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Aaron Schoenherr

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The Drew Lane ShowThe Drew Lane ShowThe Drew Lane Show – October 12, 2023 Tom Mazawey’s automotive adventures, SNL’s season premiere, Pat McAfee (ma-kuh-fee) by the numbers, a brand-new Bonerline, Jim’s Picks: Acoustic Edition, and The Last Abusive Podcast Host on the Left. The Lions Overreaction Show will be live Sunday night on YouTube. Pete Davidson is hosting the season premiere of SNL. Pete is a collector of VHS tapes. Kull is rocking and rolling across the United States. The Kaitlin Armstrong escape video has been released. Mary Lou Retton apparently has NO HEALTH INSURANCE and we may have been a little mean about it yesterday. We wish MLR well. Mattress Mack h...2023-10-132h 41Authority FiguresAuthority FiguresThinking of Fake News as a Chaos ProblemIn this episode of Authority Figures, Aaron Schoenherr talks with Chandran Sankaran, founder and CEO of Repustar, a novel fact distribution platform that partners with news organizations. The pair will discuss how technology can play a role in fighting so-called “fake news,” and journalism’s pivotal – but changing — role in that fight. 1:23 – Chandran discusses his path to Repustar, what motivated him to found the company and the problems he hopes to help solve through Repustar’s FactSparrow platform. 5:33 – Aaron and Chandran dig deeper into how the FactSparrow platform works and how it functions as an AI bot. 10:24 – Aaron asks Chandra...2022-03-2443 minAuthority FiguresAuthority FiguresInsights from Greentarget’s 2021 Fake News reportEven with a contentious presidential election and the worst of COVID-19 behind us, journalists say the fake news situation isn’t getting better. And they don’t know how to address it. But if journalists don’t know how combat fake news, who does? That was the focus of Greentarget’s 2021 Fake News report, which was released in late October. In this episode of Authority Figures, Aaron Schoenherr sits down with members of the Greentarget team – including Betsy Hoag, Director of Research and Planning, Lisa Seidenberg, Vice President of Media Relations, and Paul Wilson, Vice President...2021-12-2130 minAuthority FiguresAuthority FiguresAd Tech and the Dissemination of Fake NewsSome big names in ad tech have gone public in recent months as advertisers look for programmatic ways to get in front of consumers. But is the rise of ad tech also fueling the rise of fake news? After watching the phenomenon for years, CNBC’s Megan Graham thinks it is. In this episode of Authority Figures, Graham and host Aaron Schoenherr discuss the proliferation of copy-cat sites trying to game the ad tech space and how things have gotten worse since the start of the pandemic. The problem is hitting traditional newsrooms and reporters like Graham, wh...2021-06-1530 minAuthority FiguresAuthority FiguresGood Old Fashioned Journalism Meets Good Old Fashioned PRMore than a year into the COVID-19 pandemic and with the 2020 election still making waves, fake news and its polarizing impact is still coursing through our society. Much has been said on the topic, but questions remain: Whose responsibility is it to tackle? How does this differ from fake news of the past? Has fake news changed the relationship between PR and journalism? In this episode, host Aaron Schoenherr and Charles Davis, Dean of the Henry W. Grady College of Journalism and Mass Communication at the University of Georgia, discuss findings from Greentarget’s Fake News 2020 survey, th...2021-06-0426 minAuthority FiguresAuthority FiguresA Seat at the TableIn part two of their conversation, host Aaron Schoenherr and Tanarra Schneider, Managing Director of Leadership & Culture at Accenture, discuss corporate America’s diversity, equity, and inclusion efforts. They cover why diversity and inclusion initiatives are felt before they’re measured, and the challenges leaders face in backing up their organization’s point of view with meaningful action. Episode Highlights: 1:27 - Aaron and Tanarra discuss affinity groups and who in an organization should have a seat at the table 3:50 - Tanarra provides advice on preparing C-suite executives for difficult conversations and why they should...2021-06-0122 minAuthority FiguresAuthority FiguresThe Racial Reckoning and Going Beyond the PerformativeA year after George Floyd’s murder, companies across America are still struggling with their place in the country’s racial reckoning. Many quickly released statements on diversity, equity, and inclusion – but they need to back up their words with actions. They need to go beyond the performative. In the first of two episodes, Authority Figures host Aaron Schoenherr and Tanarra Schneider, Managing Director of Leadership & Culture at Accenture, discuss how organizations can – and should – go beyond the performative from an internal and external standpoint. Effective communication on these issues is about embracing vulnerability – and elevating diverse voices withi...2021-05-2526 minAuthority FiguresAuthority FiguresUsing Data to Create Transparency and Authority Within Your OrganizationCompanies across the country are investing in data and how to harness it, yet some continue to struggle with using that data to tell their story. That means they’re missing the opportunity to create transparency within their organization and, most notably, the chance to exercise their authority through the contextual awareness their data can bring. In this episode, host Aaron Schoenherr and Narrative Science President Nick Beil discuss going beyond the dashboard and into data, the relationship between transparency and authority and data overload in the age of COVID. Episode Highlights: 1:17 – Nick prov...2020-12-1825 minAuthority FiguresAuthority FiguresAuthority in the COVID momentHow do you capture history as it happens? When the pandemic’s full effects became clear in March, History Factory began its COVID-19 Memory Project to capture corporate America’s reaction in real-time and provide insight into how organizations are responding to the crisis. In this episode, host Aaron Schoenherr and History Factory Managing Director Jason Dressel discuss the project rising above the noise of standard thought leadership, and how every organization will have its “COVID moment.” 1:30 – Jason discusses his background and introduces History Factory. 2:31 – A deep dive into the COVID-19 Memory Project and what Jas...2020-11-0924 minAgencies of the FutureAgencies of the FutureDemystifying Agency Profitability with Aaron Schoenherr of GreentargetWhat’s required to forge and grow profitable client relationships? Ultimately, your business philosophy—and its impact on company culture and client service—is the most critical factor, according to Aaron Schoenherr, co-founder of Greentarget. In this episode, we talk with Aaron about how to build a culture around profitability.2019-04-1100 min