Benedicte Raae 👑 - Podcast Details

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Slow & Steady Kanban boards are underratedBenedikt finishes a few projects. Benedicte and the Pirate family are busy packing.With Leo mainly focusing on the redesign project, Benedikt wraps up other projects: two new features and their migration to Dragonfly Cloud. He also shares why it’s challenging to pick up business books when you’re running a business.Just two weeks away from their great sailing adventure, Benedicte and the Pirate family are busy packing their stuff as contractors will do renovations on their home within the 11 weeks. She and Ola have been hanging out on forums that helped refine thei...

2025-05-2943 min

Slow & Steady Don’t code the thing, talk to people firstThe Userlist team is undertaking their next big project. The Pirate family spends a nice vacation at the cabin.Keeping up with their quarterly planning, Benedikt and the Userlist team have decided on their big project for the second quarter: the UI redesign. Feeling excited and a bit nervous about the project, Benedikt hopes that doing it in phases will keep it from exploding into a huge project.Benedicte and her Pirate family spent a nice vacation at the cabin during Easter and also doing some maintenance work. Work wise, the team at Outseta is...

2025-05-0142 min

Slow & Steady Getting some help from AIBenedikt and Benedicte share how they’re leveraging AI to help with their current projects.For their Galleon Gateway project, Benedicte’s been working with Claude to come up with a Laravel implementation that she can feed to Cursor. While it’s going well for a couple of her projects, here’s one thing that AI can’t help with just yet: time zone bugs.Benedikt gave AI another try to help with the revamp of their Python library. While it turned out nice after a lot of revisions, he also ended up reading Python documentat...

2025-04-0334 min

Slow & Steady You don’t know what you don’t knowBenedicte and Benedikt talk about vibe coding and more.Recently named one of Norway’s Leading Women in Tech for 2025, Benedicte feels honored and realizes the importance of having role models in your life. And despite feeling scattered these past weeks, she’s getting to know the API katas for Outseta and was also able to deploy the first version of the script for Galleon Attributes.Benedikt and the Userlist team are still wrapping up their transactional email endpoint. And in the process of making the documentation for this, they ended up rewriting and rebuilding thei...

2025-03-2046 min

Slow & Steady The silver lining of a cancellationBenedicte feels recharged. Benedikt shares the bright side of a customer cancellation.After the crazy beginning to her year, Benedicte is feeling recharged and productive. With the support load down, she finally released the article on WeWeb + Outseta and a companion expansion guide to the integration. Benedicte and Ola are also working on their latest project, Galleon.It’s been pretty busy on the product-side for the Userlist team: they shipped company trigger support for nodes and the first version of the transactional messages endpoint and UI. With the product continuously evolving, Benedikt and Jane ar...

2025-02-2032 min

Slow & Steady The calm before Christmas 🎄After a couple of eventful weeks, things are finally slowing down for the holidays.Queen Raae’s let-it-snow scriptUserlist’s Conversion Goals featureThings have been pretty busy on the product side for Benedikt and the Userlist team: launching the Conversion Goals feature, releasing new workflow node types, and more. And after working around a hard problem for quite a while, the team has finally refactored how the platform works with conditions.With Webflow cutting their membership feature in 12 months, Benedicte is planning to make some good demos that would hopefully attract former Webflow customers. And...

2024-12-1940 min

Slow & Steady Too old for fun and modular startup furnitureBenedikt is in productive mode. Benedicte plays around with Xano.Benedicte is done with fun and modular furniture A fun fact about the world’s first 4G networkTo cope with the stressful events in the world, Benedikt went into productive mode these past week. They’ve made great progress with their company triggers, built some command line tools to help with debugging workflows, and more.Benedicte recently attended a startup program by Telia with the Whee team. She’s also been playing around with Xano and met someone who’s currently using the tool for a lar...

2024-11-1446 min

Slow & Steady Pushing boundariesBenedicte is winning at her quarterly goal. Benedikt makes great progress with company triggers.Benedicte makes the Twitter-viral butter chicken recipeWith only two months left in the year, Benedicte is crushing her quarterly goal: to have an enjoyable everyday life. At Whee, she’s pushing the boundaries of their Make plan, and will be testing out a tool for their customer SMS.Benedikt and the Userlist team are making good progress with the company triggers feature. While there’s still a long way to go, Benedikt shares that they’ve now got a rough idea o...

2024-10-3128 min

Slow & Steady Do we really need an app for everything?Benedikt comes back from MicroConf. Benedicte returns from their fall vacation.Benedicte’s view while coding on the boatBenedicte and tech are in a situationshipBenedikt is feeling a bit drained after having an eventful time at MicroConf. While the conference itself was great, he experienced interesting things along the way: from getting flights cancelled to being in the same hotel with a world leader.Benedicte and her Pirate family spent a nice fall vacation on a boat with Captain Ola’s friend. But with the Framer Plugin launch happening in the middle of the vaca...

2024-10-1735 min

Slow & Steady Get up off the deskBenedicte and Benedikt talk about how taking breaks actually help your projects, and more.The power of breaks, a story in three partsLeo’s talk at EmberFestBenedicte’s excited for the wins at her fractional roles: they’ve just launched their Framer plugin at Outseta; and she discovered the wonders of Make.com while creating a Stripe webhook for Whee. But despite doing a lot of stuff at work, Benedicte now makes sure she has time to take care of herself.Meanwhile, Benedikt is enjoying the conference season. He just returned from E...

2024-10-1133 min

Slow & Steady Lovely Everyday LifeBenedicte and Benedikt talk about their hobbies.EmberFestCards Against ArtisansNow that the school year has started, Benedicte is enjoying a freer mental space. With this, she decided that her focus project for next quarter will be “Lovely Everyday Life” so she can do activities that make her everyday life lovelier. Benedicte also recently attended Laravel Live Denmark where she talked about the Joy of Side Projects.Benedikt is making great progress with his drumming and is thinking about signing up for in-person lessons to further improve his skills. Leo will be talking at EmberFest in D...

