Shows
The Food Blogger Pro PodcastAsk Bjork Anything: Our Holiday Q&A SpecialWelcome to episode 550 of The Food Blogger Pro Podcast! This week on the podcast, we are sharing a replay of our December Live Q&A from within the Food Blogger Pro membership — our annual Ask Bjork Anything session. ----- Every month within the Food Blogger Pro membership we host a Live Q&A for our members to attend. For most of these Q&As we welcome Food Blogger Pro Experts — people like Casey Markee, Andrew Wilder, and Allea Grummert — to answer questions based around their expertise. But every December we like to host an 'Ask Bjork...
2025-12-2357 min
The Food Blogger Pro PodcastFood Blogging News Roundtable: Brand Partnership Trends, AI Platform Comparisons, and Pinterest Best PracticesNavigating partnership trends, comparing the big three AI platforms, and Pinterest best practices. ----- Welcome to episode 548 of The Food Blogger Pro Podcast! This week on the podcast, Bjork is sitting down with our very own Emily Walker to talk through the updates shared in our latest blogging newsletter. Food Blogging News Roundtable: Brand Partnership Trends, AI Platform Comparisons, and Pinterest Best Practices In this episode, Bjork and Emily break down exactly how to navigate the "Big Three" AI tools (ChatGPT, Gemini, and Claude) and explain why building deep brand authority is your...
2025-12-0948 min
The Food Blogger Pro PodcastFood Blogging News Roundtable: Black Friday Strategies, New Raptive Requirements, and a Guide to GEO for 2026The future of search, using the exposure effect to build trust, and adapting your content strategy for 2026. ----- Welcome to episode 543 of The Food Blogger Pro Podcast! This week on the podcast, we're bringing our very own Emily Walker (Associate General Manager, Food Blogger Pro) back to chat with Bjork about the articles we shared in our latest blogging newsletter! Food Blogging News Roundtable: Black Friday Strategies, New Raptive Requirements, and a Guide to GEO for 2026 In this episode, Bjork Ostrom and Emily Walker discuss the latest articles from the Food Blogger Pro...
2025-11-0437 min
The Food Blogger Pro PodcastFood Blogging News Roundtable: AI-Generated Food Content, Optimizing Opt-ins, and Building A Personal BrandHow to identify AI-generated food content, optimize email opt-ins, and build a personal brand with Emily Walker and Bjork Ostrom. ----- Welcome to episode 537 of The Food Blogger Pro Podcast! This week on the podcast, we're bringing our very own Emily Walker (Associate General Manager, Food Blogger Pro) back to chat with Bjork about the articles we shared in our latest blogging newsletter! Food Blogging News Roundtable: AI-Generated Food Content, Optimizing Opt-ins, and Building A Personal Brand In our latest episode, we sat down with Bjork Ostrom and Emily Walker to talk about...
2025-09-2357 min
The Food Blogger Pro PodcastBranding, Blogging, and Q4: How to Stand Out Online with Madison WetherillOptimizing your website for Q4 success, making your personal brand stand out, and adapting to the changing landscape of content creation with Madison Wetherill from Grace and Vine Studios. ----- Welcome to episode 535 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Madison Wetherill from Grace and Vine Studios and Joyfully Mad. Branding, Blogging, and Q4: How to Stand Out Online In this conversation, Madison discusses the importance of personal branding and website optimization for food bloggers, especially as they prepare for the critical Q4 season. She emphasizes the...
2025-09-0957 min
The Food Blogger Pro PodcastFood Blogging News Roundtable: Core Updates, GEO, and Content SyndicationThe impact of the latest Google Core Updates, how AI can assist with content creation, and expanding your content's reach with Bjork Ostrom. ----- Welcome to episode 532 of The Food Blogger Pro Podcast! This week on the podcast, we're doing something a little different and bringing on our very own Emily Walker (Associate General Manager, Food Blogger Pro) to chat with Bjork about the articles we shared in our latest blogging newsletter! Food Blogging News Roundtable: Core Updates, GEO, and Content Syndication Curious about the latest happenings in the food blogging sphere? In...
2025-08-1952 min
The Food Blogger Pro PodcastHow Pinch of Yum Uses Instagram to Grow Their Email ListMaking Instagram work smarter for your business, repurposing old content, and making the most out of DM automation tools with Lindsay Ostrom from Pinch of Yum. ----- Welcome to episode 522 of The Food Blogger Pro Podcast! This week, Bjork interviews Lindsay Ostrom from Pinch of Yum. How Pinch of Yum Uses Instagram to Grow Their Email List Welcome to the kickoff episode of our new mini-series, sponsored by Grocers List! In this conversation, Bjork and Lindsay are diving into how Pinch of Yum is rethinking its Instagram strategy, especially when it...
2025-06-1050 min
The Food Blogger Pro PodcastPreserving Tradition While Scaling a Modern Business with Shen Chen from Just One CookbookCrafting a brand with meaning and scaling a business with Shen Chen from Just One Cookbook. ----- Welcome to episode 517 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Shen Chen, who jointly runs the English-language Japanese food blog Just One Cookbook with his wife Nami. Preserving Tradition While Scaling a Modern Business with Shen Chen from Just One Cookbook This week on the podcast, Bjork sits down with Shen Chen — one-half of the powerhouse duo behind Just One Cookbook. Shen shares the behind-the-scenes story of how a humble fo...
2025-05-061h 05
The Food Blogger Pro PodcastFinance Mini-Series: Investing in Your Business with Megan PortaInvesting in Yourself and your Business, managing seasons of burnout, and the importance of time tracking with Megan Porta. ----- Welcome to episode 498 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Megan Porta from Eat Blog Talk and Pip and Ebby. Investing in Your Business You might recognize Megan Porta from her podcast, Eat Blog Talk (chances are, if you listen to this podcast, you also listen to hers)! Megan has also been a food blogger herself for over 14 years at Pip and Ebby and knows a lot...
2025-01-0956 min
The Food Blogger Pro PodcastThe Art of SEO with Stephan SpencerThe staying power of SEO, experimenting with different SEO tactics, and how to create content that resonates with your audience. ----- Welcome to episode 492 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Stephan Spencer. The Art of SEO with Stephan Spencer In this episode, Stephan Spencer, author of The Art of SEO, breaks down why SEO is still as important as ever, even with AI changing the search landscape. While AI may shift how we search, SEO remains the backbone of the internet. Stephan encourages listeners to stay...
2024-12-031h 02
The Food Blogger Pro PodcastWriting Standout Recipes and Navigating AI as a Food CreatorMastering recipe development in a competitive market and adapting to AI as a food creator with Raeanne Sarazen, author of The Complete Recipe Writing Guide: Mastering Recipe Development, Writing, Testing, Nutrition Analysis, and Food Styling. ----- Welcome to episode 491 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Raeanne Sarazen. Writing Standout Recipes and Navigating AI as a Food Creator Raeanne Sarzen wrote the book on recipes… literally. In 2023, Raeanne published The Complete Recipe Writing Guide: Mastering Recipe Development, Writing, Testing, Nutrition Analysis, and Food Styling. How di...
