Shows
Taste RadioOutsmarting Big Food: How Mason Dixie Wins With IntegrityIf the legacy food giants won’t evolve, Mason Dixie will do it for them – one honest, skillet-cooked meal at a time. When Ayeshah Abuelhiga founded Mason Dixie Foods in 2014, she set out to deliver what people are truly hungry for: clean, craveable comfort food made without compromise. No preservatives. No shortcuts. Just real ingredients and real flavor. Today, Mason Dixie offers a growing lineup of frozen biscuits, breakfast sandwiches, burritos, and fried chicken sandwiches – all made with fresh ingredients, real dairy, and no artificial ingredients, bleached flour or seed oils. The products are available in mor...2025-06-0344 min
The Feed142- Disrupting the frozen breakfast category with Ayeshah Abuelhiga of Mason DixieAyesha Abuelhiga is the Founder & CEO of Mason Dixie Foods, a scratch made frozen breakfast brand centered around biscuit sandwiches. In this episode, we’ll talk about the whitespace for better-for-you brands to disrupt the frozen aisle, the innovations in high-speed ovens for foodservice, and the future of nutrition and convenience.Sign up for the HNGRY Newsletter2025-03-1051 min
Braving Business: Tales of Entrepreneurial Resilience and Courage in the Face of AdversityAyeshah Abuelhiga, Founder and CEO of Leading Comfort Food Brand Mason Dixie FoodsJoin us in welcoming the remarkable and extremely thoughtful Ayeshah Abuelhiga, founder and CEO of Mason Dixie Foods, to the Braving Business Podcast. Ayeshah shares her journey from a successful tech career to launching Mason Dixie Foods, a fast-growing comfort food brand. She discusses her entrepreneurial journey, overcoming challenges, and the pivotal moments that reshaped her business, especially during the COVID-19 pandemic.Key Discussion Points:1. Growing up in a family of immigrants who operated a small business.2. The courage it took to leave a successful tech career and venture into the food industry.2024-09-2355 min
Freelance to Freedom: Attract High Income Clients, Create an Expansive Mindset & Overcome Business Burnout3 Essential Qualities To Help You Find the Perfect Business Investor as a Woman EntrepreneurHave you ever wondered how a woman entrepreneur of color secured funding and expanded her food business during challenging times?Ayeshah Abuelhiga owns Mason Dixie Foods and has one heck of a story to share with you all. Growing up in the projects, she got frustrated with corporate America passing her over for promotions. So she quit the sphere, went with her passion, and opened up a food business - specifically in breakfast comfort food. It’s a fascinating story. In this episode, Ayeshah shar...2024-07-1651 min
The Story of a BrandMason Dixie Foods - Food that Resonates with Your SoulThis episode is brought to you by Compass Rose and SARAL - The Influencer OS for Brands In this episode, Ramon Vela interviews Ayeshah Abuelhiga, Founder & CEO of Mason Dixie Foods. Mason Dixie was created to provide fresh, fast, and affordable Southern comfort food to the masses. Their original solution was perfecting the biscuit – making them with hormone-free dairy, real butter, and no preservatives. Through grassroots support, smart growth and investment, and growing demand, you can now find them nationwide. Below are the key takeaways from our conversation: ...2024-03-211h 05
CPG Week by BevNET & NoshFTC Throws A Wrench Into The Kroger Albertsons MergerIn this episode: What’s it like to stay in a Eggo-themed pancake house in rural Tennessee? Why is the Federal Trade Commission (FTC) challenging the Kroger/Albertsons merger? What is yaupon? Why is Mason Dixie betting consumers want more clean comfort food? This week the BevNET and Nosh team dive into all these topics and more. Show Highlights: 0:45 - It might look like the setting for a bad horror movie, but Eggo’s short-term rental “pancake house” marketing stunt is probably a satisfying place to spend a weekend. 2:20 - In the lates...2024-03-0114 min
The Kara Goldin Show459 Ayeshah Abuelhiga: Founder & CEO of Mason Dixie FoodsThe Founder and CEO of Mason Dixie Foods, Ayeshah Abuelhiga, wanted to change comfort food for the better by disrupting the comfort food category, starting with yummy buttermilk biscuits. Why couldn’t this comfort food be made with real ingredients? Clean ingredients? Today, Mason Dixie Foods is one of the fastest-growing brands in the frozen aisle in stores now with sandwiches and waffles. I can’t wait for you to hear all about Ayeshah’s journey thus far, lessons she has learned and what’s in store for this terrific brand in the future. Now on #TheKaraGoldinShow. Enjoying...2023-11-0339 min
