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Showing episodes and shows of
Barton Goldenberg
Shows
Business Success in the Virtual World
Updating the New Tech Shift in Healthcare
Tune in to listen as Tim and Barton share updates on the impact of new technologies on the healthcare industry. Spatial computing and AR, XR and VR are making strides throughout the medical research and healthcare delivery as hospitals embrace new surgical techniques and physicians employ new tech in educating patients and enhancing medical training.
2025-05-05
32 min
Business Success in the Virtual World
The Future of AI & Smart Glasses - A Webinar Recap
In this podcast episode, Tim and Barton recap some highlights from their recent webinar, "The Future of AI & Smart Glasses: Transforming Business Operations & Customer Engagement." (A replay of this webinar is available at this link.) As AI evolves and emerging technologies continue to transform smartglasses, businesses are embracing these new opportunities to influence customer engagement and enhance business practices.
2025-04-10
32 min
Business Success in the Virtual World
Gucci - Luxury and Tech Combine to Redefine the Fashion Industry
Gucci, a leader in fashion, is highlighted in this week's podcast. Gucci has taken a fearless approach to keeping its company's values of art and design while embracing the future of technology. Gucci's customers are treated to curated VR content on Vision Pros, which engages them in the depth of Gucci's thoughtful design process. Tim and Barton discuss the advances made by Gucci in the last three years as it engages with its customers, broadens its use of leading-edge technologies, and prepares the business and its customer base for the future of commerce. Check out the AI...
2025-03-07
28 min
Business Success in the Virtual World
Proctor & Gamble- Sets the Benchmark for Utilizing VR, XR, AR and AI
Proctor & Gamble continues leveraging emerging technologies in its business processes. Tim and Barton discuss how this $84B global company weaves VR, AR, XR, and AI into its design, manufacturing, training, marketing, and customer satisfaction -yielding an impressive competitive edge. Check out the AI and Spatial Computing Resource Center for more information on how these technologies will benefit your business.
2025-02-19
30 min
Artificial Intelligence Podcast: ChatGPT, Claude, Midjourney and all other AI Tools
Harnessing AI for Immersive Learning with Barton Goldenberg
Welcome to the Artificial Intelligence Podcast with Jonathan Green! In this engaging episode, we delve into the transformative power of AI in education with our esteemed guest, Barton Goldenberg, a pioneer in customer relationship management and AI applications for learning.Barton shares insights from his extensive experience and current projects, including innovative VR training solutions for a 200-year-old insurance company. He highlights how AI-driven immersive environments boost knowledge retention and recall, enhancing learning outcomes by making training more interactive and personalized.Notable Quotes:"VR training, particularly when it's AI-driven, significantly impacts both...
2025-02-10
44 min
Business Success in the Virtual World
Volvo Leverages VR, AR and XR - Transforming Transportation Industry
In this episode, Barton explores how Volvo is transforming the transportation industry. Please tune in to hear Tim and Barton discuss how Volvo utilizes these newest technologies, along with AI, and alters the trucking industry's traditional design, testing, manufacturing, and customer satisfaction stages.
2025-02-04
29 min
Business Success in the Virtual World
Key Highlights from CES 2025
After exhausting days of exploring what CES 2025 had to offer, Tim and Barton highlight some of the products, companies and trends that captured their attention.
2025-01-22
27 min
Business Success in the Virtual World
2025 Predictions for AI and Spatial Computing in Business
In this first podcast of 2025, Tim and Barton predict what AI and spatial computing technologies will bring to businesses in this new year and beyond. What are the challenges going forward? For more insightful conversations on hardware advancements and technology utilization, be sure to catch their sessions at CES 2025 on Tuesday, January 7, 2025, at 9 a.m. and 10 a.m.
2025-01-03
32 min
Business Success in the Virtual World
AI & Spatial Computing Resource Center
In this week's episode, Tim and Barton discuss the updated name change and focus of the Resource Center, now known as the AI and Spatial Computing Resource Center. This is the definitive site for the latest information, news, updates, and case studies on how industries are adapting these new technologies to improve business processes, efficiencies, and productivity.
2024-12-13
25 min
Business Success in the Virtual World
Guest: Dr. Harvey Castro- XR Technology Enhancing Patient Care
Dr. Castro returns to discuss the growing advantages of XR technologies in the medical field with Barton and Tim, specifically how the Apple Vision Pro serves patients in medical care education, multilanguage challenges, and better surgical outcomes.