2024-11-2654 min
The Food Blogger Pro PodcastEvolving Your Brand: When and How to Sell Products as a Food CreatorMastering product development and sales, prioritizing problem-solving for your audience, and overcoming perfectionism with Jillian Leslie from MiloTree. ----- Welcome to episode 489 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jillian Leslie from The Blogger Genius Podcast and MiloTree. Evolving Your Brand: When and How to Sell Products as a Food Creator In this week's podcast episode, Jillian Leslie explains everything you need to know about selling a product as a food creator. Bjork and Jillian discuss the strategy behind developing a product and the importance of leaning...
2024-11-121h 10
The Food Blogger Pro PodcastThe Secret to Generating Recurring Revenue with Bjork OstromThe power of recurring revenue and breaking down key metrics for running a membership site with Bjork Ostrom ----- Welcome to episode 480 of The Food Blogger Pro Podcast! This week, we're excited to air the second episode of our mini-series with Memberful, in which Bjork discusses the ins and outs of membership sites and the power of recurring revenue. The Secret to Generating Recurring Revenue with Bjork Ostrom Tired of chasing after millions of followers? In this week's podcast, Bjork spills the beans on how you can build a thriving business...
2024-09-1936 min
The Food Blogger Pro PodcastA Common Problem with Food Blogs (and How to Fix It)Income diversification, monetization strategies, and memberships with Bjork Ostrom ----- Welcome to episode 478 of The Food Blogger Pro Podcast! This week, we're launching the first episode of our three-episode mini-series with Memberful, in which our very own Bjork Ostrom talks about the power of community, income diversification, and memberships. How to Address This Common Food Blogging Mistake Let's face it: most food bloggers are stuck in a rut when it comes to making money. They're relying on one source of income (usually ads), and that's a bit...
2024-09-1019 min
The Food Blogger Pro PodcastCoaching Call: Increasing Search Traffic, Determining What to Prioritize, and Strategizing for Business Growth with Cameron Crawley and Sarah Cobacho from plantbaesAuditing their website, strategizing to increase search traffic, and diversifying revenue sources with Cameron Crawley and Sarah Cobacho from plantbaes. ----- Welcome to episode 472 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Cameron Crawley and Sarah Cobacho from plantbaes. Coaching Call: Increasing Search Traffic, Determining What to Prioritize, and Strategizing for Business Growth with Cameron Crawley and Sarah Cobacho from plantbaes This is a super special episode of the podcast, as it is part 2 (of 3) of our Summer Membership Spotlight. As part of this special podcast series, we...
2024-07-301h 20
The Food Blogger Pro PodcastBalancing a Full-time Job and Your Food Blog with Vincent DelGiudiceTransitioning careers, deciding not to take your blog full-time, and using your blog as a business card with Vincent DelGiudice from Always From Scratch. ----- Welcome to episode 453 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Vincent DelGiudice from Always From Scratch. Balancing a Full-time Job and Your Food Blog We first met Vinny when he joined Bjork for a Coaching Call in 2023. He is on the podcast this week to chat more about his career journey — including how he made the leap from working as a...
2024-03-1940 min
The Food Blogger Pro PodcastZero-Based Dream Building for Content Creators with Bjork OstromPursuing zero-based dream building, being intentional about educating yourself, and focusing on yourself and the needs of your audience with Bjork Ostrom. ----- Welcome to episode 445 of The Food Blogger Pro Podcast! This week on the podcast, we have a solo episode with Bjork! Zero-Based Dream Building for Content Creators In this solo episode, Bjork is chatting all about the concept of zero-based dream building. He discusses why you might want to try this strategy when thinking about growing your business and following your dreams, as well as how to go...
2024-01-2324 min
The Food Blogger Pro PodcastOvercoming Fear, Judgment, Imposter Syndrome, and Perfection as an Entrepreneur with Sally ZimneyLeveraging the power of your voice, overcoming mental barriers to trying new things, and tackling imposter syndrome with Sally Zimney. ----- Welcome to episode 444 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sally Zimney. Overcoming Fear, Judgment, Imposter Syndrome, and Perfection as an Entrepreneur Have you ever felt a sense of fear, judgment, imposter syndrome, or a need for perfection as a food creator? Assuming this is a rhetorical question because… who hasn't?! That's why we asked Sally Zimney to join us on the podcast — she's a pr...
2024-01-1652 min
The Food Blogger Pro PodcastChatGPT, Substack, and the Changing Landscape of Food Writing with Dianne JacobTesting ChatGPT's recipe writing skills, transitioning from a blog to a Substack newsletter, and discussing the future of food writing with Dianne Jacob from Will Write for Food. ----- Welcome to episode 420 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Dianne Jacob. ChatGPT, Substack, and the Changing Landscape of Food Writing Dianne Jacob has been an expert in the food writing space for twenty years (she literally wrote the book on it!). We were happy to welcome her back to the podcast to chat about the changing landscape...
2023-08-0152 min
The Food Blogger Pro PodcastHabits for Creators: A Gratitude Practice for Your BusinessIncorporating gratitude into your routines, shielding yourself from the negative, and brainstorming what you're grateful for at work. ----- Welcome to episode 404 of The Food Blogger Pro Podcast! This week on the podcast, Bjork is wrapping up his mini-series on habits with a discussion on the habit of gratitude. A Gratitude Practice for Your Business In this solo mini-series, Bjork has covered four habits that he recommends creators incorporate into their routines. So far, Bjork has covered the importance of a monthly review, the habit of continual learning, and the habit...
2023-04-1111 min
The Food Blogger Pro PodcastHabits for Creators: How to Prioritize Continual LearningBalancing quick and slow knowledge, using time blocks for continual learning, and pairing habits with Bjork Ostrom. ----- Welcome to episode 402 of The Food Blogger Pro Podcast! This week on the podcast, we have the second episode in our series on habits for creators, which is all about the habit of continual learning. How to Prioritize Continual Learning Do you currently set aside time in your schedule for continual learning? Or do you feel like you're just too busy to make time for it? Either way, we hope that...
2023-03-2823 min
The Food Blogger Pro PodcastHabits for Creators: Why You Should Start a Monthly Review of Your BusinessThe importance of a monthly review of your business's revenue, expenses, and profit, and how it can help you be more intentional about growing your business. ----- Welcome to episode 401 of The Food Blogger Pro Podcast! This week on the podcast, Bjork is kicking off the Habits Series on the podcast with a discussion about monthly reviews. Why You Should Start a Monthly Review of Your Business This solo episode with Bjork is the first in our Habits Series, in which Bjork will dive into simple, but effective habits that you...
2023-03-2118 min
The Food Blogger Pro Podcast4 Takeaways from 400 Episodes of The Food Blogger Pro PodcastPrioritizing your time and talent, cultivating a bias toward action, and embracing the grind with Bjork Ostrom. ----- Welcome to episode 400 of The Food Blogger Pro Podcast! This week on the podcast, Bjork is chatting about four takeaways that he has observed during his interviews with experts, food creators, and friends over the last 400 podcast episodes. 4 Takeaways from 400 Episodes In this episode, Bjork reflects on conversations from the last few years and discusses four themes that came up time and time again in these interviews, and in some way contributed to...
2023-03-1433 min
The Food Blogger Pro PodcastHow Pinch of Yum's 1.1 Million Follower Instagram Account Got Hacked (and Recovered!)Dealing with hacked Instagram and Facebook accounts and tips for securing your own social media accounts with Bjork Ostrom. ----- Welcome to episode 392 of The Food Blogger Pro Podcast! This week on the podcast, Bjork explains how the Pinch of Yum Instagram account got hacked and eventually recovered. Pinch of Yum's Hacked Instagram Account Last month, Bjork and Lindsay went through something we all fear as content creators: they completely lost access to the Pinch of Yum Instagram account after Lindsay's Facebook account got hacked. Talk about a scary situation!
