie. Why is that? Does it really matter what the advisor is wearing?
2020-06-0205 minThe 401(k)lub PODHow do I win 401(k) plans with the right cadence!You need to listen, be patient, and adapt. Every client is very different!
2020-05-2919 minThe 401(k)lub PODWhat can we learn from SGN? Come on JIM!Audience is key. How do you create an audience? Let's dig in.
2020-05-2621 minThe 401(k)lub PODIs there 401(k) influencer marketing?Why is everyone thinking they have a secret weapon? The product isn't your weapon, your value is.
2020-05-2025 minThe 401(k)lub PODWhat is a 401(k) blackout?Blackouts sound scary, but they really aren't that bad if you focus on communication.
2020-05-1514 minThe 401(k)lub PODThree steps to a great 401(k) enrollment meetingHave you ever been to a boring 401(k) meeting? I have and it sucked and made me avoid starting a 401(k) for years. I want to share with you how I've made improvements to see better outcomes for employees.
2020-05-0714 minThe 401(k)lub PODAre side hustle's the new 401(k) plan?Now that COVID-19 has accelerated our approach to online and remote working, will we see a change in how we work towards retirement? I'll be discussing my experience and why I've created 401JA(k)E. I will also talk about the huge opportunity you have and may not even know it yet.
Check out https://www.401jake.com/ for more helpful information.
2020-05-0625 minThe 401(k)lub PODMy top 3 personal branding tips for financial advisors.Let's break the stigma and start building our reputations. Follow these three tips and START TODAY!
2020-05-0219 min2020-04-2415 minThe 401(k)lub PODWeekends are for the boys (and my girls)!Who else goes 100% family on the weekends? I really try and put all my attention on my wife and kids on Saturdays and Sundays. This weekend was all about Iphones and haircuts. What a mess that can be with 5 kids.
2020-03-0215 minThe 401(k)lub PODHuge Stock Market Sale!The Coronavirus has made a much bigger impact than expected this week. What are you going to do about it?
2020-02-2919 minThe 401(k)lub PODMy orthodontist sucked!You would never let a general doctor operate on your brain, right?! Well, we do this all the time when we buy a product or service from someone that is just cross selling to increase their revenue. Sometimes this is ok, but NOT with your 401k. A specialist in this will be critical to help you succeed!
2020-02-2810 minThe 401(k)lub PODFees will KILL you!This is a great webinar we did for our 401k participants! Jared Empey from our Boise dives deep into what to look out for and how to reduce the fees in your life.
2020-02-2742 minThe 401(k)lub PODThe Launch! Why am I doing this?Here is a quick introduction to why and how I’m doing this podcast.
2020-02-2609 min2020-02-2600 min