Shows
Fearless FoundersEPISODE 4: Brent Oberlink – Building Businesses That Build OthersIn this month’s Fearless Founders episode, we spoke with Brent Oberink, co-owner of Laner Corp and host of The Better Contractor podcast. Brent shared his entrepreneurial journey, from launching a nationwide maintenance contracting business for the oil and gas industry in 2007 to growing it into a 50+ employee company with multiple locations. He also discussed creating a podcast to support contractors and entrepreneurs while building a vertically integrated brand.Tune in to hear Brent’s insights on embracing risk, the power of mentorship, and balancing a multi-faceted business with personal prio...2025-07-2159 min
The Better Contractor PodcastExecution Is the Difference Between Winners and WishersWelcome back to another episode of The Better Contractor Podcast. In this episode, Brent’s in the field sharing real talk on what most people overlook—the lost art of execution. Brent breaks down how simply doing what you say you're going to do can set you apart in this industry. Missed calls, unanswered emails, delayed timelines—these are what lose jobs and trust. Execution builds reputation, loyalty, and momentum. It's free, it's rare, and right now, it's your biggest advantage. Build a system that helps you stay accountable and stop letting things slip. This mindset will move your busine...2025-06-1308 min
The Better Contractor PodcastAvoid the #1 Leadership Mistake Contractors Make — Fix It Before It HappensPromoting your top performer might feel like the right move, but is it? In this episode of The Better Contractor Podcast, Brent breaks down why high skill doesn’t always equal strong leadership. From delegation and communication to emotional intelligence and teachability, here’s how to spot (and build) real leaders on your crew.#BlueCollarLeadership #SkilledNotAlwaysLeader #CrewCulture #ContractorLife #LeadershipInTrades #BetterContractors #TBCpodcast #PromotionMistakes #TradeTalk #TeamBuilding #TheBetterContractorPodcast #Podcast #ContractorPodcast2025-06-0507 min
The Better Contractor PodcastMaximize Your Money: Real Tax Strategies from Tyler McBroom, Top CPA and CFO Partner to Tony RobbinsWelcome back to another edition of The Better Contractor. In this episode, Brent Oberlink is joined by Tyler McBroom. Tyler is a CPA, author, and Tony Robbins Business Mastery speaker, who breaks down real tax-saving strategies that every contractor needs to hear. From industry benchmarking to smart write-offs and balancing your tax bill with your financing goals, Tyler shows you how to stop leaving money on the table and start scaling smarter.#ContractorTaxTips #BetterContractor #TylerMcBroom #TRMCPA #TonyRobbins #SmallBusinessTaxes #ConstructionBusiness #CPAForContractors #CashFlowAndGrow #BusinessMastery #TaxPlanning #ContractorAccounting #Taxes2025-04-3046 min
The Better Contractor PodcastEmotional Intelligence: The Leadership Skill You Can't Afford to IgnoreIn this episode of The Better Contractor, Brent Oberlink and his co-host, Aney Bailor, discuss the importance of emotional intelligence in leadership. While IQ and technical skills are essential, it's emotional intelligence that can truly set you apart as a successful leader. From understanding the role of empathy and self-awareness to managing reactions in stressful situations, they talk about how emotional intelligence influences team dynamics and company growth. Whether you're leading a small team or scaling a business, emotional intelligence plays a pivotal role in fostering trust, clarity, and resilience.#TheBetterContractor #Podcast #EQ #IQ #LeadWithEmpathy #BusinessLeadership #EmotionalAwareness...2025-04-1651 min
The Better Contractor PodcastQ and A - Real Talk with Brent: Work Boundaries, Low Ballers, and Scaling UpWelcome back to The Better Contractor. In this episode, Brent tackles the hottest questions straight from our Facebook group. How do you separate work and personal relationships? How do you compete in a flooded market with lowball contractors? When is the right time to add a crew and what is the best way to do it? We also announce the winner of our free 10-seat giveaway for our training platform:Congratulations to Matthew Linnen! If you don’t have employee onboarding in place yet, now is the time. Our videos are short, to the point, and designed to help you...2025-04-0917 min