2024-08-2932 min

Slow & Steady A summer of heat waves, tropical storms, and everything in betweenBenedicte shares stories from their summer at the cabin. Benedikt talks about their latest product improvements.The summer brought nice summer nights and tropical storms in Scandinavia, giving Benedicte and her pirate family some memorable cabin office life experiences. She also shares that they’ve fixed up a part of their property and listed it on Airbnb. Meanwhile, It’s a hot and humid summer in Benedikt's part of Europe. Despite the heat, Bendikt and the team got a lot of things done: finishing the exports, improving imports, and now have a nicer overall batch opera...

2024-07-2633 min

Slow & Steady Why go to therapy if you can podcastIt’s another bittersweet episode as our hosts talk about wins and some sad news.Whee! wins the Oslo environmental prizeQueen Raae and her family on the way to the cabin officeThe past couple of weeks have been a whirlwind for Benedicte: attending Lillian’s flute recital, spending a spa day with Salma (@whitep4nth3r on Twitter) in Larvik, and traveling back to Oslo to receive Whee!’s award. Last week was also very emotional for her and the family because they finally moved mom to the nursing home.Benedikt is feeling productive again...

2024-06-2826 min

Slow & Steady 🎊 200 🎊To celebrate our 200th episode, Benedikt and Benedicte take a look back at their journey since 2019 and how these milestones have shaped where they are today.UserlistWheePOW!Queen Raae & Family on YouTubeFollow Benedikt on TwitterFollow Benedicte on TwitterFollow the Slow & Steady Podcast on Twitter

2024-05-031h 10

Slow & Steady Just a couple of vacationers 🍹Benedicte enjoys her workation in Portugal. Benedikt and the team fixed two major bugs with the help of a user.Data in the WildSubscribe to Queen Raae’s YouTube channelBenedicte has been enjoying the slow life in Portugal for the past two weeks, enjoying the beach while still able to get some work done. She’s still polishing her latest services for devs and is preparing for the relaunch of Data in the Wild.Benedikt and the team resolved two major bugs with the help of a customer, which goes to show the importance of t...

2024-04-1132 min

Slow & Steady Be persistent but in a polite and non-spammy, annoying wayThe Userlist team is seeing some progress with their sales process. Benedicte has some ideas of how to refine her live streaming service.Things are moving forward sales-wise for Benedikt and the Userlist team, sending a few custom-priced enterprise quotes in the past few weeks. Benedikt also shares his takeaway from his recent chat with Monica Lent.With her new Go Live with Queen Raae service, Benedicte is thinking about how to help those dev founders who are a bit hesitant about going live. And while it’s unfortunate that she didn’t get the cara...

2024-03-2130 min

Slow & Steady Go live with Queen Raae 👑Benedicte is feeling playful with her latest service and project ideas. Benedikt makes it through a stressful week.Should Benedicte and Ola get the Caravan? Let them know in this thread.Mastering live streaming as a content creation flywheel for a couple of months now, Benedicte is now finalizing the details of her latest service for fellow dev founders. She’s also trying to convince Ola to get a Caravan to renovate as her office/studio.Benedikt is feeling a bit scattered after having a stressful week: he had to do a few demo calls in...

2024-03-0731 min

Slow & Steady Hitting break even 🎉Benedikt and the Userlist team celebrate a significant financial milestone. Benedicte leans into the human aspects of content creation.Join Benedicte’s biweekly live streams on YouTubeCheck out MixPod’s revamped web designDespite experiencing a few hiccups with their bank account and Stripe, the Userlist team celebrates a financial milestone as they’ve hit break even. As a bonus surprise, Userlist was able to sell a domain for a significant amount of money.After powering through the birthday bonanzas in January, Benedicte spent 24 hours at the spa and is now feeling re-energized and ready. And wi...

2024-02-2241 min

Slow & Steady Holidays, birthday bonanzas, and 2024 goalsBenedicte talks about the fun during the holiday season. Benedikt shares his 2024 goals.YearCompass — reflect on the year and plan the next oneDocs for DevelopersDespite feeling a bit all over the place, Benedicte and her family had a lot of fun during the holidays. With their newly renovated house, they were able to host about 30 people for the festivities. Benedicte also plans to work on her YearCompass in February after the birthday bonanzas this month.Benedikt looks back at 2023 and it was a generally good year for him, reaching significant milestones in his personal an...

2024-01-1136 min

Slow & Steady Visual workflows is now on Product Hunt 🚀Benedikt and the Userlist team launch their visual workflows feature. Benedicte shares why she now enjoys collaborations. Support Userlist’s visual workflows on Product HuntQueen Raae’s viral Ikea clipBuy Back Your Time — a book by Dan MartellAfter two and a half months of sprinting, Benedikt and the Userlist team finally launched their visual workflows. They also dusted off their website which included adding new copy, screenshots, pages, structure, and a new testimonial scroller section, among others. He’s guessing that this might have also helped get them new and better quality trials this month.Despite...

2023-12-1444 min

Slow & Steady No such thing as too many clipsBenedikt remains in crunch mode. Benedicte and her pirate family are back to streaming. Still working on their visual workflow builder, Benedikt and the Userlist team are still in crunch mode. The velocity has been crazy as they were shipping stuff super fast like adding new node types in just a couple of hours.Benedicte, together with her pirate family and AK, just finished their first stream on charting the course for MixPod. And as part of their marketing strategy, they’ll be releasing clips from the streams on various channels. She also has an upc...

2023-11-1632 min

Slow & Steady Scary Bell PeppersBenedicte and Benedikt share updates on Userlist's upcoming visual workflow builder as well as Benedicte's new project, MixPod. Benedicte's Halloween DinnerAmazing CSS DemosBenedikt talks about the progress on Userlist's new feature, and how setting deadlines increases stress, but helps prioritizing what's important. Benedicte shares recent challenges in Outseta's customer support, where people get confused by new client/server patterns in Next.js. Afterwards, she outlines the plan for the new streaming series for building MixPod which starts in a few days.

