Shows
Entrepreneurs with HeartHow to Sell More by Selling Less: The Power of Relationship Marketing with Lisa NjambiIn this episode of Entrepreneurs with Heart, hosts Adria and Sydney welcome back Lisa Njambi to discuss email marketing, building customer trust, and optimizing subscription models. Lisa shares actionable insights on nurturing relationships with customers beyond sales tactics, emphasizing the importance of segmentation, personalization, and consistency in email marketing. Sydney also shares her experience implementing Lisa’s advice by refining her own subscription tiers, learning customer preferences, and strategizing for long-term engagement. Highlighted Topics:Building Customer Trust Through Value-Driven EmailsLisa stresses that businesses shouldn’t always focus on selling; rather, trust i...2025-02-061h 10Entrepreneurs with HeartBusiness Mindset and Manifestation for Entrepreneurs: Lessons from Ask and It Is GivenThis episode is Adria and Sydney’s January book review! Today, they're talking about Ask and It Is Given by Esther and Jerry Hicks. Together, they discuss and share about its powerful themes of gratitude, manifestation, and mindset shifts. The two reflect on their personal experiences with this widely-read book and how it provides positive thinking and ways to overcome self-doubt. They explore visualization techniques to align thoughts directly with goals to create a more fulfilling life and a business success mindset. Sydney and Adria chat about the importance of a gratitude practice and staying motivated in bus...2025-01-2316 minEntrepreneurs with HeartReal Talk with Adria and Sydney on the True Challenges of Running a Business and Launching Products During the HolidaysIn this week’s episode of Entrepreneurs with Heart, Adria and Sydney openly share the real, unfiltered journey of launching new products and navigating the challenges of running a small business during the holiday season. From website redesigns to product photography struggles, the hosts get into real talk about what it takes to balance creativity, family commitments, and tight deadlines. They share the lessons learned such as ambitious product launches, that require managing your expectations, allowing for buffer time, and finding the right fit for what works best for your business style. Whether it’s...2025-01-1539 minEntrepreneurs with Heart22 Small Business Affirmations for 2025In this last episode of 2024 for Entrepreneurs With Heart, we’re closing out the year and gearing up for a successful 2025 by focusing on the power of affirmations. Running a business is no small feat, and whether you’re full-time or juggling it as a side hustle, your journey deserves to be celebrated. We’ve curated 22 impactful business affirmations to uplift and inspire you through every season of your entrepreneurial journey. These affirmations serve as powerful reminders to trust the process, embrace your worth, and nurture both your ambition and self-care. Tune in for actio...2025-01-0111 minEntrepreneurs with HeartHow Affirmations and Gratitude Can Transform Your Mindset & Business: Lessons from The SecretIn this episode of Entrepreneurs with Heart, we share insights and actionable tips inspired by the self-help classic The Secret by Rhonda Byrne. Join us as we discuss how gratitude, affirmations, and a positive mindset can transform your business and personal life. From overcoming the challenges of negative thinking to harnessing the power of visualization and abundance, we are diving into practical ways to implement these principles. Plus, we reflect on the importance of filling your own cup so you can better serve others, aligning your energy with your goals, and embracing the power of giving. ...2024-12-2526 minEntrepreneurs with HeartEmail Marketing Hacks: Personalization, Lead Magnets, and Engagement TipsThis week, Sydney and Adria talk about the art of understanding your community and leveraging email marketing to nurture authentic relationships with your customers. They reflect on key lessons from their recent interview with Lisa Njambi, emphasizing the power of segmentation, the importance of a thoughtful customer journey, and how to make meaningful connections through personalized communications. They discuss actionable strategies like creating subscription models, segmenting email lists effectively, and refining your business practices to build trust and loyalty. Topics Discussed in This Episode:The power of understanding your community and au...2024-12-1832 minEntrepreneurs with HeartEmail List Segmentation Made Easy: Tips from The Launch Maverick Lisa NjambiIn this episode of Entrepreneurs with Heart, we sit down with Lisa Njambi, co-founder of The Launch Maverick, to uncover the secrets of email marketing, audience segmentation, and turning subscribers into loyal customers. Lisa shares