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Aram Melkoumov

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Product Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow to Run Successful Enterprise Discovery from Concept to Validation - BW Ventures, Maarten van KroonenburgIn this episode of the Product Innovation Show, Maarten van Kroonenburg, founder @ BW Ventures, and Aram Melkoumov dive deep into the realm of enterprise ideation. They explore the ins and outs of validating a business idea, with Maarten unveiling his unique, tried-and-tested processes for determining product viability, customer validation, and effective stakeholder management. The duo emphasizes the significance of securing initial customer commitments and also sheds light on the critical considerations for corporates eyeing acquisitions. Engage in a conversation rich with strategies, insights, and invaluable advice that has the potential to transform your perspective on product development and validation. 2023-08-101h 03Product Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow This Product Manager Uses AI In Her Day Job - Mounika Sanikommu, ZuoraMounika Sanikommu, Senior Product Manager at Zuora, is sharing her thrilling journey with ChatGPT, experiments she runs, plugins she discovered and how she uses AI for data analysis in her day job. Monica and Aram also spills the beans on the future of jobs in an AI-dominated landscape. 2023-06-2615 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovExploring the Impact of ChatGPT on Product Innovation - Jorge Sierra, ResiliaIn this episode, our host Aram Melkoumov is speaking with with Jorge, a product leader at Resilia, about the growing influence of AI, particularly GPT-4, in the tech industry. They dive into the ways AI can change our everyday experiences and discuss the potential for AI to replace certain roles.Key Takeaways:The Power of GPT-4: Jorge reflects on the advancements in AI with introduction of GPT-4. He shares his experiences about the potential uses of and capabilities of this tech in writing human-like text.Medici Effect: Jorge emphasizes the power of interdisciplinary...2023-05-1521 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow To Create A Product Advisory Council - Tom O’Neill, ParallaxTom and Aram discuss how and why to build an advisory council. They discuss how to ask questions people want to answer, how getting close to your users makes work more meaningful for your team, and why you should never build a product alone. They also explore why you shouldn’t only think about who your customer is and what they need - but who their customers are and what their objectives are. About Tom O’NeillTom is the Founder and CEO of Parallax. He built a stellar product by first building an advisory council beca...2022-10-2635 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow to Pick Digital Product Design & Development Studio - Aram Melkoumov & Sergey RossAbout Aram Aram Melkoumov is the CEO of Crowdlinker. Crowdlinker is an end-to-end digital product studio based in Toronto and Barcelona. Crowdlinker turns 10 in the fall of 2022. He works with startups like Freshbooks and enterprises like Unilever. Follow Aram Melkoumov https://www.linkedin.com/in/melkoumov/?originalSubdomain=caWork with Crowdlinker: https://www.crowdlinker.com/contact 2022-08-0506 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow Web3 Product Management is Different - Filippo Di Trapani, remx.xyzAbout Filippo Di Trapani Filippo Di Trapani is a Director of Product Design at a Web 3 company called remx.xyz. Previously, he was a design lead at Automattic and Partner Operations Manager at Shopify. Creative work makes his heart happy. He wishes others would push him the way he pushes himself. SummaryFilippo and Aram have a conversation about web 3 and product management. Filippo compares his experience working with web 2 companies like Shopify and his experience working with web 3 companies like remx.xyz. In their conversation, they also discuss how to make remote work seamless...2022-07-2537 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovEnterprise vs. B2B Product Management: Are They Different? - Pavan Singh, Lynx TechnologiesFollow Aram Melkoumov on Linkedin for highlight clips and DMs.About Pavan SinghPavan Singh is the Vice President Of Product Management at Lynx Software Technologies where he works on enterprise infrastructure. He earned his MBA from the Kellog School of Business at Northwestern. Amongst other previous roles, he had a 6-year career at Cisco performing various leadership roles. If he wasn’t a product person, Pavan would want to be a public speaker. SHOW NOTES:00:00 | Who is Pavan Singh?00:34 | What is enterprise infrastructure? 03:21 | Mission-critical edge: how to make so...2022-07-0739 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovProduct Biases and How to Overcome Them - Manuel Breschi, TypeformFollow Aram Melkoumov on Linkedin for highlight clips and DMs.About Manuel Breschi Manuel Breschi is the director of product at Typeform. Typeform is a no-code SaaS platform with tools that help companies grow their businesses by engaging with their audience. He studied at the University of Illinois, where he did his MBA, and has expertise in product engineering, business management, and marketing.SHOW NOTES:00:11 | Episode intro and a quick bio of Manuel Breschi01:32 | Manuel's journey consulting, entrepreneurship, and then product management04:30 | Given an opportunity, where would he invest...2022-07-0532 minOff the Record with AramOff the Record with AramPremature Scaling: Why It Kills Startups and How to Avoid It - Ron Benegbi, UplinqFollow Aram Melkoumov on Linkedin for highlight clips and DMs.Ron runs a tight ship at Uplinq and he shares how and why he does so. This interview also explores why growing a startup for the sake of an exit is a bad strategy, why you should want to hold cash in this economy, how to hire people that make a genuine impact in your growth, and the difference between thoughtful scaling and so-called ‘aggressive’ scaling.About Ron BenegbiRon is the founder and CEO of Uplinq. He is a 4 time tech founder with 2 exit...2022-06-2039 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovWhat is Staff Augmentation and is It Worth it? - Aram Melkoumov & Sergey RossFollow Aram Melkoumov on Linkedin for highlight clips and DMs.About AramAram Melkoumov is the CEO of Crowdlinker. Crowdlinker is an end-to-end digital product studio based in Toronto and Barcelona. Crowdlinker turns 10 in the fall of 2022. He works with startups like Freshbooks and enterprises like Unilever.SHOW NOTES:0:08 | What is staff augmentation and why do we need it? 01:28 | How to execute staff augmentation correctly. 03:13 | Staff augmentation: how to test for team fit to avoid difficulties05:36 | Why do companies choose to do staff augmentation? 09:04 | Staff augmentation for companies scaling...2022-06-1023 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovCreate a Product They Can’t Replicate with Product Discovery - Aram Melkoumov & Sergey RossFollow Aram Melkoumov on Linkedin for highlight clips and DMs.About Aram Aram Melkoumov is the CEO of Crowdlinker. Crowdlinker is an end-to-end digital product studio based in Toronto and Barcelona. Crowdlinker turns 10 in the fall of 2022. He works with startups like Freshbooks and enterprises like Unilever. SHOW NOTES:00:17 | What is product discovery? 