Shows
WITneSSesAnika Jackson on AI, Purpose, and Empowering the Next Generation of Change-MakersIn this inspiring episode, Ambassador Elisha sits down with Anika Jackson—podcaster, college professor, and purpose-driven PR expert—to explore how she's using AI, storytelling, and education to amplify voices and empower communities.
Anika shares her multicultural upbringing, her journey from music promotion to media and academia, and how AI is transforming small business strategy.
A must-listen for entrepreneurs, educators, and anyone passionate about purposeful innovation.
Reach Anika:
https://calendly.com/yourbrandamplified/podcast-freebie-strategy-session?month=2024-09
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Want to be a guest on WITneSSes? Send Elisha...2025-05-0522 min
NoBS WealthEp. 125 - How Anika Jackson Built an Empire as a Single MomShoot us a message, we are here for you and we listen!Left with nothing after divorce, forced onto food stamps, and watching her credit card decline at Walmart—Anika Jackson's rock bottom moment became the catalyst for an extraordinary comeback. In this raw, unfiltered conversation, Anika reveals how she transformed from a desperate single mom to a university professor, podcast curriculum creator, business coach, and graduate student at 50. This isn't just another success story—it's a masterclass in resilience and a blueprint for building wealth against all odds. Discover the "Underground Railroad" of minority business networks most...2025-04-3035 min
Your Brand AmplifiedThe Win-Win Workplace: Building a Respectful, Engaged, and Productive Workforce with Dr. Angela JacksonDr. Angela Jackson’s work serves as a guide for organizations looking to thrive in a rapidly changing world. As the founder of Future Forward Strategies and a lecturer at Harvard Graduate School of Education, she is leading the charge in transforming workplaces to align with the evolving needs of the modern workforce. Her research and work emphasize the importance of work-life integration, psychological safety, and empowering employees with an ownership mindset. Dr. Jackson advocates for companies to listen to their employees, center their voices in decision-making, and embrace evidence-based strategies that create thriving, engaged workplaces. These approaches not on...2025-03-1139 min
The Everyday Leader | Authentic Leadership22. The Balancing Act of Leadership with Anika Jackson Summary In this episode of the Everyday Leader podcast, Anika Jackson shares her multifaceted journey as a leader, balancing her roles as a mother, educator, and nonprofit professional. She discusses the importance of authenticity, transparency, and alignment in leadership, drawing from her experiences in both the nonprofit sector and her own entrepreneurial ventures. Anika emphasizes the significance of servant leadership and the impact of effective communication in fostering a positive organizational culture. She also highlights her work with the ICL Foundation, which focuses on providing educational opportunities and civic leadership training for students. Takeaways...2025-03-0643 min
MEDIASCAPE: Insights From Digital ChangemakersNavigating Neurodiversity in the Digital Age with Jimmy ClareJimmy Clare, the digital changemaker behind Crazy Fitness Guy, shares his inspiring journey from overcoming early challenges with autism and a nonverbal learning disorder to becoming a prominent advocate and influencer. We dive into Jimmy's unique perspective on the intersection of autism and fitness, and how his personal experiences shape his advocacy. His passion for technology and media, nurtured by his family, has led him to create a platform that champions health and wellness without judgment. Through his story, we explore the potential of technology to empower individuals with autism and the importance of designing accessible user experiences.2025-03-0538 min
Your Brand AmplifiedZen Power Program: Exploring Tibetan Resilience and Inner FitnessThe pursuit of inner fitness and self-care is essential for building resilience and overall well-being. Drawing inspiration from Tibetan culture, which emphasizes mindfulness and spiritual practices, individuals can strengthen their mental and emotional health. Meditation, prayer, and a commitment to spiritual growth provide valuable tools for enhancing one’s inner fitness, fostering peace, clarity, and balance in life.
Allan Knight, a former Zen Monk, along with Anika Jackson, Zen Power Coach in Training, guide individuals through this process in the Zen Activation Program.
In times of illness or personal hardship, self-care bec...2025-02-2817 min
Your Brand AmplifiedZen Zone Circles: Cultivating Meaningful Connections for Holistic GrowthPersonal growth thrives in the context of supportive communities where individuals can share ideas, receive encouragement, and be held accountable. Building these communities is essential, as they provide the emotional support and diverse perspectives necessary for transformation. Creating structured networks, like Zen Zone circles, allows individuals to connect, grow together, and nurture each other’s personal and professional development. These circles offer a space for individuals to share their challenges and successes, creating an environment that fosters growth and mutual support.