her incredible journey from biochemistry to copywriting, showcasing how she leveraged her analytical skills to transform into a marketing expert. Whether you're just starting to grow your email list or you're ready to refine your segmentation strategy, Lisa offers actionable insights to elevate your approach. We discuss the importance of understanding your audience’s evolving needs, how to avoid the dreaded spam fol...2024-12-1149 minEntrepreneurs with HeartBuilding Unshakable Self-Trust: Amy Posner’s Blueprint for Creative EntrepreneursThis week on Entrepreneurs with Heart, we sit down with Amy Posner, a seasoned business mentor with an inspiring background that spans creative entrepreneurship and strategic coaching. Amy shares powerful insights on the shift from wanting to be liked to building respect in business and the transformative realization that fueled her journey. With stories from her early days buying into a small business to her current role empowering creative freelancers, Amy unpacks lessons on developing “unshakable self-trust,” overcoming imposter syndrome, and using discipline as a foundation for success.We discuss the psychology of entrepreneurship, exploring the challenges crea...2024-11-2751 minEntrepreneurs with HeartBuilding a Balanced Business: Irene’s Journey with Divine OBMIn this episode of Entrepreneurs with Heart, hosts Sydney and Adria welcome Irene, an accomplished online business manager (OBM) and mother of four, who shares her journey from a solo entrepreneur to a trusted operations partner for growing businesses. Irene, founder of Divine OBM, opens up about her experience in creating healthy work boundaries, managing clients across time zones, and balancing her professional ambitions with her responsibilities as a parent.Adria and Sydney discuss how Irene mastered the art of running efficient and smooth business launches, complete with step-by-step details for preparing, executing, and optimizing every campaign...2024-11-2034 minEntrepreneurs with HeartPlanning, Marketing & Launching Your Next ProductIn this episode of Entrepreneurs with Heart, Adria and Sydney dive into the real, raw experiences of launching a product from concept to sale, sharing their learnings, challenges, and triumphs along the way. They reflect on launching unique products, from custom glass mugs to temporary tattoos, detailing the step-by-step processes behind successful planning, marketing, and fulfillment. Along the way, they provide insight into balancing spontaneous creativity with strategic planning, the importance of knowing your audience, and ways to prepare for unforeseen challenges that might arise before a launch.They also discuss the essentials of crafting an SEO-friendly...2024-11-0645 minEntrepreneurs with HeartRedefining Aging and Entrepreneurship with Dr. Gaby LongsworthIn this week’s episode, Dr. Gaby Longsworth joins us for a heartfelt discussion about following passions, embracing change, and defying expectations. Dr. Longsworth, a molecular biologist turned patent attorney, shares her inspiring journey, from her academic pursuits to championing curly hair care and supporting healthy aging. Growing up in Suriname and inspired by her family’s value of education and resilience, Dr. Gaby’s personal and professional evolution shows how curiosity and grit can create remarkable paths. As the co-creator of Silver Slay, she’s redefining what it means to go silver with style. We dive into how...2024-10-301h 12Entrepreneurs with HeartThe Power Behind the Dream: Takeaways From Our Meetings with DeBlair & JalynnNeed a little inspiration to keep following your dreams? Look no further.Today, Adria and Sydney are talking about their key takeaways from their recent interviews with DeBlair and Jalynn, two inspiring entrepreneurs. The women talk about the power of mindful thinking, the impact of knowing oneself, the value of community and mentorship, and the significance of dreaming and manifesting one's goals. Topics discussed in the episode include:- The value of lessons learned in the present for future success- The power of mindful thinking and controlling one's thoughts2024-10-1644 minEntrepreneurs with HeartCreating a Life of Purpose and Peace: Lessons from Deblair TateCurious to know how Deblair Tate went from a rough upbringing to building an empire as a successful entrepreneur?In this week’s episode of Entrepreneurs With Heart, hosts Adria and Sydney sit down with Deblair, a successful entrepreneur and life coach. Deblair shares her journey of transformation and personal growth, highlighting the role of mentors in their life. She shares about her military background, the discipline it instilled, and the impact it had on shaping her character. She also discusses her experience in the fitness industry and how it led her to become a life coach. Th...2024-10-0944 