2023-11-0232 min

Slow & Steady A major ludditeBenedicte and Benedikt talk about their updates from the past three weeks, washing machines, winter preparations, and more.Sign the new letter to the U.S. Congress regarding Section 174Buy Back Your Time — a book by Dan MartellFour Thousand Weeks — a book by Oliver BurkemanDespite crashing into her vacation, Benedicte was still able to chill with friends while surrounded by nature. Things are going nicely at Outseta: they got shout outs at Webflow conferences and are seeing some accounts going from zero to making a lot of money in a short span of time. Benedicte also talk...

2023-10-1940 min

Slow & Steady Picking up old hobbies 🩰🥁Benedicte and Benedikt talk about the old hobbies they’ve picked up and other updates from the week.Here’s Michael and Benedikt on day 1 of their drum challengePOW!, Prune Your Follows — Queen Raae’s app projectsMicroConf EuropeThings are going great for Benedikt and the Userlist team: they’re currently migrating to their new email service provider, and they’re making good progress with their visual workflow builder. He also shares that he and Michael Koper are taking on a 30-day drum challenge. Despite feeling a sore from riding camp and ballet lessons, Benedicte is now ready...

2023-09-2146 min

Slow & Steady Are Gatsby and Jamstack dead?Benedikt comes back from summer vacation. Benedicte grapples with Gatsby and Jamstack “dying”.End of summer, end of Gatsby?Jamstack is Dead…Or Is It?Coming back from his three-week vacation, Benedikt is feeling relaxed and recharged. On his first few days back, he was able to work on the proper solution for their issue with large broadcasts.With the recent changes at Netlify, the dev community is wondering if Gatsby and Jamstack are indeed dead. Benedicte's recent challenges with support has given her a new product idea: a no-code authentication for no-coders. She also shares...

2023-09-0754 min

Slow & Steady When do you bring out the bootcamp general?Benedicte thinks about the best way to update docs. Benedikt gets excited about their product development.Get a sneak peek of Benedicte’s second floorBenedicte thinks about the best way to update Outseta docs without creating a big bang project. She’s also working on a pitch for version 2.0 of Prune Your Follows.While Michael and Jane were away, Benedikt handled customer support, giving him a new appreciation on that aspect of the business. On the product development front, the team is making great progress — phase one of the trigger refactoring is finished, they shippe...

2023-07-1346 min

Slow & Steady Major life update!Benedikt shares a major life update. Benedicte gets things wrapped up before vacation.Things were slow for Benedikt last week in preparation for his big day. Despite the slower pace of things, the Userlist team accomplished a few things: they worked on their message rendering refactoring, and made progress on their trigger unification. Feeling a bit frazzled, Benedicte wraps things up before they go on their summer vacation. She also enjoyed her time at the recent React Norway and felt very powerful (and old) when she helped someone out at her bank job.B...

2023-06-2932 min

Slow & Steady We finally met in person!Benedikt and Benedicte have finally met in person in Athens.Benedikt had a great time at the recent Rails SaaS conference where he was able to meet up with his Userlist co-founder Jane, and Benedicte. Now back in Germany and fully recovered, he’s catching up with his work at Userlist.The past few weeks have been filled with travels for Benedicte: painting their cabin in Sweden, meeting up with the Outseta founders in Athens, and going on the Slow Business Adventure gathering the west coast.Benedikt and Benedicte talk about the weather in...

2023-06-1526 min

Slow & Steady Busy Bees 🐝Benedikt prepares for his upcoming Rails SaaS Conference talk. Benedicte visits her old university town.Rails SaaS ConferenceFour Thousand Weeks — a book by Oliver BurkemanRecording from Trondheim this week, Benedicte is back in town to serve as an external reviewer of the university’s IT Master Program. Her exploration of the university town felt like she was transported back to the early 2000s during her uni days.With the upcoming Rails SaaS Conference, Benedikt is currently focused on preparing for his talk. They were also able to fix some memory issues at Userlist last week...

2023-05-2528 min

Slow & Steady DNSimple with Anthony EdenAnthony Eden chats with Benedicte and Benedikt about DNSimple, marketing, how they delegate decision making in their team, and more.DNSimpleFollow DNSimple on MastodonFollow Anthony on Twitter, Mastodon, and LinkedInWhen Anthony and his brother created the product in 2010, they had developers in mind from day one. And unlike other domain registrars and DNS providers in the market, DNSimple lets you unlock what you can do with your domain so you can automate whatever you want.Anthony, Benedicte, and Benedikt talk about marketing tactics, delegating decision making, what’s next for DNSimple, and more!...

2023-04-2740 min

Slow & Steady Clean code makes Benedikt happyBenedicte takes it easy this week as she nurses a cold. Benedikt thinks about how to market their latest feature.Search three ways with Xata: Partial Match, Fuzzy Full-text, and Semantic (AI)Let Benedicte know if you would you like a “Clean code makes Benedikt happy” sticker or shirtNow sick for a third time in recent weeks, Benedicte talks about how the Norwegian government could provide assistance during these situations. She also shares a memory from five years ago which influenced the naming of her role at Outseta.With the upcoming roll out of thei...

2023-04-2019 min

Slow & Steady Queen Raae joins OutsetaBenedikt and Benedicte talk about her new role and the dangers of Section 174. Episode 157: Outseta with Geoff RobertsRead Michele Hansen’s thread about Section 174Sign the Small Software Business Coalition Letter to the U.S. CongressWith all her little side quests across the years, things are culminating for Benedicte as she recently became Outseta’s new developer relations person. Now that she’s handling four jobs, she’s trying to figure out a way on how to juggle everything sustainably.Benedikt and the Userlist team have deployed the backend side of their reporting implementation. And with...

