Shows
The Ink PostEpisode 17: Success Path to PMU MasteryWelcome to "The Ink Post," hosted by Shay Alsaid of the Beauty Institute. In this inspiring episode, we feature Maria Bernhardt, a talented permanent makeup (PMU) artist who has both learned and thrived under our courses. Join us as Maria shares her transformative journey from a student to a professional in the beauty industry, detailing her experiences as a customer and student at our institute. Dive into the world of beauty and entrepreneurship and discover how Maria harnessed her passion and skills to carve out a successful career in PMU. Tune in to hear her story of growth, challenge...2024-05-0257 minThe Ink PostEpisode 16: Changing your career to become a PMU artistThe Ink Post Podcast, hosted by Shay Alsaid from the Beauty Inkstitute, features a heartwarming chat with Sara Daisy, a former student turned successful permanent makeup (PMU) artist. Shay, known for her top-notch skills and teaching in the beauty world, talks with Sara about her journey from being unhappy in her hospital job to finding her true passion in permanent makeup.
Sara opens up about how unsure she was at first to jump into a completely new career, especially after spotting an advertisement for Shay's Beauty Inkstitute. That ad, however, turned out to be the nudge she...2024-03-2749 minThe Ink PostEpisode 15: Competition in the PMU industry w/ @NadyBIn this insightful episode of the Ink Post Podcast, host Shay is joined by Nady B, a renowned local PMU artist in the Detroit scene. Episode 15 delves into the competitive dynamics of the beauty and permanent makeup (PMU) industry. Nady B shares her personal journey, providing a unique perspective on the hurdles she overcame to establish herself. The discussion centers around the industry's prevalent culture of gatekeeping, where established professionals often withhold essential trade secrets and display an unwelcoming attitude towards newcomers. The episode sheds light on the importance of mentorship and the need for a more collaborative and...2024-01-1554 min
The Ink PostEpisode 9: Ballpoint Brilliance with Corbin Briggs from Inlumino Heart InkIn the expansive universe of tattoo art, it's the trailblazers who make a lasting impression. The ninth episode of 'The Ink Post' dives into a revolutionary development poised to transform the tattoo industry and the art of ink. Join Shay in her conversation with Corbin Briggs, the innovative mind behind Inlumino Heart Ink and the creator of the Ballpoint Pen Tattoo Cartridge.
Wondering about this unique blend of old-school tradition and cutting-edge technology? Corbin's creation, the Ballpoint Pen Tattoo Cartridge, is more than just a new device; it's a game-changing tool. Crafted with precision at .5mm, these...2023-12-1529 minThe Ink PostEpisode 14: What to do after Beauty/Cosmotology School w/@AreejDaghlasIn Episode 14 of The Ink Post, we delve into the world of work-life balance with Areej Daghlas, a talented makeup artist from the Metro-Detroit area. Shay engages Areej in a heartfelt conversation about the intricacies and challenges of managing a thriving business in the beauty industry. They explore Areej's journey, starting from her early days of passion-driven work in her 20s, to navigating the complex dynamics of entrepreneurship and personal well-being. Areej shares her insights on maintaining a healthy balance between a demanding career and personal life, offering valuable tips to listeners who might be struggling with similar issues.2023-12-141h 05The Ink PostEpisode 12: Laser Tattoo Removal Science w/ Dr. Vitaly MikryukovIn our latest episode of The Ink Post, we're excited to bring on board Dr. Vitaly Mikryukov, a true expert when it comes to tattoos and their removal. Shay gets right into it, asking Dr. Mikryukov all the burning questions about how lasers work in removing tattoos and permanent makeup. They chat about what color correcting means for tattoos and delve into the medical side of using lasers. Ever wondered about the scars left behind from tattoo removal? They touch on that too, giving listeners a clear picture of what to expect. But Dr. Mikryukov isn’t just an ex...2023-11-0951 minThe Ink PostEpisode 11: PMU Influence vs. ExpertiseEpisode 11 of 'The Ink Post' tackles the intriguing distinction between Permanent Makeup (PMU) influencers and seasoned experts. In the digital age, where online presence can overshadow on-ground expertise, how do we differentiate between genuine skill and mere popularity? Our hosts delve into the intricate dynamics of the PMU world, shedding light on the merits and pitfalls of both categories. Discover how influencers leverage their reach to impact trends and how traditional experts bring invaluable experience and technical prowess to the table. This episode aims to empower listeners with discerning perspectives, helping them navigate the balance between online influence and...2023-10-1140 minThe Ink PostEpisode 10: Optimizing Your PMU Career CalendarWelcome to Episode 10 of 'The Ink Post'— 'Seasonal Mastery: Optimizing Your PMU Career Calendar.' Within the ever-evolving realm of permanent makeup (PMU), recognizing the seasonal tides of client demands is a game-changer. This episode offers a roadmap to craft a strategic career cycle, helping you identify peak business times as well as quieter phases.