minEntrepreneurs with HeartInsights from Six-Figure Business Coach Jalynn Jones of Black, Pretty and PaidWish you could get an hour with a top business coach? Look no further. Adria and Sydney are bringing you the best this week.In this episode of Entrepreneurs with Heart, hosts Adria and Sydney interview Jalynn, the CEO of Black, Pretty, and Paid. They discuss various topics related to building a successful business, including imposter syndrome, the importance of having a mentor, and the power of community. Jalynn shares her personal experiences and insights, emphasizing the need for an expansive mindset and a focus on impact over income. She also introduces her revenue accelerator bundle, a...2024-09-1854 minEntrepreneurs with HeartNavigating the Challenges of Building a Creative BusinessAre you ready to take your side hustle to the next level and turn it into your dream job? Listen in as we share practical tips and advice on growing your online presence, nailing email marketing, and building a team without losing your mind.In this week’s episode, Sydney and Adria explore the complexities of being an artist and how the pursuit of money can sometimes hinder the joy of creating. They also discuss the importance of finding one's authentic voice, building a community, and being transparent with their audience. The speakers share their goals of fo...2024-09-1156 minEntrepreneurs with HeartFrom Ideation to Execution: The Process of Creating and Launching a New ProductWant to learn the step-by-step process of creating and marketing a new product, using temporary tattoos as an example?In this episode of Entrepreneurs with Heart, Sydney and Adria discuss their new project idea of launching temporary tattoos. They dive into the process of formulating a product and planning its launch. Here are the main topics discussed in the episode:- Sydney's inspiration for launching temporary tattoos and her desire to explore this new venture.- Adria shares her experience in launching different products and the process of ideation and planning....2024-09-0435 minEntrepreneurs with HeartBuilding a Purpose-Driven Business with Entrepreneur Brandon PelisseraReady to learn how to build a rock solid business and turn your side hustle into your dream job? Join us on Entrepreneurs with Heart as we chat with Brandon Pelissera, an expert who has grown a business from scratch to seven figures.In this episode of Entrepreneurs with Heart, hosts Adria and Sydney interview Brandon Pelissera. They discuss the need to stay true to your values and not let external factors like fluctuating revenue and profits sway you. They stress the importance of enjoying the journey and having fun along the way, as well as making...2024-08-2155 minEntrepreneurs with HeartManaging Your Business and Employees: Making Strategic Decisions for GrowthDo you know when it's the right time to hire your first employee or let someone go in your company? Feeling overwhelmed with the growth of your business and unsure if it's time to bring on additional help? Curious about how to create a strong company culture and avoid the negative impact of keeping a poor performer on your team for too long? In this week’s episode of Entrepreneurs With Heart, Adria and Sydney discuss the importance of knowing when to hire your first employee and when to let someone go and emphasize the need for cle...2024-08-1428 minEntrepreneurs with HeartHabitual Excellence: Navigating Productivity Challenges to Build a Successful RoutineAre you struggling with time management and finding it difficult to stay focused on your priorities? Join us as we discuss practical strategies to overcome resistance points and boost productivity.In this week’s episode, Adria and Sydney address their resistance points and share strategies for overcoming them. They discuss the challenges of waking up on time, managing phone calls and text messages, lack of planning and prep, and getting caught up in cleaning tasks. They also explore the impact of social media and the importance of being mindful of how time is spent. They share practical so...2024-08-0738 minEntrepreneurs with HeartFrom Mentee to Mentor: Our Entrepreneurial Journey and Experience with SCOREHave you struggled to find the right mentor for you and your business? Listen in as Sydney recounts how she connected with a mentor who not only understood her creative journey but also provided valuable guidance and support.In this week’s episode of Leaf Nodes (now known as Entrepreneurs With Heart), Adria and Sydney discuss Sydney's experience with her first mentor from SCORE. They share their thoughts on the benefits of having a mentor and the importance of sharing knowledge and experiences with others. Here are the main topics discussed in the episode:...2024-07-3116 minEntrepreneurs with HeartBlending Art, Data Analytics