Shows
Mind Your Own Biz with Alycia Yerves031 • Words That Work: Rewriting Your Message (and Maybe Your Life?) with Plain Language Coach Anisa Bear🐘 What do elephants, agates, and plain language have in common? Anisa Bear.This week I’m chatting with my friend and student Anisa — a roller derby-loving, animal-keeping, fantasy-reading, multi-passionate copy editor and plain language coach who helps people actually say what they mean in their biz. We got into all the things: making your messaging make sense, building trust with clients through your words, rewriting stuff that doesn’t feel like you anymore, and trying to do business in a way that actually feels good for your brain.If you’ve ever struggled with explai...2025-07-231h 27
Mind Your Own Biz with Alycia Yerves030 • Born Feet First & Still Doing It My Way: A Mid-Year Biz Ramble🎙 Episode 30: Born Feet First & Still Doing It My Way: A Mid-Year Biz RambleAn unfiltered birthday-week download about things I’m proud of, things I’m avoiding, and why this year’s been a weird one... recorded with flabby arms out, zero plan, and too many browser tabs open in my brain.This episode had no script—just me (overheated and freshly 43), talking through what’s been working, what’s felt hard, and where I’m at as we pass the halfway mark of 2025. If you’ve been feeling stuck, scattered, uncertain, or like your brain...2025-07-171h 12Mind Your Own Biz with Alycia Yerves029 • Start Your Email List Already! A Beginner’s Guide (& The Pep Talk You Need)Still putting off email marketing because it feels confusing, techy, or like one more thing on your list? I get it. And in this solo episode, I’m giving you both the pep talk and the game plan to finally get started (or restarted) with your email list.We’re talking real world, no-fluff strategies you can actually use—plus the mindset shifts, lead magnet tips, and platform tools that will make this feel so much more doable. Got zero subscribers? Or just an account that’s been gathering dust? I made this epis...2025-07-0928 min
Mind Your Own Biz with Alycia Yerves028 • Caffeine, Cold Foam, & Collabs: Creating Community with Ellen BodnovichWhen you think of a coffee shop, you probably picture espresso, pastries, maybe some lo-fi music in the background. But for today’s guest, Ellen Bodnovich, coffee is just the beginning.In this episode of Mind Your Own Biz, we’re talking about what it really takes to build a community-centered business — the kind people return to not just for the caffeine, but for the connection.Ellen is the founder of Ocean Brew Co, a microroastery and vibrant café in Ocean Township, NJ that’s grown from backyard pop-ups to a full-fledged local hub with coffee, w...2025-06-301h 04Mind Your Own Biz with Alycia Yerves027 • 7 Easy Social Posts You Can Use Again (and Again)In this solo episode, I’m walking you through the 7 social media topics I swear by — the same ones I use myself, recommend to my clients, and teach inside my content strategy course. These prompts are simple, effective, and (best part?) totally reusable.Whether you’re in a content rut, too tired to be creative, or just need a starting point, these ideas will help you show up, connect with your audience, and stay visible without burning out.You’ll also hear why these 7 topics work for any business, and how to customize them to your voi...2025-06-2428 min
Mind Your Own Biz with Alycia Yerves026 • Reinvention, Cake, & Doing it Scared with Coach KemZiEver felt like you’re not the same person you were when you started your business, or that maybe you haven’t even met your true biz self yet? Then you've gotta hop into this episode.This week, I’m joined by the vibrant and brilliant Coach KemZi, a self-reinvention coach and business strategist who helps aspiring entrepreneurs grow businesses that reflect who they really are. (Yes, chocolate cake is involved. 🍫✨)We’re talking about identity work, building confidence before you feel ready, starting over (sometimes more than once), and how busin...2025-06-181h 19
Mind Your Own Biz with Alycia Yerves025 • Action First, Confidence Second: The Artist’s Way to Systems, Strategy, & Sanity with Kay PotterWhat if the term “starving artist” was just a myth?In this episode, I’m chatting with Kay Potter — artist, educator, and founder of The Artist’s Guide to Business. She helps creatives turn their passion into steady income without burning out or selling out. Kay took her own art business from $12k to over $90k a year, and now teaches other artists how to do the same with structure, clarity, and systems that don’t kill your soul.We talk about why action comes before confidence, how to make systems...2025-06-091h 31