2023-01-1721 min
The Food Blogger Pro PodcastBecoming Full-Time Entrepreneurs and Growing Multiple Businesses with Bjork & Lindsay on the Simple Pin PodcastBecoming full-time entrepreneurs, building a team, and growing multiple businesses with Bjork and Lindsay Ostrom. ----- Welcome to episode 371 of The Food Blogger Pro Podcast! This week on the podcast, we're sharing Bjork and Lindsay's episode from the Simple Pin Podcast with Kate Ahl. Growing Multiple Businesses Today's episode is a bit unusual because Bjork and Lindsay are actually the ones being interviewed! We're really excited to be featuring an episode of the Simple Pin Podcast. Kate recently interviewed Bjork and Lindsay about their entrepreneurial journey, and we knew...
2022-08-231h 05
The Food Blogger Pro PodcastSelf-Publishing a Cookbook as an Online Food Creator with Chelsea ColeSelf-publishing two cookbooks, staying organized when writing a cookbook, and tips for writing a cookbook with Chelsea Cole from A Duck's Oven. ----- Welcome to episode 364 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chelsea Cole from A Duck's Oven about self-publishing a cookbook. Self-Publishing a Cookbook We're so excited to welcome Chelsea back to the podcast after three years! When we last chatted with Chelsea, she had just self-published her first cookbook, and since then, she's been busy: she has become a full-time...
2022-07-051h 03
The Food Blogger Pro PodcastReflecting and Looking Forward – 5 Themes From 2021 with Bjork OstromCreating valuable content, delegating and elevating tasks, and setting business and life goals with Bjork Ostrom. ----- Welcome to episode 338 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about five themes that he's noticed when reflecting back on the past year. Reflecting and Looking Forward As we enter into the new year, it can be really helpful to look back on the previous year and reflect on some of the lessons learned. So we're doing just that in this episode! ...
2022-01-0423 min
The Food Blogger Pro PodcastFeatured Podcast – Strategically Monetizing Your Food Blog with Bjork on the Eat, Capture, Share PodcastTransitioning to full-time blogging, leaning into your strengths, and following your own path as an entrepreneur with Bjork Ostrom. ----- Welcome to episode 332 of The Food Blogger Pro Podcast! This week on the podcast, we're sharing Bjork's episode from the Eat, Capture, Share podcast with Kimberly Espinel. Featured Podcast In today's episode, we're switching things up because it's actually Bjork in the interview seat! We're really excited to be featuring an episode of the Eat, Capture, Share Podcast. Kimberly recently interviewed Bjork about his journey to becoming a successful...
2021-11-2351 min
The Food Blogger Pro PodcastFBP Rewind – How Food Bloggers Can Make the Most Out of Q4Maximizing your Q4 revenue, how to keep the Q4 momentum, and republishing content with Bjork Ostrom and Jenna Arend. ----- Welcome to episode 318 of The Food Blogger Pro Podcast! This week on the podcast, we're rewinding back to a Q&A we held last year where Food Blogger Pro members asked Bjork and Pinch of Yum's General Manager, Jenna, questions about preparing for Q4. How Food Bloggers Can Make the Most Out of Q4 It's another FBP Rewind episode today, and we're so excited to revisit our October 2020 Q&A with...
2021-08-1756 min
The Food Blogger Pro PodcastBook Nook – Five Takeaways from Rich Dad Poor Dad with Bjork OstromHow to invest in yourself, how to make your money work for you, and other key takeaways from Rich Dad Poor Dad. ----- Welcome to episode 316 of The Food Blogger Pro Podcast! This week on the podcast, we have another episode in our Book Nook series where Bjork identifies five different takeaways from the book, "Rich Dad Poor Dad." Five Takeaways from Rich Dad Poor Dad This week on the podcast, we're sharing another episode in our new Book Nook series! In this series, Bjork reviews one of his favorite business...
2021-08-0328 min
The Food Blogger Pro PodcastSide Hustle Income - How Charli Prangley Doubled Her Side Hustle Income in One YearHow to make business branding decisions, what it means to be authentically vulnerable, and diversifying income with Charli Prangley. ----- Welcome to episode 313 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Charli Prangley about how she grows her business, builds her team, and does the work she loves. Side Hustle Income Charli is the Creative Director at ConvertKit, but she also does a ton of work on her side hustle. So much so, she was actually able to double her side hustle income in just a year!
2021-07-1353 min
The Food Blogger Pro PodcastGrowth Strategies - Growing Your Brand on YouTube and Beyond with Nisha VoraWays to grow your online brand, the most important YouTube metrics, and building a team with Nisha Vora. ----- Welcome to episode 302 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Nisha Vora from Rainbow Plant Life about how she has grown her brand online. Growth Strategies Nisha is a lawyer-turned-food blogger, and she's here on the podcast to talk about her journey and to share what has made the biggest impacts in growing her brand online. She talks about creating engaging YouTube videos and...
2021-04-2755 min
The Food Blogger Pro PodcastCore Values - Who We Are and Why We Do What We Do with Bjork OstromHow we're going to start incorporating video into our podcast episodes and the five TinyBit core values with Bjork Ostrom. ----- Welcome to episode 300 of The Food Blogger Pro Podcast! This week on the podcast, we're celebrating our 300th episode and talking about what you can expect in future podcast episodes. Core Values It's a milestone episode today, and we're celebrating by talking about our core values as a company and how they impact what we do each and every day. Thank you for listening to The Food Blogger P...
2021-04-1315 min
The Food Blogger Pro PodcastProduct Management - Building the Right Things for the Right People with Ben HollandInterviewing your audience, understanding your customer's problems, and product management tools with Ben Holland. ----- Welcome to episode 299 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ben Holland about the process of product management and understanding your customers. Building the Right Things for the Right People When you're building a product or creating content, it's sometimes easy to forget that you're ultimately building or creating to benefit your audience. Ben is here today to talk about the way that product management and interviewing your c...
2021-04-0656 min
The Food Blogger Pro PodcastBook Nook - Six Takeaways from The E Myth Revisited with Bjork OstromWhy you are not the product of your business, how to work on and in your business, and other key takeaways from The E Myth Revisited. ----- Welcome to episode 298 of The Food Blogger Pro Podcast! This week on the podcast, we're starting a new series called Book Nook! In this episode, Bjork identifies six different takeaways from the book, "The E Myth Revisited." Six Takeaways from The E Myth Revisited Welcome to our first episode of our new Book Nook series! In this series, Bjork will review one of his f...
2021-03-3025 min
The Food Blogger Pro PodcastA $100k Side Hustle - How to Balance a Full-Time Job and a Profitable Side Hustle with Brett LindenbergKeyword research and content types and the decisions that helped increase Food Truck Empire's income with Brett Lindenberg. ----- Welcome to episode 293 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Brett Lindenberg about growing his site, Food Truck Empire, alongside working a full-time job. A $100k Side Hustle It can be tough building and growing a side hustle like a blog alongside working a 9–5 full-time job. So when we heard that Food Blogger Pro Member, Brett from the site Food Truck Empire, was making $100k a ye...