01:25 | Who is normally involved in the product discovery process?03:21 | How long does the product discovery process take? 06:57 | How to have a more effective discovery process 09:39 | Top 3 questions clients ask about product discovery 12:01 | What your competitors...2022-06-0723 minOff the Record with AramOff the Record with AramWhat Most People Don’t Tell You About Exiting Your Company - Mark Achler & Mert Hilmi IseriFollow Aram Melkoumov on Linkedin for highlight clips and DMs.How much do you really know about exiting a company? Most people know very little, simply because there’s very little out there about the hush-hush world of mergers and acquisitions. That’s until today’s guests co-wrote their book Exit Right.About Mert Hilmi Iseri Mert is the co-author of Exit Right. He is an Entrepreneur In Residence at MATH Venture Partners and Ex-CEO of SwipeSense. During the episode, he narrates his rollercoaster journey at SwipeSense. It is this very journey, along with the ex...2022-05-3047 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow Data Can Become Dogma For Product Managers - Blagoja Golubovski, Visit.orgFollow Aram Melkoumov on Linkedin for highlight clips and DMs.As product managers, how much should we rely on data? How much does data tell us about our nuanced realities? Can user interviews be manipulated to confirm bias? Tune in as we explore these questions.About BlagojaBlagoja Golubovski is Vice President of Product Management at Visit.org. Among other roles, he previously was the Vice President of Product Management at Simpplr and the Director of Product Management at Vindicia. In any room, Blagoja is likely the least controversial; he brings people together into...2022-05-2731 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovWhat Most People Misunderstand About Product Design - Sean Dekkers, DigitsFollow Aram Melkoumov on Linkedin for highlight clips and DMs.When you think of design, you probably think of beauty and delight. But, that’s not really what design is about. That’s just the most overrated aspect of design. What’s the most underrated?About Sean DekkersSean Dekkers is the Head of Product Design at Digits. Throughout his career, he held many important roles including Senior Interaction Designer at Google, Senior Designer at IDEO, Associate Design Director at Mckinsey, and Principal Designer at Visa. For him, the definition of great design is talkin...2022-05-2640 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovBuilding marketplaces and overcoming decision-making biases - Vishal Kapoor, ShiptFollow Aram Melkoumov on Linkedin for highlight clips.Highlights:- Decision-making process for building features in a three-sided marketplace at Shipt- Battling confirmation bias and setting OKRs that match company’s goals- Secret sauce of managing people: PMs must be outcome-oriented, not output-orientedAbout Vishal Vishal is a Product Leader with a passion for building, launching, and scaling next-generation consumer products spanning marketplaces, transportation, advertising, search, messaging, gaming, and retail industries. He has been responsible for $Billions in revenue, opex, and P&L, and is passionate ab...2022-03-3137 minOff the Record with AramOff the Record with AramTransitioning from a Pro Service Company to SaaS one - Jordi Torras, InbentaFollow Aram Melkoumov on Linkedin for highlight clips.Highlights:- Building a Minimal sellable product (MSP) and going international- How Jordi deals with the paradigm of large customers and requests for introducing features in the product roadmap - Finding a French version of himself - origin of Jordi’s company InbentaAbout Jordi Jordi is the Founder & CEO at Inbenta, an AI and semantic search technology company for e-commerce and customer support.  He graduated from Harvard Business school in 2004, where he specialized in Leading Professional Service Firms. He has...2022-03-2940 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovPrinciples of Successful Product Development - Jean Lebrument, BrigadFollow Aram Melkoumov on Linkedin for highlight clips. Highlights: - CTO vs CPO: How Jean managed both roles at Brigad - Why it is important for PMs to build roadmaps around initiatives before introducing features - How and why a complicated product feature led to customer churn at Brigad - Importance of stakeholder of feedback and transparent processesAbout JeanJean Lebrument is the Co-Founder, CPO and past CTO at Brigad. He’s an absolute technical expert, and a former EPITECH graduate. Previously Jean worked at companies like Pr...2022-03-2936 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow we build successful MVP’s for our clients (real-world examples) - edition twoFeel free to DM our CEO Aram directly with product questions: https://www.linkedin.com/in/melkoumov/Specifically, in this event you’ll discover:- The right way to plan, strategize, design, and develop your MVP- The secret hacks we use to improve efficiency and output- A step-by-step breakdown of a real-world MVP we built for one of our clients’This is what our awesome panel looks like: Aram Melkoumov (Founder and CEO of Crowdlinker), Fiona Haller (Director of Product at Crowdlinker), Turgut Jabbarli (Senior Product Delivery Manager at C...2022-03-1858 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovDeep learning models and the future of AI - based voice recognition - Miguel Jette, Rev.comConversation highlights: - Future of AI in the next 10 years (multilingual voice recognition systems)- How deep learning works at companies like Amazon, Google, and Apple - How Miguel builds product roadmaps from talking to internal customers at Rev- Buying AI data to build products from companies like Appen and Define.AI About Miguel Miguel is the Head of AI R&D at Rev.com, an online marketplace that provides transcription engines to companies. Recently, Miguel’s teams’ paper titled, “Curriculum Optimization for Low-Resource Speech Recognition”  got accepted to ICASSP...2022-03-0939 minOff the Record with AramOff the Record with AramCeltic House VC talks hiring, raising money and failed businesses, Jonathan GraffConversation highlights: - How Jonathan’s $60,000 MRR company failed after acquisition process went sideways- Hiring your leadership team as a founder: what to look for - What qualities founders need to have to raise moneyAbout Jonathan Jonathan Graff is the Venture Partner at Celtic House Venture Partners, a Canadian venture capital firm that has collaborated with extraordinary founders and management teams since 1994 to develop technology companies from inception through to exit.A high energy and data-driven leader who has developed wide ranging strategic skills and operational experience as...2022-02-1750 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovProduct Manager vs. Product Marketing Manager: What's the Difference? - Vaishnavi Ravi, Poka Inc.Conversation highlights: - “The Golden Cage” of Google employment - Product Marketing VS. Product Management from customer’s perspective- Why Product Marketers NEED to be a part of the early-stage product development- What PMs often forget to do after product launchConnect with Vaishnavihttps://www.linkedin.com/in/vaishnaviravi/About VaishnaviVaishnavi is the director of product marketing at Poka inc, a Web and mobile app that is the leading connected worker platform for driving manufacturing excellence. She is an Ex-Googler, who worked as a d...2022-02-1737 minOff the Record with AramOff the Record with AramBuilding Products For The Gig Economy - The New Norm - Scott Absher, ShiftPixyThe pandemic has disrupted the workforce twice. Once when it made remote working normal and another time when it empowered workers to be more autonomous and powerful. Scott Absher, the CEO at ShiftPixy talks about what happens now. About Scott Scott Absher is the CEO at ShiftPixy - a company focused on streamlining the gig economy to unleash new potentials for flex workers and the companies who hire them. His interest in the gig economy began with his skepticism toward companies like Uber and Lyft who, in his opinion, provide unreliable sources of income to...2022-01-2539 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovGetting Rigorous Customer Feedback Can Save Your Business - Taylor Sell, TrainualCustomer feedback is no trivial matter at Trainual. 6 hours of weekly customer calls are non-negotiable. It’s how they build a product that’s replica-proof.At the beginning of the episode, Taylor shares the story behind Trainual’s restructuring exercise that they went through after discovering inefficiencies that were stopping them from scaling. In Taylor’s words “people were stepping on each other’s feet too much”. He explains how a new vertical structure helped free teams and streamline workflow. About TaylorTaylor Sell is the Director of Product at Trainual. When he first...2022-01-2141 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow to Build Insanely Great Products with Customer-Led Growth - Aggelos Mouzakitis, Growth SandwichThink of the customer-led growth approach as a holistic psychotherapeutic user interview. Who is a product manager if not a therapist who is well-versed in their product?About AggelosAggelos Mouzakitis is a jobs-to-be-done customer researcher. He currently works at a company called Growth Sandwich in London and has master’s degree in psychotherapy. Aggelos is a qualitative researcher with passion for numbers. His take on hard data?  “I find them complex, inhumane, and they make me sleepy”. Tune in for more of his straight-shooting and insight-rich delivery.SHOW NOTES:0:00 | Who is Agge...2021-12-2049 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow we build successful MVP’s for our clients (real-world examples)Feel free to DM Aram directly with product questions: https://www.linkedin.com/in/melkoumov/Specifically, in this event you’ll discover:- The right way to plan, strategize, design, and develop your MVP- The secret hacks we use to improve efficiency and output- A step-by-step breakdown of a real-world MVP we built for one of our clients’Our awesome panel: Aram Melkoumov (Founder and CEO of Crowdlinker)Fiona Haller (Director of Product at Crowdlinker)Serg...2021-12-181h 12Product Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovStaying Aligned: Protect Your Product Development in an Enterprise Org - Dan TomaAbout DanDan Toma is a founding partner at Outcome, a consultancy that helps large companies navigate innovation for the future while maintaining the health of their core business. An entrepreneur with a startup orientation, he brings a blue-chip depth of knowledge that spans the full spectrum of established industries. Co-author of "The Corporate Startup: How Established Companies Can Develop Successful Innovation Ecosystems," Dan is a seasoned guide who leverages the ecosystem approach to digital transformation and innovation. Among his clients: Bosch, Jaguar Land Rover, Deutsche Telekom, Bayer, John Deer and Allianz. He has also worked with...2021-12-0929 minOff the Record with AramOff the Record with AramFive Key Traits that Successful Entrepreneurs Share - Jeff Dennis, Counsel, Fasken LawWinning attitudes that show up again and again among the most effective entrepreneurs, include:- They are lifelong learners, perpetually curious.- They don’t feel the need to be the smartest person in the room.- They’re able to listen to feedback, seek out information and learn from others.- They’re good at delegating and helping people reach their full potential. -They demonstrate humility and openness.Key Takeaways0:00 | A bit of Jeff’s background by way of introduction.2021-12-0942 minOff the Record with AramOff the Record with AramThe Best VC Pitches Gets Right to the Point - Nick Adams, Differential VenturesApproach VCs that have an interest or expertise in your market sector. Create pitch decks that are tight, disciplined and get right to the selling points. Nick shares thoughts about how to ride the entrepreneurial tide without getting lost in a sea of competitors. As a wrap up with take a quick look at what’s on the horizon for Differential Ventures and the VC industry overall as we head into a huge period of growth and unknown implications related to big data. Key Takeaways0:00 | Introduction to Nick...2021-12-0731 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovLean Change Management: Leaders Change First - Peter LePiane, Leadership and Change CoachFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Key Takeaways:0:00 | Introduction to Peter LePiane1:30 | Keeping large remote groups engaged requires a strategy – and realism.5:31 | Peter defines change management and what it encompasses.8:12 | About internal cultural indicators (i.e. mindsets) that can stall change adoption. 10:56 | Deploying an experimental if/then orientation to successfully effect change. 19:21 | Change mindsets require leadership that embraces a surrender to uncertainty. 16:00 | Going first and being authentic about the result is hard but essential to change.18:55 | All about MBAs: Peter’s ob...2021-12-0548 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovTalking Radical Product Thinking with Radhika DuttFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Get Radical Product Thinking book here:https://www.radicalproduct.com/https://www.amazon.com/Radical-Product-Thinking-Mindset-Innovating/dp/1523093315Highlights:- How to think like “everything is a product”- Writing a product vision like a user story: dos and don’t- Myth about Steve Jobs not doing user testing- When is the right time to pivot as a startup and when is notAbout Radhika DuttRadhika is the...2021-11-2531 minOff the Record with AramOff the Record with AramStartup growth principles and talent strategy - Anuj Adhiya, Underscore VCFollow me on Linkedin for podcast updates, new episodes and highlight clips.Highlights: - A powerful way to connect and network with tech entrepreneurs who deliver daily value- How hire the right people based on your company growth stage- When is a good/right time to bring your first marketer onboardAbout AnujAnuj Adhiya is the author of the book 'Growth Hacking for Dummies'. He mentors startups at Harvard Innovation Labs, Seedstars and The McCarthy(s) Venture Network. Way before that he was a Director...2021-11-2441 minOff the Record with AramOff the Record with AramFrom a Bootstrapped startup to having 5 financing rounds and an IPO - Mike Evans, FixerHighlights:- Principles and metrics on when to pivot or not (apart from the gut feeling)- How Mike started GrubHub and grew it to IPO- How Mike raised 5 million dollars for his new company FixerAbout MikeMike Evans is an author and Founder of Fixer and GrubHub. Before Fixer, he earned a pile of degrees in MIT, where he also accrued a massive amount of debt. After seeing flaws in the food delivery system, Mike launched GrubHub, which he bootstrapped for two years and was involved in five...2021-11-2150 minOff the Record with AramOff the Record with AramOver-mentoring founders, how to exit your business - Stephen Forte, Fresco CapitalHighlights: - How to prepare your company for an exit- When is the right time to exit your business- If you’re being acquired how not to sell your business too low- VC role may not be a good fit to you - reasons whyAbout StephenStephen is a managing partner at Fresco Capital. He was Chief Strategy Officer of Telerik, a leading vendor of developer and team productivity tools which got acquired in 2014. And he’s also an avid mountain climber, and leads an annu...2021-11-2045 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovB2B vs B2C Product Development - Moshe Mikanovsky, ProcomFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Highlights: - Moshe’s journey to product management- Difference between B2B and B2C product development- How to get better at managing a product- How Moshe wrote his first novel called “Ressurector” About MosheMoshe is a leader in product management who started his career on the engineering side, specifically within the enterprise real-time B2B software space. He fell in love with product management after seeing the gap th...2021-11-0543 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovFounders, solve actual problem that matters! - Ben Yoskovitz, Highline BetaFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Highlights: - Most companies don’t solve real problems- Good reasons to start a company- Why product frameworks exist in the first place- What are the risks of following Lean-Startup frameworks religiouslyAbout BenBen Yoskovitz is an entrepreneur, investor and author with 25+ years experience in the tech space. Currently, he’s co-founder at Highline Beta, a venture studio and venture capital firm that works with large companies to help them...2021-11-0438 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovCrafting User Personas for Fintech Users - Dustin Kirkland, ApexFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Highlights:- Dustin’s career path to becoming a chief product officer- What enterprise companies can adopt from startups to empower product managers- What does product development cycle looks like at Dustin’s company Apex- Process to define