Shows
Swearing By ItBuilding a Business for Lifestyle or Legacy? Let’s Talk About ItWould you rather build a business that lets you drop $300 on dinner and buy cute dresses on autopilot… or build an empire that might pay off big someday, but requires scrimping, sacrificing, and seriously uncomfortable money convos along the way?In this episode, Sydney and Audrina unpack the very real tradeoffs of entrepreneurship, especially when it comes to money, lifestyle, and long-term vision. Audrina shares what it was like to walk away from a cushy corporate salary (and the easy lifestyle that came with it) to build something that lights her up… even if it means budgeting ever...2025-08-0732 minSwearing By ItMarriage Isn’t Supposed to Be Easy, But Should It Be This Hard?Is your relationship worth fighting for… or is it time to let go?You can ask your friends. You can read all the books. But sometimes the only way to really know what’s going on in your marriage… is to live through it.In this episode, Audrina and Sydney open up about their previous marriages, the hard lessons they learned the messy way, and what they’d do differently if they could do it all again. From unhealthy dynamics to silent resentment to fighting for something that just wasn’t right, they share it all - no s...2025-07-311h 06Swearing By ItSex, Stress, and CEO Energy - Let’s Talk About ItRunning a business with your partner sounds kinda hot, right? Power couple vibes, shared goals, steamy boardroom banter... until you’re both tired, stressed, snapping at each other over Slack, and the only thing getting pounded is your to-do list.In this episode, Sydney and Audrina get real about what it’s like to build businesses and relationships with their romantic partners, and how that dynamic shows up in the bedroom. Sometimes it adds fuel to the fire. Other times… let’s just say, business stress isn’t exactly an aphrodisiac.They don’t stop at the work...2025-07-2343 minSwearing By ItOur Biggest Business Mistakes (and Why We’re Weirdly Grateful for Them)Ever made a mistake so cringey it kept you up at night for years? Good, that means you’re doing it right.In this episode, Audrina and Sydney get real about the mess-ups that shaped them... the kind that felt like disasters in the moment but ended up being the exact lessons they needed. These aren't just "oops" moments. We're talking business partner drama, pricing flops that nearly tanked whole businesses, and the hard lessons that come with mixing friendship and hiring.But here’s the twist: they wouldn’t undo...2025-07-1637 minSwearing By ItIs Manifestation B.S. or Does It Actually Work?Are you supposed to write out your goals in a spreadsheet with due dates, deliverables, and color-coded categories? Or is it enough to just think about them in the shower and hope for the best?Turns out… there’s no one right way to do it.In this week’s episode, Audrina and Sydney pull back the curtain on how they actually set and achieve goals — while raising kids, running multiple businesses, and trying to stick to that morning workout routine. They dive into what works for them — from vision boards to quarterly goal rewrit...2025-07-0953 minSwearing By ItAre We Failing as Moms… or Just Doing It Our Way?Is it even possible to raise happy, confident kids and run a business (or three)? What do you do with the guilt that creeps in when you’re sending emails instead of playing with Montessori toys? And honestly… does it really matter who spends the most time with your kids, as long as someone’s giving them one-on-one attention?In this week’s episode, Audrina and Sydney open up about their messy, guilt-ridden, yet incredibly rewarding experiences with balancing parenting and entrepreneurship. Sydney’s a mom of two toddlers, and Audrina’s a stepmom of two—and between answer...2025-07-0335 minSwearing By ItLucky Girl SyndromeWhat if you automatically believed things would work out for you, instead of expecting things to blow up in your face?In this week’s episode, Audrina and Sydney talk about reframing and shifting your mindset by believing that everything is going to fall into place. The more good vibes you put out there, the more you’ll see those things coming towards you. And they’ll just keep rollin’ in. (This topic was sparked by Audrina’s exciting news that she’s now got a house in Vegas!)A key theme in this episode is gratitude...2025-06-2545 minSwearing By ItHiring and Firing: Doing What’s Best for Your BusinessDo you find it easier to hire people or fire people? In today’s episode, Sydney and Audrina discuss the tricky topics of finding new employees and letting go of wrong-fit ones. Lots of pivots, changes, and rearranges have been happening at The Hive, so this topic is truly topical. Hiring might seem like the easier side, but it’s really not. You’re going to make mistakes, and that’s okay. It’s all part of the process: fail, learn, and then pivot.Audrina and Sydney share their hiring processes and the key things you need to...2025-06-1844 minSwearing By ItSweating By It: Handling the Chaos of LifeHow do you switch back and forth between your different roles?In today’s episode, Audrina and Sydney are flipping the switch from talking business with a sprinkle of life to talking about life with a sprinkle of business. From juggling step- and biological kids (and the unique challenges that come with that) to living in different places, moving across countries with kids and animals, AND running multiple businesses, life can be chaotic (that’s an understatement…). Mistakes are going to happen, but it’s all about learning from them.With so many things happening in our l...2025-06-1159 minSwearing By ItNavigating Relationships When Working *With* Your Life PartnerHow would you handle working with your life partner as your business partner?In this week’s episode, Sydney and Audrina dive into the ins and outs of managing relationships and navigating complex situations around working alongside family and