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Showing episodes and shows of
Aazar Ali & Marco Lange
Shows
What's New With Advertising
How to Leverage Super Bowl for Paid Social Without Paying
This week, we discussed: Show notes: 00:00 Rethinking Advertising: Focus on Branding 05:51 Authentic-Looking Advertorial Strategy 06:37 Innovative Ad Pricing Strategy 12:04 Viral Success from Super Bowl Ad 13:09 Engage Audiences Without Huge Budget 17:04 Observing Social Media Trends Indirectly 20:53 Lengthy Answers Boost Engagement Connect with Marco and I here: Marco Lange: X I LinkedIn Aazar Ali Shad: X I LinkedIn I TikTok I Instagram The Performers Newsletter: https://www.blog.theperformers.io/subscribe ...
2025-03-11
23 min
What's New With Advertising
3X ROAS With or Without AI?
In This Episode: AI in Script Writing: The Reality Check Discover Marco's experiments with AI-only scripts versus traditional creative strategist-written content. While AI offers innovative ideas, it hasn't yet mastered the art of evoking the emotions that drive engagement. The verdict? Listen to the episode.Revolutionizing Media Buying with AI Learn about the revolutionary tool, Magic X, which Marco has been testing to streamline media buying. By leveraging AI to automate decisions based on set parameters, Marco's team is witnessing more efficient and profitable campaigns. Could this be the future of media...
2025-02-27
18 min
What's New With Advertising
The AI Ads Tool That Broke The Internet
Hi Everyone! We changed the name and switched the pod concept and format. Everything in the pod, listen to it. Show notes: 00:00 Advertising Enthusiasts Discuss Latest Trends 06:08 Scaling AI Models for Realism 08:48 Authentic LTV Showcase Strategy 10:53 Improving Ad Performance Metrics 15:53 Effective Comparison Advertising Strategy 18:07 Effective Ad Tweaks Impact Results 20:11 Effective Ad Strategies The tools we mentioned: IconPoppy AI Show notes: Introduction to the Podcast Aazar introduces the podcast "Growth Marketing...
2025-02-20
20 min