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Azarian Growth Agency
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The Futur with Chris Do
Build, Test, Scale, Repeat - With Hamlet Azarian | Episode 338
In this episode, I’m joined by Hamlet Azarian, a seasoned marketing executive with over 20 years of experience in scaling early-stage startups from ideation to success. Hamlet breaks down his data-driven approach to marketing, emphasizing the importance of multivariate testing, customer personas, and psychographics to deeply understand user needs. We discuss actionable strategies, such as rapid testing of ideas through prototypes and landing pages, and leveraging tools like Hotjar and CallRail to optimize customer engagement. Hamlet also highlights the power of focusing on progress over perfection and shares insights from his journey of building an agency with a...
2025-04-05
55 min
[A] Growth Ventures Podcast with Hamlet Azarian
Dennis Mortensen: Build a Better Startup - Obsess Over the Pain, Not the Tech
In this episode of the [A] Growth Ventures Podcast, Hamlet Azarian sat down with Dennis Mortensen, a serial entrepreneur with four exits and a deep passion for building AI-powered products that solve real, tangible problems.As the founder of Launchbrightly, Dennis is tackling a unique but widespread issue in the SaaS world: outdated help docs caused by constant product updates. Beyond that, this episode is packed with powerful lessons for founders who want to build, validate, and scale startups correctly.
2025-03-23
51 min
[A] Growth Ventures Podcast with Hamlet Azarian
Russell Palmer: Empowering Creators - How AI is Shaping the Future of Filmmaking
In this episode of [A] Growth Ventures Podcast, Hamlet Azarian sits down with Russell Palmer, the CEO and Co-Founder of CyberFilm AI. Russell's journey from working at Microsoft and Samsung’s AI division to launching an AI-powered filmmaking tool is an inspiring story of innovation and perseverance. CyberFilm AI is designed to help filmmakers create high-quality films on an indie budget, giving storytellers the tools to bring their visions to life efficiently.
2025-03-23
59 min
[A] Growth Ventures Podcast with Hamlet Azarian
Clate Mask: Lessons on Scaling and Supporting Small Businesses
Want to 10x Your Business? It Starts with the Right Leadership.In the latest episode of the [A] Growth Ventures Podcast, Hamlet Azarian sat down with Clate Mask, co-founder and CEO of Keap (formerly Infusionsoft), to discuss scaling businesses, leadership evolution, and the role of AI in entrepreneurship.
2025-03-13
33 min
[A] Growth Ventures Podcast with Hamlet Azarian
Ghassen BENHADJSALAH: How To Leverage AI To Create Value
In the latest episode of the [A] Growth Ventures Podcast, the conversation centered around solving one of the most pressing challenges for businesses today: workplace disengagement.Hamlet Azarian talked with Ghassen Benhadjsalah, a serial tech entrepreneur and co-founder of inncivio. It’s a startup focused on modernizing workplace learning. With over 15 years of experience as a founder and a deep background in AI, machine learning, and fintech, Ghassen shared valuable insights on innovation, leadership, and building a team and product with lasting impact.
2025-03-06
39 min
[A] Growth Ventures Podcast with Hamlet Azarian
Ghassen Benhadjsalah: From Actuarial Science to Founding Incivio
How do we make work more meaningful and enjoyable for employees? In the latest episode of the[A] Growth Ventures Podcast, the conversation centered around solving one of the most pressing challenges for businesses today: workplace disengagement.Hamlet Azarian talked withGhassen Benhadjsalah, a serial tech entrepreneur and co-founder ofInncivio. It’s a startup focused on modernizing workplace learning. With over 15 years of experience as a founder and a deep background in AI, machine learning, and fintech, Ghassen shared valuable insights on innovation, leadership, and building a team and product with lasting impact.If...