2023-04-1337 min

Slow & Steady Clean code makes me happyWith things now clicking, Benedikt makes great progress with their reporting feature. Benedicte pitches an old idea to some hip hop celebrities at the library. Lillylabs’ Tram Ride Audio on GitHubCheck out Oslo Stories (in Norwegian)Lillylab’s Oslohistorier on GitHubSee what Brian's up to on LinkedInA total turnaround from last week, Benedikt feels pretty happy with the refactoring he did on the reporting implementation. He found that breaking down the problem into smaller chunks really helped. Benedikt also looks forward to attending the in-person Frankfurt Ruby meetup.While accompanying Lillian to a lecture at th...

2023-03-3022 min

Slow & Steady Producing, editing, and remixing contentBenedicte dreams of having a small content team. Benedikt uncovers more complications with building the reporting feature.Data in the Wild Ep. 2 with Pierre de Wulf of Scraping BeeCurrently working on a couple of content projects, Benedicte’s dreams of having a small content team that can help with the editing and remixing. She also celebrates another milestone with Prune Your Follows which recently surpassed 1,000 users.Benedikt bounces back from feeling super tired last week and got back into working on the reporting feature. Making slow and steady progress also means uncovering new issues an...

2023-03-2337 min

Slow & Steady Forced relaxationBenedicte enjoys some forced relaxation. The Userlist team launches the type support for the condition builder.Data in the Wild Ep. 1 with Monica Lent of AffilimateSee the type support in action After falling at horse camp the other week, Benedicte enjoys some “forced relaxation” following her doctor’s orders. And now that the “no screen time” days are over, she and Ola are excited to record the first episode of “Data in the Wild''. Benedicte also shares her joy over helping people out through her emergency calls.The Userlist team recently launched the type support for the condi...

2023-03-1626 min

Slow & Steady Brainstorming for a podcast titleBenedicte brainstorms titles for their upcoming podcast series with Xata. Benedikt runs into issues with deleting large amounts of data.Add your suggestion for a podcast title on this threadDespite not being able to push through with their vacation as planned, Benedicte found a great mood booster by dancing this week. She reached another milestone with Prune Your Follows which just facilitated 25,000 unfollows this week. Benedicte’s also brainstorming titles for their upcoming podcast with Xata.Benedikt and the Userlist team have been making slow and steady progress with their reporting feature: it’s now...

2023-03-0228 min

Slow & Steady Waiting for the dust to settleBenedikt and the Userlist team make more progress on their reporting feature. And with everything that’s going on with Twitter and Gatsby, Benedicte waits for the dust to settle. Know someone who can be interviewed on the upcoming data modeling podcast? Reach out to Benedicte via TwitterBenedikt feels excited about going to his first live concert after three years. Despite getting distracted with so many little things last week, he and the Userlist team were able to create a working internal version of the reporting feature. With the never-ending Twitter API saga and Netl...

2023-02-2325 min

Slow & Steady Owning our identitiesBenedikt and Benedicte talk about owning their identities and more.Atomic Habits — a book by James ClearRead Benedicte’s first article on the Xata blogBenedicte feels a little frustrated that a cold has interrupted her fitness habit. Despite this, she’s looking forward to bouncing back and taking ownership of this new fitness identity. She also shares the excitement of getting her first post published on the Xata blog.Meanwhile, Benedikt and the Userlist team are making gradual progress on their upcoming reporting feature. He’s also trying to contribute more to the open source c...

2023-02-1632 min

Slow & Steady Don’t build your house on someone else’s lawnBenedicte and Benedikt discuss platform risk and more.Read Michele Hansen’s thread on why you shouldn’t “build your house on someone else’s lawn”The Embedded Entrepreneur — a book by Arvid KahlCheck out Userlist’s new blog designThe Rails SaaS ConferenceWith Twitter announcing that they’re discontinuing free access to their API, Benedicte is yet to see what this means for Prune Your Follows. She also shares why she monetized this side project differently.Benedikt and the Userlist team have released their new blog design last week and are now shopping around for a new email...

2023-02-0933 min

Slow & Steady Trying out new thingsBenedicte tries out a new physical activity. Benedikt works on new features for Userlist.Prune Your FollowsCheck out Userlist’s message composer in actionWith the work on the message composer all wrapped up, the Userlist team is now focused on building new features. And despite having to take care of many small things last week, Benedikt was able to figure out the issue with the blog structure.Benedicte encounters problems caused by their flaky internet connection. She also shares details about their upcoming 10-episode podcast with Xata. And as part of her plan to tr...

2023-02-0220 min

Slow & Steady Celebrating the Big Four-O 🥳Benedicte celebrates her big four-o with a spa day by the ocean. Benedikt and the Userlist team work on their blog redesign.It’s been a nice weekend for Benedicte: going to a local ski resort then celebrating her birthday at her favorite spa by the ocean. It’s also been a great week at work because of new and exciting things: upcoming content creation projects with Xata and the potential of working with The Norwegian Bank.As part of their annual company planning, Benedikt and the Userlist team have decided on the three major feat...

2023-01-1925 min

Slow & Steady Setting Goals for 2023Cheers to the new year! Benedicte and Benedikt look back at their 2022 journeys and set new goals for the coming year.YearCompass — reflect on the year and plan the next oneListen to our 2022 goal setting episodeBenedicte was able to keep her 2022 slow and steady for the most part and was able to not get so distracted with shiny new things. For this coming year, she hopes to embrace her own content creation and take more mini breaks.And while Benedikt wasn’t able to exactly hit his recreational and financial goals last year, he’s stil...

2023-01-1233 min

Slow & Steady Happy 2023!Benedikt and Benedicte talk about their wonderful holiday breaks and upcoming plans for 2023.Prune Your FollowsRead the TechCrunch feature about Prune Your FollowsSend Benedicte a message to join the Yoga PiratesWith things slowing down during the holidays, Benedikt and the Userlist team were able to successfully migrate their database to Crunchy Bridge. Despite experiencing issues a couple of days after the migration, all is very well with better monitoring and better performance (with less money thrown at the problem).The recent TechCrunch feature on Prune Your Follows has certainly attracted more attention, bringing over...