The Better Contractor PodcastMLB World Series Champ to Business Boss: Trent Clark's Playbook for Success and a Winning MindsetWhat does it take to build a high-performing team? Trent Clark—former MLB coach, serial entrepreneur, and host of Winners Find a Way—joins Brent Oberlink to break down the mindset, discipline, and leadership strategies that separate winning teams from the rest. From overcoming setbacks to keeping a remote workforce motivated, Trent shares powerful insights from his book Leading Winning Teams and his experience coaching at three World Series. If you're a contractor, entrepreneur, or leader looking for an edge, this episode is packed with game-changing advice.#Leadership #WinningMindset #BusinessGrowth #Entrepreneurship #Contractors #TeamBuilding #SuccessTips #BlueCollarBusiness #MindsetMatters #WinningTeams #TheB...2025-04-0248 min
The Better Contractor PodcastFrom Side Hustle to Millions: The Truth About The Path Of Success with Tony WhatleySuccess isn’t about luck, it’s about strategy, discipline, and taking action. In this episode of The Better Contractor, Tony Whatley, entrepreneur, mentor, and founder of 365 Driven, joins Brent Oberlink and Aney Bailor to break down what it really takes to scale a multimillion-dollar business. Tony shares his journey from working a 9-to-5 while building a thriving side business to achieving financial freedom. Tony shares plenty of experiences that will help all entrepreneurs in their journey through business. He discusses the misconceptions around entrepreneurship, personal branding, and why most people fail to take the necessary steps toward success. Whether y...2025-03-2557 min
The Better Contractor PodcastFunding Success: Smart Finance Strategies for ContractorsWelcome back to another episode of The Better Contractor. In this episode, Brent is joined by Jonathan Fodera from Integrated Business Financing to expose the biggest financial mistakes contractors make—and how to avoid them. From project financing and invoice factoring to the golden handcuffs of banking, he shares powerful strategies to keep your cash flow strong and your business growing. Learn why financing is smarter than paying cash, why you should never lease equipment, and how business credit can unlock new opportunities. Plus, simple steps you can take today to improve your financing options. Don't miss this episode!...2025-03-1235 min
The Better Contractor PodcastIncentivize Employee Performance: Track Production and Reward Success with This Game Changing AppJoin Brent Oberlink and co-host Travis in this episode of The Better Contractor as they chat with Michael Fortinberry from Protiv about an innovative app transforming the construction industry. Protiv links employee performance to quality and budget goals, creating a performance-based pay model that drives accountability and boosts productivity. Listen to this episode to see how this approach can lead to improvements of up to 20% while fostering teamwork and engagement. Don’t miss the opportunity to revolutionize your contracting business.#TheBetterContractor #ConstructionSuccess #Protiv #PerformancePay #ContractorInnovation #BoostProductivity #TeamMotivation #ConstructionTech #Landscaping #BlueCollar #Entrepreneur #BusinessGrowth #BusinessJourney #Scaling2025-03-0556 min
The Better Contractor PodcastFrom Zero Experience to a Multi-Million Dollar Landscape BusinessWelcome back to another episode of The Better Contractor. What does it take to go from knowing nothing about landscaping to running a multi-million dollar company? On this episode, host Brent Oberlink is joined by Travis May and Jeremy Talboy, founder of North Georgia Landscape Management, who shares his incredible journey from history major and baseball player to building an eight-figure business in the Atlanta area. Jeremy talks about the struggles of starting with no experience, the lessons he learned from the business world, and how he built a company culture that employees want to return to. If you’re...2025-02-261h 05
The Better Contractor Podcast50 Episodes In: How We're Helping Contractors Build Their Business Success!It's our 50th episode! Brent Oberlink takes a step back in this episode to reflect on the mission behind The Better Contractor. With a focus on elevating the blue-collar contracting space, Brent discusses the podcast’s goals: helping contractors break into the eight-figure revenue range, building a supportive community, and tackling industry challenges together in a community. He also talks about the strategies behind Lanracorp and The Better Contractor's success, including the growth of our new private Facebook group, the value of the podcast as a learning resource, and the upcoming opportunities for business coaching and consulting. Listen in for...2025-02-1916 min