Mind Your Own Biz with Alycia Yerves024 • Creativity, Globetrotting, & “What if It Goes Right?” with Illustrator Melquea SmithOk, this chat? Instantly a faaaaaave episode for me. This convo was SO much fun and honestly one of my most joyful interviews to date!I got to hang out with Melquea Smith, an award-winning illustrator and visual storyteller with a super inspiring way of looking at the world—and it shows in everything she creates.We gabbed about everything from solo travel adventures and colorful sketchbooks to the real and messy feelings behind visibility, self-sabotage, and that sneaky fear of... success?! Yep.If yo...2025-06-031h 43
Mind Your Own Biz with Alycia Yerves023 • Let It Be Easy: Following Your Energy & Ditching the Rules with Michelle SheerinEver feel like you’re forcing your business to follow someone else’s blueprint… and it’s just not working? This week’s episode is here to remind you: your way is the right way.I’m joined by soulful biz coach Michelle Sheerin for a convo that’s part business, part healing, and all real. We talk about what happens when hustle culture burns you out, why it’s OK to change your mind mid-launch, and how to build a business that actually supports your life, your energy, and your brain.Michel...2025-05-261h 14
Mind Your Own Biz with Alycia Yerves022 • Quiet Power: How Introverted Entrepreneurs Can Grow Their Way with Inga FayThink you have to be loud to be successful in business? Think again. 👏In this episode, I’m joined by authenticity strategist, Inga Fay, who’s on a mission to help introverted entrepreneurs ditch the traditional sales scripts and embrace their true selves. From networking tips that don’t involve awkward small talk to crafting a “one-liner” that actually feels aligned, Inga shares how introverts can build connection, show up, and grow—without burning out.We’re chatting about:How introverts can market themselves without faking itInga’s journey from engi...2025-05-1947 minMind Your Own Biz with Alycia Yerves021 • Webinar: Zero. Me: Still Showing Up.Ever taught a live webinar to absolutely no one… just so you could send the replay to your registrants? Yeah, me too. 😅 In this quickie solo episode, I’m pulling back the curtain on three behind-the-scenes stories from my business lately — the kind of stuff we don’t always talk about in real time.I’m spilling the tea on:The true story behind that time I presented to an empty Zoom roomWhy my first paid workshop felt like a breakthrough (no pitch, no pressure!)How a $25 bootcamp help...2025-05-1319 min
Mind Your Own Biz with Alycia Yerves020 • Shame, Structure, & the Sh*t We Carry: Somatic Healing with Nikki IvoryWe’re celebrating our 20th episode (!!) with a rich, extended-length convo that goes deep—and gets real. If you’ve ever felt like your nervous system is running the show (or shutting you down completely), this one’s for you.This week, I’m joined by Nikki Ivory—somatic practitioner, energy worker, and registered nurse—who helps people reconnect with their bodies in ways that are supportive, sustainable, and deeply attuned. In her work, she supports folks navigating complex trauma, burnout, motherhood, entrepreneurship, and the intense emotional load that often comes with “healing.”Toget...2025-05-051h 33
Mind Your Own Biz with Alycia Yerves019 • Plants, Playlists, & Permission to Grow Business Your Way with Jessica ProhuskaWhat if your business (online and offline) could truly feel like an extension of who you are—your passions, your playlists, your soul?This week on Mind Your Own Biz, I'm joined by my client (and friend) Jessica Prohuska—licensed acupuncturist, holistic skincare expert, music lover, plant mama, and founder of Roots to Blooms Acupuncture & Wellness in Lake Geneva, WI. 🌱🎶Jessica’s practice is living proof that when you infuse your passions into your brand, you create something magnetic—and something that feels good to grow.In this conversation, we dig into what it really look...2025-04-291h 12
Mind Your Own Biz with Alycia Yerves018 • Business, But Softer: Mindfulness & Sensitivity with Nina MüllerEver been told you're “too sensitive”? Or maybe you’ve felt overwhelmed by the noise, pressure, or pace of entrepreneurship—especially when the world seems built for people who move fast and speak loud. If so, this episode might hit home.This week on Mind Your Own Biz, I’m joined by mindfulness teacher, certified holistic coach, and writer, Nina Müller. Nina specializes in working with Highly Sensitive People (HSPs)—a real, research-backed trait that means you process things more deeply and feel emotions (yours and others’) more intensely than...2025-04-221h 17Mind Your Own Biz with Alycia Yerves017 • Branding That Fits: 3 Logo Tips You Shouldn’t SkipIf you’re DIY-ing your brand or working with a designer for the first time, you might be asking…"How do I actually know what makes a good logo?"In this solo episode, I’m giving you 3 key tips to help you make sure your logo truly fits your business—and feels like YOU.These tips are pulled straight from my free logo design guide, Get a Killer Logo: 3 Steps to Nailing It the First Time—a resource I created for small business owners who want their brand visu...2025-04-1512 min