2023-01-0525 min

Slow & Steady The numbers are inBenedicte and Benedikt talk about the recent launch of Prune Your Follows on ProductHunt, migrating from Heroku Postgres to Crunchy Bridge, and preparing for some time off for the holidays. Prune Your Follows on Product Hunt!Prune Your FollowsCrunchy BridgePrune Your Follows made it to #13 on ProductHunt last week and also "broke" Twitter in the process. Benedicte is happy about the results and enjoyed the buzzing energy of the launch. She also shares some things that worked well during the launch. Benedikt spent some time fixing annoying issues and didn't get any of the wo...

2022-12-2230 min

Slow & Steady Prune Your Follows is now on Product Hunt!Benedicte launches Prune Your Follows on Product Hunt. Benedikt deals with small annoyances at work.Upvote Prune Your Follows on Product Hunt!Take a look at Benedicte’s cool new wood stoveRecovering from a bad cold last week, Benedicte gets to work on launching Prune Your Follows on Product Hunt. And after finding out new information about Twitter’s unfollow rate limit, she’s currently thinking about a workaround.Unable to get any of his planned work done, Benedikt feels annoyed with having to put out little fires and a small screw up with mergin...

2022-12-1534 min

Slow & Steady Full steam ahead with Prune Your FollowsBenedikt and the Userlist team decide on their next big feature. Benedicte comes across new challenges with Prune Your Follows.Prune Your FollowsHere’s ChatGPT’s advice for launching Prune Your Follows on Product Hunt After doing a series of customer interviews, the Userlist team decided on the next big feature to work on: reporting. And with the holiday break coming up soon, they also kicked off the project to migrate their primary database from Heroku to Crunchy Data.As Prune Your Follows gains more users, Benedicte gets to work on new and exciting problems with...

2022-12-0835 min

Slow & Steady Crunching through the to-do listBenedicte and Benedikt return to the daily grind after enjoying the conference season.Here’s why we had to push back the recording time of this week’s episodeGetting Things Done – a book by David AllenListen to Benedikt’s conversation with Brian Casel about shipping speedPrune Your FollowsAfter not being able to attend for the past years, Benedikt enjoyed himself at MicroConf Europe: nice weather, meeting their customer support advocate in person, and all the social events between the talks. Now back to work after his week-long birthday leave, Benedikt’s trying to figure out how to be smar...

2022-12-0127 min

Slow & Steady Unleash with Ivar ØsthusIvar Østhus of Unleash chats with Benedicte about feature flagging, how they enable collaboration in teams, how they turned their side gig into a full time business, and more.UnleashFollow Unleash on TwitterFollow Ivar on Twitter and LinkedInWhat started as a side gig in a basement in Norway, Ivar and his brother turned their SaaS into a full time business in early 2021. Their tool allows teams to build features together, ship new features in small increments, and enables transparency within teams and stakeholders. Ivar and Benedicte talk about his journey to commercial exploration, how th...

2022-11-2441 min

Slow & Steady Coming to you from San FranciscoBenedicte enjoys a fun week at Jamstack Conf. Benedikt wraps things up at work before next week’s MicroConf Europe.Despite feeling tired after Jamstack Conf, Benedicte enjoyed a great week in San Francisco that was filled with partying and talking. She also had a nice chat with an encryption backend that might lead to a deal for POW! that’s similar to Prune your Follows.After finishing the final touches on the message composer, the Userlist team is now rolling it out for everyone. Benedikt’s also wrapping up the work on the message topics...

2022-11-1121 min

Slow & Steady Protect your email address and domainAfter running into a problem with her domain, Benedicte and Benedikt talk about how to protect your email address and domain.Prune Your FollowsBDTP S6E1: Email Deliverability with Lauren MeyerRead more about SPF, DKIM, and DMARCPostmark’s DMARC Reports ToolDespite experiencing a “fail week” with technology, Benedicte celebrates a few wins with her projects such as getting Prune Your Follows ready for beta along with this week’s Xata launch and slowly converting her site to Tailwind. Benedikt and the Userlist team managed to build and ship their most requested Message Topics feature in a span...

2022-11-0330 min

Slow & Steady Outseta with Geoff RobertsGeoff Roberts of Outseta chats with Benedikt and Benedicte about Outseta, their uncommon operating and compensation model, and more.OutsetaJustin WelshSDR NationFollow Geoff on TwitterWhile there are a lot of best in class tools out there, more often than not, early stage businesses only need basic functionalities to get things done.Coming from the same experience, Geoff and Dimitris used it to build Outseta, an all-in-one tech stack (that includes payments, authentications, CRM, and email) for SaaS and membership style businesses. Their tool helps founders focus more of their time on building the product...

2022-10-2754 min

Slow & Steady The best solution to feeling anxiousBenedicte lands the deal for Prune Your Follows. Benedikt deals with the slow speed of moving their rendered emails. Should Benedicte get the black or steel refrigerator?BackblazeXataGeoff Roberts of OutsetaBenedicte successfully lands the deal to rebuild Prune Your Follows with Xata, NextAuth, and Gatsby. With everything she has to get done before flying out to San Francisco, she’s looking forward to doing a good crunch time to fight the insecurities away. Benedikt is feeling a bit frustrated with the slow speed of moving rendered emails from their database to Amazon S3. And with...

2022-10-2034 min

Slow & Steady When is a solution good enough?Benedikt focuses on solving other issues on Userlist. Benedicte makes the most out of her vacation in Germany.Conference BuddyGeoff Roberts of OutsetaWith the message composer now deployed to production, Benedikt and the Userlist team can now focus on adding more niceties and fixing other issues on the platform. Despite being unable to meet up with Benedikt last week, Benedicte had a nice and productive vacation in Germany. She was able to catch up with Mirjam Aulbach of Conference Buddy for brunch and send her proposal on the Sample App + Content Combo. As for C...