and Inventory: Strategies for Artist Entrepreneurs with Walid NasserdeenAre you an artist or business owner looking for ways to have the right amount of inventory on hand to meet customer demand?This week, Adria chats with Walid Nasserdeen, an Operations Advisor committed to streamlining supply chains and driving operational excellence for growing CPG brands. With a focus on reducing stock outs, improving inventory health, and enhancing customer service metrics, he provides tailored solutions that drive efficiency and growth.Together, Adria and Walid discuss various aspects of business, including pricing strategies, inventory management, and the intersection of art and...2024-07-1744 minEntrepreneurs with HeartHow to Tailor Mentorship to Your Individual Needs and GoalsToday, Adria and Sydney continue their discussion on mentorship going deeper on the importance of finding a mentor who:Has a compatible communication styleAvoiding mentors who ramble or dominate the conversationThe benefits of mentors who take notes, ask relevant questions, and understand your goals and valuesEmploying regular check-ins and clear communication enhance the mentorship experienceConnect with Sydney: Website Shop Instagram Connect with Adria Website ...2024-07-1013 minEntrepreneurs with HeartFrom Networking to Mentorship: Unlocking Growth Opportunities for EntrepreneursConsidering finding a mentor to help you with your business?In this episode of Leaf Nodes, Sydney and Adria discuss the importance of having a mentor or business development coach. They share their personal experiences and provide insights on finding mentors and support groups. Here are the key topics discussed in the episode:Importance of Having a MentorOvercoming Overwhelm and Embracing ChallengesSeeking Support and NetworkingManifestation and Setting IntentionsConnect with Sydney: Website Shop Instagram Connect w...2024-07-0344 minEntrepreneurs with HeartEssence Fest: A Small Business Guide to Preparing for Large-Scale EventsAre you considering attending a large-scale event to boost your brand recognition and sales? In this week’s episode, Sydney and Adria discuss their upcoming participation in Essence Fest and the preparations they have made for the event. Other topics they discussed include: - Setting goals and having a project manager for event preparations - Capturing email addresses for future marketing efforts - Challenges and importance of planning for a large-scale event - Need for a well-o...2024-06-2635 minEntrepreneurs with HeartStriking a Balance: Pursuing Your Passions While Exploring Different Streams of IncomeAre you struggling to find the right balance between pursuing your passion and exploring different streams of income for a business? In this episode of Leaf Nodes, Sydney and Adria share their personal experiences as they discuss entrepreneurship and creative endeavors including:The importance of patience in order to build a successful business.Sydney’s experience and challenges trying to create designs on hats.The potential for a painting event to become a lucrative stream of income.The positive feedback Sydney received on her latest YouTube video.How to balance and prioritize when juggling mul...2024-06-1931 minEntrepreneurs with HeartInsider Budgeting Tips from a Former Procrastinating Business OwnerDo you bury your head in the sand when it comes to tracking your finances? Because, we have too. In this episode, Sydney and Adria share their experience with two different budgeting apps: Quickbooks and Monarch. They walk you through what they like, don’t like, and what they wish the apps did for their budget tracking. If you’ve ever wondered how to track your finances without adding hours to your week, then this is the right episode for you! Topics covered:How Sydney is using Quickbooks to tra...2024-06-1217 minEntrepreneurs with HeartBoosting Efficiency: Expert Tips for Small Business Financial ManagementHow do I balance my books and my energy in my business? In this episode of Leaf Nodes, Adria and Sydney talk about their last interview with Certified Public Accountant, Chelsea Carr, and how they are implementing the things her accounting best practices in their businesses. Together they reflect on the challenges of managing personal and business finances and express their desire to find a balance in business and life. From establishing a solid morning routine to setting boundaries and using systems that give you the right support. In this episode, they an...2024-06-051h 05Entrepreneurs with HeartFrom Startup to Success: Financial Advice for Entrepreneurs with CPA Chelsea CarrAre you an early stage business owner looking for expert advice on taxes, bookkeeping, and financial strategies? In this episode of Leaf Notes, seasoned tax accountant Chelsea shares valuable insights and tips on consulting with a