2024-11-13
30 min
Business Success in the Virtual World
Siemens and BMW At the Forefront of Digital Revolution
In this episode, Tim and Barton focus on Siemens and BMW's continuing evolution. Both companies are making huge strides in using AR and XR throughout their organizations, which is impacting design, manufacturing, and customer engagement.
2024-11-03
24 min
Business Success in the Virtual World
Fashion Forward: XR Technologies in Design and Retail
Tim and Barton explore the fashion industry's adaptation of XR technologies, which impact the retail experience, sales personnel training, and even the design process. Barton examines the design houses of Louis Vuitton, Prada, Nike, H&M, and others as these cutting-edge technologies help evolve design, manufacturing, and retail. The fashion industry represents a $2.5 trillion global market, from luxury to mass market, impacting every consumer.
2024-10-05
28 min
Business Success in the Virtual World
IKEA's Visionary Dedication in Utilizing VR, AR, and XR
In this episode, Barton and Tim discuss the Swedish multinational company IKEA and its twelve-year journey of utilizing the evolving tech of AR, VR, and XR. IKEA's innovative implementation of AR, VR, and XR allows customers to visualize and engage with its products in revolutionary detail. IKEA's dedication to these technologies makes it a marketing leader in the Retail space.
2024-09-18
26 min
Business Success in the Virtual World
Guest: Doug Hohulin - AR, XR and AI -Revolutionizing Hospital and Nursing Care
Doug Hohulin joins Tim and Barton as they discuss the advances being made in Digital Health and Telehealth with the evolving technologies of AR, XR, and Generative AI. Doug's expertise and knowledge of how these impact the future of healing and its implications for medical training is only one part of this fascinating episode. Mr. Hohulin is the co-author of the book Tech Powered Healing- The Future of Medicine
2024-08-12
32 min
Business Success in the Virtual World
Guest Interview with Dr. Harvey Castro - Transforming Healthcare
Tim and Barton are joined by Dr. Harvey Castro, an innovator at the leading edge of AI in healthcare. His years as an ER doctor informed his pioneering research and empowered his understanding of the innovations at the intersection of technology and patient care. Tune in to hear Dr. Castro speak on the revolutionary potential of AI, coupled with AR, VR, and XR, to transform healthcare for physicians and patients. Dr. Castro's website: harveycastromd.com.
2024-07-29
28 min
Business Success in the Virtual World
Interview with special guest, XR Association's CEO, Liz Hyman
Special guest Liz Hyman, President and CEO of the XR Association, joins Tim and Barton in today's episode. The XR Association promotes the dynamic growth of the XR industry, including VR, AR, MR, and future immersive technology. Tune in to hear the challenges and the growing synergy between the XR tech industry and US government leaders.
2024-07-11
34 min
Business Success in the Virtual World
Augmented World Expo- 2024 Review & Commentary
Tim and Barton recount their recent exploration of the new products, services, and technologies unveiled at AWE 2024 in Long Beach, CA. Together, they highlight the key takeaways from discussions with leaders of companies supplying the technologies or utilizing them in new implementations of AR, VR, MR, and XR. Tune in to hear how these advancements will impact businesses as these immersive environments continue to evolve.
2024-07-03
35 min
Business Success in the Virtual World
How Rolls-Royce Holdings plc is Harnessing the Power of Digital Twins
In this episode, Tim and Barton explore Rolls-Royce Holdings plc, once known for luxury automobiles, which is now adopting XR and VR technologies to augment its design and manufacturing by utilizing digital twins.
2024-05-28
24 min
Business Success in the Virtual World
A Review of Vision Pro In The Enterprise: Adopting Innovative Tech
Less than a year after its introduction, Apple's Vision Pro is making its impact on diverse enterprises as developers find innovative ways to utilize its features. Tim and Barton discuss the advances SAP, Microsoft and Zoom have made in allowing users to take advantage of spatial computing. Porsche has adopted Vision Pro features for both design and manufacturing, as well as implementing a consumer behind-the-driver view of their race cars. Love golf? Be on the "virtual" greens with professional golfers in PGA's adaptation of entertainment/sports using Vision Pro. VR and AR are making sifts in how business and...