2025-02-13
38 min
Life Moves Pretty Fast
"Dazed and Confused" with Chase Azarian
Bryan is joined by video producer and YouTuber Chase Azarian to discuss Richard Linklater's "Dazed and Confused" from 1993. Other topics of discussion include the defining stoner comedies, if Wiley Wiggins' performance is good and how the soundtrack may be the best in cinema.Follow our guest online: Chase Azarian on Letterboxd, Twitter and YouTube.Follow our host online: Bryan Sudfield on Letterboxd, Twitter, and Instagram. Follow our show online: Life Moves Pretty Fast on Twitter and Instagram. Credits:Theme music by Dustin GrossmanArtwork by Alley Paige CooperEdited by Bryan Sudfield
2025-01-15
1h 27
The Tech Leader's Playbook
Why Most Marketing Strategies Fail and How to Fix Them with Hamlet Azarian
In this episode of The Tech Leader's Playbook, Avetis Antaplyan interviews Hamlet Azarian, founder and CEO of Azarian Growth Agency. They discuss the importance of identifying gaps in business and surrounding oneself with the right talent. Hamlet shares his journey into growth marketing, emphasizing the significance of data-driven strategies and understanding ROI in marketing budgets. The conversation also covers B2B marketing strategies, the distinction between marketing qualified leads (MQL) and sales qualified leads (SQL), and the challenges of hiring in today's market. Finally, they explore how startups can build a growth engine to scale effectively. In this conversation...
2024-11-27
48 min
Business Creators Radio Show with Adam Hommey
Avoiding Common Marketing Mistakes and Maximizing ROI, With Hamlet Azarian
Ready to supercharge your marketing game? In this episode with guest, Hamlet Azarian, we are diving into the biggest pitfalls that can derail your marketing efforts—and giving you powerful, actionable strategies to sidestep them! From setting clear, impactful goals and deeply understanding your audience to harnessing data insights and staying agile in the fast-paced digital world, we’ll break down exactly how to amplify your ROI and fuel sustainable growth. Tune in for the tools you need to make every marketing move count! Tune in to hear Hamlet’s thoughts on:
2024-10-29
58 min
Business Creators Radio Show With Adam Hommey
Avoiding Common Marketing Mistakes and Maximizing ROI, With Hamlet Azarian
Ready to supercharge your marketing game? In this episode with guest, Hamlet Azarian, we are diving into the biggest pitfalls that can derail your marketing efforts—and giving you powerful, actionable strategies to sidestep them! From setting clear, impactful goals and deeply understanding your audience to harnessing data insights and staying agile in the fast-paced digital world, we’ll break down exactly how to amplify your ROI and fuel sustainable growth. Tune in for the tools you need to make every marketing move count! Tune in to hear Hamlet’s thoughts on:
2024-10-29
58 min
[A] Growth Ventures Podcast with Hamlet Azarian
Karim Abouelnaga: From Humble Beginnings to Transforming Education
In this episode, on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, hosted Karim Abouelnaga, a vanguard and catalyst for change in urban education. Karim shared his inspiring journey, starting from his experiences growing up as an immigrant in New York City's underfunded public schools. He described how these challenges shaped his drive to succeed, with the mindset, "When you grow up poor, you want to be rich." Tune in to hear Karim's insights on entrepreneurship, scaling a business, and how AI shapes the future of education.
2024-10-11
43 min
[A] Growth Ventures Podcast with Hamlet Azarian
Chris Do: A Creative Designer Teaching 1 Billion People to Thrive in Business
In this episode of the [A] Growth Ventures Podcast, Hamlet Azarian interviewed Chris Do, the Founder and CEO of The Futur, a platform that teaches the next generation how to turn their passion into a thriving business. Chris shared how he transitioned into an art director role, where he honed his skills and passion for storytelling through design. Chris’s design philosophy centers around the idea that design should tell a story and evoke emotions. A key topic of the discussion was value-based pricing, where Chris explained that pricing should reflect the value a pe...
2024-10-11
59 min
[A] Growth Ventures Podcast with Hamlet Azarian
Adam Robinson: The Unstoppable Journey from Zero to $22M - Building, Bootstrapping, and Breaking Boundaries
In this episode of the [A] Growth Ventures Podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, hosted Adam Robinson, the Founder and CEO of Retention.com, a SaaS company generating over $22M ARR. Adam Robinson shared his journey in finance and entrepreneurship, from choosing finance as a career to lessons from his first startup. Tune in to hear the full conversation and gain insights from Adam's experiences!
2024-10-03
58 min
UTOKing with Gregg
Ep 83 | UTOKing with Bobby Azarian | Romancing Reality on the Road to Omega
In this episode, the cognitive neuroscientist and author of The Romance of Reality (see here for Gregg’s review), Bobby Azarian joins the program to discuss his “unifying theory of reality” and vision for bridging science and religion. Bobby explains how he interprets the universe through a universal learning algorithm and shares what this means for how we make sense of ourselves and derive meaning from the world. The two review Bobby’s book, draw connections between his views and UTOK and examine what is next in sharing his vision with the world. ℹ️ - - - Find out mo...