user personas at ApexAbout DustinDustin is the Chief Product Officer at Apex which is a digital wealth management solution that is set to IPO and is valued at nearly $5 billion. At...2021-10-2842 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovProduct Manager is a personality, not a skill - Camila GargantiniFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Highlights: - Qualities all great product managers have- You don’t need to take PM courses - What to look for when hiring a PM and onboarding themAbout CamilaCamila is a product manager with a previous career in photography and a creative background, and she advocates for great and functional design for not only the products she builds but the processes and workflows to support them. She has worked at Canon Ca...2021-10-2741 minProduct for Product ManagementProduct for Product ManagementEP 26 - Products at an Agency with Aram MelkoumovIn this episode, Matt and Moshe speak with Aram Melkoumov, Co-Founder and CEO at Crowdlinker, a successful agency building digital products for startups and enterprises. In this episode, Aram spoke about how his team is using various product management tools within the agency and with their clients. From using what the client has currently to using the newest cutting edge products, Aram speaks to how they implement tool usage along with how product stacks can adjust depending on the agency’s project. *You can connect with Aram at:LinkedIn: www.linkedin.com/in/melkoumov/Crowdlinker: https://cr...2021-10-2037 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow to ship your product ideas and motivate your team - Mohan Gulati, TorstarFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Highlights:- What Mohan looks in people when hiring- Ways to get your project stakeholders onboard- Where Mohan’s product team goes to find ideas- What will change in the media industry in the next 5 yearsAbout Mohan Mohan is a senior member of the Digital Leadership team at TorStar (Canadian media company). He is responsible for the definition and delivery of all strategic digital product assets and roadmaps.He...2021-10-1445 minOff the Record with AramOff the Record with AramPassion Drives Your Startup Success - Bram Warshafsky, ShelfgramFollow me on Linkedin for similar content and personal updates.Highlights:- 2 moments when Bram was considering walking away from a startup- How to get employees to work on what they really want- 1000 small pivots - what’s that and how it works- Don’t set long term goalsAbout Bram Bram Warshafsky is the Founder of Shelfgram, a tech start-up that enables brands and retailers with increased in-store visibility and a suite of competitive intelligence tools to find actionable shopper insights, monitor in-s...2021-10-1238 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovMechanics and psychology of getting stakeholder buy-in - Sumit Madan, ex-ClearbancFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Highlights: - Leading with no authority as a PM, why you are setup to be blamed most of time and what to do- How to succeed in your next PM role and end up with actual authority- Practical steps in getting stakeholder buy-in and how to sell your project the right way- What you should starting doing as a PM tomorrow to get betterAbout SumitHe is a seasoned...2021-10-1149 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovProduct Innovation Myths: lessons from Facebook & Tripadvisor - Ravi Mehta, ReforgeFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Highlights:- How Facebook does user research in a matter of a few weeks- Instant booking feature at tripadvisor.com drove the whole strategy of the company - takeaways- Biggest misconceptions around innovation- Getting a buy-in from your innovation leaders on your project (Amazon example)About RaviRavi is a consumer technology and product leader who has scaled products that have impacted millions of people and scaled teams to meet...2021-10-0741 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovTechnical product manager is a better PM - Sean Braacx, StoryTapFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Conversation highlights: What coding gives you as a PMHow Sean built his own app for iPad and approached an MVPStoryTap’s vision after raising 3 million dollarsAbout SeanSean Braacx is a startup product manager, accidental full stack developer, and dad of two rambunctious boys. He is the co-founder and Chief Product Officer at StoryTap, a platform that works with brands like Canadian Tire, UCLA, and Remax to capture authentic video reviews and...2021-10-0634 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow to increase success of your innovation projects - Hussam Ayyad, Highline BetaFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Innovation is a lot more than an “initiative”. It’s a culture, it’s a new attitude. It’s set of beliefs that you have to have your leadership aligned around. Legacy orgs who created open spaces to mimic “google thinking” thought it will solve their culture. It didn’t it. Innovation is a constant ongoing thing. It is as mental as it is financial. It takes time. Highlights:- How large corporations can be more innovative: steps can they t...2021-10-0448 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovBreaking down innovation process at Maple Leaf Sports - Christian Magsisi, MLSEFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Highlights:- What does it take to commit to innovation and not just do it for the show- What does the innovation process look like at MLSCE- How MLSCE created an innovation process that proved to be a game-changer- Actionable advice to innovation leadersAbout ChristianChristian Magsisi is Senior Director of Technology & Digital at Maple Leaf Sports & Entertainment (MLSE). He works with the professional sports teams (TFC, Leafs...2021-09-3046 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow to get buy-in for your innovation projects in a corporate org - Ore Adeyemi, HSBCFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.You don’t need to “double down” on innovation. You need to build the right environment to listen to your employees and customers.  Most companies say they are listening, but their employees know it's not true. Convincing your innovation leaders that it’s the right time innovate becomes a lot easier when people listen to your feedback and you can openly share it. And if you listen to what your employees are saying it’s always a no-brainer what to do.2021-09-2746 minOff the Record with AramOff the Record with AramEntrepreneurship is a mental game - Mike Smerklo, Next Coast VenturesFollow me on Linkedin for podcast updates, new episodes and highlight clips.Highlights: - How much mindset matters in running your business- What to look for in a good mentor- How Mike met Bill Campbell - Self-awareness - fundamental block for your successAbout MikeMike Smerklo has worked 100 hour weeks at Lehman Brothers, a job that he hated. Got hired by legendary entrepreneurs Marc Andreessen and Ben Horowitz as one of the first employees of their new startup, Loudcloud. Started his own company after...2021-09-1631 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow to ideate and validate innovation - Kin Chung, MPowerFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Highlights:- How do you ideate and validate innovation at startups vs enterprise- What does the innovation process looks and works like at MPower- What levers you need to push to make innovation happen at a large organization- How companies can artificially limit innovationAbout KinKin Chung is a business leader with expertise in Advanced Analytics, Risk Management and Finance. Experience includes management and leadership roles that emphasize collaboration with...2021-09-1655 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovStaying Agile During The Global Lockdown - James Kho @ NBCUniversalFollow me on Linkedin for quickest product show updates, new episodes and highlight clips.Highlights:- How content consumption behaviour is changing with the current lockdown environment- How James shows ROI on his internal projects - What innovation leaders should stop doing ASAPAbout JamesJames works at NBCUniversal. He is a results-proven professional accomplished in planning and executing digital products and platforms in fast-paced, cross-functional environments. Highly analytical, skilled at drawing conclusions and themes from data-driven analysis, communicating results, and influencing decisions at all levels. 