The Better Contractor PodcastBuilding a Stronger Safety Culture: How to Improve Operational Success Without Sacrificing Safety CultureHow can contractors align with large corporations to improve safety culture and operational success? Brent Oberlink sits down with Jay Keppler of Lanracorp and Sean Galloway of Pro-Act Safety to explore key strategies for fostering engagement, mitigating risks, and navigating the challenges of low-bid procurement. They discuss leadership, alignment, and autonomy in safety, while sharing insights on how companies can create a culture where employees proactively contribute to workplace safety.#TheBetterContractor #CompanyCulture #Leadership #BlueCollarBusiness #Contractors #LandscapingBusiness #TeamBuilding #WorkplaceSuccess #Entrepreneur #SafetyCulture #SafetyContracting #TreeCare #Landclearing #Landscape2025-02-1154 min
The Better Contractor PodcastTips for Turning your Business Around After Hard TimesFeeling stuck in your business? Every contractor faces tough seasons, but the key to success is how you navigate these tough seasons. In this episode of The Better Contractor, Brent Oberlink talks about actionable strategies to turn your business around. With years of his experience, he discusses cash flow management, pricing, team building, and cutting waste. If you’re ready to stop struggling and start thriving, this episode is for you.As an added bonus, join our new private Facebook group, The Better Contractor, for exclusive insights and real-world advice from industry experts on the daily....2025-02-0510 min
The Better Contractor PodcastFind and Attract High-Paying Customers: Contractor Secrets to SuccessIn this quick episode of The Better Contractor, Brent Oberlink shares advice on attracting customers who value quality over price and who have the same values as you. Learn how to market your expertise, deliver exceptional service, and build trust with clients who align with your core values. Tune in for insights that can transform your business approach and profitability, plus discover how to connect with industry experts in our new private Facebook group!#TheBetterContractor #BlueCollarBusiness #ContractorTips #HighPayingClients #QualityOverPrice #CustomerAttraction #LandscapingBusiness #TreeCare #HardscapeTips #BusinessGrowth #Entrepreneurship2025-01-3006 min
The Better Contractor PodcastWhen to Buy: Insights from Vermeer's Andrew Fiala on Equipment StrategyIn this episode of The Better Contractor, Brent and co-host Travis, "The Professor," speak about the complexities of equipment purchasing with Andrew Fiala from Vermeer Midwest. Learn how contractors can strategically decide when to buy, maintain, or turn over machinery, and explore the evolving role of technology in managing fleets. Whether you're an established contractor or just starting, this episode offers actionable insights into maximizing the value of your equipment investments.#ContractorLife #EquipmentManagement #VermeerMidwest #FleetStrategy #BlueCollarIndustry #Landscapers #TreeCare #BlueCollar #TheBetterContractor2025-01-2541 min
The Better Contractor PodcastTurn your Business into a Wealth Building Machine - Interview with Antonio from the Consistency Wins PodcastIn this episode of The Better Contractor, host Brent Oberlink teams up with “The Professor” Travis to interview entrepreneur and financial strategist Antonio Vaglica, co-founder of GFG Solutions and host of the Consistency Wins podcast. From protecting your assets and trimming tax bills to building a sellable business that doesn’t eat up your free time, Antonio delivers the inside track on turning day-to-day contracting into a true wealth machine. If you’ve ever wondered how to maximize your business tax structure, use real estate to supercharge your profits, or ensure your company thrives without you in the driver’s seat, th...2025-01-0855 min
The Better Contractor PodcastYour Competitors Don't Want You to Know: The "High-Tech Redneck's" Shortcut to Faster Bids & Bigger ProfitsIn this episode of The Better Contractor Podcast, host Brent Oberlink teams up with “The Professor” Travis and special guest James Hatfield from LiveSwitch—the “high-tech redneck” with a track record of scaling small ventures into big breakouts. Together, they discuss simple tactics to ditch job-site guesswork and drive-time headaches. Listen in on how to score faster, more accurate bids, boost your closing rate, and keep your crew—and clients—happier than ever. If you’re ready to turn today’s cutting-edge tech into your everyday moneymaker, this is the blueprint you’ve been waiting for.2024-12-1845 min
The Better Contractor PodcastSkyrocket Your Profits With These 7 Game-Changing SecretsIn this episode of The Better Contractor, host Brent Oberlink breaks down the crucial strategies that can instantly take your contracting business to the next level. Discover how to leverage historical data for precision bidding, dial in consistent systems and processes, and cultivate a reputation that lets you charge more—without apologizing. Whether it’s pricing smarter, attracting the right clients, or setting clear, profitable benchmarks for your crew, these seven secrets will help you crush your competition and finally claim the profit margins you deserve.2024-12-1311 min