2024-09-30
1h 23
The Best SEO Podcast: Unlocking the Unknown Secrets of AI, Search Rankings & Digital Marketing
Unlocking Growth: How to Raise $250M for Tech and SaaS Companies with Hamlet Azarian Ep. 616
Join us for a conversation with Hamlet Azarian from Azarian Growth Agency as we explore the key differences between growth and traditional agencies. Hamlet explains how managing the customer lifecycle, from acquisition to retention, maximizes customer lifetime value. Learn how programs like the National Science Foundation optimize acquisition costs and attract investors.Hamlet shares his experience scaling businesses, including a successful M&A exit. Success stories like CBDFX’s rise through SEO and Disco’s transformation of Survey Junkie into a unicorn highlight the power of strategic experimentation.We also discuss scaling startups from $1 million to $...
2024-09-18
49 min
[A] Growth Ventures Podcast with Hamlet Azarian
Armen Kocharyan: How to Manage a 300+ Member Team and Scale Your Business
In this episode of [A] Growth Ventures Podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, hosted Armen Kocharyan, the Managing Director and Co-Founder of VOLO LLC, a leading software outsourcing company. We explored Armen's journey in the software industry and his creative approach to software development. Armen also shared insights into managing a team of over 300 employees across seven locations, offering valuable tips for founders. Tune in to discover Armen's core values, team culture, and much more.
2024-09-06
44 min
The D2Z Podcast
Mastering the Startup Game: Strategic Insights with Hamlet Azarian - 115
In this episode of the D2Z podcast, Brandon Amoroso dives into the entrepreneurial journey with Hamlet Azarian, CEO of Azarian Growth Agency. With a deep dive into the trials of starting and growing businesses, Hamlet shares invaluable insights from his decades of helping startups strategize and succeed. From the importance of initial market strategies to understanding the critical role of customer feedback and the nuances of remote team management, this episode is a trove of wisdom for entrepreneurs at all stages.Here's what you'll learn:🚀 The transformative impact of customer retention str...
2024-07-31
34 min
Thinking Ahead with Carter Phipps
Bobby Azarian: The Beauty of Evolutionary Thinking
On this episode of Thinking Ahead, we’re discussing one of my favorite subjects, evolution. Bobby Azarian is a cognitive neuroscientist, a science journalist, and a true evolutionary. His book The Romance of Reality explores the evolution of the universe and life, purpose, complexity, and consciousness with rich vision that far transcends the all-to-common reductionistic view. I’m always interested in visions of evolution that open up new pathways for people to appreciate the magnificent journey of the cosmos, and Azarian’s work is a wonderful example of exactly that type of an approach to science. In this lively conver...
2024-05-29
1h 36
[A] Growth Ventures Podcast with Hamlet Azarian
Artem Harutyunyan: The Curious Engineer's AI Solutions
In this episode of [A] Growth Ventures Podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, hosted Artem Harutyunyan, the Co-Founder and CTO at bardeen.ai. Artem shared his journey, starting from his engineering background to experiences at CERN and Qualis. We discussed his academy life lessons, problem-solving strategies, and the values he prioritizes. Tune in to learn also about Bardeen's mission and how it can help you be more effective and productive at work.
2024-04-23
1h 13
[A] Growth Ventures Podcast with Hamlet Azarian
Daniil Stolyarov: Tech Titans & Investment
In this episode of [A] Growth Venture Podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, is discussing venture capital and tech investments with Daniil Stolyarov, a Partner at Almaz Capital Partners. Daniil shared his journey from Amro Bank to the mission and vision of Almaz Capital. He also provided valuable perspectives on mergers and acquisitions and offered practical advice to founders. Tune in to learn how Almaz Capital approaches investments to help founders maximize shareholder value.
2024-04-18
44 min
[A] Growth Ventures Podcast with Hamlet Azarian
Innovation and Corporate Venturing: Insights from Minas Apelian of Saint-Gobain
In this podcast episode on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, hosts Minas Apelian, the retired Vice President of Internal and External Venturing at Saint-Gobain, a pioneering force in advanced materials production. Through his insights and experiences, Apelian sheds light on the vital role of teamwork, leadership in innovation and product development, corporate venturing, and strategies for forging partnerships with industry giants. Join us in leveraging Apelian's expertise and Saint-Gobain's resources to thrive in the competitive market.