2021-09-1457 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovChief Platform Officer @ BenchSci talks challenges of managing a product teamFollow me on Linkedin for similar content and personal updates.Highlights: - Eran’s unconventional path to product management - Challenges of managing product team- What didn’t work when Eran was trying to scale his team - What Eran has learned as a product leader in the last 5 yearsAbout EranEran is an experienced B2C & B2B executive leader, with a proven track record in defining successful products, building cohesive cross functional teams, and improving product development processes. Eran is currently the Chief...2021-09-0846 minOff the Record with AramOff the Record with AramStart your startup marketing from day one, with Mike Williams, CEO @ Jetstream DigitalFollow me on Linkedin for similar content and personal updates. Highlights: Why you need to start marketing before you build a productAt what point do you abandon opportunities? How do you find traction?How to not get destroyed by your business mentallyAbout MikeMike is the CEO and Co-founder of Jetstream and a Facilitator of the Alacrity Academy Digital Marketing Bootcamp. In his current role, Mike works to help companies grow through scalable digital marketing strategies and initiatives and help develop up-and-coming leaders in the digital marketing ecosystem.2021-09-0839 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow to approach product ideas and experimentation - Pansy Lee, ClearCoHighlights:- How to approach experimentation and develop a mindset of experimentation- Assessing and testing product ideas- Transitioning into product management and how it influences your perspectiveAbout Pansy: Pansy is a product leader at Clearco (formerly Clearbanc), where she is responsible for building new products and services to help founders succeed.Before Clearco, Pansy was the Director of Product and Design at MLSE Digital Labs, as well as holding product leadership roles at companies like Intuit and RL Solutions.2021-09-0335 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow Chief Product Officer @ Peek.com shows ROI and adapts to customer needsHighlights: - How did Navya and her team survived when the world shut down during COVID- How to be adaptable product leader- Horizontal vs vertical SaaS: how does it work- How to show ROI as a product leaderAbout Navya Navya is the Chief Product Officer at Peek.com, responsible for scaling the platform known as the “Shopify for the $1 trillion experiences market". Peek.com helps consumers book fun activities (such as boat rentals and cooking classes).Prior to Peek, she built new business lin...2021-09-0236 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovWe switched to Product Led Growth - complete transition story - CPO & VP Growth & Marketing @ Charli AIKey talking points:What is product-led growthHow product led growth differs from other growth models in terms of product developmentWhy and how Charlie.ai team switched to product led growthMistakes to avoid with product-led growth About the speakersSandy MangatSandy is currently VP Growth & Marketing at Charli AI. She is a senior product marketing and growth leader with experience in B2B technology startups and scaleups. She’s spent the last 6+ years focused on Product Marketing, Go-To-Market strategy, and Growth at software startups and mor...2021-09-0158 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow Shopify remains one of the most innovative companies in the world - Anusha ShanmugarajahHackathons are not just for engineers. In fact it’s better if they are not. Shopify did a hackathon soon after the lockdown to encourage everyone to find ideas and improve working digitally with each other. That’s how you get lots of innovative ideas that come from anyone, not just engineers. That’s an innovative culture. Highlights:- What does the innovation culture look like at Shopify- Where does Anusha look for new innovative ideas- How Shopfiy prioritizes the best decisions regardless of where they come from- How Anusha...2021-08-3048 minThe Growth Engine PodcastThe Growth Engine PodcastAram Melkoumov on Why Bootstrapping is so ImportantAram Melkoumov, CEO of Crowdlinker, joins the Jetstream podcast to discuss the role of a product manager and the value that the role brings for companies looking to grow their revenue. Crowdlinker is an end-to-end digital product studio based in Toronto with a relentless focus on its customers. Aram also is the host of a podcast called Off The Record. Listen in to this episode of the Jetstream podcast and uncover invaluable advice. 🔊🔊2021-08-2041 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow Gong.io product team changed the way we sell in B2B - Eilon Reshef, CPOKey talking points: - What every new PM has to do first thing after they join Gong- Advice on hiring rockstar PMs- What is Gong’s product team is doing better than their competition- How Eilon prioritizes what to focus on as a CPO of a #1 sales tool in B2B- How to empower product managers to lead and build great productsAbout Eilon:Eilon Reshef is the co-founder and Chief Product Officer at Gong.io, a SaaS solution that "understands" sales conversations and pr...2021-08-1938 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovUsing data to improve your customer experience - Head of Product @Jiffy, Aziz KaraAbout Aziz Kara:Aziz is a mobile product development expert, with over 15 years of combined product management experience working with Loblaws Digital, Pivotal Labs, Xtreme Labs and TELUS.Jiffy is a marketplace for home improvements and maintenance, with customers on one side and service providers on the other. The Jiffy app connects homeowners in need to their specified trade professional, creates a platform for users to discuss job requirements, and finally oversees payment of services.2021-08-1947 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovBobbie Shrivastav on going remote with her product team and hiring product managersAbout Bobbie Shrivastav:Bobbie has been in the technology field since 2004 and specializes in digital transformation, process optimization and re-engineering. In the past, her focus has been on coaching teams and managing large enterprise-level initiatives to deliver innovative products and solutions in the marketplace.2021-08-1935 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovThe what, why and how of Continuous Product Discovery - Teresa Torres, Product TalkHighlights:- Difference between delivery & discovery- How to generate buy-in from stakeholders from an individual contributor and product leadership perspective.- Questions to ask during product retros - Tactics for recruiting candidates for product discovery experiments   About Teresa:Teresa Torres is an internationally acclaimed product discovery coach, blogger, and author. She has taught over 7,000 product people discovery skills through the Product Talk Academy and is the author of the book Continuous Discovery Habits and blogs at ProductTalk.org.She has helped digital product teams from ar...2021-08-1952 minProduct Innovation Series with Aram MelkoumovProduct Innovation Series with Aram MelkoumovHow to implement effective product experimentation - Saket ToshniwalConversation highlights:- What aspects matter in product experimentation - How do you measure results- How experiments data dictates your product roadmap- How do you demonstrate ROI in your roleAbout Saket: Saket Toshniwal is a Vice President of Revenue & Monetisation @Actio, the free live coaching app in fitness, yoga, meditation, self-care. Previously he was the Head of Growth and Product Marketing at LOVOO GmbH, a social entertainment app with millions of users where he focuses on Product Monetization, CRM, Retention, Product Marketing and Growth. ...2021-08-1943 minOff the Record with AramOff the Record with AramOvernight success that took