friends—including juggling kids while running a business. They offer handy tips and tricks from everything they’ve figured out along the way, so you can make your personal and working life run so much smoother. (Hint: it’s all about communication.)There are lots of simple tools you can use for good communication, like taking time to...2025-06-0443 minSwearing By ItFlipping the Switch: Moving On From a Lack Mindset and InauthenticityWhat matters to you? What are you capable of right now?In this week’s episode, Audrina and Sydney talk flipping the switch from a people-pleasing mentality to calling people out for falseness, and shifting from a lack mindset to receiving, thriving, and abundance. It’s important to go out of your way to show up with a positive energy so you can appreciate all the little things—that energy can be generated by who you spend time with and how you talk to yourself.Sydney and Audrina discuss how self-serving won’t...2025-05-2843 minSwearing By ItMoney Management and Resilience: Navigating Difficult DecisionsHow do you prioritize your spending? Have you set yourself up for the future? In today’s episode, Sydney and Audrina talk money management and the balancing act of paying off debt while setting yourself up for the future. From horrific financial situations to unprecedented global pandemics, entrepreneurship isn’t always a glamorous life seen through rose-tinted glasses. But if it lights you up and you’re intentional, you just have to do whatever it takes to keep going. And remember—you’re not alone.Sydney gets raw and real about her experie...2025-05-2241 minSwearing By ItCarrying On When It Feels Like Everything Is Falling ApartHow would you handle a debt of a million dollars?In this week’s episode, Sydney bravely dives deep into how she managed a million dollars in debt while building businesses, struggling with a difficult business partner, handling a rough pregnancy, and having a husband unable to work while he navigated applying for a green card... It was a lot. But she learned SO much.Audrina and Sydney talk about the importance of relationships and why you shouldn’t burn bridges when you don’t have to. As Audrina neatly...2025-05-1537 min
How Not to be a FounderFrom Ballroom to Bootstrapped — Sydney de Arenas & Audrina on Risk, Rejection & THAT Investor Horror | Ep 03 – How NOT to Be a FounderTwo totally different routes, one very real destination: founder reality.Sydney de Arenas grew up around family businesses, quit a soul-crushing sales job at 23 and never looked back—until a bad hire in Paris almost wiped her out.Audrina went from pro Latin-ballroom dancer to VP at a performance-marketing startup—then a shock lay-off pushed her straight into Summit Chasers and, eventually, co-founding Hive with Sydney.Together they unpack:The myth of the “glamorous” founder life—and why their bank balances said otherwise.Why early...2025-05-1256 minSwearing By ItPivoting and Managing Your Mindset: A Deep Dive into The HiveWhen you think about the pivots you’ve made in your life and business, how have you managed your mindset? And what have you learned?In today’s episode, Audrina and Sydney give the inside scoop on the pivots at The Hive, with a rapid-fire overview of everything that happened in the last six months. They’re actively going through so many pivots right now and shifting the entire business following all the lessons they’ve learned—both good and bad. (Sometimes things blow up… but that’s how you truly learn.) Being an entrepreneur...2025-05-0758 minSwearing By ItPivoting: The Importance of Staying Curious and Asking QuestionsMuch like Ross and Chandler trying to get a couch down a flight of stairs in Friends, are you embracing “pivoting”?In today’s episode, Sydney and Audrina discuss the importance of evaluating what’s working (and what isn’t) in your life and business. Pivoting doesn’t have to be scary—see it as a chance to improve with every single opportunity. It’s not always about burning everything to the ground and starting again, it’s about asking the right questions and actually listening so you can implement ideas to make things smoother.Taking the time to...2025-04-3048 minSwearing By ItAging: The Highs, the Lows, and How It’s All RelativeDo you feel your age? (Does anyone?) In this week’s episode, Audrina and Sydney touch on their personal experiences with the interesting (and sometimes weird) process of aging. Even though we feel the same on the inside, we look different on the outside—and that’s something we all experience. Our bodies change as we age and go through life, from wrinkles starting to appear to allergies and food intolerances, through to the major physical undertaking that is pregnancy (and everything t...2025-04-2337 minSwearing By ItGetting Reflective and Being Deeply Honest: Why We Need to Open UpIf you were watching a film of your life right now, what would you be screaming at the TV for the main character (aka you) to change, do, or stop ignoring?In this week’s episode, Audrina and Sydney reflect on what they’d like to stop ignoring, change, and do in their businesses and personal lives. They both get real and raw, with relatable truths around taking yourself—and your work—way too seriously and the anxiety around finding out answers you might not want to hear.You’ll be nodding along to this episode as...2025-04-1620 minSwearing By ItThe Power of a Healthy Mindset: Finding Balance in Entrepreneurial LifeWhat happens when life is moving at full speed and you’re expected to manage running a business amidst the chaos? In this week’s episode, Sydney and Audrina delve into the real challenges they’ve experienced while continuing to show up as the face of their business. From the small, daily struggles of crying children and very vocal dogs to large-scale, terrifying natural disasters, we go behind the scenes of what it takes to keep moving when clients are counting on you—and how to prioritize your own well-being in the process. Li...2025-04-0942 min
