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Bill Fukui
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MedShark Insider
Episode 33: Dr. Melissa Fickey on Innovative Psychiatric Care
In this episode of The MedShark Insider, your host Bill Fukui sits down with Dr. Melissa Fickey, a distinguished child and adult psychiatrist based in Tampa, Florida. Dr. Fickey shares her journey, from her educational background to establishing Embracing Life Wellness Center, a private practice known for its unique, inviting, and patient-centered environment. They delve into the art of psychiatric care, emphasizing the importance of individualized treatment and empathetic listening. Dr. Fickey also discusses her involvement in advancing mental health treatments, including the use of Neurostar TMS, an FDA-approved treatment for major depressive disorder. The conversation wraps up with...
2024-08-22
28 min
MedShark Insider
Episode 32: Mastering Aesthetic Practice Management with Kara McClanahan
Welcome to another episode of MedShark Insider with your host, Bill Fukui! In this episode, Bill sits down with Kara McClanahan, CEO of Aesthetic Practice Partners (APP). With 28 years of experience in the aesthetic industry, Kara shares her journey from being an esthetician to managing large aesthetic organizations and consulting on the corporate side. Discover the unique and cutting-edge strategies APP offers to help practices optimize their performance and navigate the ever-evolving landscape of medical aesthetics. Kara explains the difference between traditional consulting and the comprehensive partnership model offered by APP. By providing end-to-end business advisory services, APP ensures...
2024-07-08
27 min
MedShark Insider
Episode 31: Secrets for Success in Plastic Surgery with Dr. DeLuca-Pytell
In this episode of The MedShark Insider, Bill is joined by board certified Plastic Surgeon Dr. Danielle DeLuca-Pytell. With a detailed explanation of the rigorous certification process, she highlights the distinction between board-certified plastic surgeons and those certified by other entities, underscoring the significance of proper training and accreditation. The duo emphasize how the consumer experience is what matters, and they dive into the challenges patients face in navigating the plastic surgery landscap - including the medical tourism fad. Dr. DeLuca-Pytell describes how her background in reconstructive surgery informs her approach to cosmetic procedures, emphasizing the importance of patient...
2024-05-07
38 min
Round Midnight
Round Midnight del 24 Aprile 2024
ROUND MIDNIGHT 24-04-2024 Disco della settimana > Kahil El’Zabar: “Open Me, A Higher Consciousness of Sound and Spirit” (Spiritmuse) TRACKLIST >>> Robert Wyatt, Gilad Atzmon: Round Midnight (Domino) – Marc Ribot w. Tom Waits: Bella Ciao + How To Walk in Freedom (Anti-) – Ray Charles: Night Time Is The Right Time (Atlantic) – Ryo Fukui Trio: Early Summer (Trio Records) – Louis Moholo Octet: Amaxesha Osizi (Time of Sorrow) (Ogun) – Jazzmeia Horn: I’m Going Down (Prestige) – New Orleans Jazz Orchestra feat.Cyrille Aymée: What Are You Doing For The Rest of Your Life (Storyville) – Dexter Gordon 4t: Days of Wine and Roses (Elemental) – Grant Gre...
2024-04-25
4h 04
MedShark Insider
Episode 30: Tax Write-Offs and Managing Your Practice's Financials with Sean Scope
On this episode of the MedShark Insider, Bill Fukui interviews Sean Scope, the Director of Sales and Operations at the TSP Family Office. On the podcast, the duo discuss Sean’s background in doing turnarounds for private equity firms, and his transition to helping practices by offering them ways to increase value in the business, create more profit, and put incentives in place for people to drive those numbers. Sean tells listeners that his concentration primarily is on paying less tax, keeping more of the money that the practice earns, and utilizing the extra cash for investments that are bo...