CPA, maximizing deductions, and setting up your business for success. Discover the importance of record keeping, when to consider forming an LLC, and how to balance work and family life. Get ready to take your business to the next level with practical advice and inspiration. Tune in now to make your business dreams a reality!2024-05-2348 minEntrepreneurs with HeartMaster Your Business Routine - Morning Habits for SuccessAre you addicted to your phone? When was the last time you took intentional time away from your phone and work? It’s hard as a baby business owner to step away but the benefits of setting boundaries with your work and technology are enormous and set you up for success. In this episode, Adria and Sydney share about how they are creating more intentional time away from their work and their phones to lean into the present moment. In this episode, they answer questions like:How can I set boundaries with social med...2024-05-1558 minEntrepreneurs with HeartHow to Embrace the Network Game and Build Your ConfidenceAre you still curious about how to crack the networking code? Does the idea of going to a networking event make you want to hide with your plants? Cuz same. In this episode, Sydney and Adria share what they are doing in their personal growth and development to activate a new version of themselves while networking for business. In this episode, they’ll answer questions like:What can I do to control my nerves when networking as an introvert?How can I manage my stress as a business owner?What are som...2024-05-0823 minEntrepreneurs with HeartPractical Tips for Small Business Ownership: From Fat Pockets to Lean Growth w/ Eric Heyward of Tally & TwineWhat do you need to know before starting a business? This week, we welcome guest Eric Heyward of Talley & Twine onto the podcast! He shares everything from networking tips to how he finds his best contractors! Tune into this episode if you are looking to learn from two seasoned e-commerce entrepreneurs on how they navigate the challenges of running a small business, their definitions of law of attraction, and how to build and maintain relationships for business success. In this episode we answer questions like:What do I sa...2024-05-011h 03Entrepreneurs with HeartAdvice for Aspiring Podcasters: Market Research, Consistency, and PlanningHave you been thinking about starting your own podcast? Well - grab your cozy beverage because this week Adria and Sydney talk all about their lessons learned as they launch and grow their podcast. They talk everything from market research to rebranding to creating merchandise to sell alongside your podcast! Tune in to learn what they wish they had known and advice for the aspiring podcaster.In this episode, they’ll answer questions like:What do I need to know before I start a podcast?What is most im...2024-04-2322 minEntrepreneurs with HeartCreative UGC: How to Attract Brand Partnerships and Influencer Events InvitesHow do you get noticed by brands so you can be invited to their events? By creating user generated content (UGC)! In this week’s episode, Sydney and Adria share how Sydney is getting noticed by brands so she can be invited to influencer events. They also talk about the power of social media and how to have a healthy relationship with social media as a business owner. With this episode we’ll answer questions like:Where do I start with creating user generated content?How do I handle imposter syndrome when...2024-04-1758 minEntrepreneurs with HeartThe Ultimate Guide to Securing Invites to Influencer Events in 2024Have you heard the saying your network is your net worth? One of the best ways to increase your network is to attend in person networking events - but how do you find the right ones? What do you do when you’re an introvert? This week Adria and Sydney expand on last week’s episode with Adrienne and share how Sydney is getting invited to some of the top events in Atlanta to help grow her network! With this episode we’ll answer questions like:How do I find PR agencie...2024-04-1036 minEntrepreneurs with HeartMastering Public Relations: How to Stand Out in a Sea of Boring Business PeopleWhat does a publicist do and how can they help you in your business? This week, we chat with Adrienne Alexander-Allen of The IPY Agency. She shares the role that marketing, advertising, and public relations all play in your business. Adria gives us a peek behind the curtain with her experience with public relations and Sydney asks all the questions that early stage entrepreneurs want to know! With this episode we’ll answer questions like:How do I know when I’m ready for a publicist?What can I do to put m...2024-04-0343 minEntrepreneurs with HeartHow I Setup my Facebook Ads as a Small Business OwnerAre you ready to run Facebook Ads for your business but don’t know where to start? In this