2024-04-29
34 min
Business Success in the Virtual World
Lufthansa - Utilizing VR and XR for Training Crews and a Better Customer Experience
Lufthansa continues to innovate around these new technologies, as Tim and Barton discuss. Not only does VR and XR impact the aerospace leader in training their crews but it also adds new dimensions for their customers as well in choosing destinations, flights, planes, seat selections and more.
2024-04-08
27 min
Business Success in the Virtual World
Mercedes Benz - Leaders in Field Service Utilizing AR
The Field Service market is a $5 billion market, ripe with AR and VR possible solutions. Mercedes has fully embraced these technologies as they apply these emerging technologies to enhance: 1: Equipment Maintenance 2: Remote Assist 3: Field Inspection Collaboration and Audit Barton an Tim dive into this Field Service arena with a vision of what the fire may look like utilizing AR and VR.
2024-03-04
30 min
Business Success in the Virtual World
Nvidia and its Rich Omniverse Platform Driving Innovation
Nvidia has been a technological leader in innovation. Barton and Tim do a deep dive into Nvidia's Omniverse Cloud platform that allows future thinking companies to develop visionary applications. Eight examples of real world applications are discussed and the leading companies who are embracing these newer and more powerful technologies, made possible by Nvidia's chips.
2024-02-21
35 min
Business Success in the Virtual World
CES 2024 Recap & Siemens' Industrial Metaverse
Tim and Barton discuss their CES panels and their favorite newsworthy products and moments. Also a dive into the Siemens' CEO's keynote and the importance of Siemens' focus on industrial metaverse to digitally simulate complex systems and deliver industry-specific solutions.
2024-02-05
34 min
Business Success in the Virtual World
Medical & Surgical Advancements Made Possible by VR and AR
Tim and Barton discuss the how the evolving VR and AR enhancements are helping individuals in the medical community. Doctors, surgeons and patients are all benefiting from the expanded capabilities of these virtual and augmented technologies. From diagnostics and refined surgical techniques to better outcomes and shorter recoveries - it's a win-win for doctors and patients alike.
2024-01-10
32 min
Business Success in the Virtual World
Gucci- Defining The Future of The Fashion Industry
In this case study of luxury fashion house Gucci, Barton discusses how the metaverse tech tools have influenced this company. As Gucci has embraced the VR and XR tools and implemented varying strategies, not only are they making money in the metaverse, they are influencing an entire fashion industry. From digital design products, reducing physical inventory, NFTs and more, Gucci is finding traction with Gen Z and Millennials and advancing its customer base.
2023-12-14
31 min
Business Success in the Virtual World
Nike Raises the Bar on VR/XR Implementation
Nike takes a leadership position as they take a visionary approach to utilizing VR/XR technologies for customer interaction and NFTs. No longer just sports apparel but blurring the lines with new approaches to engage customers across the multiple markets.
2023-11-23
33 min
Business Success in the Virtual World
Verizon Making Strides Leveraging VR Technologies
Barton Goldenberg and Tim Bajarin discuss the challenges facing Verizon and its strategies utilizing VR technologies. Barton highlights Verizon and dives into two sides of Verizon's challenges: How Verizon utilizes the VR technologies in-house and How Verizon is poised to be a content creator for the metaverse.
2023-11-03
39 min
Business Success in the Virtual World
Pfizer Innovates Using XR, AR, VR for Training and Future Factories
Barton Goldenberg highlights the 174 year-old pharmaceutical company, Pfizer, and the ways it utilizes XR, AR, and VR technologies to give it competitive advantages in future planning and in training its employees.
2023-10-12
24 min
Business Success in the Virtual World
Marriott Intl: Connecting With The Next Generation of Travelers
Marriott International is one of the first Hospitality brands to embrace and utilize digital tools. Its utilization of VR/AR/XR tools and apps are helping to redefine what travelers expect from a Marriott property and are molding new travel virtual experiences and igniting curiosity in a new generation of travelers.
2023-09-19
26 min
Business Success in the Virtual World
Farmers Insurance Embraces XR Technology in Training
Barton delves into how Farmer's Insurance Group has embraced these new technologies early on to greatly improve training for its claims adjusters.
2023-08-31
26 min
Business Success in the Virtual World
MayoClinic-Revolutionizing Healthcare with XR, AR, VR
Tim and Barton discuss how the medical field is being changed by XR technologies with a focus on The Mayo Clinic and its decades long experience of these technologies impacting patient care and medical training.