2024-03-26
28 min
Los Programas del Frogman
Ep # 157: Edición # 71 del programa Melómanos por Radio TGD
Programa Melómanos por Radio TGD, programando lo mejor de las voces Crooners, Swing, RnB, Jazz, Marimba, Blues, Funk, Soul, Pop 60s, Pop 70s y Big Band. En esta edición se tuvieron grandes invitados musicales como lo fueron: Tom Gaebel, Tommy Dorsey y Su Orquesta, Raphael Gualazzi, Pearl Bailey, Charles Aznavour, Dianne Reeves,The Clayton Hamilton Jazz Orchesta, Frank Sinatra, Antônio Carlos Jobim, Tony Bennett, Diana Krall, Ryo Fukui, Joabe Reis, Massimo Faraò, Bill Charlap Trio, Teresa Brewer y muchos mas. Esta fue la edición numero 71 del 8 de Marzo del 2024. Fan Page: https://www.facebook.com/Metalogy-268266813218030 Twitt...
2024-03-09
1h 04
The Bottom Liine: Growth Strategies For Healthcare Practices
E16 - You need to know about Google's Local Service Ads
Google has recently opened up Local Service Ads to a variety of healthcare specialties. These lesser-known ad types can provide much higher ROI and help get your practice ahead of the competition. Bill Fukui from MedShark Digital joins us to explain what you need to know!
2024-03-05
18 min
MedShark Insider
Episode 29: Lisa McNevin, Unlock Your Med Spa Success
On this episode of the MedShark Insider, Bill Fukui interviews Lisa McNevin of Accelerate Aesthetic Consulting. Tune in as the pair discuss the latest tips and tricks for Med Spas looking to up their marketing game. Bill and Lisa discuss all aspects of growing a medical spa business, from lead generation to lead management to securing recurring patients. The two also discuss the importance of building personal relationships with patients.Lisa leaves listeners with some key advice at the end of the episode, encouraging them to get their finance, marketing, and operations to a high level. Success...
2024-02-14
42 min
MedShark Insider
Episode 28: Med Spa Mastery with Alex Thiersch of AmSpa!
On this episode of the MedShark Insider, Bill Fukui interviews Alex Thiersch, Founder and CEO of The American Med Spa Association (AmSpa). Bill and Alex discuss the beginnings of Alex’s now 10-year tenure at AmSpa. They talk about his background as a lawyer, and outline why owners of Medical Spas should treat their practices like businesses due to the complex nature of the space. Alex predicts the future of the Medical Spa industry, and discusses the current high demand for services but lack of labor to meet those demands. The duo also dive in...
2023-11-15
41 min
MedShark Insider
Episode 27: Dr. MaDan, Securing Your Own Practice
On this episode of the MedShark Insider, Bill Fukui interviews Dr. Olivia MaDan of Plastic Surgery Affiliates on her transition from an associate to buying and owning her own practice. Bill investigates what the process looked like of her taking over a practice after buying it from a fellow surgeon. Dr. MaDan describes how it all went on from 2020-2022 during COVID-19, which presented a new slew of challenges to overcome. Dr. MaDan stresses the importance of believing in oneself and saying “I can do this.”Bill and Dr. MaDan also discussed what to look for when buyi...
2023-09-19
24 min
PracticeCare
Bill Fukui on Local Service Ads For Doctors And Dentists
Local Service Ads on Google are not so new anymore, but now they’re slowly rolling out to healthcare providers. Are they a good idea for you? How do they compare to traditional ads on Google? Bill Fukui with Medshark Digital shares his opinions.Bill Fukui has over 25 years specializing in medical advertising and marketing. He is published in numerous trade journals, a contributing author of The Business of Plastic Surgery, and presents courses at local, regional and national meetings and conventions. Bill has experience in traditional media advertising, as well as all forms of digital marketing. Bi...
2023-08-29
38 min
MedShark Insider
Episode 26: Jed Wunderli, Acquire Tax Credits
On this episode of the MedShark Insider, Bill Fukui interviews Jed Wunderli from Acquire Tax Credits regarding research and development tax credits that many surgeons are simply not aware of. If your practice has been consistently growing and improving its practices in an effort to innovate for the well being of your patients… then this tax credit could be perfect for you! Jed discusses how Acquire goes about helping practices receive such tax credits as well as qualifications necessary to be eligible for one. Jed stresses the fact that many people do not think they are eligible at first, bu...