Our hosts dive deep into the nuances of the PMU industry's seasonal cadence, arming you with insights to forecast your busiest spans. This foresight ensures efficient appointment bookings, resource allocation, and maximized profits. Conversely, deciphering the slower periods provides opportunities not just fo...2023-09-2841 minThe Ink PostEpisode 8: Digital Ink: Mastering Social Media for Your Tattoo & PMU BusinessWelcome to episode 8 of "The Ink Post," where we're delving into the digital world, specifically the paramount importance of social media in your business. In this episode, hosts Shay and Sema Alsaid demystify the complex landscape of social media and how you, as a tattoo artist or PMU specialist, can navigate it to elevate your brand and business.
Social media is no longer just an optional add-on; it's an integral part of any business strategy. From connecting with customers to showcasing your work and even engaging with other industry experts, social media serves as a dynamic platform...2023-08-0231 min
The Ink PostEpisode 7: The Power of PauseIn the seventh episode of The Ink Post, we tackle a vital but often underappreciated aspect of the tattooing process – taking a break. In the fast-paced, high-pressure world of body art, pausing to breathe might seem like a luxury, but it's more of a necessity.
In this insightful episode, we discuss the significance of taking time off, be it a well-deserved vacation or a brief 10 to 30-minute respite during the day. We highlight how these moments of pause can rejuvenate the mind, elevate mood, and reignite creativity – factors that are instrumental in the tattooing process.
Draw...2023-07-2639 minThe Ink PostEpisode 6: Decoding Tattoo Waivers and Health ConcernsIn the sixth episode of The Ink Post, we delve into a critical, yet often overlooked aspect of the tattoo process - waivers and consent forms. As seemingly mundane as they may appear, these forms lay the groundwork for a safe and successful tattoo experience, holding immense value for both the artist and the client.
We explore the necessity of asking about a client's health, the implications of certain health conditions on the tattooing process, and the necessary steps to take if a client checks off a specific health concern. The conversation demystifies these vital documents, highlighting...2023-07-191h 07The Ink PostEpisode 5: From Student to Master - The PMU Journey of @B.B.PmuIn the fifth episode of The Ink Post, we bring you an intimate and inspiring conversation with one of our very first students, who's now a successful PMU artist. Featuring the talented @B.B.Pmu, a three-time certified student of ours, this episode shines a spotlight on the incredible journey from being a student to mastering the art.
Join host Shay as she sits down with @B.B.Pmu to delve into her personal and professional journey in the world of permanent makeup. They discuss her initial steps into the industry, her experiences training with us, and...2023-07-0656 min
The Ink PostEpisode 4: What's Buzzing?Trending buzzwords can often add allure and intrigue to a product or service, especially in the fast-paced beauty industry. But what happens when these popular terms become muddled, confused, and ultimately misleading? In the fourth episode of The Ink Post, we embark on a journey to demystify the perplexing world of beauty buzzwords.
Consider the term "Nano Blading." At first glance, it appears to signify an exciting, innovative technique. But is it genuinely new? Or is it merely a clever piece of marketing? Coined by combining "Microblading" and "Nano Brows," this buzzword has been sweeping the beauty...2023-06-2144 min
The Ink PostEpisode 3: Team work makes the Dream WorkAs we dive into this month's Ink Post podcast episode, it's time to unravel the subtle art of team building in a tattoo shop. From the intricate dance of collaboration to the unspoken bonds that tie a team together, we're offering an insider's look into how the magic truly happens behind the scenes in a world where the ink meets the skin. Read on to discover key takeaways from our discussion and to gain a fresh perspective on the importance of teamwork in our creative universe.2023-06-1452 min
The Ink PostEpisode 2: Tattoo Practice Reinvented - The Journey from Latex to Advanced Silicone SkinsIn this episode, we dive into the distinctive roles played by both the second and third-generation skins in perfecting your tattoo skills. We explore why each generation serves a unique purpose in your practice and growth as an artist. We also talk about the pitfalls of sub-par latex skins and why it's crucial to opt for quality when it comes to your practice tools.
In addition, we delve into the stories and experiences of artists who have worked with our silicone skins. We share their journeys, the improvements they've seen in their art, and how these revolutionary...2023-06-0730 min
The Ink PostEpisode 1: Unmasking the Ideal PMU Mentor – Know the Red FlagsWelcome to the first episode of The Ink Post, where we dive into the intricate realm of permanent makeup (PMU) and Body Art Tattoos.
Embarking on the journey of learning permanent makeup is an exciting venture. But with an array of flashy Instagram profiles and hard-to-resist promises, finding the right mentor can seem like navigating through a maze. In this episode, we equip you with crucial insights to help you cut through the noise and find the PMU mentor who's just right for you.
We discuss the red flags you should be aware of while...2023-05-3131 min
The Ink Post4 Things that will MESS UP your Nano Brow PMU JourneyAfter teaching 4000+ artists online, these are the 4 common issues that road block the path of nano brow success. Watch the entire video before jumping into nano brows , it's very helpful. To sign up for online course or purchase any of the tools in the video click on: www.beautyinkstitute.com2022-11-1821 min