week’s episode, Sydney takes us behind the scenes on how she is implementing Facebook Ads for her illustration business. Combined with Adria’s experience using Facebook ads to grow her 7 figure business, they provide tactical takeaways and confidence for even the most hesitant Facebook ad user! In this episode you’ll learn:How to setup a Facebook ads account and create your first adWhy it’s important to optimize your website when you us...2024-03-2927 minEntrepreneurs with HeartBuild a Devoted Online Community on YouTube and Social MediaHave you ever felt frustrated with the algorithm on Instagram? Do you wish you could figure out how to engage and connect with your followers? In this episode of Leaf Nodes, Sydney shares her frustration with the Instagram algorithm and what she is doing to connect with her audience in a new way. Tune in to learn what Sydney is doing to engage with her target audience and a follow up with how it’s going! Connect with Sydney: Website Shop Inst...2024-03-2156 minEntrepreneurs with HeartMeta Ad Secrets to Grow Your Business in 2024In this week’s episode, Adria and Sydney sit down with digital marketing expert, Justice Ekhaguere. He shares his experience getting into digital marketing and provides listeners with tactical tips on how to implement digital marketing strategies to revolutionize their business in 2024. Tune in to learn more about:How to achieve desired results in digital marketingExamples from the golf industry in using unique formats in advertisingThe key to understanding your target audience And finally how to adapt your creative strategies based on audience and productConnect with Justice: Justiceekhaguere0@gmail.com2024-03-111h 29Entrepreneurs with HeartFinding Your Purpose and Making Money Moves in BusinessIn this podcast episode, Adria and Sydney discuss their passions and purpose in life. They dive deep into topics like finding your purpose, the importance of giving back, and the impact it can have on both personal fulfillment and financial success. Both Adria and Sydney acknowledge the challenges they face in pursuing their passions but express excitement at the prospect of making a real impact. They discuss ways to incorporate these causes into their businesses through partnerships with relevant organizations or dedicating proceeds from specific products to charitable initiatives.O...2024-02-281h 14Entrepreneurs with HeartCelebrating Anime Art and Cultural Diversity with Illustrator and Graphic Designer Ngoc Minh HuynhThis week, Adria and Sydney sit down with illustrator and graphic designer, Ngoc Minh Huynh. They discuss how aspiring artists can explore different opportunities, embrace their unique style, take constructive criticism gracefully, demand respect for their labor, and prioritize mental health.Minh shares how her personal artistic style has developed and how she has maintained her mental health in the wake of criticism of her art. She provides personal anecdotes on how she has been impacted by the lack of awareness about different cultures and their art forms.Throughout...2024-02-2157 minEntrepreneurs with HeartIman Gadalla’s Unique Style and Storytelling in the World of AnimationIn this episode of Leaf Nodes, Adria and Sydney sit down with Iman Gadalla, an artist and animation student. They discuss Iman's creative journey and how her love for storytelling led her to pursue a career in animation. Iman shares the influence her creative parents had on her artistic development and talks about the challenges faced in pursuing art instead of a more practical career path. She opens up about the impact of her Egyptian culture and how it has shaped her unique style. The conversation touches on the importance of embracing one's quirks and being true t...2024-02-1430 minEntrepreneurs with HeartTiming is Everything: On Becoming a Master at Time ManagementIn this episode, Adria and her mom, Sydney, discuss their experiences with timing tasks, being punctual, and prioritizing effectively. They share insights on how accurately the timing of your tasks can help in planning and productivity. The duo also talks about the importance of distinguishing between glass balls (important aspects like health and family) and plastic balls (less crucial tasks), a topic continuing from the previous week’s episode.Additionally, they touch upon the idea of having hobbies without always monetizing them and finding joy in activities just for fun. It's an insightful conversation that encourages listeners to...2024-02-0722 minEntrepreneurs with HeartBalancing Act: Prioritizing What Really Matters in Life and BusinessIn this episode, Adria and Sydney chat about turning your passion into a business with Jess Milanes from Smart Podcast Solutions. They discuss the importance of finding time for yourself, defining your priorities, and taking that