Shows
UnbrandmePierre Lindh: Building a Billion-Euro Vision (Without the Ego) - The Unbrandme Podcast EP 025In this episode of UnbrandMe, Pete sits down with Pierre Lindh: co-founder of NEXT.io, endurance athlete, and one of the most influential voices in the iGaming world.Pierre’s story begins at 17, when he found himself running one of Scandinavia’s largest underground poker clubs until a police raid landed him on the front page of three national newspapers. What could have ended his career before it began instead sparked a journey that led him to become a respected entrepreneur, community builder, and advocate for a more human-centred industry.What struck me most i...2025-06-231h 00
UnbrandmeRewriting the Script: From Journalism to Entrepreneurship -Jesmond Bonello - The Unbrandme Podcast EP 024In this episode of The Unbrandme Podcast, Peter Grech sits down with Jesmond Bonello, Co-Founder and Managing Director of Content House — Malta’s leading digital media publisher. Jesmond’s journey from his early days in radio and journalism to building one of the country’s most resilient media businesses alongside his partner and wife, Isabelle, is both inspiring and instructive.This open conversation traces a 30+ year evolution of media in Malta, from print to digital, and unpacks what it takes to lead through crisis and opportunity. Jesmond shares insights on navigating ad-funded journalism, competing with the tech giants...2025-06-021h 10
UnbrandmeBranding Between Worlds: From FMCG Roots to iGaming Mastery - Marija Hammon - EP 023In this episode of The UnbrandMe Podcast, host Peter Grech sits down with Marija Hammon—an accomplished marketing strategist whose journey began in FMCG before carving out a standout 13-year career in the iGaming industry.Marija shares how her foundational years in consumer goods shaped her approach to branding, and how she’s since adapted and thrived in the fast-paced, regulation-heavy world of iGaming. From team leadership to building brands that resonate, Marija opens up about what it takes to lead with clarity and creativity across industries.We explore the nuances of personal branding—why it matters more than ever...2025-04-2849 min
UnbrandmeFrom Family Business to Global Stages - Michael Virardi - The Unbrandme Podcast EP 022In this powerful episode of the UnbrandMe Podcast, Peter Grech sits down with Michael Virardi—renowned keynote speaker, trainer, and author—who made the bold decision to step away from his family’s thriving business in Cyprus to pursue his true calling: inspiring leaders on a global stage.Far from a story of escape, Michael’s time in the family business shaped his deepest insights into leadership, human connection, and emotional intelligence. It’s where he learned to read people, lead with empathy, and build trust—skills that now form the bedrock of his work with executives and teams ac...2025-03-2847 min
UnbrandmeFrom Fired to Fearless: Claire Abela’s Journey of Resilience, Tribe & Triumph - EP18In this candid episode of UnbrandMe, host Peter Grech sits down with Claire Abela, the fearless founder of LUCY—Malta’s premier makeup experience. Claire opens up about the defining moment when her father fired her at 19, forcing her to rebuild herself the hard way. She shares how that setback ignited a journey of grit and determination, ultimately transforming adversity into success.Claire also reveals the secret behind LUCY’s vibrant culture: building a tribe. Her passion for her team and her unique leadership approach have been instrumental in elevating the brand to new heights. Moreover, she discusses how sh...2025-03-1153 min
UnbrandmeA Life of Leadership: Helga Ellul on Brands, Business Growth, Succession & Making an Impact - The Unbrandme Podcast EP20In Episode 20 of The UnbrandMe Podcast, we sit down with Helga Ellul, former CEO of Playmobil Malta and one of Malta’s most respected business leaders.Helga shares her incredible journey—from arriving in Malta in the 1970s to playing a key role in establishing Playmobil as a global brand. She opens up about the challenges of leading in a new culture, mentoring teams, and the lessons she’s learned about business growth, succession, and leadership.Her impact on Malta’s economy, business landscape, and future leaders is undeniable. Tune in for an inspiring conversation filled with real insights fro...2025-02-1756 min
UnbrandmeLeading with Care: Jean Claude Muscat’s Journey from Family Clinic to Healthcare Leader - The Unbrandme Podcast EP 019In this episode, Peter Grech sits down with Jean-Claude Muscat, CEO of Malta’s largest private hospital, to unpack his extraordinary journey. Jean-Claude shares how he helped transition St. James from a small family clinic into Malta’s leading private healthcare facility, now expanding to include a state-of-the-art hospital in Hungary.