2022-10-1344 min

Slow & Steady What makes a senior developer?Benedicte pitches her latest side project to a database startup. Benedikt gets an interesting question from his mentee.Read Benedikt and Jesse’s back and forth about shipping updatesPrune Your FollowsCampfire Labs – a content companyTraction – a book by Gabriel Weinberg and Justin MaresFirst Ruby FriendSenior Engineer Mindset – a book by Swizec TellerBenedikt and the Userlist team are putting the finishing touches on their message composer, which will be deployed to projection very soon. He also met with his First Ruby Friend mentee this week and got an interesting question: how do you become a senior developer?Ben...

2022-09-2949 min

Slow & Steady Conference HacksBenedicte and Benedikt share tips on how to make the most out of conferences and more.Retweet Colby Fayock’s testimonial about Gatsby Retweet Brian Lovin’s testimonial about UserlistPriya Parker’s “The Art of Gathering”Benedicte is filled with happy hormones this week because of dancing, more work from Cloudinary, and a wonderful testimonial from a customer on Twitter. She’s working on her preparations for upcoming conference talks and has also received a call for proposals for another one next year.Benedikt and the Userlist team also received praise on Twitter from a customer with...

2022-09-2244 min

Slow & Steady Shipping quality stuff vs. shipping stuff fastComing back from a two-week break here at the podcast, Benedikt and Benedicte talk about the progress they’re making and a few existential questions about shipping updates.Jamstack Conf 2022Modern FrontEnds Live!Prune Your FollowsWith the summer over, everyone’s in “back to work” mode and the pace is picking up.Benedikt is revitalized after his three-week vacation. The Userlist team is making great progress with the message editor. On the frontend, they’re currently polishing the UI and fixing small annoyances with the copy-paste function to make it easier for users. On the backen...

2022-09-1547 min

Slow & Steady Feather.so with Bhanu Teja PBenedicte chats with Feather.so founder Bhanu Teja P to talk about his Notion to blog platform and the importance of marketing your product.Feather.soFollow Bhanu on TwitterVercel charged Bhanu ~$1.8k for hosting MDX.OneAfter quitting his job as a software engineer, Bhanu started blogging. He enjoyed creating content but the process was time consuming: after writing on Notion, he still had to convert it to Markdown, and then transfer it to the blogging platform.He then thought about developing a tool that would make things easier for Notion users.A...

2022-08-2532 min

Slow & Steady Everything’s Coming TogetherBenedikt and Benedicte are both celebrating very productive weeks as they see all their efforts come together in their respective projects.Jamstack Conf 2022Bhanu Teja P of Feather.soThe Artist’s WayBenedikt and the team had a pretty successful week in terms of stuff shipped: they finished the frontend query builder improvements, implemented an Amplitude cohort sync integration, and added a server-side rendering for their new message “document schema”. They also plan to work on a bug in their old editor that’s causing problems with their users’ inline image data.Benedicte’s also on a roll: t...

2022-08-1847 min

Slow & Steady Write Down Your PasswordsBenedicte and Benedikt talk about the updates from the week and why it's in fact good idea to write down your passwords.The ONE Thing by Gery KellerEpisode with Pierre from ScrapingBee1Password's password recovery process for teams and familiesPassword managers don't have to be perfect, they just have to be better than not having oneIn the last week, Benedikt finally got some work done on the user interface of Userlist's condition builder. This was only possible by ignoring a lot of other things. However, he feels like the effort will pay off in the future...

2022-08-1130 min

Slow & Steady Kind of Done with SummerWith the summer almost over, Benedicte is excited to get back on the grind. Benedikt deals with the heat wave and the load of small things at work.Modern FrontEnds Live!The tweet that got Benedicte the invitation to do an interview with Will SentanceThe Culture Map by Erin MeyerBoth Benedicte and Benedikt have felt the unusual temperatures brought by the heat wave.Aside from his struggles with the current weather in Germany, Benedikt is feeling a bit unfocused because of the load of small things that need his attention at work. He’s al...

2022-08-0440 min

Slow & Steady User Experience with Nathan PowellUX designer Nathan Powell joins Benedicte and Benedikt to talk about his latest projects, some practical UX tips, and the struggles with onboarding.Nathan’s first SaaS product, NusiiLaura DunnNathan’s UX course for developers, Develop Your UXNathan’s latest SaaS project, Feature FluxCheck out Nathan’s websiteFollow Nathan on TwitterSubscribe to Nathan’s YouTube channelNathan Powell, formerly of Nusii, created the business proposal software back in 2013 as a solution to his own pain points as a freelance UX designer. But in 2019, he decided to move on from it and sold everything to his co-founder.Nathan i...

2022-07-2850 min

Slow & Steady Slow (& Steady) Summer RhythmBenedicte is enjoying the slow summer rhythm. Benedikt and the team are feeling good about the new pricing.Modern FrontEnds Live!Nathan Powell of Feature FluxBenedicte is enjoying the summer with her family but to her surprise, there was way less recreational coding than she expected (which is a good thing). Despite the slow summer rhythm, Benedicte was still able to get meaningful work done: Cloudinary beta is now ready for testing, her workshop got accepted to the upcoming Modern FrontEnds Live! in London this November, and is in preliminary talks with a potential collaborator for...

2022-07-1430 min

Slow & Steady Protecting data privacyBenedikt fights against spam sign-ups. Benedicte contemplates the next steps for POW! in light of the recent overturn in the U.S.Benedicte’s app, POW!Benedicte’s talk at React Norway Both feeling under the weather lately, things have been a little crazy for both Benedikt and Benedicte.Benedikt’s plan to work on the Stripe integration got derailed because of relentless spam sign-ups on Userlist. The team has put in a Slack integration to detect spammers early. Benedikt is thinking of adding another layer of protection with a scoring mechanism that can filter out pot...