2023-08-21
34 min
MedShark Insider
Episode 25: Madi Alger, Director of Community Development at BluShark Digital
On this episode of the MedShark Insider, Bill Fukui interviews our very own Madi Alger, Director of Community Development at BluShark Digital. Madi and Bill take a deep dive into the world of Google Business Profiles (GBPs) and best practices when it comes to management of such a powerful resource. Madi explains how Google has evolved over time in terms of local search and how the Vicinity update drastically shifted the landscape of how firms rank in the three pack. She also covers the importance of reviews and responding to both positive and negative feedback on your GBP.
2023-08-21
41 min
Garlic Marketing Show
The Website Page for Cosmetic Surgeon that Led 200% Growth in Traffic with Bill Fukui
Bill Fukui, Senior VP Business Development of MedShark Digital and with over 25 years of experience in Plastic Surgery SEO and marketing, joins us for an insightful discussion.Explore the groundbreaking work in onsite optimization during Google's beta stage, the timeless 80/20 rule of digital marketing, and the nuanced truth of long-form content for SEO. Uncover the importance of delivering the right content, ADA compliance for videos, and the evolving trends in video marketing for 2023. Learn about innovative strategies such as the “Selfie Page” for building website authority, mixing video content effectively, and how these led...
2023-08-16
27 min
MedShark Insider
Episode 24: Seth Price, Founder of BluShark Digital
On this episode of the MedShark Insider, Bill Fukui interviews our very own Seth Price, founder of Price Benowitz, BluShark, and MedShark Digital. Seth and Bill leverage their extensive experience in marketing to discuss Google Local and specifically, the tactics firms can optimize to improve their rankings in Google’s local three pack. The duo delve into key SEO mechanisms, such as the importance of reviews, satellite offices, and backlinks when trying to get your site to rank. Bill points out that the “Google Business Profile… is equivalent to your most important social media platform” and encourages cosmetic...
2023-07-03
27 min
MedShark Insider
Episode 23: Dr. Shitel Patel, Co-Founder of Ad Vital
On this episode of the MedShark Insider, Bill Fukui interviews Dr. Shitel Patel, Co-Founder of Ad Vital, a lead management company that has been built for surgeons, by a surgeon. Bill and Dr. Patel discuss managing leads across different mediums, including social media, television, print, and more. The duo emphasize how many practices make the mistake of not following up with leads; rather than continue with incoming leads all the way to the day of their procedure or purchase, many doctors will stop their attention after the first successful call.Dr. Patel and Bill also provide critical...
2023-06-29
40 min
MedShark Insider
Episode 22: Charlie Winn, CRO and Co-Founder of Liine
Why don’t patients book after they call? In this episode of the MSD Insider, Bill Fukui is joined by Charlie Winn, Chief Revenue Officer of Liine, an AI-powered software that simplifies and improves how practices acquire new patients by capturing all inbound leads. Join us for a discussion on how to leverage AI and other best practices to bridge the gap between leads and follow up. Tune in today!For more helpful tips about digital marketing: https://medsharkdigital.com/
2023-04-18
45 min
How I Made it in Marketing
“True Blood” Vampire Fangs from the Dentist: When you’re too successful at driving the wrong traffic to your website – Episode #5
In Episode #5, Daniel Burstein, Senior Director of Content & Marketing, MarketingSherpa, interviewed Jonathan Fashbaugh, President, Pro Impressions Marketing (https://www.proimpressionsgroup.com/).Some lessons from Fashbaugh that emerged in the discussion:Popular content isn't always the best content for the client. His team blogged on a dentist’s website about the vampire fang effect that was used in the TV show “True Blood.” The post explained how people could get porcelain veneers that looked like fangs…only problems was, the dentist did not offer that service. Well-written content put together by someone who understands the busine...
2022-02-17
37 min
Art and Obsolescence
Barbara London
This week on the show our guest is the one and only Barbara London. Since she began her career at MoMA in 1973 and collected the museum’s first video art in 1975, Barbara has had an immeasurable impact on the field of time-based media art – from her 1979 exhibition “Video from Tokyo to Fukui and Kyoto” to her phenomenal new book “Video art: the first fifty years”. Listen in on our conversation to hear Barbara’s story, and her relationships with artists such as Laurie Anderson, Joan Jonas, Nam June Paik, Teiji Furuhashi, Bill Viola, and more, that have formed the bedrock of her...
