Shows
Ideal Practice#51. Unlocking the Power of Authentic Marketing: A Talk with Message Strategist, Barbara GovednikQuestion or comment? 🙋♀️ Send me a text message! When you unlock the power of your own voice with authentic marketing, you connect with clients at a much deeper level. And in this episode, message strategist and all ‘round marketing expert, Barbara Govednik, will help you figure out how to do exactly that.Among other things, you’ll learn: What we really mean when we talk about messaging at all.Some of the most common mistakes practice owners make in their own marketing.How to figure out what your true message even IS.And ul...
2023-04-111h 12
Marketing Solutions for Local Law Firms120: 9 digital marketing trends to get ahead of in 2022Do you have a comment about this topic... Send us a Text Message. Click hereEvery year, we witness new and unexpected digital trends that lay the foundations for the future of digital marketing. And even in a year as crazy as 2021 (and 2020), we’ve not been disappointed. If anything, the digital marketing trends in 2022 are set to be some of the most groundbreaking to date.The start of the year saw the continuing rise of TikTok, which has now taken over all other platforms as the leading social media channel among Gen Z users. NF...
2022-03-1628 min
Marketing Solutions for Local Law FirmsEpisode #78: Own Your Voice - You Can't Do Your Genius Work If People Don't Know or Understand Your Genius WorkDo you have a comment about this topic... Send us a Text Message. Click hereAs a content coach and message strategist, Barbara Govednik helps entrepreneurs own their voice, understand their message and launch great conversations with clients and should-be clients. Her business, 4.23 Communication, scales the corporate marketing communications work she did for *years* down to solo and small-business size so you have the skills, tools, and confidence to always be well said.Connect with Barbara:Website: https://www.423communication.com/Social Media: https...
2021-05-2644 min