2022-07-0124 min

Slow & Steady pgMustard with Michael ChristofidesMichael Christofides of pgMustard chats with Benedikt and Benedicte about gardening, pgMustard, PostgreSQL, and doing marketing for SaaS.pgMustardPostgreSQLTalk Python to Me Episode #366Follow Michael on TwitterWhile a relatively older database system, many companies still use PostgreSQL for its reliability and flexibility. However, many users find it difficult to figure out the problem when their database slows down.Seeing this as a great pain point for their customers, Michael pitched an idea for a tool at his old workplace but unfortunately got rejected. He held on to this tool idea and launched pgMustard in...

2022-06-231h 12

Slow & Steady New Userlist Pricing is Up!Benedikt finally launches the new pricing. Benedicte talks about their ideas for the next season of the stream.Michael from pgMustardBenedicte had another "boring week" job-wise: regular work, emails, and the stream. On the marketing sales front, she started to follow some of the bigger plugins on GitHub to see what issues will arise. And with the final stream of the season this week, Benedicte shares that they are already thinking of new ideas to try out for the next season. Benedikt just launched the new pricing for Userlist and is a bit anxious a...

2022-06-1639 min

Slow & Steady Ship it, ship it, ship it!Benedicte is feeling calm after an ordinary week. She is getting ready for summer and, beyond the routine activities, she has figured out solutions for the Cloudinary plugins. Now that the "fun" part is over, she will implement the solutions over the next two weeks. Oslo has been warm and Benedicte is taking full advantage. Her talk is approaching in late June and she is prepared to be... unprepared and stressed.Benedikt has enjoyed good weather as well and planned some local sightseeing recently. The new pricing at Userlist is close, but it is tricky. The team...

2022-06-0928 min

Slow & Steady Getting the Gig!Benedicte and Ola win the Gatsby gig! Benedikt spies a new opportunity.CloudinaryStructured ContentGather's Escape The IslandIntroducing Stripe AppsBenedicte and Ola hear back on their proposal — they'll be working with Cloudinary on their existing plugins! Benedicte is already digging through the code to tackle any bugs before summer starts. Speaking of Gatsby, she takes a moment to rant about community-based support. POW! picks up a few new customers despite Benedicte not focusing on that in the short term and Structure Content came to Oslo.Benedikt celebrates as Userlist passes a $15k MRR milestone following a...

2022-06-0234 min

Slow & Steady ScrapingBee with Pierre de WulfPierre de Wulf chats with Benedikt and Benedicte about ScrapingBee, PricingBot, growing with a small team, and leveraging communities.Scrapingbee.comMicrosoft ClarityNathan Barry on compensation at ConvertKitTinySeedFollow Pierre on TwitterThe ScrapingBee BlogIt wasn't the best of times, but it wasn't the worst of times. Pierre, co-founder of ScrapingBee, was excited to come record and get some relief from debugging an infrastructure issue. Debugging can be challenging work but it comes with the territory of owning a SaaS — customers don't want to do this, so they will pay for it!ScrapingBee is growing quite nicely th...

2022-05-2651 min

Slow & Steady Constitution Day, Vacations, and Stripe!We're back! Benedicte waits to hear back on a Gatsby proposal. Benedikt returns from vacation.Norway's Constitution DayBenedicte sent out a proposal for more project-based Gatsby work and is anxious to hear back. She made progress on her article for Smashing Magazine as well and is looking forward to feedback on the draft. She is finding it difficult to narrow down exactly what level of expertise the audience will have and knows that meeting her audience at their technical level will be critical when writing her book. Reluctantly, Benedicte places POW! on the back burner, at...

2022-05-1936 min

Slow & Steady Multiplying Estimates By 3?Benedicte is anxious about an inbound lead for new Gatsby work. Benedikt is almost done with the new signup flow implementation.Userlist — Now Hiring: Community AdvocateWrite Useful Books by Rob FitzpatrickWeb Scraping with Pierre of ScrapingBeeScrapingBee — a web scraping toolReact NorwayBenedicte has an inbound lead for some potential Gatsby work. It's exciting, but she's anxious to see what comes of it. She talks about Rob Fitzpatrick's book, Write Useful Books, and the difference in the effort needed to produce different types of content — short books, livestreams, produced video, etc. In other updates, Pierre, founder of Scraping Bee, w...

2022-05-0535 min

Slow & Steady Inbox Zero & Person of the Week!Benedikt closes in on a major feature implementation. Benedicte gets some feedback on 1:1 calls and POW!Rails AutoscaleDataCaterUsing DataCater to connect your app to UserlistSmashing Magazine Person of the WeekPOW! Reddit threadGatsby Webinar on Plugins (2019)Unified.jsBenedikt and the Userlist team are getting pretty close to finishing the new signup flow. Or they were... Benedicte points out a potential edge case. Either way, they've made progress and benefitted from treating the effort as a major feature instead of trying to cut corners. Benedikt celebrated a relaxing Easter recently as well — largely offline thanks to the maturing te...

2022-04-2856 min

Slow & Steady Come on the Show, Get Funded!Benedikt is working on a new signup flow for Userlist. Benedicte has fun at MicroConf.Adam McCrea of Rails AutoscaleAndrew Culver of Bullet TrainDr. Sherry WallingMichael Christofides of pgMustardLlama Life has raised a pre-seed funding round!Benedicte returns from MicroConf ending several weeks of travel. Physically, she's tired. Mentally, she's energized! She made the most of quick stops in New York City, met some listeners at the conferences, and embraces something very scary... improv. The Gatsby emails keep going out and she gets feedback on POW! from the women at MicroConf. Benedikt poses the question: "How important...

2022-04-1456 min

Slow & Steady tldraw with Steve RuizBenedikt and Benedicte chat with Steve Ruiz about tldraw, art, and slicing pizzas 11 ways.Steve's websiteSteve's artworkperfect-arrowsperfect-freehandglobs.designCuttleFollow Steve on TwitterSteve Ruiz combines art, design, and tech. In his career, he transitioned from an artist to a designer that coded, and then to working with algorithms and tinkering with design-related tools. Many of these projects throughout the years shared an open source theme and tldraw, his current focus, is no different.Steve tells Benedicte and Benedikt the story of tldraw — taking it from a side project, to going full time, to recently acquiring funding. Wh...