2024-04-01
54 min
[A] Growth Ventures Podcast with Hamlet Azarian
Mucker Capital’s William Hsu: Investor’s Insight on Building and Scaling Startup Ecosystems
In this [A] Growth Ventures Podcast episode, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, hosted William Hsu, Co-founder and managing director at Mucker Capital. William unveils the secret behind successful founders, sharing insights from his journey from Taiwan to the USA. He reflects on his time at Mucker Capital and eBay, revealing the keys to entrepreneurial success. Through challenges in early-stage VC, William's story highlights resilience and problem-solving. Tune in for inspiration and invaluable lessons in entrepreneurship!
2024-03-26
46 min
[A] Growth Ventures Podcast with Hamlet Azarian
Paolo Pirjanian: Innovator and Visionary in Personal Robotics
In this episode on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, hosts Paolo Pirjanian, a pioneer in personal robotics and the visionary behind Embodied INC and its revolutionary AI companion, Moxie. Paolo shares his journey from a challenging childhood to lessons learned through hardship. He discusses his experiences at NASA's JPL and building robotics with Bill Gross, including their product - the Roomba vacuum cleaner. Don't miss also the intriguing facts about Moxie and the challenges of building a social robot.
2024-03-22
59 min
[A] Growth Ventures Podcast with Hamlet Azarian
Performance Marketing Insights with David Tonoyan of dot818
In this [A] Growth Ventures Podcast episode, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, hosted David Tonoyan, President of dot818 and a visionary in digital advertising and performance marketing. David shared his insights into performance marketing, leadership, business success, and company culture. This episode is a must-listen for those who have a new business and want to navigate industry challenges and ultimately achieve success.
2024-01-25
33 min
[A] Growth Ventures Podcast with Hamlet Azarian
Quantum Computing & Beyond: Insights from Nardo Manaloto, Qubits Ventures
In this episode of [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, hosts Nardo Monaloto, the General Partner at Qubits Ventures, focusing on quantum startups. Nardo is a trailblazer in deep technology and healthcare innovation. Listen to this episode to explore Nardo’s insights into healthcare innovation and the huge potential of quantum computing.
2024-01-22
41 min
[A] Growth Ventures Podcast with Hamlet Azarian
Walter A. De Brouwer on Semiotics, AI in Healthcare, & Blockchain Technology from Stanford's Lens
In this episode on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, hosts Walter De Brouwer, the Chief Scientific Officer at Sharecare Inc., who shares his insights on AI, blockchain, and the fascinating evolution of language. Explore Walter's journey from Belgium to the heart of Silicon Valley, healthcare, and even music.
2024-01-18
49 min
[A] Growth Ventures Podcast with Hamlet Azarian
Heather Meeker: Open Source and Legal Innovation
In this [A] Growth Ventures Podcast episode, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, interviews Heather Meeker, a distinguished expert in open-source licensing and General Partner at OSS Capital. We explore Heather's role at OSS Capital and its startup investment criteria. For a deeper dive into the COSS business, check out Heather’s new book, "From Project to Profit," available on Amazon.
2024-01-16
42 min
[A] Growth Ventures Podcast with Hamlet Azarian
Brian Mac Mahon: A Visionary's Approach to Startup Mentorship and Global Entrepreneurial Success
In this episode on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, hosts Brian Mac Mahon, the Founder and CEO of Expert DOJO, a prominent startup accelerator in Southern California, who shares his insights into the startup ecosystem and entrepreneurship. Brian delved into the journey of startups reaching the unicorn stage and highlighted success stories from Expert DOJO. This episode is a must-listen for those seeking valuable insights and strategies to navigate the startup world.
2024-01-07
49 min
[A] Growth Ventures Podcast with Hamlet Azarian
Educational Frontiers at Age of Learning: Sunil Gunderia on Innovation, Impact, and Doug Dohring’s Legacy
In this insightful episode on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, hosts Sunil Gunderia, the Chief Innovation Officer at Age of Learning, a trailblazing company in the educational technology space. In this episode, Sunil provides insights into the innovative work at the Age of Learning and the enduring impact of its visionary founder, Doug Dohring's vision and legacy.
2023-11-30
51 min
[A] Growth Ventures Podcast with Hamlet Azarian
Data Science, Tech Trends, and Aampe's Innovations: Paul Meinshausen
In this podcast episode on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, will host Paul Meinshausen, a distinguished leader and innovator in data science, mobile technology, and startup ventures. With a background from co-founding PaySense to shaping Aampe's success, Paul brings a wealth of experience to the conversation.