The Better Contractor PodcastMastering Delegation: How to Build a Scalable Business Without Losing ControlIn this episode of The Better Contractor, host Brent Oberlink is joined by Aney Bailor where they tackle one of the biggest challenges for growing contractors: delegating effectively to scale your business. Inspired by a listener's question, Brent and Aney share actionable strategies for hiring the right people, onboarding with purpose, and developing systems and processes that set your company up for success. Discover why leadership training is essential for both you and your team, and how to build a company culture that thrives as you grow. Stuck in the one-crew stage or struggling to trust your team? This...2024-12-0538 min
The Better Contractor PodcastHow to Climb the Ladder Faster - Contractor EditionWant to stand out in the workplace and climb the ladder faster? Brent Oberlink breaks down actionable steps to make yourself indispensable to your company. From embracing the company culture to thinking like a business owner and coaching others, this episode is packed with advice that can reshape your career trajectory. If you're ready to stop being just another employee and start being a vital asset, this one's for you.#TheBetterContractorPodcast #CareerGrowth #WorkplaceTips #BeIrreplaceable #LeadershipMindset #TeamworkMatters #ProfessionalDevelopment2024-11-2109 min
The Better Contractor PodcastHow to Grow your Business from $1 to $1M+In this episode of The Better Contractor, Brent Oberlink delivers the bold blueprint for transforming your business from a six-figure operation into a multi-million dollar powerhouse. If you’re serious about growing, it’s time to stop playing small and start playing smart. Brent dives into the crucial steps that too many overlook—like tapping into high-margin, specialized niches, dominating your market as the expert, and building systems that scale seamlessly. From hiring the right team to setting prices that reflect your expertise, this episode is packed with the hard-hitting advice you need to hit your next big milestone. Get re...2024-11-0611 min
The Better Contractor PodcastGame-Changing Takeaways from Equip Expo 2024 in Louisville, KY: Battery-Powered Tools, Robotics, and moreWe’re back from Equip Expo with exciting insights into the future of landscaping! This year’s Expo showcased the latest in tech, from high-performance battery-powered equipment to cutting-edge robotics designed to simplify and elevate daily tasks. In this episode of TBC, we’re unpacking what these advancements mean for contractors and how they’ll impact the way we do business. Our goal is to help you stay ahead of the curve with equipment that’s built for efficiency, sustainability, and power.Plus, we reveal the winner of our Yeti giveaway from the Expo—congratulations to Anthony Hardin from...2024-10-3036 min
The Better Contractor PodcastMastering Your Craft: Passion, Pride, and Pushing Through Challenges with Aney BailorIn this episode of The Better Contractor, host Brent Oberlink welcomes special guest Aney Bailor to explore the vital role of passion in shaping a successful and fulfilling career in the blue-collar industry. Drawing from their personal journeys, Brent and Aney discuss how a deep commitment to mastery and craftsmanship can elevate one’s work and contribute to a sense of pride in work and in their personal lives. They dive into the unique challenges faced by professionals in the industry, highlighting the importance of self-improvement and continuous learning. Tune in to gain insights into how passion can be a...2024-10-2454 min
The Better Contractor PodcastHow to Encourage Employees to Take Care of Equipment and Improve Accuracies of Job Bidding - Q&A with Brent OberlinkIn this episode of The Better Contractor podcast, Brent Oberlink hosts a Question and Answer session from the field. Learn effective strategies to improve equipment care, from assigning responsibility to creating training systems and holding your crew accountable. Brent also dives into tips for more accurate bidding, like removing unknowns from your scope of work, using detailed contracts, and performing in-field audits. If you're a contractor looking to minimize costs and maximize efficiency, this episode is a must-watch. Don’t forget to subscribe and share if you found it helpful!#ContractorTips #ConstructionBusiness #JobBidding #EquipmentMaintenance #ProjectManagement #FieldAudits #TheBetterContractor #La...2024-10-1612 min