Allan Knight, a former Zen Monk, along with Anika Jackson, Zen Power Coach in Tr...2025-02-2117 min
Your Brand AmplifiedFostering Open-Mindedness and Love Amid Political DivisionIn today’s politically charged environment, the emotional toll of political strife can create deep divides between individuals and communities. Tensions between countries like the United States and Canada often lead to heightened feelings of fear, anger, and frustration, making it difficult for people to engage in meaningful, empathetic dialogue. Understanding oneself is crucial for navigating these challenges, as self-awareness allows individuals to reflect on their emotions and engage with others from a place of empathy and open-mindedness. Allan Knight, a former Zen Monk, along with Anika Jackson, Zen Power Coach in Training, guide individuals through this pr...2025-02-1427 min
Your Brand AmplifiedAllan Knight’s Birthday Special: The Importance of Relationships, Gratitude and Personal GrowthBirthdays and life milestones offer powerful moments for reflection, growth, and self-awareness. These occasions invite us to pause and evaluate our progress, not just in terms of external achievements, but in recognizing our personal development, self-care, and the importance of self-love. Taking time to reflect on our journey allows us to celebrate our strengths, acknowledge our weaknesses, and make a commitment to continue evolving as individuals. It's through this process of introspection that we foster a deeper connection with ourselves and the people around us. Allan Knight, a former Zen Monk, along with Anika Jackson, Zen Power...2025-02-0720 min
Your Brand AmplifiedOvercoming the Blame Culture: Political Discourse with CompassionIn today's increasingly divisive political climate, cultivating inner clarity and self-responsibility is essential for navigating both personal and societal challenges. Blame culture has taken root in politics, with many focusing on assigning fault rather than seeking solutions. This toxic cycle stifles meaningful discourse and deepens societal divisions. To move beyond blame, individuals are encouraged to engage in self-reflection and compassion, focusing on finding common ground and fostering respectful, solution-oriented dialogue, even with political opponents. Allan Knight, a former Zen Monk, along with Anika Jackson, Zen Power Coach in Training, guide individuals through this process in the ...2025-01-3128 min
Random and Wonderful: Conversations about Travel Anxiety, Wellness, and Mindset ShiftsFrom Branding to Breakthroughs: Building Authenticity with Anika JacksonGrace Simmons sits down with Anika Jackson, a marcom executive, educator, and podcast host, to explore her inspiring journey of resilience, reinvention, and connection. Anika discusses her expertise in public relations, branding, and digital media, as well as her passion for empowering others to share their authentic stories. From leveraging storytelling to build impactful brands to balancing personal wellness and professional growth, this episode is packed with practical insights and empowering advice.Let's Meet Anika Jackson:Anika Jackson is a marcom executive and instructor at the USC Annenberg School for Communication and Journalism, where she...2025-01-2843 min
Your Brand AmplifiedOvercoming the Pressure of Finding a Grand Purpose: A Guide to Personal GrowthSelf-knowledge is a powerful tool in personal development, but it's only the first step in the journey toward self-actualization. While understanding who we are can provide clarity, true transformation requires consistent action. The path to personal growth is not about finding a grand purpose overnight but rather about becoming aware of our strengths, weaknesses, and opportunities for improvement. Through goal-setting and taking practical, actionable steps, we can begin to bridge the gap between where we are and where we want to be, turning self-awareness into real change. Allan Knight, a former Zen Monk, along with Anika Jackson...2025-01-2425 min
Entrepreneur's EnigmaAnika Jackson Podcast Host, Student, Professor, Entrepreneur, Master Of The Universe!Anika Jackson strives to create ecosystems where technology, education, and philanthropy converge to address global challenges and empower individuals to realize their full potential as catalysts for change. At USC's Annenberg School, she shapes the next generation of communicators and utilizes her extensive background in public relations, digital media, and strategic communications as a part-time faculty member for the MS in Digital Media Management program and co-host for the Mediascape: Insights from Digital Changemakers podcast.Her Your Brand Amplified® business podcast, launched in 2020, ranks in the top 1.5% globally on ListenNotes. Anika utilizes her passion t...2025-01-2126 min
Your Brand AmplifiedBalancing Being and Doing: Overcoming Procrastination and Embracing Self-AcceptanceAllan Knight, a former Zen Monk, along with Anika Jackson, Zen Power Coach in Training, guide individuals through this process in the Zen Activation Program. Balancing between being and doing is a constant struggle for many, especially when the pressure to achieve and be productive feels overwhelming. It's essential to find harmony between action and rest, as both are necessary for personal growth. Self-acceptance is key to overcoming guilt and procrastination, allowing individuals to take meaningful action without succumbing to fear or external pressures. Embracing moments of stillness enables clarity, inner regeneration, and more intentional d...2025-01-1728 min
Your Brand AmplifiedHarnessing Inner Strength with Zen: How to Thrive in Challenging SituationsDelve into the Zen perspective on dealing with adversity, particularly in the context of the recent Los Angeles fires that have caused significant loss and displacement. Zen philosophy teaches that while suffering and grief are natural responses to life’s difficulties, they should not dominate our lives. Instead, we should aim to cultivate inner peace and self-mastery, which allows us to navigate challenges with clarity and compassion. Allan Knight, a former Zen Monk, along with Anika Jackson, Zen Power Coach in Training, guide individuals through this process in the Zen Activation Program.