Nombase PodcastFuture Driven Leadership: How Today's Leaders Are Keeping Teams ConnectedJason Bronstad of Malk, Ayeshah Abuelhiga of Mason Dixie, and Sean Connor of ForceBrands talk about the future of leadership, current hiring trends, and how to keep teams feeling inspired and connected in today's working environment. They also discuss which positions are in high demand right now, how to prioritize hires that align with business goals, and tactics to build an engaging team culture, no matter what the size.2023-10-2037 min
The High Achieving Female PodcastSpecial Series: Up Close with Ayesha Abuelhiga of Mason Dixie Foods, 50 Fastest Growing Women Owned / Lead Businesses presented by Women Presidents Organization & JPMorgan Chase Ayeshah Abuelhiga is a trailblazing entrepreneur transforming the way we consume comfort food. As the founder of Mason Dixie Foods, she has infused the food industry with a fresh perspective. Drawing upon her childhood memories of homemade foods, she created a line of comfort food which seats health and taste at the same table. Her inspiring journey from the tech and automotive sectors to disrupting the food market is a testament to her thirst for challenge and change. Now, her cravable comfort foods are ubiquitous, gracing the shelves of 6000+ retailers across America. LINKS: G...2023-09-1933 min
CPG TroublemakersHow Ayeshah Abuelhiga Is Paving the Way for First-Generation Founders, One Meal at a TimeAyeshah Abuelhiga is the Founder and CEO of the Mason Dixie Biscuit Company, a frozen biscuit brand committed to producing food made with fresh, clean, and natural ingredients. To fulfill her goal of transforming comfort food for the better, she left her corporate job to open a small restaurant. As an emerging food brand owner, Ayeshah has been named the Washington Business Journal’s Top 10 Innovator in 2017, voted a Top Millennial to Watch in 2014, and the Number 1 Food & Beverage Stunner by Industree DC. Prior to founding Mason Dixie, Ayeshah worked for major fine-dining restaurants and hotels, including Pa...2023-08-1046 min
Taste RadioExpo Bits, Bites… And A Ban. Plus, A Next-Gen Leader On Lessons Learned.Back home and in the studio, the hosts shared additional highlights — and unexpected sights – from Expo West 2023, including introductions to several innovative and early-stage brands. Also, Ray Latif offered his take on the 2023 Seafood Expo North America and sat down with Mason Dixie Foods founder and CEO Ayeshah Abuelhiga for the first in a new series of interviews focused on lessons acquired by entrepreneurs at various stages of their respective journeys. Show notes: 0:39: Listen Up, VIPs. Anaheim’s Best Parking Lot. Dr. Squatch vs. Mr. Mike. – The crew encouraged listeners to become Taste Radio VIPs and disc...2023-03-1759 min
Brand Alchemist PodcastThe Alchemy of Mason Dixie FoodsAyeshah Abuelhiga is the Founder and CEO of Mason Dixie Foods, the first and only clean-label ready-to-bake line of frozen biscuits focused on providing fresh, fast, and affordable Southern comfort food. In 2017, the brand was named a Top 10 Innovator by The Washington Business Journal. Ayeshah was voted a Top Millennial to Watch in 2014 and the Number 1 Food & Beverage Stunner by Industree DC. With over 12 years of experience in marketing, business development, and project management, she has consulted and managed business development projects for Fortune 500 companies. Ayeshah has also worked in front-of-the-house positions for major fine-dining restaurants and hotels. 2023-03-0238 min
The Food Means Business PodcastClean Comfort Food with Ayeshah AbuelhigaAyeshah Abuelhiga is the founder and CEO of Mason Dixie Foods, the fastest-growing frozen convenient comfort foods company in the United States. She has a passion for providing high-quality, clean-label comfort food options in an industry that was heavily lacking in this area. At just 28 years old, Ayeshah opened a biscuit-centric restaurant and pop-up series in Washington, D.C., quickly gaining a loyal following. In 2015, Mason Dixie Foods expanded into retail stores, becoming the only clean-label ready-to-bake biscuit brand on the market. Today, the company has expanded its offerings to include breakfast sandwiches and is available in over 8,000 stores na...2023-03-0142 min
What The Parent?Catching up with Ayeshah Abuelhiga/CEO of Mason Dixie Foods! Talking about PRIDE, DEI, and serving 12 million sandwiches per year...Amazing Ayeshah is the real deal! Enjoy!You hungry? In need of inspiration? Want to know why Pride matters and DEI (Diversity, Equity, and Inclusion) is important? Well, look no further because Ayeshah's got you covered! Going from a dream on paper to serving over 1 million meals per month (and growing), Ayeshah's refreshing, clear-eyed view on how to get things done is steeped in good ol' common sense...She talks the talk, and most definitely walks the walk. Strap in, have a listen, and enjoy! (And please spread the word while you are at it)Website - Mason Dixie FoodsInstagram...2022-07-1358 min