first step toward entrepreneurship. Jess shares her journey of starting her podcast agency and offers valuable advice on overcoming failures and building resilience. She emphasizes the importance of surrounding yourself with supportive people who believe in you and your dreams. Whether it's launching a podcast or pursuing any other passion, Jess inspires women to embrace their strengths and create their own success stories.2024-01-3143 minEntrepreneurs with HeartMastering Time Management Like a Boss: Tips and Tricks for Busy BeesLooking to improve your time management skills? Join Sydney and Adria as they share their experiences and insights in this episode. From timing tasks to prioritizing effectively, they offer practical tips for staying organized and productive. Discover how small changes can make a big difference in managing your time, accomplishing goals, and finding balance in your daily life. - Importance of giving oneself more time for tasks- The benefits of timing activities and tasks- Strategies for being on time and prioritizing effectively- Balancing productivity with personal time2024-01-2443 minEntrepreneurs with HeartNavigating the Art World: Lessons from a Multihyphenated ArtistIn this episode, Sydney interviews her friend Oni Culbreath, a talented multimedia artist and co-founder of Lotus Rosary. They discuss Oni's journey as an artist, navigating the art world as a Person of Color, finding inspiration in nature and animated films, and the importance of having a support system. They also touch on maintaining sanity as an artist and offer advice for aspiring artists. Overall, it's a lively conversation filled with insights and personal anecdotes from two creative individuals. - Oni's passion for art and her journey as an artist from a young age- N...2024-01-1735 minEntrepreneurs with HeartLights, Camera, Action! Using the Power of Authentic Instagram Reels to Grow Your BrandIn this episode, Adria and Sydney discuss creating engaging reels for social media. They share tips on finding trending audio, filming from different camera angles, and telling a cohesive story through your reels. The conversation is filled with practical advice and personal experiences that will help you make the most of this popular content format. - Finding and saving reels and audio on Instagram- Creating a cohesive story for your reel- Using CapCut to edit your video clips and separate the audio- Tips for filming content at the f...2024-01-1049 minEntrepreneurs with HeartFrom Reality TV to Real Impact: Balancing a Public Figure Persona with Personal ValuesIn this episode, Mallory shares her experience as a public figure after appearing on Love is Blind. She opens up about the challenges of navigating the limelight while staying true to herself and her values. From dealing with online criticism to finding a balance between her professional career and newfound fame, Mallory's story is relatable and inspiring. Tune in to hear more about Mallory's journey and how she continues to make a positive impact both on and off-screen. Listen in as Mallory goes into more detail on:- Mallory's love for Chicago and what...2024-01-0329 minEntrepreneurs with HeartFinding Balance and Crushing Goals: Our Planning Method for a Thriving BusinessJoin Adria and Sydney this week as they discuss their planning goals for the new year. From mapping out projects to breaking down tasks, they share their insights on effective planning methods and the importance of finding balance between personal and work goals. With a touch of humor and relatable anecdotes, Adria and her daughter provide inspiration for listeners looking to make the most out of their upcoming year. So grab your passion planner and get ready to dive into the world of goal-setting with these dynamic hosts! Happy New Year!- Passion Planner...2023-12-2719 minEntrepreneurs with HeartFinding Your Artistic Style: Vanna's Journey to Becoming a Thriving CreativeSydney chats with artist and friend, Vanna about her inspiring life as an artist and small business owner. In this week’s episode, she shares her creative origin story and her pursuit of becoming a full-time artist. From overcoming self-doubt to working with big brands like Starbucks and Anthropologie, this episode is filled with valuable insights for aspiring artists. - Believing in yourself and having patience are key to personal growth as an artist- Surround yourself with people who believe in you- Self-awareness and self-love will eliminate imposter syndrome2023-12-2052 minEntrepreneurs with HeartPricing for Profit: Unveiling the Hidden Costs of Running a BusinessIn this episode, Sydney and Adria delve into the how-to of setting prices for your products or services. They share tips on what to include when developing your pricing, calculating a fair profit margin, and communicating price increases