Anika sha...2025-01-1014 min
Tools of the Podcast Trade w/J. Rosemarie FrancisExpert Tips on Creating a Podcast Brand w/Anika JacksonIn this episode, Anika Jackson discusses the importance of branding when starting a podcast, emphasizing clarity, intentionality, and authenticity. She provides insights on building a brand blueprint that includes purpose, vision, and mission to connect deeply with an audience. Anika also highlights how sound design and storytelling enhance a podcast’s identity.Key Takeaways with TimestampsClarity in Branding is Key (02:38)Understanding your purpose and vision sets the foundation for a successful podcast.Develop a Brand Blueprint (03:36)Define your purpose, vision, mission, and positioning before launching.Sonic Branding Matters...2025-01-0326 min
Tools of the Podcast TradeExpert Tips on Creating a Podcast Brand w/Anika JacksonIn this episode, Anika Jackson discusses the importance of branding when starting a podcast, emphasizing clarity, intentionality, and authenticity. She provides insights on building a brand blueprint that includes purpose, vision, and mission to connect deeply with an audience. Anika also highlights how sound design and storytelling enhance a podcast’s identity.Key Takeaways with TimestampsClarity in Branding is Key (02:38)Understanding your purpose and vision sets the foundation for a successful podcast.Develop a Brand Blueprint (03:36)Define your purpose, vision, mission, and positioning before launching.Sonic Branding Matters...2025-01-0326 min
Your Brand AmplifiedVision to Reality: How to Set Goals That Stick in 2025Dive deep into the art of goal-setting, emphasizing the crucial connection between vision, emotion, and action. Allan Knight, a former Zen Monk, along with Anika Jackson, Zen Power Coach in Training, guide individuals through this process in the Zen Activation Program sharing their personal experiences and strategies for achieving ambitious goals. Anika outlines her 2025 aspirations, while Allan discusses his commitment to overcoming Parkinson's and expanding the impact of his work.
To enhance accountability, Allan introduces the "consequence system," a unique approach that involves attaching undesirable consequences to unmet goals. This unconventional...2025-01-0323 min
Your Brand AmplifiedEffective Communication Strategies: Mastering Rapport and Active ListeningAllan Knight, a former Zen Monk, along with Anika Jackson, Zen Power Coach in Training, guide individuals through this process in the Zen Activation Program. Dive into the importance of self-mastery and setting healthy boundaries in relationships. By emphasizing how practicing inner work, like self-reflection and self-acceptance, can improve communication and foster stronger connections, they highlight the value of assertiveness in expressing needs and maintaining a deeper, more meaningful dialogue.
Allan and Anika also share insights on how personal experiences, such as overcoming insecurities, shape the way we relate to others. They explore...2024-12-2729 min
Your Brand AmplifiedHoliday Communication: Embracing Kindness and Overcoming Insecurities for Stronger ConnectionsAllan Knight, a former Zen Monk, along with Anika Jackson, Zen Power Coach in Training, guide individuals through this process in the Zen Activation Program. Explore the essential role of effective communication in relationships, offering valuable advice on overcoming common barriers and improving connection. Emphasizing the importance of self-communication—understanding and reflecting on one’s own thoughts and feelings—as the foundation for healthier interactions with others, both share personal stories about how insecurities and past experiences have shaped their relationships and how self-acceptance and continuous personal growth are key to breaking negative communication patterns.
...2024-12-2032 min
Your Brand AmplifiedOwn Your Power and Navigate Life with Inner PeaceThe journey to personal growth begins with cultivating an inner safe space—an emotional sanctuary where self-acceptance and self-love can thrive. Allan Knight, a former Zen Monk, along with Anika Jackson, Zen Power Coach in Training, guide individuals through this process in the Zen Activation Program. By embracing our authentic selves, we attract like-minded individuals and create deeper, more meaningful connections. Allan and Anika emphasize the importance of self-awareness in showing up fully in our relationships, bringing our true energy into every interaction, whether with family, friends, or partners. Authenticity and presence become the foundation of...2024-12-1320 min
Unbreakable MompreneursThe Power of Personal Branding: Increasing Your Impact with Anika JacksonIn this inspiring episode, Anika Jackson, a seasoned communications and marketing professional, serial entrepreneur, and podcast host, shares her remarkable journey of building multiple businesses while balancing motherhood. Anika dives into the importance of personal branding in establishing credibility and trust, and how prioritizing personal goals can lead to both professional and personal fulfillment. She also provides valuable insights on starting a nonprofit organization and the key factors to consider, including ensuring uniqueness and managing ongoing expenses. Anika empowers new mothers to trust their instincts, make decisions that work best for them and their children, and stay true to...2024-10-2324 min
Pretty Powerful Podcast with Angela GennariEpisode 96: Anika JacksonI am excited to share an episode about one of my favorite topics... branding!!! And my guest, Anika Jackson, is absolutely brilliant in sharing her advice and insight to help you build not only your professional brand, but your personal one as well.
