Shows
The New Garde with Alyssa VinganEverything Is Marketing (w/ Ana Andjelic)This is a free preview of a paid episode. To hear more, visit thenewgarde.substack.comHow many comments have you seen on TikTok, Instagram, and YouTube over the last few years that read: “Give the marketing team a raise!” It’s easy to boil everything a brand does down to simple marketing tactics, but how does one formulate a cohesive strategy — with a mix of product, content, social media, events, PR, collaborations, and more — and create a cultural hit? This week, Alyssa is joined by Ana Andjelic, a global brand executive, founder of The Sociology of Business n...2025-02-0410 min