Mind Your Own Biz with Alycia Yerves016 • Lights, Camera, Clients: The Power of a Brand Video with Mariana HenningerIf the idea of putting yourself on video makes you sweat… this one’s for you.This week on Mind Your Own Biz, I’m joined by Mariana Henninger—Emmy award-winning filmmaker and founder of Brandmagnetic.com. We’re breaking down the power of brand videos, why visuals matter more than ever in this digital age, and what it really means to show up as yourself on camera.We talk about the why behind brand videos, what makes a great one, and how you can begin even if you don’t have...2025-04-0754 min
Mind Your Own Biz with Alycia Yerves015 • Show Up Without Shrinking: Finding Your True Voice with Radhika LucasReady to stop playing small and start showing up as your whole self in your business?In this powerful episode, I’m joined by the incredible Radhika Lucas — visibility coach, speaker, and founder of Content Halo — for a heartfelt convo about what it really means to find your true voice and show up authentically in a world that often tells us to tone it down.We get into everything from people-pleasing and perfectionism, to imposter syndrome, public speaking fears, and how the erosion of your voice can happen so slowly, you don’t even notice it… unti...2025-03-311h 10
Magic of CoziesBONUS: The Art of the Pivot: From Side Hustle to Subscription Boxes with Cynthia WascoA few weeks ago I had the pleasure of being interviewed by my dear friend, Alycia owner of Alycia Yerves Creative and host of Mind Your Own Biz podcast. We talked about the power of pivoting in business and why its totally okay to change direction, what it's like juggling a full-time job, side hustle, and creative passions...and more! Enjoy my conversation with Alycia in The Art of the Pivot.Links & Mentions: Alycia’s Social Media Content Strategy Course Waitlist: Join Here 30 Days of Social Media Idea Grid (Freebie): Download Now All of Alycia’s Freeb...2025-03-311h 16Mind Your Own Biz with Alycia Yerves014 • EZ with AI: How I Use ChatGPT Every Day🎙 Episode 014 • EZ with AI: How I Use ChatGPT Every DayWhat if you could cut hours of work each week and make everything you create sound more like you?In this solo episode, I’m sharing the story of how I went from side-eyeing AI to using ChatGPT literally every single day in my business (and life). We’re talking real talk—no tech bro energy here—just how this one free tool has helped me save time, reduce stress, and get unstuck when I’ve got a million tabs open in my brain.2025-03-2424 min
Mind Your Own Biz with Alycia Yerves013 • Get Moving, Get Focused: The Brain Body Business Connection with Kelly HaleEntrepreneurship can be a rollercoaster, and when you’re juggling all the things—content creation, client work, launches, and, oh yeah, life—your nervous system takes a hit. But what if movement could help you find more focus, clarity, and resilience?In this episode of Mind Your Own Biz, I’m chatting with Kelly Hale, an OT, movement specialist, and nervous system regulation expert, all about the powerful connection between movement and mindset. She shares her journey from overcoming health challenges to helping others work IN—not just work out—so they can feel strong, safe...2025-03-171h 18
She Is Unstoppable : Clarity + Strategy for Women EntrepreneursMake Your Business Sparkle: Infusing Personality into Your Marketing with Alycia YervesYour brand isn’t just a business—it’s you. But if your marketing feels flat or forgettable, it’s time to shake things up. In this episode, I’m chatting with award-winning marketing expert Alycia Yerves about how to infuse your unique personality into your business so it truly stands out. ✨Alycia shares her unexpected journey from the theater world to marketing pro, the biggest mistakes small businesses make online, and why playing it safe is the fastest way to blend in (and be ignored).💡 You’ll learn: ✅ Why trying to be everywhere is hurting your bran...2025-03-1735 min
Mind Your Own Biz with Alycia Yerves012 • The Art of the Pivot: From Side Hustle to Subscription Boxes with Cynthia WascoEver felt like your entrepreneurial journey is anything but a straight line? Turns out, that’s totally normal! In this episode of Mind Your Own Biz, I’m chatting with my longtime friend and multi-passionate entrepreneur, Cynthia Wasco, who has embraced the ebb and flow of life and business, even if that means an occasional pivot.Cynthia’s journey started with a side hustle in skincare, then led to launching a cozy mystery-themed subscription box, and now she’s even hosting a podcast about all things cozy. Talk about following your passions in the most creative way possible!We dive int...2025-03-101h 15