Anika Jackson is a senior communications and marketing professional with over 25 years of experience working with diverse brands and clients to build local and global interest and create meaningful, synergistic relationships between brands and consumers.
Anika produces and hosts the Your Brand Amplified® podcast, a Listen Notes top 0.5% podcast. In addition, she is...2024-08-0656 min
The Professional Rule BreakerMastering PR Strategies for Brand Building with Anika Jackson - Episode 102‘’One of the biggest things is to learn to trust your gut and not get swayed by all the shiny things other people are trying to offer you.’’ On this episode of The Professional Rule Breaker, I chat with Anika Jackson. She's a PR and marketing wizard with over 25 years of experience. Anika shares her top tips for getting started with PR, building a strong brand, and how AI changes the game. We also chat about our personal journeys and the importance of being lifelong learners. If you want to attract your dream customers and take your business...2024-07-1834 min
Lessons Of Entrepreneurship - The Journey Of ReinventionStart A Non-Profit Company With Disruptive Programs & Powerful Branding In 2025 (Special guest: Anika Jackson)Send us a textThinking about starting a non-profit with a powerful purpose? In this episode, Anika Jackson, founder of a disruptive non-profit, shares how to build a company that creates real change with innovative programs and bold branding strategies.What’s Covered in This Episode:How to start a non-profit that disrupts the status quo and makes a difference.The key to developing programs that truly impact your community.Anika’s approach to powerful branding that aligns with your mission.Overcoming the challenges of launching a non-profit in today’s world.Practi...2024-07-0533 min
Let's Blow This Up: The World's Most Explosive Podcast About PodcastingWhat's Next In the Evolution of Podcasting, Tech, & AI with Anika Jackson | LBTU Live 6.26.24PREVIOUSLY RECORDED LIVE ON 6.26.24We are living in exciting times. Regardless of some of the crazy and unpredictable things unfolding in our society, the growth and evolution of technology and Artificial Intelligence (AI) is unparalleled.If you're resisting it, it's time to change your perspective...And what you're about to consume may just help you do so.In this episode of Let's Blow This Up Live, I was joined by Anika Jackson, an all-star podcaster and communications professional who's parlayed the success of her podcast, Your Brand Amplified, into...2024-06-281h 06
Your Brand AmplifiedFeras Alhlou: From Layoffs to 8-Figure LaunchpadsEver wondered how a sudden layoff could be the best thing to ever happen to you? Join me, Anika Jackson, as I chat with Feras Alhlou, a formidable entrepreneur who turned an unexpected job loss into a thriving series of startups. Feras opens up about the heartbreak of losing his VP role in Silicon Valley and how leveraging his network led him to co-found a business during the dawn of the internet. Through his story, you'll gain invaluaNavigating the tumultuous waters of career setbacks can often lead to unforeseen opportunities. This is precisely what we explore in the latest...2024-06-2134 min
Your Brand AmplifiedNavigating the Digital Marketing Maze with David FormanEver wondered what it takes to leap from the safety of a corporate ladder to the free-fall of entrepreneurship? David Forman, COO of Clarity Creative Group, joins us to unravel this very mystery. His story is one of tenacity and creativity, transitioning from a Walgreens store manager to mastering the realms of marketing and SEO. In our candid conversation, David lays bare the pivotal moments of his career evolution, from the coding bootcamp that sparked his digital journey to the strategic refinements that shifted his side project into a booming business. Prepare to be inspired by a tale of...2024-05-1636 min
MEDIASCAPE: Insights From Digital ChangemakersAlex Back: From Singing to Sofas in the Digital Furniture FrontierFrom the glitz of the stage to the gloss of home décor, Alex Back's journey is as unconventional as it gets. Our latest episode peels back the curtain on his fascinating transition from a crooning singer to a trailblazing entrepreneur in the digital furniture realm. As I, Anika Jackson, chat with Alex, he unveils the inner workings of his success with Apartment 2B, revealing the early e-commerce challenges and the strategic maneuvers that propelled his brand to the forefront of style-conscious consumers. We delve into his collaborative efforts with heavyweights like Costco and how a blend of frugality a...2024-05-1546 min
Catalytic LeadershipUnveiling Purpose: Anika Jackson's Journey to Entrepreneurial Leadership and Purposeful LivingSend us a textEver felt the magnetic pull towards a life you're meant to lead, yet find yourself anchored to the safety of the known? Join me as I sit down with the remarkable Anika Jackson, a woman whose own compass has guided her from a quiet childhood to leadership roles across marketing, communications, and philanthropy. Together, we navigate the transformative power of embracing one's roots, the tenacity required to amplify your voice in a noisy world, and the art of servant leadership. Anika's journey reminds us that the path to discovering our true potential is...2024-05-0735 min
Your Brand AmplifiedCrafting a Successful Launch Blueprint with Narek Vardanyan's ExpertisePrepare to be captivated as I, Anika Jackson, sit across from the remarkable Narek Vardanyan, the mastermind behind Prelaunch.com. Are you ready to transform your product launches into success stories? Narek's journey is rich with lessons from early setbacks to crowdfunded triumphs, all rooted in the diverse cultural insights from his Armenian heritage and American experiences. In a candid narrative, he shares the significant impact of preparation and strategic pre-launching, offering a lens into the vital role of connecting with your audience and validating ideas before they hit the market.