We explore the challenges of global expansion, including navigating the complexities of opening—and eventually closing—in Libya, as well as the strategies he implemented to overcome these hurdles. Jean-Claude dives into how he built robust processes and redefined onboarding for new doctors to ensure consistent, top-tier...2025-01-2753 min
UnbrandmeSpecial Guest: Chat GPT. AI’s Role in Creativity and Business - The Unbrandme Podcast EP18In this unique episode of The Unbrandme Podcast, Pete invites a truly special guest — a Chat GPT-based AI named “G”. Together, they dive into the evolving relationship between humans and AI, exploring how generative tools are reshaping creativity, branding, and the workplace.2024-12-0943 min
UnbrandmeBeyond Words: Rebecca Bonnici on Language, Leadership & Life Lessons - The Unbrandme Podcast EP 17In this episode of The Unbrandme Podcast, host Peter Grech welcomes Rebecca Bonnici, CEO of Business English Language Schools (BELS). Rebecca takes us through her inspiring journey from a young educator to the owner and leader of her father’s language school, transforming it into one of Malta’s premier ESL institutions. She shares the personal and professional challenges she faced taking on a family legacy at a young age, as well as the impact of motherhood on her leadership style. Rebecca also dives into her vision for Malta’s tourism industry, advocating for ways to attract high-quality visitors and cr...2024-10-3058 min
GROWTH Schema#49 You Only Die Once: How to Stay Ahead and Stand Out with Peter-Jan Grech.In this episode of the GROWTHSchema podcast, we sit down with Peter-Jan Grech, the founder and CEO of BRND WGN, to explore what it takes to build a brand that not only lasts but thrives in an ever-changing world. With over two decades of experience, Peter-Jan shares insights on the transformative power of AI in marketing, the importance of embracing change, and how businesses can navigate disruption to come out on top. We also dive into his passion for endurance sports, his personal journey, and his advice on teaching children critical thinking. Whether you're an entrepreneur, a marketer, or...2024-10-091h 33
UnbrandmeRaw Leadership and Relentless Creativity: Jon Mallia’s Journey - The Unbrandme Podcast EP 16In this episode of UnbrandMe, host Peter Grech sits down with Malta’s most renowned podcaster, Jon Mallia. From his roots in the Maltese rap scene to his meteoric rise on YouTube with over 2.65 million views, Jon shares his journey of creativity and leadership across multiple platforms. We dive into his personal brand, the energy behind his success, and his unwavering dedication to using storytelling to address national issues. This episode is packed with inspiration, straight talk on building a motivated team and community, and insights into Jon’s raw approach to growth and trust.2024-09-301h 01
Ganado Meets9.1 Ganado Meets IP with John Winfield & Peter GrechIn this episode, Paul Micallef Grimaud, IP Partner at Ganado Advocates, chats with John Winfield, founder of Dr. Juice, and Peter Grech, co-founder of BRND WGN. Together, they explore the strategic development of Dr Juice and share valuable insights into brand management. 2024-09-1931 min
UnbrandmeBridging Communities for Change: Andrew Schembri’s Mission with Żibel - The Unbrandme Podcast EP 015In this episode of UnbrandMe, host Peter Grech sits down with Andrew Schembri, co-founder of Żibel, a pioneering NGO dedicated to cleaning Malta’s seas and raising environmental awareness. What started as a simple Facebook-organised beach cleanup has grown into a nationwide movement. Andrew shares how his experience in the family business helped him build Żibel into a successful NGO that bridges the gap between activists, the private sector, and the public.