2023-08-07
32 min
Business Success in the Virtual World
Apple Vision Pro's Potential for Business and Enterprise
This week the podcast highlights Apple Vision Pro. Tim Bajarin was among the very first to demo this transformational product and he and Barton discuss how this product and a new generation of business apps across industries will impact the business and enterprise.
2023-07-10
36 min
Business Success in the Virtual World
BMW's Robust Use Of AR and VR Tools
In this week's podcast, Barton takes a look at the auto industry's implementation of AR and VR tools, with specific focus on BMW and its robust application of these tools from design, manufacturing and customer sales.
2023-07-03
27 min
Business Success in the Virtual World
Northrop Grumman Case Study & 1st Impressions-Apple Vision Pro
With Apple Vision Pro's recent announcements, Tim and Barton talk of their initial impressions of this device - with a more detailed overview in a forthcoming podcast. Barton details how Northrop Grumman utilizes VR/AR to enhance their design processes.
2023-06-12
27 min
Business Success in the Virtual World
JP Morgan Financial Services Case Study
In this episode,Tim and Barton examine how financial services giant, JP Morgan , has taken a leadership position by creating virtual rooms in the Metaverse to meet the needs of their customers. This has given them a first mover advantage that will help them instruct, inform and trade in a virtual world that is interactive and makes it possible to give their customers more personalized services. Our hosts also discuss the importance of business leaders needing to identify the right personnel to spearhead the use of these new virtual and augmented technologies to utilize them for robust growth.
2023-05-15
29 min
Business Success in the Virtual World
Walmart's VR-based Associate Training
In this episode, Barton highlights how mega corporation, Walmart, utilizes metaverse VR technologies to become a digital leader in training their associates with real world retail scenarios.
2023-04-24
24 min
Business Success in the Virtual World
Siemens Future Transforms via VR Digital Twins
Tim Bajarin gives an update on Disney's recent metaverse pivot and Barton Goldenberg highlights Siemens case study on how Siemens creates digital twins to develop its portfolio for future transformative strategies.
2023-04-03
27 min
Business Success in the Virtual World
Episode 3-Business Success in a Virtual World - Siemens case study
Tim Bajarin gives an update on Disney's metaverse pivot and Barton Goldenberg highlights Siemens case study on how Siemens creates digital twins to develop its portfolio for future transformative strategies.
2023-04-03
27 min
Business Success in the Virtual World
Proctor& Gamble Enhances Consumer Engagement
In this episode, Tim and Barton address the PC being utilized for virtual reality apps and Barton delves into a case study of Proctor & Gamble's successful implementation of virtual gamification for consumer engagement of their product lines.
2023-03-13
32 min
Business Success in the Virtual World
Episode 2- Business Success in a Virtual World - featuring P&G Case Study
In this episode, Tim and Barton address the PC being utilized for virtual apps and Barton delves into a case study of Proctor & Gamble's implementation of virtual gamification for consumer engagement of their product lines.
2023-03-13
31 min
Business Success in the Virtual World
Business Success in a Virtual World
Welcome to the premiere episode of Business Success in a Virtual World! In these podcasts Barton Goldenberg and Tim Bajarin will serve as guides and counsels in navigating the tools and strategies of virtual and augmented reality environments to best serve the needs of the customer and your business.
2023-02-20
23 min
Business Success in the Virtual World
Achieving Business Success in a Virtual World - Premiere podcast
Welcome to the premiere episode of Business Success in a Virtual World! In these podcasts Barton Goldenberg and Tim Bajarin will serve as guides and counsels in navigating the tools and strategies of virtual and augmented reality environments to best serve the needs of the customer and your business.
2023-02-20
23 min
No-Code Playbook by Creatio
Digital Transformation: removing the roadblocks in the path to building a low-code company
We invited Barton Goldenberg, Founder and President, ISM Inc to provide insights on how to create a low-code company. Ready to learn how to avoid pitfalls on your route to an agile, adaptable and resilient enterprise? Tune in now!
2021-05-26
27 min
No-Code Playbook by Creatio
Digital Transformation 2021: Future-Ready Best Practices & Trends
Barton Goldenberg, CRM pioneer, the founder and president of ISM Inc. and the author of ‘The Definitive Guide to Social CRM’ shares practical insights on how companies are leveraging disruptive Digital Transformation technologies. You will learn Top 5 technology trends and examples of how organizations are applying them to achieve digital transformation success.
2021-02-10
47 min