me 30 years (with Founder and Owner of Danby Appliances, Jim Estill)Conversation highlights:Jim’s philosophy on failing and doing market researchHow Jim bought Danby AppliancesWhat to look for in hiringWealth philosophy - you don’t need that much moneyAbout Jim Estill:Jim is a Canadian technology entrepreneur, executive, and philanthropist. He started his first computer distribution business from the trunk of his car while in university and grew that business to $2 Billion in sales.He invested in, mentored and advised over 150 technology companies including Blackberry.In addition, Jim was the E...2021-08-1246 minOff the Record with AramOff the Record with AramCEO of ACTO on product market fit, defining core values and funding (with Parth Khanna)Parth takes us through his entrepreneurial path and obstacles he had to overcome while building his business.We talk about product market fit, figuring out your company values, scaling and fundraising.Key talking points:- Product market fit - what to look out for- What kind of mindset you need to secure funding and build relationships with investors - What company culture really is and how to define your core values About Parth KhannaParth holds an undergrad degree in neuropsychology, two law degrees, and US pa...2021-08-1050 minOff the Record with AramOff the Record with AramRaising Capital 101: Breakdown of the key principles from Scott Case, CEO @ UpsideWant to see future episode highlights? You can add me on Linkedin here.I’m speaking with technologist, inventor, and entrepreneur Scott Case. Scott is well-known as the founding CTO of Priceline.com. Currently, he is the Co-founder and CEO of Upside.com, where he is reinventing business travel for millions of people each year. He is also the host of Founders Focus, a community of entrepreneurs navigating the challenges of the COVID-19 crisis.2021-08-0551 minOff the Record with AramOff the Record with AramUsing data to improve your customer experience (with Head of Product @Jiffy, Aziz Kara)Aram Melkoumov, Crowdlinker CEO, is interviewing Head of Product @Jiffy, Aziz Kara.Aziz is a mobile product development expert, with over 15 years of combined product management experience working with Loblaws Digital, Pivotal Labs, Xtreme Labs and TELUS.Jiffy is a marketplace for home improvements and maintenance, with customers on one side and service providers on the other. The Jiffy app connects homeowners in need to their specified trade professional, creates a platform for users to discuss job requirements, and finally oversees payment of services.2021-08-0447 minOff the Record with AramOff the Record with AramWe switched to Product Led Growth - complete transition story (with CPO & VP Growth & Marketing @ Charli AI)Key talking points: What is product-led growth How product led growth differs from other growth models in terms of product development Why and how Charlie.ai team switched to product led growth Mistakes to avoid with product-led growth  About the speakersSandy MangatSandy is currently VP Growth & Marketing at Charli AI. She is a senior product marketing and growth leader with experience in B2B technology startups and scaleups. She’s spent the last 6+ years focused on Product Marketing, Go-To-Market str...2021-07-2958 minOff the Record with AramOff the Record with AramThe right way to build your brand online from scratch (with Nelio Leone from UrbanMonks)Key talking points:- How Nelio hacked his way into marketing while being on vacation- Key considerations for founders to build their brands on social media - What elements make social posts hyper-successfulAbout Nelio: Nelio has been a growth marketer for nearly a decade, and he has a passion for building edgy brands with digital flair. He is the founder of Urban Monks, a growth marketing agency he started in early 2019, dedicated to building awesome brands and helping entrepreneurs earn their own "Black Belt". Before going do...2021-07-2124 minOff the Record with AramOff the Record with AramGrowing your startup with freelancers (ft. Growth Mentor CEO, Foti Panagiotakopoulos)Foti is an accomplished founder with an extensive background in full stack growth marketing. He has over a decade of experience developing and marketing businesses. In this episode, we’re speaking with Foti about getting your product off the ground and growing your startup, as well as the benefits of outsourcing, and why a strong team might not be the right fit for your company. Growth Mentor started in 2018, matching founders, marketers and product managers with vetted growth marketing and start-up mentors. The platform enables new founders to engage in 1-1 video calls and conversations with experienced men...2021-07-2140 minOff the Record with AramOff the Record with AramDelivering customer satisfaction, every time (with Marcus Cauchi)On today’s episode of the Off the Record series, our guest is Chief Revenue Officer, Marcus Cauchi.Marcus collaborates with ambitious founders and CEOs of disruptive technology companies in the £10-£50m turnover range to increase revenue quickly and effectively. He is also co-Author of Making Channel Sales Work, founder of Sales: A Force For Good and produces 2 podcasts of his own – ‘Scale Ups & Hypergrowth’ and ‘The Inquisitor’.In this episode you’ll learn some pro prospecting pointers, how to cultivate the best approach for your sales team, and what it really takes to understand your...2021-07-0941 minOff the Record with AramOff the Record with AramLaunching a company without a developer (with Bethany Stachenfeld from Sendspark)Want to see future episode highlights? You can add me on Linkedin here.A New Jersey native and business graduate of Washington University in St. Louis, Bethany joined Venture For America after college. She led marketing for start-ups, Filestack and VidGrid before shifting gears to pursue her own entrepreneurial aspirations to co-found Sendspark in 2019.Sendspark is a video messaging platform for businesses to record & send personalized videos to customers. Users can record themselves, their screen, or request videos from others. Businesses are able to use Sendspark for onboarding new users, announcing new features, customer support...2021-07-0847 minOff the Record with AramOff the Record with AramPR stunts, word-of-mouth marketing and making your brand memorable (with Saul Colt)Want to see future episode highlights? You can add me on Linkedin here.Key talking points:- PR stunts and making your brand unforgettable - Advice on building your brand through influence and not audience - Importance of word-of-mouth marketingAbout Saul:Saul Colt is the Founder and Creative Director at The Idea Integration Company. In his career he has been named as one of the iMEDIA 25: Internet Marketing Leaders & Innovators as well as been called one of Canada’s best community builders/experiential marketers.He ha...2021-07-0146 minOff the Record with AramOff the Record with AramIncreasing your revenue via building relationships & marketing (with Sam Jacobs from Pavilion)Want to see future episode highlights? You can add me on Linkedin here.Key talking points:What you need to be a customer centric organisation Early adopters vs product market fit Managing high churn rates Ways to engage your engineersAbout Sam:Sam is the Founder of Pavilion (former Revenue Collective) and also hosts the Sales Hacker Podcast. Prior to Revenue Collective, he spent 15 years leading go-to-market teams in the greater New York City area and was  a CRO and SVP Sales at several fast-growing start-ups.2021-06-2953 minOff the Record with AramOff the Record with AramAirborneApp CEO Lee Gladish on the realities of committing your time as a founderWant to see future episode highlights? You can add me on Linkedin here.Lee gives his insight into how you can identify a realistic launch date for your product to avoid overspending on your development.Airborne App is a Sales Engagement application, purpose built for marketing agencies. Users can manage multi-channel sequences via email, phone, and LinkedIn touches. Check out Airborne App here:https://www.airborneapp.io/2021-06-0551 minOff the Record with AramOff the Record with AramThe road to leadership and sales career (with Christina Brady from