From tackling sea pollution head-on by collecting waste from Malta’s seabeds to introducing innovative recycling solutions, Żibel is transforming challenges into opportunities. Tune in as Andr...2024-09-0953 min
UnbrandmePay Yourself First: Mastering Personal Finance with Patrick Debattista | The Unbrandme Podcast EP014Join us on the UnbrandMe Podcast as we explore personal finance with Patrick Debattista, a financial coach dedicated to democratizing financial knowledge. Patrick’s journey began with personal financial challenges, inspiring him to empower others through his initiative, Finance For You.
In this episode, we discuss effective financial planning, overcoming money taboos, and aligning financial practices with personal happiness. Patrick also shares how he’s built a successful personal brand and leveraged social media to amplify his impact.
He introduces the “pay yourself first” philosophy, a strategy to ensure financial security by prioritizing savings and investments. Tune in for actionab...2024-07-2950 min
UnbrandmeFrom Dorm Rooms to Boardrooms: Ben GrechJoin host Peter Grech on the UnbrandMe Podcast as we explore the remarkable journey of Ben Grech, a visionary entrepreneur who transformed the student accommodation landscape with his company, Uniplaces. Raised in the UK with summers spent in Malta, Ben’s unique upbringing infused him with a global perspective from an early age. Inspired by early mentorship and his leadership in establishing the Entrepreneurship Society at the University of Nottingham, Ben embraced the power of meaningful connections to launch his venture.In this episode, Ben shares the genesis of Uniplaces during his university days with co-founders Amaro and Ko...2024-07-0859 min
UnbrandmeBeyond the Code: Gege Gatt- The Unbrandme Podcast EP 012Explore the fascinating world of AI and tech with Gege Gatt, a leader in digital ethics and AI innovation and CEO of London-based company EBO. This episode offers a rare glimpse into how technology is shaping our future, guided by principles of ethical leadership, everything from AI’s impact on children’s education to the role of leadership in tech. Gege’s blend of legal expertise and tech innovation, coupled with his social activism, offers a unique perspective on the challenges and opportunities in today’s digital world. Dr. Gatt provides a visionary outlook on how we can harness technolo...2024-06-1750 min
UnbrandmeIllustrating Success: Zack Ritchie - Unlocking creative potential - The Unbrandme Podcast EP 011In Episode 11 of the Unbrandme Podcast, host Peter Grech sits down with Zack Ritchie, the visionary designer behind Bepe and the Cacti Crew. Zack delves into the trials and triumphs of his unique journey, including the challenge of creating an illustration a day for a year. This commitment not only opened doors to collaborations with international artists but also introduced him to the transformative world of NFTs. Tune in to hear Zack’s fascinating story about launching his first brand store, realising his full creative potential, and revolutionising the approach to the creative industry. Don’t miss this inspiring conv...2024-05-2752 min
UnbrandmeBeyond the Mic: The Unfiltered Story of Gianni Zammit - The Unbrandme Podcast EP 010A New Episode on the Unbrandme Podcast. Discover the multifaceted life of Gianni Zammit, from his aspirations of rock stardom to his influential role in business and entertainment in Malta. Join Peter-Jan Grech and Gianni as they explore themes of resilience, innovation, and the art of leadership learnt from the stage. A must-listen for all business leaders. #Entrepreneurship #UnbrandMe #OldFriendsNewStories2024-05-0850 min
UnbrandmeResilience Reimagined: Trudy Kerr’s Journey from Despair to Triumph | The Unbrandme Podcast E 009Join us on the UnBrandMe Podcast as we delve into the extraordinary life of Trudy Kerr, renowned podcast host of ‘The She Word’ and ‘The Interviewer,’ and former Creative Director. In this deeply personal episode, Trudy shares her rollercoaster journey through mental health struggles, career highs in London’s top ad agencies, and personal lows including substance abuse, a tumultuous marriage, and a near-fatal horse riding accident. Discover how Trudy’s indomitable spirit led her to embrace ultra-distance running as a transformative escape, ultimately redefining her life and success on her own terms. This episode is a testament to the power of...2024-04-1656 min
ELEV8 @ Mdina PartnersUnlocking Success: The Power of an Outcome-Oriented Culture with Peter Grech, CEO and Founder of BRND WGN.Welcome to our seventh episode of ELEV8 @ Mdina Partners, Creating an Outcome-Oriented Culture, featuring hosts Katrina Grech and Steve Tarr and guest Peter Grech, CEO and Founder of BRND WGN. In this episode, we explore how leaders can boost performance by creating an outcome-oriented culture. 2024-04-1123 min
UnbrandmeEthical Navigation with Yasmin de Giorgio: The Unbrandme Podcast EP 008Join host Peter-Jan Grech in this episode of the Unbrandme podcast as he sits down with Yasmin de Giorgio. With over a decade of experience in startup ventures and a fervent dedication to personal development, Yasmin shares her insights on maintaining core beliefs while navigating diverse business landscapes.