Venture into the world of innovation...2024-05-0628 min
Scouting for GrowthAnika Jackson: Amplifying Your Brand PowerOn this episode of the Scouting For Growth podcast, Sabine VdL talks to Anika Jackson who wears many hats with enviable finesse. Currently, Anika is professor, a VP of operations for Full Capacity Marketing, a full-service agency dedicated to uplifting workforce development and educational institutions. Today, Anika will share with us her insights about growth, drawing from her multi-faceted experiences and achievements. KEY TAKEAWAYS Everything changes every day with digital. AI has been around for 20 years, but only last year its popularity rose for everyone to understand what the technology is & start utilising it for marke...2024-04-1845 min
The Dadpreneur PodcastMarketing, Branding and Motherhood with Anika JacksonJoin us for an insightful conversation with Anika Jackson, a multifaceted professional who wears many hats – from marketing and communications expert to podcast host, mother and philanthropist. With decades of experience in various marketing domains, including experiential marketing, public relations, and digital, Anika shares invaluable insights into the ever-evolving landscape of marketing and entrepreneurship. As the VP of Public Relations and Operations at Full Capacity Marketing, she uplifts workforce development, educational institutions, and entrepreneurs alike. Anika also sheds light on her role as a professor at USC Annenberg School for Communication and Journalism, where she empowers future leaders in PR...2024-04-011h 18
Your Brand AmplifiedBill Walsh on Building a Brand that Communities TrustDiscover the transformative journey of Bill Walsh, Founder of The Objection Box, who leaped from fitness expert to sales virtuoso, as he imparts his wisdom on overcoming objections and thriving in the sales industry. His story, carved from the disciplines of military service and personal training, is a masterclass in adaptability and resilience. I, Anika Jackson, sit with Bill to peel back the layers of his success, exploring how his shift during the pandemic wasn't just a change in career, but a strategic move that played to his strengths. His narrative is a testament to the idea that the...2024-03-2831 min
Your Brand AmplifiedFrom Intern to IPO: Eric McHugh and the Future of Web3 CommerceJoin us for a riveting conversation with Eric McHugh, a digital media maven and Web3 aficionado, as he maps out his remarkable journey from intrepid intern to a pivotal player at Snap during its IPO. A blend of personal anecdotes and professional insights, Eric's story is rich with moments that underscore the value of weaving your true self into your work. From the strategic depths of chess to the disciplined art of Muay Thai, and transformative meditation retreats, Eric's pursuit of authenticity isn't just inspiring, it's a blueprint for molding a career that's as fulfilling as it is successful.2024-03-2237 min
Your Brand AmplifiedManuj Aggarwal on Democratizing the World Through Artificial Intelligence BreakthroughsImagine embarking on a voyage through the transformative landscape of artificial intelligence with a pioneer who has emerged from a small Indian town to become a beacon of innovation. Manuj Aggarwal joins me, Anika Jackson, to unravel his path to becoming an AI virtuoso, holding the torch to illuminate the future of technology. We navigate through his humble beginnings, his inspiring ascent, and the indelible mark he's making on healthcare, education, and the expanding AI frontier. Throughout our conversation, we tackle the pressing issues of job displacement and inherent biases within AI, ensuring a nuanced discussion that celebrates technology's...2024-03-1438 min
MEDIASCAPE: Insights From Digital ChangemakersNavigating the Podcasting Revolution: Anika Jackson's Insider Guide to Industry Shifts, AI Integration, and Authentic GrowthEmbark on an audio odyssey where we unravel the podcasting phenomenon alongside Anika Jackson, a VP at Full Capacity Marketing and podcast pro. Our conversation paints a vivid picture of the industry's seismic shifts, putting into perspective the sheer number of weekly podcast aficionados outstripping Netflix subscribers! Anika's transition from radio to podcasting provides rich soil for our exploration, especially for those USC Annenberg students striving to make their mark with a standout capstone project. Prepare to be enchanted by the synthesis of passion and profession, the intricate dance of networking with societal contributions, and the ways in which...2024-03-0657 min
Your Brand AmplifiedCrafting the Future of Online Business Strategy with Matthew StaffordEmbark on a digital odyssey with Matthew Stafford, the sage of revenue optimization from BuildGrowScale, whose alchemy lies in melding concrete business acumen with the fluidity of e-commerce. As your host, Anika Jackson, I'm thrilled to present a dialogue brimming with Matthew's metamorphosis, revealing how he sculpted success out of the digital ether. His narrative is a treasure trove for anyone navigating the e-commerce seas, complete with psychological anchors and data-driven sails to guide you towards increased sales and unforgettable customer experiences.Imagine a world where each click leads your customers closer to a purchase they feel...2024-02-2840 minYour Brand AmplifiedBrian Childress's Strategies for Successful Tech Partnerships and AI Integration into Software DevelopmentEver wondered how a non-tech background morphs into software engineering expertise? Brian Childress, a seasoned software engineer and technical advisor, sits with me, Anika Jackson, to recount his unexpected foray into the tech world and the fine art of juggling a thriving tech career with a vibrant family life. Our conversation traverses the hidden intricacies of the software that underpins our daily routines and the consistent aspects of software development that have stood the test of time, despite the rapid pace of technological advancement.Elevate your professional identity and learn the secrets of managing international collaborations in...2024-02-1237 min