2021-02-2358 min
The Food Blogger Pro PodcastBlogger Burnout - Ways to Strengthen Your Relationship with Your Work with Bjork OstromHow to track user-controlled analytics, what a mental activity monitor is, and how to align with your journey with Bjork Ostrom. ----- Welcome to episode 290 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about blogger burnout and how you can improve the relationship you have with your work. Blogger Burnout When you're living that solopreneur life, the process of starting and growing your blog can get overwhelming. The countless tasks, to-dos, and responsibilities can really add up over time, leading to a sense of fatigue and b...
2021-02-0134 min
The Food Blogger Pro PodcastFBP Rewind - Feeling Stuck - What To Do When You Feel Like You've Done Everything with Bjork OstromHow to pay attention to when you feel tension, focusing on your craft, and serving your audience as a blogger with Bjork Ostrom. ----- Welcome to episode 285 of The Food Blogger Pro Podcast! This week on the podcast, we're rewinding back to an episode we shared earlier this year about what to do when you feel like you've done everything. What To Do When You Feel Like You've Done Everything I'm sure there has been a time in all of our blogging journeys where we feel like we're doing everything we c...
2020-12-2940 min
The Food Blogger Pro PodcastFBP Rewind - Income - Making More Money Without Doing More Work with Bjork OstromHow to understand small business taxes, what S-Corp elections are, and how to review your blogging expenses every quarter with Bjork Ostrom. ----- Welcome to episode 284 of The Food Blogger Pro Podcast! This week on the podcast, we're rewinding back to an episode that will help you optimize your income and make more money from blogging. Making More Money Without Doing More Work Welcome to our first FBP Rewind episode in this two-part series! Today, we're rewinding back to a solo episode with Bjork where he talks about the ways you c...
2020-12-2234 min
The Food Blogger Pro PodcastLooking Forward - How to Make 2021 a TinyBit Better with Bjork OstromThe value of offering help, utilizing processes to make decisions, and reserving some unstructured time for yourself with Bjork Ostrom. ----- Welcome to episode 283 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about five different ways that you can try to make 2021 better than this year. Last week on the podcast, Bjork chatted about some of the positive takeaways he has from 2020. To go back and listen to that episode, click here. Looking Forward We're all probably hoping that 2021 is a lot better than 2020 h...
2020-12-1528 min
The Food Blogger Pro Podcast9 Things - Helpful, Impactful Takeaways from This Year with Bjork OstromHow to use a framework to accomplish a goal, asking for help, evaluating your needs, and thinking about your legacy with Bjork Ostrom. ----- Welcome to episode 282 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about some of the positive takeaways he has from 2020. Helpful, Impactful Takeaways from This Year This year has been a bit of a doozy, hasn't it? Even with it being an eventful year, we still have some positive takeaways that we're planning on bringing into 2021 (and beyond). And that's w...
2020-12-0834 min
The Food Blogger Pro PodcastFeatured Podcast - Scaling Your Business & Providing Massive Value with Bjork on the Irie Lemon PodcastTransitioning to full-time blogging, running a blog as a business, and making every day enjoyable with Bjork Ostrom. ----- Welcome to episode 276 of The Food Blogger Pro Podcast! This week, we're playing an episode from the Irie Lemon Podcast with Liz Della Croce and Vincent Mcintosh. Scaling Your Business & Providing Massive Value Today's episode is a bit different from normal, and that's because we're featuring an episode of the Irie Lemon Podcast. Liz and Vincent interviewed Bjork a few weeks ago about his unique journey from non-profit educator to f...
2020-10-271h 11
The Food Blogger Pro PodcastQ&A - How Food Bloggers Can Make the Most Out of Q4Maximizing your Q4 revenue, how to keep the Q4 momentum, and republishing content with Bjork Ostrom and Jenna Arend. ----- Welcome to episode 274 of The Food Blogger Pro Podcast! This week on the podcast, we're re-sharing a Q&A we held for our Food Blogger Pro members where Bjork and Pinch of Yum's General Manager, Jenna, answer questions about preparing for Q4. Last week on the podcast, Bjork chatted with Danielle Liss from Businessese and LISS Legal about the ways that bloggers can protect their content. To go back and listen to that...
2020-10-1356 min
The Food Blogger Pro PodcastGet It Done - 11 Apps to Make You Superhuman with Bjork OstromHow to remind yourself of personal and business tasks, protect your stuff from theft, and keep a tidy computer with Bjork Ostrom. ----- Welcome to episode 270 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about his must-have apps for a productive business and personal life. Get It Done Apps are great to help you become more productive, track your progress, and optimize your day. But which are our absolute favorites? The ones we rely on day after day, week after week to help us get it a...
2020-09-1540 min
The Food Blogger Pro PodcastWhere Do We Go From Here - Pinch of Yum Post RecapOur favorite resources to help support black-owned businesses and learn more about being actively anti-racist with Bjork and Lindsay Ostrom. ----- Welcome to episode 257 of The Food Blogger Pro Podcast! This week on the podcast, Bjork and Lindsay talk about the resources they're using to learn about racism and some ways that we can support black-owned businesses. Where Do We Go From Here After a two-week hiatus from the podcast, we're back with an incredibly important episode from our fearless leaders, Bjork and Lindsay Ostrom. These past few weeks have been...
2020-06-1636 minThe Food Blogger Pro PodcastRunning at an Incline - How Pinch of Yum is Approaching Content in a Difficult SeasonHow Pinch of Yum is approaching sponsored content, planning new content, and letting go of certain tasks during the COVID-19 pandemic. ----- Welcome to episode 248 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Lindsay Ostrom about how Pinch of Yum is coping with this season. Running at an Incline What has your blog looked like these past few weeks? Are you posting more? Did you have to rearrange your entire editorial calendar? Are you sitting on recipes that you already have shot? Are you getting more d...
2020-03-3139 minThe Food Blogger Pro PodcastFeeling Stuck - What To Do When You Feel Like You've Done Everything with Bjork OstromThe importance of limiting comparison, how to be flexible, focusing on your craft, and why posting frequency isn't very important with Bjork Ostrom. ----- Welcome to episode 245 of The Food Blogger Pro Podcast! This week on the podcast, Bjork reads an email we recently received and offers advice on how to overcome the feelings of feeling stuck. Feeling Stuck Today's podcast episode is actually one of our new favorites because it actually came together in less than a week. We received an email from a fellow blogger last week, a...
2020-03-1039 minThe Food Blogger Pro PodcastIncome - Making More Money Without Doing More Work with Bjork OstromHow home office deductions work, why you should consider hiring a CPA, and how to track your mileage with Bjork Ostrom. ----- Welcome to episode 240 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks through the ways you can create income without doing more work. Income Making more money without doing more work…that's the dream, right? Well, now it's a reality! Bjork is here today to chat through some of the ways you can work smarter and make more money without doing mor...
2020-02-0434 minThe Food Blogger Pro PodcastTen Years - The Seasons of Pinch of Yum with Lindsay OstromHow to be light on your feet, the most impactful work for Pinch of Yum, and the sacrifices of building a business with Lindsay Ostrom. ----- Welcome to episode 239 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Lindsay Ostrom about navigating the different seasons in her blogging journey. Ten Years Pinch of Yum is turning 10 this year, and as I'm sure you can imagine, it has changed quite a bit in that time. In today's episode of the podcast, you'll hear about the different s...