Discover Yasmin’s journey starting with the struggles of kickstarting passion projects Sanya and Grassy Hopper, and how she has leveraged these experiences to take on the role as CEO of Shireburn.
In this candid conversation, Yasmin delves into the importance of ethical responsibility, the challenges of inheriting a family business, an...2024-03-2556 min
UnbrandmeUnstoppable: The story behind MVintage | The Unbrandme Podcast EP 007Dive into the remarkable journey of Krystle Penza, the unstoppable force behind Mvintage, one of Malta’s most iconic brands, on the latest episode of “Unbrandme” with host Peter-Jan Grech. From mastering the intricacies of the fashion industry to navigating the joys and challenges of motherhood, and her fight against limiting beliefs, Krystle’s story is a testament to self-discovery, resilience, and unwavering determination to empower women. Join us as we unravel the secrets behind her meteoric rise and find inspiration in her journey.2024-03-0453 min
UnbrandmeIn creative pursuit of the self: Andrew Mercieca | The Unbrandme Podcast EP 006Episode 6 of The Unbrandme Podcast is here: “In creative pursuit of the self, with Andrew Mercieca” Join Peter-Jan Grech, as we delve into the life of the young content creator who has consistently pushed himself through a journey of self discovery through creative art forms.
From struggling to fit in at school to reading for a Bachelor of Fine Arts in Digital Art and later cinematography and photography at Bradford College in the UK, Andrew took his love for expression and fitness to be part of the founding team at Bulletproof which he leaves after 3 years to chase his purp...2024-02-1255 min
UnbrandmeBreaking Boundaries: The Unveiling of Welbee’s Visionary CEO" - Jonathan Shaw | The Unbrandme Podcast EP 005Dive into the compelling story of Welbee’s CEO, Jonathan Shaw, with your host, Peter-Jan Grech, on the newest episode of "Unbranded Me Podcast." Join us as we discover the uncensored story of a serial visionary who, from a young age, has thrived on challenging the status quo. In this episode, Pete delves into the brands Jon has crafted, exploring the inspiration behind his consistent pursuit of unconventional thinking.
Embark on Jon’s extraordinary journey, marked by resilience and passion, weaving through realms of Pilot Training, Reality TV, Fashion Retail, and Supermarket leadership. 2024-01-2254 min
UnbrandmeAccelerating the EdTech Revolution - Patrick Hulsen | The Unbrandme Podcast EP 004Join host Peter-Jan Grech in the latest episode of "Unbranded Me" as he engages in a compelling conversation with Patrick Hulsen, a driving force at SuperCharger Ventures. Patrick is on a mission to propel EdTech entrepreneurs onto the global stage, sharing insights on strategy, scaling, mental resilience, funding access, navigating government incentives and corporate bullying.
In this episode, Patrick shares his rollercoaster story from starting out to succeeding, to losing everything and then starting again. Sharing his passion for collaborating with talented and visionary teams, solving complex problems, and creating value for customers through his wealth of...2024-01-011h 01
UnbrandmeThe Life She Chose | Emma Hogg | The Unbrandme Podcast EP 003Join host Peter-Jan Grech in an inspiring episode of "The Unbrandme Podcast" as he unpacks Emma Hogg’s remarkable story from dealing with eating disorders through to becoming a psychotherapist and eventually the founder of 'A Life I Choose.' Emma, shares her expertise on amplifying strengths, overcoming challenges, and helping individuals actively shape the lives they desire.