Your Brand AmplifiedThe Art of Building a Resonant Content Empire with Aaron WitnishJoin me, Anika Jackson, for a captivating conversation with Aaron Witnish of Content Only, where we unearth the art of storytelling in today's digital landscape. Have you ever wondered how a simple online interaction can spark a thriving enterprise? Aaron's journey began with just that – an accidental Zoom call that led to the creation of his agency, now a beacon for genuine, conversational content that connects with audiences on a deeper level. From the early days of securing digital licensing rights, to becoming a maestro of Google ads, and adapting to the ever-evolving demands of content marketing, Erin's narrative is...2024-02-0751 min
Your Brand AmplifiedUnlocking Entrepreneurial Success: Strategies for Breakthroughs and Business Growth with Tami JaffeEver feel like you're on the brink of a breakthrough but aren't sure how to leap? That's where Tami Jaffe steps in. Tami, a former Fortune 100 VP turned entrepreneur mentor, joins me, Anika Jackson, to unravel the secrets behind a successful business leap. As we navigate through her personal narrative, you'll discover how energy healing and a holistic approach can play a pivotal role in your entrepreneurial journey, helping you break free from limiting patterns and step into your power.Taking that first step towards entrepreneurship can be shrouded in uncertainty, but clarity is the beacon that...2024-01-3132 min
Your Brand AmplifiedMaximizing Memory Mastery with Chester Santos: Techniques, Tales, and Training for Cognitive EnhancementUnlock the full potential of your memory with Chester Santos, the "International Man of Memory," who transforms the art of recall into an accessible skill for all. From championing the United States National Memory Championship to inspiring audiences worldwide, Chester takes us on a journey through his memory-enhancing techniques. Discover how these strategies are not just for show but offer tangible benefits — like giving students, such as my daughter, an edge during finals week. Hear Chester's own narrative twist, from his days in law school to code and, finally, to the mastery of memory, and how this has shaped hi...2024-01-2230 min
Your Brand AmplifiedAmplifying Your Brand Experience: Inside the World of Experiential Marketing with Kitty HartEver wondered how a brand can capture your heart and senses, creating that unforgettable moment you just can't stop talking about? Prepare to have that curiosity satisfied as we sit down with the vibrant Kitty Hart, VP of Client Brand Experience at Heroic Productions, for an insightful journey through the evolving world of experiential marketing. Kitty doesn't just share her story; she peels back layers of this sensory-rich industry, from its tangible goods origins to today's immersive brand adventures.Navigating the fast-paced shift to the digital domain, this episode doesn't shy away from the hurdles and triumphs...2024-01-1839 min
Your Brand AmplifiedRevolutionizing the Sales Game: Trust, Branding, and Adaptation with Bill CaskeyPrepare to be captivated as I, Anika Jackson, engage in a thought-provoking conversation with the legendary Bill Caskey of The Advanced Selling Podcast and Caskey Training. Journey with us as Bill recounts his evolution from a struggling salesman to a top-tier sales coach and author. His pioneering flipped sales model promises an innovative approach for sales professionals eager to transform their technique. Our discussion peels back the layers of traditional sales tactics, revealing the crucial role of addressing a prospect's problems and how this focus can be a true game-changer in the industry.Embark on a deep...2024-01-1139 min
Your Brand AmplifiedMastering Operations: Scaling Success in Digital Businesses with Jhana LiDiscover the operational secrets of successful digital businesses with our guest Jhana Li from Spy Class Ops. In our candid conversation, Jhana unpacks her transition from international political economy to becoming a titan of operations, sharing her innovative strategies and the Spyglass method, which is revolutionizing how startups scale. We'll reveal not just the what, but the how of avoiding the CEO bottleneck syndrome and fostering a business model that thrives sustainably.Join us on a journey through the heart of purpose-based entrepreneurship, where operations aren't just a necessity but the lifeblood of a business's vision. You'll...2024-01-1034 min
cityCURRENT Radio ShowRadio Show: Amplify Your Brand: Anika Jackson's Strategies for Effective PRJoin host Andrew Bartolotta as we delve deep into a riveting conversation with Anika Jackson—a strategic communications maestro with a passion for amplifying brand voices and catalyzing social change.With a rich career spanning multiple decades, Anika has championed various roles, from a seasoned marketer to a graduate adjunct professor at USC Annenberg.As the dynamic VP of Operations for Full Capacity Marketing and the visionary behind the popular podcast, 'Your Brand Amplified®,' Anika's journey offers a treasure trove of insights for budding entrepreneurs, nonprofit enthusiasts, and every individual looking to navigate significant lif...2024-01-0715 min