2021-11-09
35 min
MedShark Insider
Episode 20: Sandy Roos, Vice President of Business Development at North Texas Plastic Surgery
On today’s episode, MedShark Insider, Bill Fukui is joined by Sandy Roos, Vice President of Business Development at North Texas Plastic Surgery, to discuss pitfalls that practices should avoid and how to build medical practices from the ground up. Bill and Sandy talk about how hiring and goal setting plays a role in medical practice growth and practice success. Bill asks Sandy about her experience as a medical consultant and how medical practices handle compensation, including incentive plans and the topic of fee-splitting. Sandy discusses the roles of patient care coordinators and office coordinators as well as her ex...
2021-08-04
53 min
MedShark Insider
Episode 19: Tammy Kehe, President of Network Affiliates Inc
Bill Fukui is joined by the President of Network Affiliates Inc, Tammy Kehe as they discuss the history and growth of SEO and digital marketing for medical practices and professional services. Bill and Tammy talk about how valuable building a brand and generating leads are for digital marketing and Google search rankings. They highlight the benefits of combining traditional marketing with digital marketing to elevate and increase the value of digital marketing.To view more episodes, visit https://medsharkdigital.com/medshark-insider/For more information on Network Affiliates Inc. visit:TWITTER: https://twitter.com/netaff
2021-07-02
51 min
野点(Outliers Radio)
野点电台#063:轻取 by Jing
槐柏 《轻取》发表于《北京出行》2019年7月。回来的路上,你坐在副驾驶的位置,她开着车,俩人一言不发。本来你俩是去参加朋友的婚礼的,婚礼现场在一个海滨城市,当地盛产啤酒与矿泉水,距离你们所在的城市开车要4、5个小时的路程。大老远过来赴婚宴,新郎新娘还在家里给你俩安排了一间屋,一张双人床,招待你俩晚上留宿。她倒无所谓,但是你觉得你们俩要是睡在一张床上确实会尴尬无比,毕竟你们俩只不过是要好的朋友关系。你找了个借口说来的时候太匆忙忘记给家里的猫爷爷喂水了着急回家,担心猫,就跟她急匆匆的上了车,往回赶。她本来还想第二天去海边走走,你这么一闹,全泡汤了,她的年假算是白请了。你一直觉得她在车里失去了往日的欢声笑语,都是你的一意孤行破坏了她的年假所造成的,也许是,但并不是主要原因,主要原因你自己最清楚。你一直把脸对向窗外,你内心充满着歉意,即便窗外闪过难得一见的自然景观和历史建筑,你也没有胆量拿出手机去拍,你怕再度激怒了她。你以为接下来的4小时路程会这么相安无事,那你真是错了!她突然就发疯了似的,加速起来,你头顶的帽子,被气流吹掉,成为了后视镜里转瞬即逝的过客。你也没敢说什么。你唯一能做到的就是数路灯,忘记了数过多少个路灯,你就睡着了。等你再度睁开双眼的时候,天亮了,路灯都灭了,肩头传来阵阵椰子洗发水的味道,你发现车停在了你们家的楼下,而她的脑袋正靠在你的肩膀上,开了这么久的车,她也累坏了,靠着你的肩膀睡着了。你总算不用在强制自己去看窗外了,你终于能像往常一样,看着她的侧脸,你喜欢看她的侧面,因为,你从来不敢正视她,不敢正面她的感情。于是,你继续当做什么也没发生一样,你不想去唤醒她,你知道谁也无法唤醒一个在装睡的人,因为,你看到了她的嘴角带有一丝上扬的微笑。---------------------------------------------------------------------------------这期是安藤文字的驱使。Tracklist:01. Happiness — David Sancious 00:0002. Waiting In Vain — Cissy Houston / Chuck Jackson 01:4903. Me, Spelled, M-e, Me — Babs Gonzales 05:2004. Say You Love Me — Patti Austin 08:3005. (Lay Your Head On My) Pillow — Tony! Toni! Toné! 11:5006. Say It (Over And Over Again) — 高柳昌行 17:4407. Untitled Love Song — Angels of Light 20:5508. I Got It Bad (and That Ain't Good) — Duke Ellington 25:4009. Cruisin' For A Bruisin' (Bacteria Bitch Mix) — Nurse with Wound (片段)29:1110. Movements 6 — Mika Vainio / Ryoji Ikeda / Alva Noto 31:5611.My Funny Valentine — Ryo Fukui 36:5612.Valentine My Funny — F.S. Blumm / Nils Frahm 40:0913.My Foolish Heart — Bill Evans Trio 47:15
2021-07-01
52 min
MedShark Insider
Episode 18: Lisa Corbett, the owner of Lisa Corbett Consulting
Lisa Corbett, the owner of Lisa Corbett Consulting, sits down with Bill to discuss one of the biggest missed opportunities in business growth: networking. Lisa, with over 20 years of experience in medical and dental practice management, focuses on the patient experience, from the initial phone call to future patient referrals. Lisa and Bill discuss the importance of building and selling relationships, and how asking for help is one of the best things to do when growing a practice. Lisa touches on practices that truly create a mutually beneficial relationship once they share common ground and push past competition. The...