Mind Your Own Biz with Alycia Yerves011 • Juggling Business & Relationships: Handling Unsupportive Loved Ones with Malka NeustadterWhen your support system feels shaky, it can make building a business even harder. 💡In this episode of Mind Your Own Biz, I’m joined by Malka Neustadter, a marriage, parenting, and life coach who helps women navigate the emotional challenges of relationships—especially when they feel unsupported by their partners, family, or loved ones in their business journey.If you’ve ever felt like your entrepreneurial dreams are misunderstood (or even dismissed) by the people closest to you, this conversation is for you.Malka and...2025-03-031h 14
Mind Your Own Biz with Alycia Yerves010 • Making Room for Creativity: Organizing Your Workspace (& Life) with Whitney WalshIs clutter cramping your creativity? 😵💫 Whether it’s your desk, your digital files, or just the mental mess of running a business, getting organized can make a massive positive impact on your productivity and creative flow.In this episode of Mind Your Own Biz, I’m chatting with Whitney Walsh, a professional organizer, crafter, and owner of Girl Friday Crafts. Whitney helps business owners and artists clear out the clutter (both physically and mentally) so they can make more space for what truly matters—creativity, business growth, and JOY.Whitney and I dive into:✨ How clutte...2025-02-241h 08Mind Your Own Biz with Alycia Yerves009 • With a Little Help From My (Biz) Friends: Why Entrepreneurs Need CommunityRunning a solo business doesn’t mean you have to do it alone.One of the biggest game-changers in my business? Finding my people. The ones who get the highs, lows, and total chaos of entrepreneurship. Because let’s be real—friends and family may love you, but they don’t always understand what it’s like to be in the trenches of running a business.In this episode of Mind Your Own Biz, I’m sharing why community is absolutely essential for solo business owners, how having a support system can change everything, and why you don’...2025-02-1726 min
Mind Your Own Biz with Alycia Yerves008 • Witchy, Wise, & Wellness-Focused: Meditations on Business with Dr. Stephanie LipnickiHow does wellness intersect with business? 🌿✨In this episode of Mind Your Own Biz, I’m chatting with multi-hyphenate Dr. Stephanie Lipnicki, DACM, LAc, who is a holistic wellness practitioner, meditation coach, artist, and fellow biz owner who brings a beautiful blend of science, strategy, and creativity to her work.Stephanie and I dive into:🔮 The power of mindfulness and meditation in business🌱 How energy work can shift your productivity and creativity🌕 Rituals and routines that help ground you as an entrepreneur2025-02-111h 22Mind Your Own Biz with Alycia Yerves007 • How Hiring a Virtual Assistant Transformed My Business: Meet My Secret Weapon, Kaitlyn CerratoEver feel like you're drowning in to-do lists, client emails, and admin work? You’re not alone! In this episode, I’m chatting with my right-hand woman and absolute 🛟 lifesaver 🛟,Kaitlyn Cerrato—a virtual assistant turned HoneyBook Pro and systems strategist.Kaitlyn and I have worked together for five years, and in this episode, we pull back the curtain on:✅ How we found each other and built a dream team dynamic✅ The truth about hiring a virtual assistant (it’s not as overwhelming as you think!)✅ The magic ofHoneyBook for streamlining cli...2025-02-051h 20
Mind Your Own Biz with Alycia Yerves006 • The Business of Healing: "Grief Girl" Emily Griffith's Journey from Corporate to Coaching💡 Ever wondered if it's possible to turn personal pain into purpose-driven entrepreneurship? In this episode, I sit down with Emily Griffith, founder offelt Write, to talk about her unconventional and deeply personal journey from the corporate world to becoming a life coach who specializes in grief work.Emily shares how her own experiences with loss led her to this work, what it's like being known as the "Grief Girl," and how she's building a business that balances deep emotional support with practical coaching strategies. We also chat about navigating big career pivots, honoring your own...2025-01-301h 09Mind Your Own Biz with Alycia Yerves005 • Shine Online: Make Your Website a Reflection of YOU and Attract Dream ClientsHey there, dream chasers! ✨ Welcome to this episode of Mind Your Own Biz. Today, we’re diving into how to make your website an authentic reflection of YOU—because your unique personality is your brand’s superpower. When your website shines with your true self, it doesn’t just look good; it works to attract the dream clients you’re meant to serve.In this episode, we’ll explore 25 creative ways to infuse your personality into your website, including:Show your face: Why adding personal photos builds trust and connection.Share your story: Use your About page to let vi...2025-01-1750 minMind Your Own Biz with Alycia Yerves004 • Intentions Over Resolutions: A Kinder Approach to the New YearEpisode 4 • Intentions Over Resolutions: A Kinder Approach to the New YearWelcome to the first episode of 2025! 