Your Brand AmplifiedSecuring Market Dominance with Quality Content and Savvy Marketing with Michael MarcheseEmbark on a journey with me, Anika Jackson, as I converse with Michael Marchese of Tempesta Media, a man whose marketing prowess is as compelling as the technology-driven solutions his company offers. Throughout our chat, we unravel the complex tapestry of content marketing, pinpointing exactly where businesses commonly trip up. Michael, a veteran in the marketing trenches, shares the pitfalls of underestimating content strategy—from the reliance on interns to the juggling of freelancers—and how these missteps can cause more than just a headache for your business.Dive headfirst into the enthralling world of AI in cont...2023-12-2547 min
Your Brand AmplifiedBlending Hustle with Home Life: Dan Peterson's Journey to Social Media MogulEver wondered how a social media mogul balances family life with entrepreneurial hustle? Join me, Anika Jackson, as I sit down with Dan Peterson of Flip Switch Social Media, a man whose career trajectory defies convention and epitomizes the agility needed in today's digital marketplace. We unravel Dan's story, from his early days in web design to mastering the social media sphere, all while maintaining his roles as a devoted husband and father.The entrepreneurial journey is rarely a straight path, and in this episode, we pull back the curtain on the twists, turns, and surprising life...2023-12-2147 min
Creative CollaborationsExpanding Your Brand Potential with Anika JacksonIn this episode, Chuck Anderson explores the power of branding with Anika Jackson, a seasoned branding expert and VP of PR and operations for a leading marketing agency. Anika shares valuable insights into understanding customer personas, refining brand messaging, and the significance of intentional partnerships for business growth.Guest Bio:Anika Jackson is a branding expert with extensive experience in marketing and promotion. As the VP of PR and operations for a marketing agency, she specializes in helping small businesses and minority entrepreneurs establish their brand identity and visibility through integrated marketing strategies....2023-12-1237 min
The Shadows PodcastAnika Jackson: From Club Events to Entrepreneurship - Embracing Shadows on the Journey | The Shadows PodcastSerial Entrepreneur, Adjunct Professor, and the Host of Your Brand Amplified Podcast, Anika Jackson joins us on the Shadows Podcast!
From extravagant Gala Events to navigating the challenges of relying on Food Stamps, Anika candidly discusses embracing her shadows in this week's episode. Anika's journey began at a young age when she started promoting events for DJs, which quickly evolved into organizing club events. This early exposure to the world of marketing led Anika on a nationwide adventure across the United States. She shares not only the exhilarating highs but also delves into the pivotal moments where...2023-12-0457 min
I Have A Podcast by Vinnie PotestivoCracking the Code: Boosting Your Brand Visibility in a Highly Competitive Market with Anika Jackson
In a world full of uncertainty and doubt, one man defied the odds and carved his own path to success. Journey with us as we unravel the remarkable story of Vinnie Potestivo, a young man who dared to dream big in the face of adversity. From a chance encounter with a music icon to a transformative role in the booming reality TV industry, Vinny's story is a testament to the power of resilience and determination. But little did he know, fate had yet another unexpected twist in store for him...
My special guest is
Meet...2023-10-261h 00
Your Brand AmplifiedFrom Athlete to Author: The Extraordinary Journey of Chancellor K JacksonGet ready to embrace the unexpected in our latest conversation with Chancellor K Jackson - from a football field hero to an English teacher in Beijing. His journey is anything but ordinary, a testament to his resilience and an unwavering spirit. It's a story of a man who turned a corner from his life as a highly recruited athlete, explored an entirely new career path, and eventually transformed into a figure of survival, knowledge, and inspiration.Things took a steep turn when Chancellor was arrested in Beijing for drug use. But this was not the end, rather...2023-09-2833 min
Sales and CigarsSales And Cigars | Anika Jackson | Marketing and Public Relations | Episode 128How can marketing and public relations make a difference to your business? Anika Jackson and I answer this question. P.R. is not what it was even 10 years ago. Anika has helped business owners put on great events, and align their vision with their marketing. Anika has her own wildly successful podcast. Go grab a cocktail, and a cigar and strap in for an informative episode of Sales and Cigars. Get your free copy of Walter Crosby's new book: https://www.the7criticalmistakes.com/the-7-critical-mistakes-optin Connect with Walter Cro...2023-09-1934 min
Honest MarketingAnika Jackson: Tips to Develop Your Brand's Story and MessagingYour brand's story isn't just about the products or services you offer. It's the narrative that differentiates you, resonates with your audience, and fosters customer loyalty.But crafting this narrative isn't always straightforward. What are the secrets to a compelling brand story that not only captures attention but also endures?Let's dive in and explore some essential tips to help you shape your brand's narrative with Anika Jackson of Full Capacity Marketing and Your Brand Amplified.2023-09-1938 min
The Other Web#22 - Anika Jackson - Dissecting PR and Pay-to-Play JournalismOur guest today is Anika Jackson - a community volunteer, philanthropist, marketing and communications professional, podcast host, and graduate level professor at USC Annenberg School for Communication and Journalism. We reached to Anika to discuss journalism, PR, and everything in between.