The Truth In This Art: Stories That MatterFrom Passion to Plate: Crafting Comfort Food and Entrepreneurial Success with Ayeshah Julia AbuelhigaWelcome to a world of insightful discussions on 'The Truth in This Art' podcast, featuring host Rob Lee and our guest Ayeshah Julia Abuelhiga, a visionary entrepreneur, and trailblazer, who serves as the driving force behind Mason Dixie Foods, a prominent Baltimore enterprise renowned for its exceptional clean-label, preservative-free, frozen delicacies including scratch-made biscuits, scones, and sweet rolls. Ayeshah's unwavering dedication to disrupting the frozen bread and dough landscape has yielded remarkable results, as Mason Dixie Foods proudly introduces the market's first frozen, zero-prep, clean-label assortment of biscuits, scones, and sweet rolls. With an extensive presence of over 5,000 stores...2022-04-1942 min
The Irresistible FactorInterview with Ayeshah Abuelhiga — Mason Dixie Founder and CEOAyeshah Abuelhiga took a big risk: She left corporate America, and started a company making something that really mattered to her — high-quality comfort food.On this week's episode of The Irresistible Factor, Mason Dixie Founder and CEO, Ayeshah, tells host Kristi Bridges how she pushes boundaries in everything she does. What amazed Kristi most about Ayeshah is that she’s self-made, self-taught and self-funded. Together, they discuss her journey from the transportation sector to CEO of one of America’s most delicious, better-for-you brands. From the response to the KickStarter fund, to its first day in business, with customers wrappe...2022-03-1635 min
From the Cold CornerShe Risked It for the Biscuit: Meet Ayeshah Abuelhiga, CEO of Mason Dixie FoodsAyeshah Abuelhiga, CEO of Mason Dixie Foods, joins us to discuss her clean-label, ready-to-bake line of frozen biscuits and breakfast sandwiches. The daughter of two immigrants from countries with very big food cultures, Ayeshah turned a love of soul food into a booming biscuit business, recently raising over $6 million in a Series A funding round. Mason Dixie products can be found in over 8,000 locations nationwide, including Whole Foods, Target and Publix.2022-03-0730 min
Get an Adaatude PodcastLet's Chat About Creating Your Dream Career with Ayeshah AbuelhigaIn this episode, I chat with Ayeshah Abuelhiga, CEO of Mason Dixie Foods all about crafting your dream career. Inside This Episode: How Ayeshah crafted her dream career How Mason Dixie Foods was born What's in the pipeline for Mason Dixie Foods A typical day in Ayeshah's life Ayeshah's favorite (and least favorite) part of her day and so much more Links Mentioned: Website Mason Dixie Foods Instagram 2021-08-1855 min
Let's Eat with Mark SamuelLet's Eat with Mark Samuel, Episode 101 with Ayeshah Abuelhiga from Mason Dixie Foods and Diraj Goel from GetFresh VenturesWe talk frozen foods, starting in a restaurant, gorilla marketing, capital requirements and data driven analytics. 2021-08-0318 min
WHAT THE TRUCK?!?Ocean carriers under fire for not honoring shipping contractsOn today’s episode, Dooner and The Dude are talking about a U.S. company that’s suing "collusive" ocean carriers and alleging price manipulation. Jon Monroe, founder, Monroe Consulting, tries to help us make sense of this market and what’s going on between shippers and carriers.In the past three years, C.H. Robinson's renewable energy business has grown by 654% as the sector rushes toward an expected sevenfold growth to $2.15 trillion worldwide by 2025. And today, these industry feats face another major hurdle: one of the most volatile transportation markets in history. Jim Mancini, VP of North...2021-08-0259 min
Taste RadioThe New Rules For Success In Food And BeverageThis is a special edition of the podcast which highlights interviews with six founders, creators and innovators who joined us on the show during the first half of 2021, including Denise Woodard, the founder and CEO of Partake Foods; Mike Fata, the founder of Manitoba Harvest; Lezlie Karls Saltarelli, Nick Saltarelli and Jake Karls, the co-founders of Mid-Day Squares; Bill Moses, the founder and CEO of Flying Embers; Ayeshah Abuelhiga, the founder and CEO of Mason Dixie Foods; and Seth Goldman, the co-founder of Honest Tea and Eat The Change and chair of the board for Beyond Meat. ...2021-07-061h 04What The Parent?Biscuits and BadAsses - Hanging with the Biscuit Queen herself, Ayeshah Abuelhiga of Mason Dixie Foods!Want to know how entrepreneurs get things started and why? Listen in to a fun, hilarious, and revealing conversation with Ayeshah Abuelhiga, CEO and Founder of Mason Dixie Foods! She talks about her beginnings, what it's like to jump out of the corporate boardroom and into the entrepreneurial trenches, and how kids (especially young ladies) can be trailblazers in their own right. Wicked Funny, Whip-Smart, and Real, Ayeshah breaks it all down for us to show how great biscuits and giving back can be the true measure of happiness.Go to www.masondixiefoods.com to learn where...2021-05-141h 11