2021-06-21
32 min
MedShark Insider
Episode 17:Dave Scheppler & Kenneth Lee
On today’s episode, Bill speaks with Dave Scheppler, Manager of Strategic Partnership, and Kenneth Lee, Director of Sales and Marketing from Apex Chat. With a combined 15 years of work experience at Apex Chat, the two discuss with Bill how live chat messaging can generate lead conversion and lead generation for a medical practice and the importance of immediate service for potential patients in the new digital age. The group talks about the shift in peak user hours as a result of the new work from home standard and how that leads to Apex Chat’s growth. Scheppler and Lee...
2021-06-10
50 min
MedShark Insider
Episode 16: Quintin Gunn, Sr., Chief Strategic Officer for Social Media Solutions for Doctors
On this episode of MedShark Insider, Bill Fukui is joined by Quintin Gunn Sr., Chief Strategic Officer for Social Media Solutions for Doctors, to discuss social media strategies for medical practices and how to generate leads through social media. Quintin shares the services of his business and explains the three main things they focus on in building social media strategies: “like'', ''no” and ''trust”. Bill asks Quintin about how to generate and close leads using social media platforms, such as through ads and survey forms. Quintin explains the importance of lead forms and how online forms can act as a pre...
2021-06-02
47 min
MedShark Insider
Episode 15: Matthew Norton, Human Behavior Expert
On today’s episode, Bill is joined by Matthew Norton a human behavior expert. Matthew has created a variety of assessments to help people better understand their behavior, strengths, and weaknesses. Bill asks how Matthew helps practitioners and doctors build a better team. Matthew describes the importance of people building and how a winning team can bring more customers in. Matthew outlines what emotional agility is and some techniques he uses to help doctors build this skill. Bill and Matthew discuss how to use everyone’s skills to determine office language and communication and how relationship-based practice building can make...
2021-05-28
38 min
MedShark Insider
Episode 14: Dana Fox, Physician Marketing Guru
Physician marketing guru Dana Fox joins Bill to speak about her extensive experience working with plastic surgeons. The two discuss the importance of branding and how it has evolved into the digital medium. They describe the past importance of Yellowpages and agree that the message delivery systems have vastly changed in recent years. In the digital sphere, these changes can help physicians reach interested audiences rather than large groups of uninterested consumers. Bill and Dana also cover the importance of branding for physicians, especially plastic surgeons. They explain how branding and marketing should cater to the overall...
2021-04-27
41 min
Jazz the Two of Us
Bastien
Les samedis matins de Tsugi Radio sont toujours jazz avec Jazz the Two of Us.Pendant une heure, on vogue dans la selecta commentée de Bastien (mais si vous savez, le monsieur derrière https://torrefacteur.co/ )Tracklist : 1.VERNON DULKE - April in Paris 2.THELONIOUS MONK - 'Round Midnight3.THE DAVE BRUBECK QUARTET - Three To Get Ready4.PAUL DESMOND - Theme From 'Black Orpheus'5.MILES DAVIS - Blue In Green6.BILL EVANS TRIO - Someday My Prince Will Come...