Join us in this enlightening discussion, and after you do do - please check out the Otherweb via:
Our website: https://otherweb.com/
Our iOS app: https://apps.apple.com/app/otherweb/id6443798894
Our Android app: https://play.google.com/store/apps/details?id=com.otherweb
Our daily n...2023-09-1755 min
Podcasters Row, Hosted by KingOfPodcastsAnika Jackson and Your Brand AmplifiedPodcasters Row welcomes Anika Jackson, who is VP of Operations for Full Capacity Marketing and is the founder and host of the Your Brand Amplified® podcast. Anika is a mother, community volunteer, philanthropist, marketing and communications professional, podcast host, and graduate adjunct professor at USC Annenberg School for Communication and Journalism. As a marketer, she has done it all including experiential marketing/ event production, launch marketing, public relations, digital, and influencer throughout her multiple decade career.The Brand Amplifier program for small businesses. Her mission with The Brand Amplifier is to empower cause driven businesses and e...2023-09-0552 min
Disruptive Minds108: Social Entrepreneurship Businesses With An Impact- Anika JacksonGet ready for an inspiring and empowering podcast episode as we introduce our remarkable guest, Anika Jackson! Anika's journey is one of resilience and determination as she thrives as a serial entrepreneur, marketing and communications professional, and dedicated nonprofit starter and volunteer, all while being a devoted single mom!
Authenticity and transparency are at the core of Anika's approach to life. She firmly believes in sharing both the triumphs and challenges that have shaped her path, inspiring others to embrace their authentic selves and learn from every experience.
Beyond her remarkable achievements, Anika is also...2023-08-0724 min
Famous Interviews with Joe DiminoVolunteer, Philanthropist, Podcast Host & Marketing/Communications Professional Anika JacksonWelcome to a new edition of the Famous Interviews with Joe Dimino series .. On this episode, we talk with Volunteer, Philanthropist, Podcast Host & Marketing/Communications Professional Anika Jackson .. These days she is a mother, community volunteer, philanthropist, marketing and communications professional, podcast host, and graduate adjunct professor at USC Annenberg School for Communication and Journalism. As a marketer, she has done it all including experiential marketing/ event production, launch marketing, public relations, digital, and influencer throughout her multiple decade career. In Anika's newest role, she is VP of Operations for Full Capacity Marketing, a full service agency focused on...2023-07-2221 min
The Lucy Liu Show188. Your Brand Amplified With Anika JacksonAnika is a mother, community volunteer, philanthropist, marketing and communications professional. Anika is the founder of Your Brand Amplified®, a popular podcast dedicated to all things marketing, public relations, and entrepreneurship, and creator of The Brand Amplifier program for small business owners and entrepreneurs to develop and strengthen their branding, marketing, and PR strategies.
Things we talked about in this episode:
What are some of your best examples of brand amplification?
Just how important are media features to amplifying your brand?
Paid ads vs organic traffic?
and...2023-06-0814 min
Client Horror StoriesThat time when your client forgot to disconnect her Facebook and Instagram accounts but you unintentionally saw spicy “tea” from her DMs (with Anika Jackson)In this episode, our guest, Anika Jackson, shares a story of when she worked with a client who had a million projects plus a nonprofit which was bankrolled and produced by her husband. Although that’s a good thing, there are plenty of red flags that came with it and Anika had first-hand experience with this situation.
To start, each project had its own logo, website, and brand identity. The client hired multiple experts in different fields and with different scopes of work, including Anika, who was assigned as her PR manager. Whenever they would go to me...2023-03-0253 min
Big Alundas FitnessAIM Episode 20 - How To Use Your Marketing To Make An Impact With Anika JacksonAnika is a mother, community volunteer, philanthropist, marketing and communications professional, podcast host, and graduate adjunct professor at USC Annenberg School for Communication and Journalism. As a marketer, she has done it all including experiential marketing/ event production, launch marketing, public relations, digital, and influencer throughout her multiple decade career.
Anika Jacksonl coming on the show
To talk about marketing, PR, storytelling
And most importantly making a major impact
“ Where my passion is really working with people who are trying to serve others and trying to make an impact through whatever their...2023-01-1830 min