🎉 This week, we’re swapping the all-or-nothing mindset of resolutions for the more sustainable idea of setting intentions. If "new year, same you" resonates with you, then this episode is for you.Here’s what we’re diving into:Why it’s okay (and amazing!) to bring your whole self into your business.How setting intentions instead of rigid resolutions can create lasting progress.The importance of honoring the wins no one sees and celebrating your growth—big and small.H...2025-01-0118 minMind Your Own Biz with Alycia Yerves003 • 5 Fun Ways to Be More YOU in Your MarketingYour audience wants the real you, not a cookie-cutter version of what they’ve seen before! In this episode ofMind Your Own Biz, join me, Alycia Yerves, as I share five fun and actionable strategies to infuse your personality into your marketing and social media content.We’ll cover:How to embrace your quirks and make them your brand’s secret sauce.Creative ways to build trust and connection with your dream clients.Why being authentically you is the best marketing strategy you’ll ever use.Whether you’re just start...2024-12-1854 minMind Your Own Biz with Alycia Yerves002 • Deck the Digital Halls: Easy Holiday Marketing TipsThe holiday shopping season is officially here! 🎄 Whether you’re 100% ready to go, or are totally scrambling for last-minute ideas, this episode ofMind Your Own Biz has got you covered.Join me, Alycia Yerves, as I share simple, actionable tips for boosting your holiday marketing game without tons of stress.In this episode, we’ll cover:Creative, last-minute ways to promote your business during the holiday rush.How to stand out in a season packed with promotions.Why "done is better than perfect" when it comes to holiday marketing.Plus, I’ll introduce you to tw...2024-11-2732 minMind Your Own Biz with Alycia Yerves001 • Finally Hitting Record: My Imperfect Podcast LaunchAfter years of dreaming, planning, and a little bit of procrastinating, I finally hit record. Welcome to the very first episode ofMind Your Own Biz! 🎉In this kickoff episode, I take you behind the scenes of my imperfect podcast launch and share the winding path that brought me here—from my college radio days to working in the performing arts, to building a career in marketing that eventually led me to running my own business.We’ll talk about:My start in the performing arts world, working my way from the box office to the BIG...2024-11-2750 minMind Your Own Biz with Alycia YervesOfficial Trailer: Mind Your Own Biz with Alycia YervesWelcome to Mind Your Own Biz, the podcast for small business owners ready to build something uniquely you. Hosted by Alycia Yerves—marketer, designer, nacho enthusiast, and your big sister in business—this show is all about turning your ideas into a business that shines.Each episode, we’ll dive into candid conversations and creative strategies to help you infuse your personality, purpose, and passion into every corner of your business. Whether it’s marketing, mindset, or a few fun tangents, Mind Your Own Biz is here to help you build a business as unique as you are. Gra...2024-11-0602 min
Create Outside the Box!Create Outside the Box! - Part 2 - Alycia YervesPart 2 of our conversation with Alycia Yerves, founder of the award winning Jersey Shore marketing and design agency Alycia Yerves Creative. We discuss empowerment, education, and authenticity and personal branding. Let's jump back into our conversation!Website: www.alyciayerves.comInstagram: https://www.instagram.com/alyciayervescreative/Facebook: https://www.facebook.com/AlyciaYervesCreativeFacebook Group: https://www.facebook.com/groups/helpdeskalyciayervesLinkedIn: https://www.linkedin.com/in/alyciayerves/Twitter: https://twitter.com/AlyciaYervesWatch our episodes on our Creative OPERAtions YouTube Channel under the playlist Create Outside the Box!2022-01-1444 min
Create Outside the Box!Create Outside the Box! - Part 1 - Alycia YervesCorinne sits down with marketer, designer, educator, and nacho enthusiast Alycia Yerves to discuss how marketing is an art form, bringing your ideas to life, and being in charge of your own brand. This conversation couldn't be contained to just one episode, so we are bringing you a very special two part series which serves as an entertaining marketing masterclass for any artist and creative. Get ready to feel empowered!Website: www.alyciayerves.comInstagram: https://www.instagram.com/alyciayervescreative/Facebook: https://www.facebook.com/AlyciaYervesCreativeFacebook Group: https://www.facebook.com/groups/helpdeskalyciayerves2022-01-071h 08
Brand Groupies#47: Alycia Yerves of Alycia Yerves CreativeAlycia Yerves is the Founder and Creative Director of Alycia Yerves Creative: an award-winning marketing and design agency on the Jersey Shore.
www.alyciayerves.com
https://brandgroupies.com/2021-09-0358 min