2020-01-2852 minThe Food Blogger Pro PodcastUnderstanding Ads - How to Increase Your Earnings from Ads with Bjork OstromAd-supported video players, why user experience is important, and understanding ad impressions with Bjork Ostrom. ----- Welcome to episode 238 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about how you can optimize and increase the earnings you receive from the ads on your site. Understanding Ads Ads can be an effective way to earn money from blogging, but how do you know you're making the most out of your ad placements? That's what Bjork is here to talk about today! He's sharing seven tips t...
2020-01-2136 minThe Food Blogger Pro PodcastFBP Rewind - Three Ways to Set Smarter Goals in the New Year with Bjork OstromSetting SMART goals, understanding the why behind your goals, and the importance of gratitude with Bjork Ostrom. ----- Welcome to episode 235 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about how you can set better goals in the new year. Three Ways to Set Smarter Goals in the New Year Tomorrow we welcome a new year and a new decade (depending on who you ask). And that's why we thought it was important to rewind back to our 131st episode, Three Ways to Set Smarter Goals i...
2019-12-3121 minThe Food Blogger Pro Podcast7 Questions – Ask Yourself These Questions at the End of the Year with Bjork OstromHow to get things done and enjoy the work you're doing, why you should think about who you're serving, and how to improve over time with Bjork Ostrom. ----- Welcome to episode 233 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks through seven questions to ask yourself as you look to the new year. 7 Questions At the end of each year, we all get a little retrospective. How did this year go? Was it a good year or a not-so-great year? What can I do differently next y...
2019-12-1729 minThe Food Blogger Pro PodcastYour Questions Answered - Bjork Answers Your Blog Monetization, Content, and Social QuestionsUsing your area of expertise to create content, using ads for your website, and the biggest earning potential from blogging. ----- Welcome to episode 225 of The Food Blogger Pro Podcast! This week on the podcast, Bjork answers some questions from a recent member Live Q&A. Your Questions Answered This is an exciting podcast episode because it will give you a taste of what it's like to be a Food Blogger Pro member! We hold an exclusive Live Q&A with our members every single month, and during those...
2019-10-2245 minThe Food Blogger Pro Podcast5 Routines - Adding Structure to Your Day with Bjork OstromHow to filter your emails, why you should create a morning routine, and how to perform quarterly Google Search Console reviews. ----- Welcome to episode 224 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about some of the routines he has implemented to help him stay focused. 5 Routines Routines can help you establish habits in your work and personal lives, and in this episode, Bjork covers some of the routines that have been the most impactful in his life. While you're listening, we encourage you t...
2019-10-1535 minThe Food Blogger Pro PodcastLive - Bjork Goes Live to Answer Your Blogging QuestionsWelcome to episode 221 of The Food Blogger Pro Podcast! This week on the podcast, Bjork goes live on Instagram to answer your questions about blogging. ----- Welcome to episode 221 of The Food Blogger Pro Podcast! This week on the podcast, Bjork goes live on Instagram to answer your questions about blogging. Live One of our favorite things about working with a community for food bloggers is connecting with that community. When we were thinking about ways we could connect with our podcast community, we quickly figured out that it's d...
2019-09-2445 minThe Food Blogger Pro PodcastMonetization: Display Ad Strategy, Finding Your Sponsored Content Rate, and Affiliate Marketing for BloggersWhen you should add display ads to your site, how to find your sponsored content rate, and how to be an effective affiliate. ----- Welcome to episode 218 of The Food Blogger Pro Podcast! This week on the podcast, we're focusing on monetization and chatting through display ads, sponsored content, and affiliate marketing. Monetization It's time to tackle one of the most popular topics we get asked about: monetization! We focus on three different ways that you can be monetizing your blog in this episode. First, you'll hear from Bjork a...
2019-09-031h 01The Food Blogger Pro PodcastOptimize - Making Old Content Better, Building Authority, and Understanding the Impact of Your OptimizationsHow to figure out which old posts you should optimize, what it means to "connect" your posts, and a simple way to track your optimization efforts. ----- Welcome to episode 214 of The Food Blogger Pro Podcast! This week on the podcast, you'll learn how to optimize old posts, connect your posts to one another, understand the impact of your optimizations, and more. Optimize It's time to talk optimization! And this episode will help equip you with the strategies and processes you need to optimize your posts, build authority, and F...
2019-08-061h 00The Food Blogger Pro PodcastPinch of Yum's Instagram Playbook with Lindsay OstromThe two biggest decisions that helped Pinch of Yum grow their Instagram account, why it's important to track your social media habits, and how to register for our free, virtual Instagram Playbook event with Lindsay Ostrom. ----- Welcome to episode 210 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Lindsay Ostrom about her Instagram Playbook. Pinch of Yum's Instagram Playbook We have some exciting news for ya today - we're holding a brand new, free, and virtual event next week called "Our Instagram Playbook." During that event, L...
2019-07-0957 minThe Food Blogger Pro PodcastSuccess Story: Full-Time Blogging and Physical Products with Suzy KaradshehHow to lean into a blogging niche, how to sell physical products online, and how blogging has changed through the years with Suzy Karadsheh. ----- Welcome to episode 208 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Suzy Karadsheh about growing a blog to a full-time job and selling physical products online. Full-Time Blogging and Physical Products Today we're hearing from Suzy, the blogger behind the site, The Mediterranean Dish. Suzy's story is really awesome because she found her niche and really leaned into that niche, and t...
2019-06-2554 minThe Food Blogger Pro PodcastFitness, Finance, and Fun - How (and Why) You Need to Build a Personal Board of DirectorsWhat a Personal Board of Directors does, how to fill the seats on your Personal Board of Directors, and how your Personal Board of Directors can help you grow with Bjork Ostrom. ----- Welcome to episode 205 of The Food Blogger Pro Podcast! This week on the podcast, Bjork wraps up our Projects series by talking about building his Personal Board of Directors. How (and Why) You Need to Build a Personal Board of Directors In the final episode of our four-part Projects series, Bjork is here to talk about forming his P...
2019-06-0434 minThe Food Blogger Pro PodcastCompany Structure - LLCs, S-Corps, and Accounting, oh my!What is an EIN, how to separate your business finances from your personal finances, and keeping your books in order with Bjork Ostrom. ----- Welcome to episode 204 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about how we've structured our businesses and the tools we use to manage them. LLCs, S-Corps, and Accounting, oh my! If you're generating income with your blog, it's important that you have your business structured in a way that you not only understand, but that helps you make strategic decisions in...
2019-05-2827 minThe Food Blogger Pro PodcastLow-Hanging Fruit - How We're Finding and Juicing the Low-Hanging Fruits in Our Businesses with Bjork OstromBalancing the attention you give to ads, increasing your business' earning potential, and making a blog visit more valuable with Bjork Ostrom. ----- Welcome to episode 203 of The Food Blogger Pro Podcast! This week on the podcast, Bjork chats about how we're strategically targeting our low-hanging fruit. How We're Finding and Juicing the Low-Hanging Fruits in Our Businesses Working smarter, not harder. Sounds like the dream, right? That's exactly what this episode is about; putting in a bit of work and getting a big return. This episode is part t...