2021-04-10
1h 07
MedShark Insider
Episode 12: Brent Cavender, Co-Founder and Chief Educator at MetaMed Marketing
Bill Fukui discusses digital marketing insights with Brent Cavender, Co-Founder and Chief Educator at MetaMed Marketing. The two speak on their vast experience in the medical marketing field and how other firms should approach large capital investments.
2021-04-06
42 min
MedShark Insider
Episode 11: Josh Combe, Healthcare Sales Manager at Podium
On today’s episode of MedShark Insider, Bill Fukui is joined by Josh Combe, Healthcare Sales Manager at Podium, to discuss how medical practices are leveraging chats and messaging tools to boost sales. Bill and Josh explain the significance of website messages and chats in lead conversion and lead generation. Josh and Bill also discuss how different types of digital communications on websites impact lead generation during peak times of user traffic, such as after office hours. Josh and Bill talk about how practices are utilizing text messaging for recall, appointment reminders and maintaining existing relationships with patients. Josh sh...
2021-03-16
41 min
MedShark Insider
Episode 10: Greg Tice, Experienced Medical Practitioner Educator
Bill speaks with Greg Tice, the managing director of the Seattle Study Club. The two discuss the importance of group dynamics and how crucial they are for learning in the medical field. Greg speaks about the Seattle Study Club’s curriculum and how interactive, collaborative learning is the best way to improve lesson retention. The two mention their experiences in the medical field and how lectures alone may be ineffective in the learning process.Topics include the importance of teaching leadership, branding, defining profit and transforming a medical practice into a business. This episode helps explain trust’s ro...
2021-03-05
42 min
MedShark Insider
Episode 9: Kimberly Hall
Join Bill as he sits down with Kimberly Hall, a seasoned professional in the field of medical aesthetics. Kimberly speaks on her career in the medical field and how she has always been motivated by helping people; moving from private practice to medical aesthetics after a life-changing incident on the job. Kimberly speaks on a few of the most common mistakes when it comes to generating leads for aesthetics patients. The number one issue, Kimberly explains, is undervaluing the importance of having a marketing partner. Bill and Kimberly also discuss the profitability of loyalty programs and the importance of...
2021-02-26
34 min
MedShark Insider
Episode 8: Candace Crowe, Founder of Candace Crowe Design
Bill Fukui, the Vice President of MedShark Digital sits down with a long-time veteran of the health industry, Candace Crowe, the founder of Candace Crowe Design. In this episode of MedShark Insider, Bill and Candace discuss using a planning guide to create the best marketing and branding strategies for plastic surgeons. Candace also addressed the importance of forming relationships with patients and employees as well as maintaining existing relationships. In addition to implementing simple marketing strategies, forms of passion, kindness, and appreciation can take a plastic surgeon a long way.
2021-02-22
37 min
MedShark Insider
Episode 7: Kara McClanahan, Choosing a Consultant and Planning in 2021
2021-02-15
42 min
MedShark Insider
Episode 5: Jonathan Fashbaugh, Digital Marketing Audits
2021-02-05
48 min
MedShark Insider
Episode 6: Sam Ahani, Why Track Referred Patients to Specialists
2021-02-05
30 min
MedShark Insider
Episode 4: Jen Longtin, Longtin Media Group
Listen in as Bill and Jen dive into harnessing the power of video marketing in the medical marketing industry.
2021-02-04
38 min
MedShark Insider
Episode 3: Dylan Kemna, VP of Sales and Marketing at OptiCall Inc.
Bill Fukui sits down with Dylan Kemna to talk about mistakes that cost practices conversions and how to avoid those.
2021-02-03
56 min
MedShark Insider
Episode 2: Ashley Cloud, Ashley Cloud Consulting
Learn how to up the medical industry intake game.
2021-02-03
53 min
MedShark Insider
Episode 1: Seth Price
Seth Price of BluShark Digital and Bill Fukui of MedShark Digital talk all things SEO and digital.
2021-01-13
30 min