Book Cult211-WillowToday we are talking about Willow, the first book in the De Beers series by VC Andrews. If you are expecting a wild ride like that in Flowers in the Attic or My Sweet Audrina then be prepared to be disappointed because even though it has all the usual VC elements (dead parents, rich people, creepy brother), it's like pretty chill."More like yawn-o"WARNING: death of a parent, sexual assault, mental illness, depression, suicideBecome a supporter of this podcast: https://www.spreaker.com/podcast/book-cult--5718878/support.2025-04-091h 33Swearing By ItA Day in the Life – What It Actually Looks Like to be an EntrepreneurWhat does it really mean to be an entrepreneur? It’s not the lavish lifestyle you might think—Spoiler: it’s a whole lot messier. In this week’s episode, Audrina and Sydney dive into what their days as busy founders entail, without sugar-coating anything. Before becoming entrepreneurs, we all pictured the ideal lifestyle: relaxed mornings by the pool, afternoon pilates classes, and restful evenings – with a full night’s sleep! Now we know better! While we think it’s a great l...2025-04-0338 minSwearing By ItIs Entrepreneurship Worth It?What made you start your own business, and what keeps you going? Is this whole thing even worth it? In today’s episode, Sydney and Audrina explore the circumstances that led them toward entrepreneurship—and what keeps them there. They discuss how their past has shaped their businesses, the rough patches behind the scenes, and the lessons they’ve learned along the way. As entrepreneurs – and women – we often have different responsibilities and priorities to manage in addition to building and maintaining our business. It can be difficult at times to see the ligh...2025-03-2647 minSwearing By ItSydney's Story: Entrepreneurship | It Runs In The FamilyDo you ever stop and think about how all your past decisions led you to where you are now?In Part Two of this episode, Sydney and Audrina continue their discussion on how their choices have shaped their present careers, future career paths, and personal relationships. Being an entrepreneur is in Sydney’s blood! She was born into a family of entrepreneurs, as both her parents are business owners who made sure all their children grew up knowing what it takes to run a business. She explores how her life experiences have formed the ideas for multiple bu...2025-03-2042 minSwearing By ItAudrina's Story: From Ballroom Dancing to Entrepreneurship (with a Layoff in between)Do you ever stop and think about how all your past decisions led you to where you are now?In this week’s episode, Sydney and Audrina discuss how their choices have shaped their present careers, future career paths, and personal relationships. Audrina dives into her experience being laid off from a company where she was an instrumental part of their growth and felt secure in her position. She explains how she felt blindsided by the decision, but can see now that it was the push she needed to get out of a company she didn’t alig...2025-03-1325 minSwearing By ItLearning To Trust Yourself: How Intuition Plays A Vital Role In Our GrowthHow much have you changed in the last decade? Would people from your past recognize the person you are today?Change is the only constant and it seems inevitable that one person will go through so many variations of themselves in their lifetime. As Sydney and Audrina discuss their past, they uncover the pivotal moments that altered the course of their relationships, business, and life. In speaking about their past relationships, both hosts pinpoint the moment when they met their intuition. With similar experiences in learning to trust their intuition, they can both see how t...2025-03-0636 minSwearing By ItLearning To Trust Yourself: How Intuition Plays A Vital Role In Our GrowthHow much have you changed in the last decade? Would people from your past recognize the person you are today?Change is the only constant and it seems inevitable that one person will go through so many variations of themselves in their lifetime. As Sydney and Audrina discuss their past, they uncover the pivotal moments that altered the course of their relationships, business, and life. In speaking about their past relationships, both hosts pinpoint the moment when they met their intuition. With similar experiences in learning to trust their intuition, they can both see how t...2025-03-0537 minSwearing By ItDoing It Anyways: Overcoming Doubt and Pursuing Your PassionWe all have fears and anxieties that can hold us back, but true strength is found in your ability to work through those feelings and use them as a learning experience.In the very first episode of Swearing By It, Audrina and Sydney delve into the doubts they had before committing to this podcast and explore the reasons why they chose to pursue this goal anyway. As women in the business world, it’s often challenging to allow ourselves to show our struggles and open up about our experiences. Through this podcast, Sydney and Audrina aim...2025-02-2626 min
Book Cult133-WhitefernWhat is better than two Audrina's? One Audrina faking a pregnancy and making a big deal out of it. Join us on this kind of V.C. Andrews not-so-wild ride and learn about the joys of sexism!Become a supporter of this podcast: https://www.spreaker.com/podcast/book-cult--5718878/support.2023-09-281h 21
Book Cult23-My Sweet AudrinaFirst the worst, second the best? If you too have been personally traumatized by reading My Sweet Audrina you are not alone and may be eligible for compensation. Please email bookcultpodcast@gmail.com to share your experience with V.C. Andrews' most bonkers book. This book has the worst ending in all of literature history but somehow it is both Sydney's favorite and least favorite book. The twist will be spoiled so listen at your own risk.--- Support this podcast: https://anchor.fm/bookcult/supportBecome a supporter of this podcast: https://www...2021-08-251h 06