2019-05-2127 minThe Food Blogger Pro PodcastWP Tasty - Our Early Stage Strategy for Building Traffic and Marketing with Bjork OstromRetargeting website visitors, specific opt-ins, and quick-start guides with Bjork Ostrom. ----- Welcome to episode 202 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about WP Tasty's traffic and marketing strategy. Our Early Stage Strategy for Building Traffic and Marketing We're so excited for this episode because it marks the start of our three-part series, "Projects." Today's episode focuses on WP Tasty, our sister site for WordPress plugins for food bloggers. One of the words that you'll hear Bjork say a few times throughout this e...
2019-05-1433 minThe Food Blogger Pro PodcastThe State of Food Blogger Pro with Bjork OstromHow we built a membership site on WordPress, how we work as a team, and how we run our business with Bjork Ostrom. ----- Welcome to episode 200 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about the tools that we use to run Food Blogger Pro. The State of Food Blogger Pro And the day is here! Welcome to the 200th episode of The Food Blogger Pro Podcast! To celebrate, we're focusing on…Food Blogger Pro! More specifically, this episode focuses on how we run...
2019-04-3053 minThe Food Blogger Pro PodcastThe State of Pinch of Yum with Lindsay OstromTips for recipe development, using photography and writing templates, and working with a shoot assistant with Lindsay Ostrom. ----- Welcome to episode 199 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Lindsay Ostrom about how she's managing life, work, and her new normal. The State of Pinch of Yum Today marks part one of a two-part series here on the Food Blogger Pro Podcast where we're focusing on the states of two of our businesses - Pinch of Yum and Food Blogger Pro. Today's focus i...
2019-04-2348 minThe Food Blogger Pro PodcastSome Exciting Updates Coming to Food Blogger Pro with Bjork OstromHow we started Food Blogger Pro, why we're switching to WordPress, and how to start something with Bjork Ostrom. ----- Welcome to episode 195 of The Food Blogger Pro Podcast! This week on the podcast, Bjork chats about a big and exciting change we're making on Food Blogger Pro. Some Exciting Updates Coming to Food Blogger Pro Something very exciting has been happening behind the scenes here at Food Blogger Pro HQ for the past few months, and we're finally spilling the beans: we're moving to WordPress! That's right! We're m...
2019-03-2621 minThe Food Blogger Pro PodcastHow to Self-Publish Your Own Cookbook with Chelsea ColeWhat self-publishing is, how much you can expect to spend, and enlisting the help of others with Chelsea Cole. ----- Welcome to episode 187 of the Food Blogger Pro podcast! This week on the podcast, Bjork interviews Chelsea Cole from A Duck's Oven about the process of self-publishing a cookbook. How to Self-Publish Your Own Cookbook It's time for part 2 of our two-part publishing series! This week, we're chatting with Chelsea Cole, sous vide master, all about the steps she took to self-publish her very own cookbook. Self-publishing i...
2019-01-2950 minThe Food Blogger Pro Podcast183: FBP Rewind: How to Keep Going with Bjork OstromIntentional effort, going by stopping, and finding the good with Bjork Ostrom. ----- Welcome to episode 183 of the Food Blogger Pro podcast! This week on the podcast, we're rewinding back to a Bjork solo episode where he talks about how to keep going when you're not sure you can continue. How to Keep Going Happy 2019! For today's podcast episode, we're rewinding back to a solo Bjork episode called, "How to Keep Going." This episode was originally published in August 2017, but the strategies, advice, and techniques Bjork shares will help y...
2019-01-0131 minThe Food Blogger Pro Podcast7 Ways To Practice 1% Infinity with Bjork OstromA free event (and you're invited!), proactive content consumption, and microlearning with Bjork Ostrom. ----- Welcome to episode 174 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks about the ways that you can practice 1% infinity with your blog or business. 7 Ways To Practice 1% Infinity If you've been around Food Blogger Pro for a while, chances are that you've heard of 1% infinity. It means making a little bit of progress, every single day, forever, and it's our philosophy here at FBP HQ. But how...
2018-10-3038 minThe Food Blogger Pro PodcastCreating What You Can't Find with Sven Raphael SchneiderDiversifying income, a smarter way to choose tools, and forming your path with Sven Raphael Schneider. ----- Welcome to episode 173 of the Food Blogger Pro podcast! This week on the podcast, Bjork interviews Sven Raphael Schneider from Gentleman's Gazette about starting and growing his business by fulfilling a need. Creating What You Can't Find Sven Raphael Schneider started his business, Gentleman's Gazette, out of a need. He was looking for information on men's fashion, and he couldn't find it. So he fulfilled the need he saw and created the...
2018-10-2355 minThe Food Blogger Pro PodcastDreaming Big with Olena OsipovStaying motivated, avoiding mistakes, and refreshing old content with Olena Osipov. ----- Welcome to episode 172 of the Food Blogger Pro podcast! This week on the podcast, Bjork interviews Olena Osipov from iFOODreal about the importance of dreaming big in order to grow your blog. Dreaming Big Your goals, dreams, and aspirations shape the direction in which you take your business and blog, and Olena's journey is a great example of that. You'll learn how she stayed motivated and encouraged through all of the ups and downs of blogging and how she...
2018-10-161h 03The Food Blogger Pro PodcastBjork Gets Interviewed: How to Level-Up Your Food BlogAdvice for bloggers, starting a business, and publicizing income with Bjork Ostrom. ----- Welcome to episode 164 of the Food Blogger Pro podcast! This week, we're playing an episode from The Businessese Influencer Marketing Podcast. In this episode, Bjork chats with Danielle Liss about trends in blogging, how they started all of their businesses, why they decided to write about their income on Pinch of Yum, and so much more! You'll also learn about his favorite books and whether he's a Mac or PC guy. In this episode, Bjork discusses: How...
2018-08-2140 minThe Food Blogger Pro PodcastA Sneak Peek into an FBP Live Q&A with Bjork OstromMonetization strategies, thriving on social media, and ignoring comparison with Bjork Ostrom. ----- Welcome to episode 160 of the Food Blogger Pro podcast! This week on the podcast, we're sharing a recording from our most recent Live Q&A on Food Blogger Pro. A Sneak Peek into an FBP Live Q&A You are getting a sneak peek into one of our favorite perks that comes with a Food Blogger Pro membership: Live Q&As! We hold a Live Q&A for our members every month, and they're a chance...
2018-07-241h 05The Food Blogger Pro PodcastKeeping it Fresh and Avoiding Burnout with Bjork OstromKeeping a long-term mindset, "What I don't do" lists, and connecting with others with Bjork Ostrom. ----- Welcome to episode 155 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks about important ways to overcome blogger burnout. Keeping it Fresh and Avoiding Burnout Burnout happens to everyone, so it's helpful to have a few tips and tricks in your back pocket for when that feeling strikes. That's why Bjork's here today. He's talking about the seven burnout-fighting tips he implements in his own life. Between an...
2018-06-1938 minThe Food Blogger Pro Podcast6 Blogging Mistakes Made By a Veteran Food Blogger with Carrie ForrestDealing with burnout, making the tough decisions, and generating income your way with Carrie Forrest. ----- Welcome to episode 152 of the Food Blogger Pro podcast! This week on the podcast, Bjork chat with Food Blogger Pro member, Carrie Forrest, about 6 big mistakes that she made over her 9 years of blogging. 6 Blogging Mistakes Made By a Veteran Food Blogger Today's podcast is extra special because we're featuring a Food Blogger Pro member, Carrie from Clean Eating Kitchen! Carrie has been blogging for nine years, and as you can imagine, she...