Sales Assembly)Want to see future episode highlights? You can add us on Linkedin here.Key talking points:- How to sell your product to customers on a sales call - Qualities of a good leader and how to be truly great in any role - Running productive one-on-one meetings with your employeesCheck out how Sales assembly works: https://www.salesassembly.com/About Christina:Christina is the President at Sales Assembly with 15+ years of overall sales experience, and 10+ in leadership for B2B Tech companies. She h...2021-06-0348 minOff the Record with AramOff the Record with AramHow to succeed as an entrepreneur and build your community (with Swish Goswami from Trufan)Want to see future episode highlights? You can add us on Linkedin here.Key talking points:- Swish’s career journey as an entrepreneur - How to build your brand and community effectively through social media - Prioritizing what’s important as an entrepreneur and managing your timeAbout Swish:Gen Z entrepreneur and venture capitalist Swish Goswami has consulted for Fortune 500 companies such as Google, Western Union and American Express. He has a passion for public speaking and has given multiple TEDx talks. He is even...2021-06-0248 minOff the Record with AramOff the Record with AramHonest lessons to new founders from a “deadly CEO” (with Art Shaikh)Want to see future episode highlights? You can add me on Linkedin here.Discover Art’s views on the importance of building a strong team of “passionate people”, who can become “true assassins” for your company. We also talk about taking the reins of responsibility as a founder, and what that role actually means. As well as the value in continuously learning and developing your own skills to be the best.The CircleIt platform allows users to send cards, media, and gifts to loved ones across time. Art shares with us the story behind his idea, clai...2021-06-0248 minOff the Record with AramOff the Record with AramUnstack CEO on Successful Fundraising and Hiring Top Talent (with Grant Deken)Want to see future episode highlights? You can add me on Linkedin here.Key talking points:How Grant approached fundraising processWhat Grant was looking for to make his best hiresChallenges and failures of building Unstack communityWhat Grant would do if his company went bankruptAbout Grant Grant started his entrepreneurial career delivering paper and is the CEO of Unstack his latest startup and the company just at the end of last year announced $3.1M in funding. The company provides a no-code marketing platform that gives marketers a...2021-05-1146 minOff the Record with AramOff the Record with AramLessons from bootstrapping a company to $160K MRR in 16 months (with Stephen Hakami)Want to see future episode highlights? You can add me on Linkedin here.Key talking points: - How Stephen quit his job to start his first company- Wiza could potentially replace zoominfo for B2B companies - why/how- Relevance vs context of your sales/marketing emails- Stephen’s views on bootstrapping vs taking capital- Saying no to new shiny opportunities as a CEOAbout Stephen:Stephen used to run an...2021-05-0451 minBusiness Growth ExecutionBusiness Growth ExecutionGrowth Execution Podcast #0321 - Aram Melkoumov, CrowdlinkerThis week, Mal was joined by the CEO and Co-Founder of Crowdlinker, Aram Melkoumov. Aram is passionate about innovation and digital transformation potential across industries, and takes his unique perspective to support and guide companies big or small through their next product opportunities. Mal and Aram spoke about lessons learned in the failure process, KISS concept, and the blood of the business.2021-04-1734 minOff the Record with AramOff the Record with AramPIS #2 How Gong.io product team changed the way we sell in B2B (with Eilon Reshef)One of the most intense product innovation episodes we have done to date. Such a pleasure to have Eilon Reshef, CPO @ gong.io as a guest.2021-04-1338 minOff the Record with AramOff the Record with AramRachel Zimmer on co-founder dynamics, going through an exit and coaching entrepreneursWant to see future episode highlights? You can add me on Linkedin here.When starting a company and looking for a co-founder consider these 2 scenarios.I’ve got an idea, come join me as a “co-founder”, but really more like an employee. It’s my business that you happen to come join. Feeling excited? 2. Here’s a a huge issue in the industry and this is how I started thinking about solving it.Would you like to join me as a co-founder and figure out how to tackle it? No...2021-03-3141 minOff the Record with AramOff the Record with AramHow venture capital can increase diversity where it matters most (with Nasir Qadree, Zeal Capital Partners)Before you take off...Want to see future episode highlights? You can add me on Linkedin here.What investors often don’t talk about is how we can help underrepresented founders and particularly women entrepreneurs get a fair chunk of the plate. if entrepreneurs are truly going to be the change agents of the globe then VC industry have to include everyone, not just the very few.Talking points: Investment philosophy of Nassir’s fund - how does it workWhat do we need to change about current genera...2021-03-2237 minOff the Record with AramOff the Record with AramFounder’s mental health: secrets of staying in the game (with Jayesh Parmar)Jayesh’s three rules of a startup. Don’t run out of moneyDon’t run out of moneyDon’t run out of money. Talking points:- A story about how Jayesh got sued while being acquired by Eventbrite- How to get through ups and downs of running your business - Work/life balance and how find what works for you- World’s sexiest tongue scraper - Jayesh’s new companyAbout Jayesh: Jayesh Parmar, the form...2021-03-0941 minOff the Record with AramOff the Record with AramHow startup CEOs should approach press and avoid biggest PR misconceptions (with Nicole Rodrigues)Before you take off...Want to see future episode highlights? You can add me on Linkedin here.Talking points:Biggest misconceptions of how to run PR for tech CEOsHow CEOs should approach PR if you have a limited number of followersHow do you get on inc.com or ForbesWhat early stage CEOs should start doing PR-wise tomorrowYou started a brand new org - start with these PR movesAbout Nicole: Nicole Rodrigues, founder and CEO of NRPR Group, is a recognized public relations expert, digital and s...2021-03-0227 minOff the Record with AramOff the Record with AramDragons' Den's Bruce Croxon on scaling a company 24/7, work/life balance, and self-awarenessBefore you take off...Want to see future episode highlights? You can add me on Linkedin here.Talking points:- A story of a pitch Bruce had on Dragon’s Den that wasn’t solving a real problem- Biggest lesson to VCs and entrepreneurs on hiring people- Bruce’s philosophy on work/life balance- Self-awareness breakthrough Bruce had in his early 20sAbout Bruce: Bruce Croxon made his mark as a digital pioneer by co-f...2021-03-0144 minOff the Record with AramOff the Record with Aram6 honest reflections on being an early-stage startup founder with Brennan McEachran, CEO @ SoapboxBefore you take off...Want to see future episode highlights? You can add me on Linkedin here.Founders, what type of work gives your irreplaceable people energy? It’s one thing that is often overlooked. But, it can be a growth loop in itself. Your highest paid people work harder and longer if you give them work they desire. Also, consider this.Does it make sense to give a task nobody likes doing to the most experienced, most highly paid person on the team?So if they...2021-02-2443 minOff the Record with AramOff the Record with AramI hit the lowest point of my life and was almost out of business in 2020 (with the CEO of Crowdlinker Aram Melkoumov)Before you take off...Want to see future episode highlights? You can add me on Linkedin hereThere is no book, e-book, MBA that would replace practical experience. I did my degree in entrepreneurship and after graduation launched my first e-commerce startup.  