to your customers. Sydney gets vulnerable and shares when she realizes that she has been undercharging for certain products. It's a candid conversation every business owner should tune into! - Calculating direct and indirect costs- Understanding market value and perceived value- Determining a fair profit margin- Communicating p...2023-12-131h 13Entrepreneurs with HeartHow Marissa Pressey Pivoted from Meteorologist to PR ConsultantThis week on Leaf Nodes, hosts Sydney and Adria get to know Marissa Pressey who dives into the ups and downs of entrepreneurship and dealing with health issues as she shifted away from her career as a meteorologist. Here are just a few items discussed:- Discover the benefits of owning a business and being an entrepreneur or consultant.- Learn about Marissa's career journey from meteorology to PR and starting her consulting business.- Gain insights into the challenges entrepreneurs face when leaving a corporate job.- Hear Marissa's inspiring...2023-12-0633 minEntrepreneurs with HeartCracking the Influencer Marketing Code: Media Kits and RatesFeeling lost when it comes to pricing yourself as an influencer or content creator? Fear not! Sydney and Adria are back this week with practical advice on determining fair rates based on engagement, followers, and more. In this episode, your hosts dive into the world of influencer marketing, rates and brands, and putting together a solid media kit. Listen in as they discuss: - How to determine your worth as an influencer - Setting rates and the importance of aligning values with brands - Sydney’s experience creating a media kit f...2023-11-2928 minEntrepreneurs with HeartNavigating the Challenges of Being an Artist on Social MediaIn this episode of Leaf Nodes, artist and content creator Ashleigh King joins Sydney and Adria to share her journey in the art world. Ashleigh discusses the challenges she faced along the way starting out as an architecture student and then finding her true passion in painting. Listen in as Ashleigh shares about: - The challenges of being an artist on social media and dealing with negative comments- How to find a balance between personal life and creating content for YouTube- The importance of switching up art mediums and subject matters t...2023-11-2252 minEntrepreneurs with HeartOvercoming Imposter Syndrome & Embracing VulnerabilityIn this week’s episode, Sydney tackles imposter syndrome head-on and shares her journey towards embracing vulnerability. With a touch of humor and reflection, she discusses the importance of defining personal values and how they can shape our businesses. Listen in as she explores:- The impact of community and connection in building a successful brand- The importance of being authentic and vulnerable on social media- Defining and measuring your values effectively- Embracing your uniqueness to overcome imposter syndrome- Staying true to yourself amidst a co...2023-11-151h 02Entrepreneurs with HeartFrom Mayor to Skincare Entrepreneur: The Inspiring Journey of Beverly BurksIn this episode of Leaf Nodes, I chat with Beverly Burks, the mayor of Clarkston and founder of NEMA Skincare. We discuss her journey as an entrepreneur, the challenges she faced while battling breast cancer, and the importance of asking for help. If you want to know:- How personal experiences can inspire and shape a business idea.- The significance of being realistic about time management and setting achievable goals.- The value of seeking support from others, asking for help, and...2023-11-0846 minEntrepreneurs with HeartThe Art of a Successful Launch: Tips for Planning, Promoting, and Celebrating Your Product LaunchIn this episode of Leaf Nodes, Adria and Sydney dive into the exciting world of launching a new product after Sydney’s reels featuring her hoodies went viral. If you’ve been considering a new product or business, you may wonder:How do I plan and execute this launch successfully?What are some strategies that I can use to engage with customers?How do I determine pricing for my products?How do you overcome imposter syndrome when launching new products or businesses?Those questions and so much more will be answered in t...2023-11-0154 minEntrepreneurs with HeartComing Soon - Leaf Nodes!Adria Marshall is a seasoned business owner and speaker who turned her passion into a thriving business. Her daughter, Sydney Mufuka, is an illustrator and building her own business.Each week, Adria, Sydney, and their guests chat about the challenges and triumphs of building your business. From social media to software, business plans to time management, scaling to protecting you and your business - they’ll cover it all and will break each topic down into actionable steps. Follow along as Adria, Sydney, and their guests will guide you through the answers to your questions like...2023-10-3104 min