2018-05-291h 02The Food Blogger Pro PodcastGet to Know Bjork OstromWe're celebrating our 150th episode with a fun Q&A with Bjork. You'll learn about his management style, why he loves Minnesota, how they're A/B testing on Pinch of Yum, and more. ----- Welcome to episode 150 of the Food Blogger Pro podcast! This week on the podcast, Bjork is in the hot seat, and he chats about his favorite music, how he formed his management style, and his favorite Pinch of Yum recipe. Get to Know Bjork Ostrom Happy 150th episode day!! We're so honored and thrilled to have you listening along...
2018-05-151h 07The Food Blogger Pro PodcastFrom $300k in Product Sales to $9m in Software Sales with Nathan BarryHow to tier your pricing structure, why you should save your side business income, and how to incentivize word of mouth with Nathan Barry. ----- Welcome to episode 140 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Nathan Barry from ConvertKit about how he started his career and pivoted to focus on selling software. From $300k in Product Sales to $9m in Software Sales Nathan started out as a designer and app developer, and he launched his first product to an email list of 800 people. Thus...
2018-03-0655 minThe Food Blogger Pro PodcastBjork Gets Interviewed: Making a Living from Blogging from the Dishing with Delishes PodcastHow to launch a membership site, name a blog, and hire a team with Bjork Ostrom. ----- Welcome to episode 135 of the Food Blogger Pro podcast! This week, we're playing an episode from the Dishing with Delishes podcast. In this episode, Bjork chats with Elaine about starting Pinch of Yum and Food Blogger Pro, building a team, and developing plugins. You will also learn how Lindsay and Bjork met. Spoiler alert: they're high school sweethearts! Thanks to our Reviewer of the Week, Kate from Gift of Hospitality! If you'd like to...
2018-01-3052 minThe Food Blogger Pro PodcastThree Ways to Set Smarter Goals in the New Year with Bjork OstromClarifying your why, finding gratitude in all things, and knowing it's possible with Bjork Ostrom. ----- Welcome to episode 131 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks about setting goals for the new year. Three Ways to Set Smarter Goals in the New Year Have you ever set a goal for the new year and not followed through? We've all been there. Bjork is here to help you with three mental frameworks that will help you make smarter goals and keep you motivated in...
2018-01-0219 min
The Food Blogger Pro PodcastMonetizing as an Entrepreneurial Chef with Shawn Wenner and Chris HillThe common characteristics of chefs, how to diversify your online income, and what it takes to make it as an entrepreneurial chef. ----- Welcome to episode 125 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Shawn Wenner and Chris Hill from Entrepreneurial Chef about the common characteristics of chefs, how to diversify your online income, and what it takes to make it as an entrepreneurial chef. Monetizing as an Entrepreneurial Chef Being an entrepreneur isn't always easy. In fact, it's often really really tough. Especially when...
2017-11-2153 min
The Food Blogger Pro PodcastHow to Shape Your Own Career Destiny with Dorie ClarkHow to reinvent yourself, become an authority figure, and invest in your business with Dorie Clark. ----- Welcome to episode 120 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks with Dorie Clark about her new book, Entrepreneurial You. How to Shape Your Own Career Destiny Becoming an entrepreneur and working on your side gig can be tough, but by understanding and applying a few different strategies, you can build the business you dream of. Dorie's new book Entrepreneurial You is a "blueprint for professional independence."...
2017-10-1759 min
The Food Blogger Pro Podcast10 Simple Habits That Create BIG Growth for Your Business with Bjork OstromHow to work in your zone, set a morning routine, and optimize your workspace with Bjork Ostrom. ----- Welcome to episode 110 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks about 10 habits that can help your business grow long-term. 10 Simple Habits that Create BIG Growth for Your Business Forming habits can have an exponential affect on your business' growth, and Bjork has seen that first-hand as he built Food Blogger Pro. Bjork talks about 10 habits that have had a huge impact on his productivity and...
2017-08-0841 min
The Food Blogger Pro PodcastHow Food Bloggers Use Courses to Build their Businesses with Randle BrowningHow to pick a course topic, price your course, and feel confident to teach with Randle Browning. ----- Welcome to episode 105 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks to Randle Browning from Teachable about creating courses to generate income and leads. How Food Bloggers Use Courses to Build their Businesses What are you an expert at? Maybe it's cake decorating. Maybe it's vegan cooking. Or maybe it's cooking with the ever-so popular Instant Pot. Regardless, you can make a course about it. And c...
2017-07-0453 minThe Food Blogger Pro PodcastAnswering Questions about Recipe Videos with the Pinch of Yum TeamHow to find inspiration, deliver value, and grow your engagement with the Pinch of Yum Team. ----- Welcome to episode 103 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks to Lindsay and Alana from Pinch of Yum about creating awesome recipe videos. Answering Questions about Recipe Videos Spend five minutes on Facebook or Instagram, and I bet you'll see at least one or two recipe videos in your feed. Recipe videos are the thing for food bloggers right now, and we always get questions from...
2017-06-201h 11The Food Blogger Pro PodcastWhat I Learned After Five Years of Income Reports with Bjork OstromHow to trust your gut, why you need to build your own path, and why you should pursue the work (not the end) with Bjork Ostrom. ----- Welcome to episode 101 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks about the lessons he learned after five years of publishing Income Reports on Pinch of Yum. What I Learned After Five Years of Income Reports The Pinch of Yum Income Reports chronicle the experiment Bjork and Lindsay started as a way to find out if it was possible...
2017-06-0649 minThe Food Blogger Pro PodcastHow FBP Listeners Have Used the Podcast to Grow Their Blogs and BusinessesOur listeners' favorite FBP podcast episodes, what they've learned, how how they've applied what they've learned to their blogs ----- Welcome to episode 100 of the Food Blogger Pro podcast! This week, we're celebrating our 100th episode with a special community episode! How FBP Listeners Have Used the Podcast to Grow their Blogs and Businesses There have been 99 Food Blogger Pro Podcast episodes before this one, and we've heard from a lot of amazing people. From full-time bloggers to SEO experts to social media pros, this podcast has seen no shortage of inspirational interviewees!
2017-05-3046 minThe Food Blogger Pro PodcastHow to Create a Full-Time Income from Blogging using The Egg Carton Method with Bjork OstromHow to make money from blogging, why you should divide your income into eggs, and how to fill your egg carton with Bjork Ostrom. ----- Welcome to episode 97 of the Food Blogger Pro podcast! This week on the podcast, Bjork talks about dividing income into multiple "eggs" in a carton of blogging income. How to Create a Full-Time Income from Blogging using The Egg Carton Method For a lot of us, "pro" blogging (i.e., making a full-time income from blogging) is the dream. In order to do that, however, income...
2017-05-0950 minThe Food Blogger Pro PodcastHow to Create the Perfect Recipe Post with Bjork OstromWhat recipe plugins are, why you should be using one, and how to create the perfect search result with Bjork Ostrom. ----- Welcome to episode 96 of the Food Blogger Pro podcast! This week, Bjork talks about recipe plugins and why you need one. How to Create the Perfect Recipe Post Regardless of where you are in your blogging journey (just starting out to full-time), chances are you've heard the words recipe plugin before. These plugins are incredibly important for food bloggers to be aware of because they not only make your...