I’ve learned more in those three years than I did in my whole education life. The only way to be better at your craft is by living through it.Talking points: - How Aram almost...2021-02-1055 minOff the Record with AramOff the Record with AramWhat was it like to raise $53 million to scale Talent.com (with Co-CEO, Lucas Martinez)Before you take off...Want to see future episode highlights? You can add me on Linkedin here.Main talking points: - What was it like psychologically to go through a $58 million dollar raise- How Lucas manages the company along two other Co-CEOs- What Lucas thinks about the process of going IPO in the future- Mindset of Canadians and Swiss people - similarities & differencesAbout Lucas: Lucas Martinez is th...2021-01-2743 minOff the Record with AramOff the Record with AramHow I scaled my business after raising $73.7M of funding: lessons from Maple CEO, Dr. Brett BelchetzBefore you take off...Want to see future episode highlights? You can add me on Linkedin here.Episode Description:Choose your investors very very wisely. Biggest check and valuation are not the best guiding principles. Think about it.When you are getting ready to exit your company in 10, 15 years, the 5-10% difference in valuation won’t be massively different of how much money you walk away with. But if you take onboard the wrong...2020-12-2242 minOff the Record with AramOff the Record with AramKey success criteria for scaling your startup and raising money as an early stage founder (with Craig Zingerline, CPO at Sandboxx)Before you take off...Want to see future episode highlights? You can add me on Linkedin here.Episode Description:Admin and operational side of things in a start-up are almost never talked about. But of course, it’s nowhere near as thrilling as all these stories in TechCrunch.  Big founders, big exit. Good looking pay check. The realty is that these CEOs got really good at operational efficiency at scale.They got a great team in place. ...2020-12-1241 minOff the Record with AramOff the Record with AramWhy raising money is not always the answer: advice from a bootstrapped CEO (with Ilya Brotzky, CEO at Vanhack)Before you take off...Want to see future episode highlights? You can add me on Linkedin here.Episode Description“Don’t chase the investor, chase the customer. You’ll have a more compelling story to tell”.Key talking points:Why entrepreneurs need to chase a business model and then investment, not the other way aroundHow Vanhack started as a company before becoming a marketplaceHow Iliya changed his “be a nice guy” mentalityAbout IlyaIlya Brotzky is the CEO and Co-F...2020-12-0539 minOff the Record with AramOff the Record with AramHow the CEO of EnergyX raised the money and distributed it (with Nishaant Sangaavi, EnergyX)Before you take off...Want to see future episode highlights? You can add me on Linkedin here.Episode DescriptionAs a founder, ask yourself - “can I live with these terms?”. Everything comes with the terms and cost and it’s the ability to understand what you are willing to bear (and what not) is what matters. Here are the main talking points: How Nishaant found the right investors for Energy XHow to think about capital allocation after you have raised the moneyWhat to pay attention to in managi...2020-12-0338 minOff the Record with AramOff the Record with AramThe Illusion of Startup Valuations: advice from a VC (with Lu Zhang from Fusion Fund)Your next raise doesn’t have to depend on your runway. If fact, it’s better if it doesn’t. Instead, getting to your next milestone is a much stronger reason to structure another round and raise. You can tell the right story and show VCs motivation for raising again. Compare that with “I’m running out of cash, help” narrative when you have 3-4 months of runway.  Here are the main talking points: How to structure your future financial roundWhen is best time to raise money as a founderHow serial...2020-12-0140 minOff the Record with AramOff the Record with AramWhy startup founders must take time to pause (Jillian Manus, Managing Partner at Structure Capital)“It’s a cardinal rule - you never want someone to buy your product, you want someone to own your product. And why (!) would they want to own your product?”- Jillian ManusMain talking points: Concept of pausing and why it’s something that propels you forwardHow Jillian structures businesses right now: pause, pivot, propelJillian’s thoughts on mental health and practices that will benefit foundersAbout Jillian:Jillian Manus wrote the third investment check that Uber raised and has now backed a total of a...2020-11-2840 minOff the Record with AramOff the Record with AramTechnical VC shares decision making frameworks on how to spend your startup money wisely (Troy Henikoff, MATH Venture Partners)As a founder, are you optimizing for greed or fear? Each of use inevitably does one or the other. In the first case, “I want the least dilution so I’m going to fundraise in increments”.The latter is “damn, what if I can’t raise again? Let’s get as much cash in the bank as a we can”. Here are the main talking points: why raising the money is not always the answerwhat are the risks of raising too much capital too earlyhow to make decisions that extend your runwa...2020-11-2438 minOff the Record with AramOff the Record with AramWhat to pay attention to after you’ve raised your capital (with Chad Stender)Before you take off...Want to see future episode highlights? You can add me on Linkedin here.Until you went public and found liquidity, you can’t say you’re company has been a success. Focus on execution and don’t get too confident. Here are the main talking points: What companies always need to keep an eye on in-between their capital raisesWhat’s SeventySix Capital methodology in helping companies they invest inHow should you spend the money after the raiseAbout Chad:Chad i...2020-11-1837 minOff the Record with AramOff the Record with AramWhy startup founders must be paying themselves (with Gary & Armando from Breadcrumbs.io)All business (and life) success is in cliches (if only they were followed). Time is more valuable than money? Yes, you’ve heard that one. If you are an early stage founder, before you accept an investment into your company, think about the value of your time. You are committing the next 5-10 years of your life to it.Think about your company as a way to validate progress for yourself first and for investors second.Main talking points: Why you don’t have to over index on “smart mone...2020-11-1745 minOff the Record with AramOff the Record with AramHow to Spend Your Company Capital and What to Avoid as a Founder (with Mark Morissette)Don’t be blindsided to where you spend your early capital as a founder.  Mark Morissette has raised 1 million dollars at Foxquilt. But instead of using their early-stage capital to win the praises of your VCs, they invested money into the backend and data science. It’s their core differentiation as a tech company, but they are doing it frugally, with off the shelf components. It looks weird and the code is miles from being perfect, but it’s good enough to test and validate. About the guest:Mark Morisse...2020-11-1332 minOff the Record with AramOff the Record with AramPractical Ways to Effectively Manage Relationships with Your VC (with Henry Asseily)The better your company performs, the longer honeymoon with your VCs lasts. Then the inevitable conflict arises. You deal with it by planning for it. You plan for it before VCs invest. Before a raise you prepare your company for capital injection. You do whatever you need to almost hire people. You have a marketing campaign planned out, ready to go.  Once they money arrive you trigger a series of quick wins. You execute what you have control over: marketing, hiring, product development. If you do it right, you score wins. V...2020-11-1337 minOff the Record with AramOff the Record with AramPractical advice from a VC: raising and managing your company capital (with Geoff Schneider)Here’s what you’ll hear more about:- What is the one thing CEO’s don’t ask Geoff (while raising money) and he wish they did- How not to be taken advantage of when you are raising capital as a CEO- How to make sure you are not raising too much capital and not giving away too much of the -ownership of your own company- How to avoid spending wrong marketing dollars if you are B2C company- Mistakes B2B founders make after raising money and how to a...2020-11-1343 min