2022-04-071h 15

Slow & Steady Google Workspace WoesBenedikt's productive week included migrating to Google Workspace. Benedicte heads to MicroConf in Minneapolis.Steve is coming soon!tldraw — Steve's appGatsby ImageCDN streamMicroConf GrowthBenedicte is feeling frustrated. While Steve will still be coming on in a future episode, she yearns for more time and energy to do all of the things! Knowing that progress will go slow and steady instead, planning out focus projects should help. On the less frustrating side, the Gatsby version of the POW! marketing site will be complete soon. For those headed to MicroConf that want to meet up, reach out to Be...

2022-03-3130 min

Slow & Steady On the Road AgainBenedicte returns to the show from Athens. Benedikt tackles some complexity in a new feature.The War of Art — a book by Steven PressfieldSeth Godin on "the resistance"pgMustard — review Postgres query plansMicroConf GrowthAfter checking in with Brian last episode, Benedicte is back on the show. Her travel isn't slowing down just yet — after she returns from Athens it will be off to America for MicroConf Growth. She's excited to talk to others in the space about growing the POW! team. So far, the decision still feels good. One of her goals is to define an "engine...

2022-03-2440 min

Slow & Steady POW! Turns TwoBenedicte's app, POW!, turns two years old on International Women's Day. Benedikt enjoys the ability to pair program again.Benedicte's app, POW!Done for you Demo on queen.raae.codesBenedicte has worked on POW! for two years and she brings some exciting news this week — the team will be expanding! After being more of a back burner project last year, POW! is going to have a bigger focus in 2022 with another developer joining the team. There are some outstanding legal things to figure out, and Benedikt offers some advice when growing the "tiny muffin", but a bi...

2022-03-1042 min

Slow & Steady Vacation Mode & Surprise IntegrationsBenedicte enjoys a serene winter wonderland. Benedikt adds an unexpected integration.Userlist's Better Done Than Perfect podcastUI Breakfast Podcast. Episode 233: Demystifying Product Funnels with Rachel Obstler (of Heap)Benedicte and Benedikt are feeling calm. Benedicte has been staying in the woods outside of Oslo on vacation. Her cell phone and Twitter use are down, and she has been relaxing — skiing and spending family time. Before vacation, she was doing some refactoring on POW! to make it easier to add features in the future. Looking ahead, Benedicte will be traveling to London to visit her dad and...

2022-03-0341 min

Slow & Steady Comparing timestamps to dates?Benedikt asks some tough comparison questions. Benedicte leans on the "engine" and has some fun.Hacker News, Date ComparisonZach Holman: The Kobayashi Maru of Comparing Dates with TimesBenedikt's date and time comparison tweetSlow & Steady, on YouTube!Done-for-you Demo DraftYou're basically a house plant...Have you weighed in on Benedikt's data comparison conundrum yet? He stirred up quite the team conversation at Userlist, and on Twitter, too. There were some hot takes and lengthy discussions, but he was thankful to have a team to run some difficult date-handling questions by. He was also thankful to get back some...

2022-02-1743 min

Slow & Steady Celebrate the PraiseBenedicte shares some positive feedback. Benedikt moves forward with a suite of integrations.Queen Raae, testimonial tweet An embarrassed Queen Raae on streamUserlist Integrations pageBenedicte is feeling flattered, is receiving praise online, and saving this kind of feedback for the future in a "brag folder". She recommends starting one of these for brightening up a gloomy day or for reminding you of your achievements when it comes time for performance reviews. In addition to working on some new sales pages, Benedicte has applied to TinySeed with POW!. She doesn't meet the recommended MRR t...

2022-02-1050 min

Slow & Steady Fully Vested!Time flies for Benedikt at Userlist. Benedicte will save you from your Gatsby emergency.TinySeed: an accelerator for SaaS bootstrappersHow to Start a Podcast in 2022 – Beginners Podcasting Guide with @mijustinEmergency Gatsby Call Sales PageSyntax - Tasty Web Development Treats with @wesbos and @stolinskiLlama Life - calm, focused productivityBannerbear — generate marketing visualsBenedikt has a frustrating day but shares a big milestone — after 50 months, his shares in Userlist have fully vested. He details how the business agreement between the Userlist co-founders worked and why it was smart to have it in place early on. Benedikt also shares a "royal...

2022-02-0349 min

Slow & Steady Newsletter Glue with Lesley 🍕Benedikt and Benedicte chat with Lesley about her product Newsletter Glue.Lesley's websiteFollow Lesley on TwitterNewsletter Glue — Lesley's productWordPress GutenbergBenedicte's Tree Top Hut getawayPOW!Lesley Sim, co-founder of Newsletter Glue and fan of unique top-level domains, discusses product pivots, finding co-founders and freelancers, bootstrapping, WordPress, and more.Newsletter Glue is a plug-in that allows you to build and publish newsletters with the power of WordPress. The current offering is the result of a zoom-in pivot where Lesley solved one of her own problems. She works on the product remotely with her technical co-founder, Ahmed, and th...

2022-01-2759 min

Slow & Steady Dodging "Blue Monday"The third Monday of January may be a downer, but not for Benedikt and Benedicte!Blue MondayThe Great Gatsby with Queen Raae - REACT 168Benedikt: Tree data structure threadSmashing MagazineBenedikt is bathing in artificial light, exercising, and staying focused thanks to the new frontend developer, Leo, at Userlist. These factors, combined with a good year and small raise, have him beating the usual winter blues. Last week they helped a customer through a spam attack and he completed more integration work. Benedikt has enjoyed talking through the code with another developer. Benedicte, feeling confused a...

2022-01-2039 min