2017-05-0243 minThe Food Blogger Pro PodcastHow to Keep Going with Bjork OstromHow finding the right path for you can help you keep going with your blog. ----- Welcome to episode 94 of the Food Blogger Pro podcast! In this episode, Bjork talks about how to keep going when you're not sure you can continue. Whether you've been blogging for a few months or a few years, you've no doubt had the thought at some point or another: How do I keep going? Blogging can be tough. You might be fitting it in after your regular full-time job hours. You might be ru...
2017-04-1829 minThe Food Blogger Pro PodcastThe 1% Infinity Improvement Plan with Marly McMillen from the Chopped PodcastHow Lindsay organizes her day, how to apply 1% infinity to your daily life, and where Bjork got his name. ----- Welcome to episode 83 of the Food Blogger Pro podcast! This week, we're playing an episode from the Chopped Podcast with Marly McMillen. In this episode, Marly covers a lot of ground with Bjork and Lindsay. They talk about how Lindsay organizes her days, what it means to practice 1% infinity every day, and, my personal favorite, she asks them some random questions that were really fun to hear their answers to, like where Bjork's...
2017-01-3151 minThe Food Blogger Pro PodcastThe Mistake that Bloggers Make that Hinders Success from Martin LuenendonkThe thing that can hinder you from blogging success, what keeps Pinch of Yum running, and why they create digital products instead of physical ones. ----- Welcome to episode 81 of the Food Blogger Pro podcast! This week, we're playing an episode from the Cleverism podcast with Martin Luenendonk. In this episode, Martin goes over the beginning story of Pinch of Yum with Bjork, and then they dive into some quick but targeted questions about what keeps Pinch of Yum running. My personal favorite: Bjork divulges the #1 mistake he sees bloggers make that can...
2017-01-1722 minThe Food Blogger Pro PodcastBiz Planning for the Long Haul with Bjork from Kirsten OliphantWelcome to episode 80 of the Food Blogger Pro podcast. This week, Kirsten Oliphant interview Bjork about practicing 1%∞ through the different phases of business. As you may have heard, Bjork and Lindsay recently suffered a loss, which you can read a bit more about on Pinch of Yum. While Bjork takes some time off to grieve their loss and to celebrate Afton's short life, we're bringing in a couple interviews that Bjork did with other podcasters. This week's podcaster is Kirsten Oliphant, author and podcaster at Create If Writing. She interviewed Bjork about a ye...
2017-01-1056 minThe Food Blogger Pro PodcastTools, Tricks, & Techniques for Making Killer Recipe Videos with Alana and Lindsay from Pinch of YumWelcome to episode 66 of the Food Blogger Pro podcast! In this episode, Bjork talks with Alana Woolley and Lindsay Ostrom about creating awesome recipe videos for Pinch of Yum. We've all heard it: video is the new thing. If you want to grow an audience quickly, if you want to be extremely helpful to your readers, if you want to take advantage of sponsored content opportunities galore… get into video. But.. how?? It can seem so daunting to get started with. There's all the equipment you (think you) need, the amount of time it takes, th...
2016-09-271h 04The Food Blogger Pro Podcast8 Food Blog SEO TipsWelcome to episode 60 of the Food Blogger Pro podcast! In this episode, Bjork finishes off the solo trio with some fantastic advice on SEO for food bloggers. SEO can seem mysterious and scary for bloggers. There's so much information on it out there, but it can be confusing and difficult to read. Moz, an popular and well-regarded SEO site, published once upon a time a blog post called the Beginner's Guide to SEO. Bjork read through this whole post (it's so long it has chapters!) and pulled out a bunch of things he learned from t...
2016-08-1647 minThe Food Blogger Pro Podcast9 Ways to Avoid Blogger Burnout with Bjork & Lindsay OstromWelcome to episode 59 of the Food Blogger Pro podcast! In this episode, Bjork and Lindsay talk about 9 ways to avoid blogger burnout. It's August and summer is in full swing. As happy as that generally makes us, summer can often be a difficult time for bloggers - it even has its own moniker, the summer slump. During the summer slump, traffic goes down, ad income falls, and worst of all, bloggers can get totally burned out. Bjork and Lindsay are no strangers to burnout. They've both experienced it many times with their businesses. H...
2016-08-091h 07The Food Blogger Pro Podcast12 Ways to Overcome Online Jealousy with Lindsay Ostrom from Pinch of YumWelcome to episode 39 of the Food Blogger Pro podcast! In this episode, Bjork talks with Lindsay (yes, that Lindsay) about online jealousy.
There’s a big green monster in the room and no one really wants to talk about it. That monster is Jealousy, and it’s something every one of us experiences from time to time.
Jealousy can be difficult to overcome, and it can even ruin you day if not controlled. Lindsay recently experienced this when she saw someone had made a video similar to one she was in the process of ma...
2016-03-221h 03The Food Blogger Pro PodcastNotes on the Pinch of Yum RedesignWelcome to episode 33 of the Food Blogger Pro podcast! This week, Bjork goes solo as he talks about the Pinch of Yum redesign.
If you frequent the Pinch of Yum website at all, you may have noticed some big (and small!) changes lately. While the general feel of the website is the same, things are certainly different.
The change is the result of a complete theme switch on Pinch of Yum, and today Bjork takes this podcast hour to talk about it. He starts off with some background info and metaphors of The Matrix (whaaaaat...
2016-02-0954 minThe Food Blogger Pro PodcastThe Phases of Pinch of Yum with Bjork & Lindsay OstromWelcome to episode 29 of the Food Blogger Pro podcast! This is a special edition of the FBP podcast featuring... you guessed it! Bjork and Lindsay Ostrom.
It's always so interesting to hear about the stories people have with their blogs - when they started, how they got going, what keeps them inspired.
However, it's pretty rare to get a full breakdown of all the phases that the blog and the blogger(s) went through from day 1. Usually the stories talk about the beginning, and then the present.
But today, Bjork and Lindsay sit...
2016-01-121h 07The Food Blogger Pro PodcastBjork Ostrom from Food Blogger Pro on building a membership site from scratch, morning routines, and books that every entrepreneur should be readingIn the second episode of the Food Blogger Pro podcast, the tables are turned while Lindsay interviews Bjork about how Food Blogger Pro got started and his tips for success.
Bjork Ostrom: Non-profit opportunity seeker turned invaluable food blog resource & entrepreneur
If you thought you knew Bjork, you didn't know him this well. Lindsay asks the personal questions that only a wife can get away with - like what pills he takes in the morning and can he please parse those two paragraphs down into one sentence? This fun interview helps us get to know...
2015-06-2955 min
The Food Blogger Pro PodcastLindsay Ostrom from Pinch of Yum on life as a career blogger, building a blog while working full-time, and tips for sticking with itIn the first podcast episode, Bjork interviews Lindsay about her food blog, Pinch of Yum, and digs deep into the motivation behind POY and how Lindsay built her blog.
Lindsay Ostrom: Former 4th grade teacher turned successful food blogger, dog mom, and inspirational figure.
We all know Lindsay. She's a big part of the reason we are all here right now. But how well do we really know her? How did Pinch of Yum get started? Was it's Bjork's idea in the first place? How in the world did she take her baby food blog...
2015-06-2657 min