Discover what inspired Emma and how her life's journey is now helping others.2023-12-1852 min
UnbrandmeThe Journey From Backpacking to Blending | The Unbrandme Podcast EP 002Peter-Jan Grech delves into the untold stories, valuable life lessons, and pivotal moments that have shaped John Winfield's journey in establishing Dr. Juice. Beginning with his adventurous backpacking days at 22 in Australia to the inception of Dr. Juice in 2008, and overcoming the challenges posed by COVID-19, Peter explores the intricate narrative behind the man who sparked the juice revolution in Malta. Join us as we uncover the genuine narrative of John Winfield's entrepreneurial journey and speculate on the future of one of Malta's most triumphant brands.
Peter-Jan Grech delves into the untold stories, valuable...2023-12-0450 min
UnbrandmeThe Journey From Backpacking to Blending | The Unbrandme Podcast EP 002Peter-Jan Grech delves into the untold stories, valuable life lessons, and pivotal moments that have shaped John Winfield's journey in establishing Dr. Juice. Beginning with his adventurous backpacking days at 22 in Australia to the inception of Dr. Juice in 2008, and overcoming the challenges posed by COVID-19, Peter explores the intricate narrative behind the man who sparked the juice revolution in Malta. Join us as we uncover the genuine narrative of John Winfield's entrepreneurial journey and speculate on the future of one of Malta's most triumphant brands.
Peter-Jan Grech delves into the untold stories, valuable...2023-12-0452 min
UnbrandmeGrowing ‘Freehour’: The Power of Follower Focus! | The Unbrandme Podcast EP 001Peter-Jan Grech unpacks the behind the scenes stories, life lessons and all the things that have impacted Zach Ciappara on his journey of building FreeHour Malta.
Zach Ciappara is the founder and CEO of FreeHour, he created the No.1 platform for students and youth in Malta, with over 55,000 followers and 95% market share. FreeHour is a mobile app that allows students to share their timetables, access discounts, events, jobs, and academic tools.2023-11-1650 min
A Life I ChooseEP17 | Interview with Peter Grech: BRND WGN CEOI interview @peterjangrech, CEO of @brnd_wgn, 5am triathlete and 24/7 husband and dad of 3 legends! We speak abt what it takes to build a brand that thrives. And what's beautiful abt this conversation is that it's very much about soul and knowing who you are.Welcome to the A Life I Choose Podcast! We work with driven, passionate people who get that in order to achieve, grow and contribute in this life, they need to be doing the inner-work as well - i.e., the healing, the getting in touch with themselves, the soulful juicy stuff that...2022-09-0554 min
Talking Alpacas: Advertising with VideoWhat Will Post-Pandemic Marketing Strategies Look Like? With BRND WGN’s CEO & Founder Peter Grech - EP 17Talking Alpacas is back and this week’s guest is the Founder & CEO of BRND WGN Peter-Jan Grech. We took the opportunity to ask about Brand, Strategy and Video. We also uncovered how important it is to take responsibility as a Brand and give back to the community. Make sure to tune in!2020-07-2740 min
Talking Alpacas: Advertising with VideoThe Difference Between Original and Creative Advertising with BRND WGN’s Philip Sultana - EP 06In this week’s episode we talk to Philip Sultana, Head of Design at BRND WGN. He tells us where he draws inspiration from and how the internet changed the advertising game. Tune in to find out how important the collaboration between an advertising agency and a video production company really is.2020-05-1136 min
Go Within PodcastE7: Peter Grech Start-ups, Branding & Living a full LifeWe talk start-ups, branding and the reality behind founding and growing your own business. Peter, founder of BRND WGN is an inspiring and down to earth guy who balances the pressures of running one of Malta's biggest agencies, with his family life, and personal wellness. With regular 5am triathlons thrown in the middle!2017-05-081h 13