Shows
Building the Premier Accounting FirmAre Referrals Enough for Accounting Firms? w/ Apoorv DwivediJoin Roger Knecht and guest expert Apoorv Dwivedi of Fixyr Marketing as they explore effective marketing strategies for accounting professionals on this episode of Building the Premier Accounting Firm. This episode delves into creating sustainable revenue opportunities, implementing balanced lead generation approaches, and measuring marketing success in the accounting industry. Learn how to transform your firm's marketing from passive referrals to proactive growth strategies. In This Episode: Learn how to define marketing for accounting success, develop effective lead generation strategies, and implement measurable marketing tactics that drive results. Discover the balance between traditional referral marketing and modern...
2025-03-1951 minBuilding the Premier Accounting FirmThis Week on BPAF : Apoorv DwivediJoin us this Wednesday for a new episode where Roger discusses marketing and lead generation with Apoorv Dwivedi.
2025-03-1700 min
Accounting Answers PodcastChallenges and Chances: The Evolution of AccountingEp: 24 Top experts answer: "What are your top 3 predictions for the accounting world in coming years?"The Accounting Answers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:What are your top 3 predictions for the accounting world in coming years?You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of...
2025-02-0413 minAccounting Answers PodcastChallenges and Chances: The Evolution of AccountingEp: 24 Top experts answer: "What are your top 3 predictions for the accounting world in coming years?"The Accounting Answers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:What are your top 3 predictions for the accounting world in coming years?You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of...
2025-02-0413 min
FinFactor: Expert Insights for the CFOMarketing Strategies for CPA Firms with Apoorv DwivediIn this conversation, Blaine Bertsch interviews Apoorv Dwivedi of fixer.com about marketing strategies for CPA firms. Apoorv specializes in marketing for small and mid-sized accounting firms and helps them improve their lead-generation efforts. They discuss the importance of focusing on a specific target audience and service offering, building reputation and authority, and implementing a consistent marketing plan. They also highlight the need for ongoing monitoring and execution of marketing strategies. The conversation provides valuable insights for CPA firms looking to improve their marketing and grow their business.Catch every episode of FinFactor, where we i...
2024-11-0625 minAccounting Answers PodcastFuture Accounting Leaders: Redefining AccountancyEp: 2 Top experts answer: "Will the next generation of accountants be any different from their predecessors?"The Accounting Influencers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:Will the next generation of accountants be any different from their predecessors?You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of...
2024-09-0311 minAccounting Answers PodcastFuture Accounting Leaders: Redefining AccountancyEp: 2 Top experts answer: "Will the next generation of accountants be any different from their predecessors?"The Accounting Influencers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:Will the next generation of accountants be any different from their predecessors?You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of...
2024-09-0311 minAccounting Answers PodcastThe Innovation Imperative in Accounting - What's Coming Up?Ep: 89 Top experts answer: "What, if anything, will significantly change accounting in the next few years?"The Accounting Answers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:What, if anything, will significantly change accounting in the next few years?You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of...
2024-07-0414 minAccounting Answers PodcastThe Innovation Imperative in Accounting - What's Coming Up?Ep: 89 Top experts answer: "What, if anything, will significantly change accounting in the next few years?"The Accounting Answers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:What, if anything, will significantly change accounting in the next few years?You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of...
2024-07-0414 minAccounting Answers PodcastShaping Business Success: Accountants as Proactive AdvisorsEp: 84 Top experts answer: "Are business owners any closer to receiving proactive advice from accountants?"The Accounting Answers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:Are business owners any closer to receiving proactive advice from accountants? You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of the B3...
2024-06-2709 minAccounting Answers PodcastShaping Business Success: Accountants as Proactive AdvisorsEp: 84 Top experts answer: "Are business owners any closer to receiving proactive advice from accountants?"The Accounting Answers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:Are business owners any closer to receiving proactive advice from accountants? You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of the B3...
2024-06-2709 minAccounting Answers PodcastInnovation Infusion: Accounting Software’s New EraEp: 44 Top experts answer: "What could the tech/software vendors do better to serve accountants?"The Accounting Answers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:What could the tech/software vendors do better to serve accountants?You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of the B3...
2024-05-0211 minAccounting Answers PodcastInnovation Infusion: Accounting Software’s New EraEp: 44 Top experts answer: "What could the tech/software vendors do better to serve accountants?"The Accounting Answers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:What could the tech/software vendors do better to serve accountants?You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of the B3...
2024-05-0211 min
AmplifySuccessful Digital Campaigns With Apoorv Dwivedi of Fixyr Marketing - Amplify S5E5Embrace data-driven decision-making in your marketing endeavors and leverage insights to optimize your campaigns for success! In this Amplify! episode, Apoorv Dwivedi, strategic marketing advisor and founder of Fixyr Marketing, divulged the intricacies of successful digital marketing campaigns. Crafting effective strategies starts with clear objectives and audience segmentation. From delineating various types of email campaigns to discussing the nuanced approach required in the accounting industry, you can navigate the dynamic landscape of digital marketing. Guest: https://www.linkedin.com/in/apoorvdwivedi1/ | https://fixyr.com/ Host: https://www.linkedin.com/in/chris-camara/ | https://insidepublicaccounting.co...
2024-04-1021 minAccounting Answers PodcastChallenges and Chances: The Evolution of AccountingEp: 24 Top experts answer: "What are your top 3 predictions for the accounting world in coming years?"The Accounting Answers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:What are your top 3 predictions for the accounting world in coming years?You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of...
2024-04-0413 minAccounting Answers PodcastChallenges and Chances: The Evolution of AccountingEp: 24 Top experts answer: "What are your top 3 predictions for the accounting world in coming years?"The Accounting Answers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:What are your top 3 predictions for the accounting world in coming years?You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of...
2024-04-0413 minAccounting Answers PodcastFuture Accounting Leaders: Redefining AccountancyEp: 2 Top experts answer: "Will the next generation of accountants be any different from their predecessors?"The Accounting Influencers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:Will the next generation of accountants be any different from their predecessors?You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of...
2024-03-0511 minAccounting Answers PodcastFuture Accounting Leaders: Redefining AccountancyEp: 2 Top experts answer: "Will the next generation of accountants be any different from their predecessors?"The Accounting Influencers Podcast, hosted by Rob Brown, asks critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today we ask:Will the next generation of accountants be any different from their predecessors?You'll hear insightful and passionate answers from these 5 experts and influencers:Amy Horner | Change Enthusiast, Business Strategy Consultant, Keynote Speaker, and Podcast HostAmy Vetter | CPA, speaker, yogi and CEO of...
2024-03-0511 min
Agency SparkThe Three-Legged Stool Approach To Niche Your Business And Fix Your MarketingIn this episode of the Agency Spark Podcast, Sara interviews Apoorv Dwivedi. Apoorv has 20+ years of senior marketing and strategy experience at leading high growth financial firms, he’s managed over >$40M in marketing spend, had P&L responsibility, and was responsible for recruiting, leading, and coaching over 200 marketers, research analysts, communications professionals, and business development staff. He now works with small and mid size accounting and advisory firms across the US and Canada to help them fix their marketing and get results. He provides coaching, guided, or fully managed marketing services.
2021-04-0721 min