Shows
Camera Queens - Find Your FocusYour Brand Is Not Your Logo with Brand Strategist Cass EmmersonSend us a textWhen you think of branding, do you straight away think of your logo and your fonts and colours? If you answered YES, you wouldn't be alone. This week I chat with brand strategist Cass Emmerson about the true essence of branding beyond just logos and visuals. We'll explore how to create a powerful emotional connection with your audience, the journey Cass took to become a brand expert, and the importance of crafting a unique brand personality. We'll also delve into the fascinating world of ne...2024-06-2834 min