2023-11-28
58 min
[A] Growth Ventures Podcast with Hamlet Azarian
Innovation & Insight on Shaping the Future at Slalom Ventures: Justin Cohen
In this [A] Growth Ventures Podcast episode, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, interviews Justin Cohen, a multifaceted leader and Sr. Director at Venture Slalom. Justin has a high-energy physics, internet research, and venture capital background. In this podcast, we'll delve into Justin's early career, his role at Slalom Ventures, trends in Vietnam's startup ecosystem, and insights into the future of technology and business strategy.
2023-11-27
44 min
[A] Growth Ventures Podcast with Hamlet Azarian
Leading Innovations: Insights on Business, Leadership, and Digital Marketing with Phonexa's CEO, Lilit Davtyan
In this podcast episode on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, will host Lilit Davtyan, the CEO of Phonexa. With a background steeped in business taxation and a journey marked by diverse roles, Lilit has been instrumental in steering Phonexa to its remarkable success.
2023-10-30
54 min
Smarter Not Harder
Dr. Bobby Azarian: Exploring the Depths of Neuroscience, Evolution, and Consciousness
In this episode of the Smarter Not Harder Podcast, our guest Dr. Bobby Azarian joins our host Dr. Ted Achacoso to give one-cent solutions to life’s $64,000 questions that include: How does the neuroscience of belief and cognitive biases, such as confirmation bias and the Dunning-Kruger effect, impact our resistance to changing beliefs and our approach to epistemic foraging? In what ways can understanding the concept of hierarchical emergence in the universe, and viewing everything from ant colonies to nations as a single organism, contribute to our understanding of consciousness, self-modeling, and mental resilience? How can the exploration of...
2023-10-04
2h 13
[A] Growth Ventures Podcast with Hamlet Azarian
Unlocking Creative Strategy: Robin Sodaro's Vision on Leadership, Branding, and Marketing
In this podcast episode on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, will host Robin Sodaro, a visionary leader, brand builder, and creative strategist. With a rich background in marketing and creative strategy, Robin has worked with renowned companies like Ampersand, GroupM, Wavemaker, and Maxus Global.
2023-10-03
44 min
[A] Growth Ventures Podcast with Hamlet Azarian
Building Successful Leadership Models for Tech Startups | Hamlet Azarian, Kristine Sargsyan
In this podcast episode on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, will host Kristine Sargsyan, a thought leadership advisor, C-suite public speaking coach, and the author of 'Pilgrimage to the Brain'.
2023-09-20
48 min
[A] Growth Ventures Podcast with Hamlet Azarian
Building Successful Leadership Models for Tech Startups | Hamlet Azarian, Kristine Sargsyan
In this podcast episode on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, will host Kristine Sargsyan, a thought leadership advisor, C-suite public speaking coach, and the author of 'Pilgrimage to the Brain'.
2023-09-20
48 min
[A] Growth Ventures Podcast with Hamlet Azarian
Strategies For Building A Successful Startup And What Entrepreneurs Should Consider Before Starting Their Own Business
In this podcast episode on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency will host Sean Salas, the CEO of Camino Financial. Sean's journey is one of resilience, innovation, and a relentless pursuit of success, not just for himself but for the underbanked and overlooked small business owners. We'll be diving into his experiences, his strategies, and the lessons he's learned along the way. So, don’t miss it!
2023-08-09
42 min
[A] Growth Ventures Podcast with Hamlet Azarian
Unlocking the Potential of Pre-Seed Startups in AI, SaaS, IoT, and Biotech
In this podcast episode on [A] Growth Ventures, Ashot Arzumanyan, co-founder and partner at SmartGateVC, shares his insights on the potential of pre-seed startups in AI, SaaS, IoT, and Biotech with Hamlet Azarian, CEO & founder of Azarian Growth Agency.
2023-08-08
42 min
No Way Out
The Reality of Boyd’s Loop: Neuroscience, Complexity and Flow with Bobby Azarian, PhD | Ep 36
Send us a textJoin Bobby Azarian, PhD, as we dive into the fascinating world of science, philosophy, and interconnectedness. In his book, The Romance of Reality, he explores the intricate web of disciplines that influenced Boyd's OODA loop and are behind today's leading natural laws and principles. Journey through neuroscience, physics, and the connection between Information Theory and the Second Law of Thermodynamics. Prepare to challenge the nihilistic view that life lacks meaning or agency and discover a new sense of purpose.Discover how society can be seen as an interconnected organism and how...
2023-08-08
1h 31