The Better Contractor PodcastLeadership in the Field: Essential Tips for Crew LeadsIn this episode of The Better Contractor Podcast, Brent Oberlink shares valuable leadership tips for crew leads, foremen, and all contractors in the field. From leading by example to setting clear goals, Brent dives into actionable strategies to help you build respect, coach your team, and create a strong, goal-oriented crew culture. Whether you're stepping into a leadership role or looking to sharpen your skills, this episode offers practical insights to elevate your leadership game on the job site.#CrewLeadership #ContractorLife #JobsiteSuccess #FieldLeadership #TheBetterContractor #TeamBuilding #Landscapetraining #employeetraining #TheBetterContractorPodcast #landscapemarketing #treecare2024-10-1116 min
The Better Contractor PodcastClimbing the Ladder: How to Stand Out and Move Up in Any Contracting RoleIn this episode of The Better Contractor, Brent Oberlink breaks down the keys to standing out in your role—whether you're an operator, laborer, or foreman. Learn how to stop the "us vs. them" mentality, take full ownership of your work, and develop an entrepreneurial mindset that gets you noticed. Brent shares powerful tips for leading, managing, and excelling, while offering practical advice to help you rise above the average. If you’re serious about moving up the ladder, this episode is a must-listen.#TheBetterContractor #ClimbTheLadder #StandOutAtWork #EntrepreneurialMindset #LeadershipSkills #ContractorTips #MoveUpTheLadder #TakeOwnership #WorkplaceSuccess #ForemanLife2024-10-0109 min
The Better Contractor PodcastMastering Marketing Without the Overwhelm: Small Steps, Big WinsIn this episode of The Better Contractor podcast, Brent Oberlink is joined by marketing expert Amber Callan and co-host Travis May. Amber’s journey was not a clear path, but it landed her where she is today. Amber dives into actionable marketing tips for businesses, including how to efficiently use your Google Business profile and repurpose existing content. Travis contributes his insights on integrating foundational marketing with dynamic social media strategies, underscoring the importance of building a genuine brand presence. Tune in for a blend of personal stories and practical advice designed to help you elevate your business and co...2024-09-181h 04
The Better Contractor PodcastBuilding Relationships, Not Just Transactions: The Power of Effective SalesIn this episode of The Better Contractor Podcast, we dive into the essence of effective sales strategies that go beyond just closing deals. In this short episode, we explore the importance of building genuine relationships in business. Is your sales approach transactional, or are you focused on long-term connections? Discover actionable tips on how to be authentic, offer real solutions, and follow up with a personal touch. Don’t miss out on these insights that could transform your business approach. Drop questions or feedback in the comments below!2024-09-1208 min
The Better Contractor PodcastTackling the Labor Shortage in a Competitive MarketIn this episode of The Better Contractor podcast, host Brent Oberlink is joined by his wife and business partner, Aney Bailor to tackle the most pressing issues in the contracting industry: the labor shortage and low bids. With demand skyrocketing and skilled workers in short supply, many contractors find themselves in a bind. Brent and Aney offer actionable strategies for attracting and retaining talent and they explore how businesses can stay competitive despite the challenges with low bids. Whether you're a small business owner or leading a large crew, this episode is packed with bold insights to help you...2024-09-061h 10
The Better Contractor PodcastGame Changing Tips to Explode Your Business GrowthIn this episode of The Better Contractor podcast, join host Brent Oberlink as he tackles some viewer submitted questions from contractors and business owners. Wondering when to add another crew? Curious about the one piece of advice that can set your business on the right path? Brent dives deep into these topics and more, providing actionable insights and practical wisdom for those navigating challenges in the contracting world. Tune in to elevate your business game and make informed decisions that drive success.#BetterContractorPodcast #BusinessExpansion #ContractorTips #TeamGrowth #BusinessAdvice #BrentOberlink #SmallBusinessGrowth #StartupSuccess #ContractorLife #Entrepreneur #ContractorPodcast #Landscaping2024-09-0409 min
The Better Contractor PodcastThe Relentless Entrepreneurial Spirit: Risk, Grit, and the Reality of Pivoting with Chans WeberIn this episode of The Better Contractor Podcast, hosts Brent Oberlink and Travis May discuss the essence of entrepreneurship with guest Chans Weber, where risk and grit play pivotal roles in shaping success. Our guests share their unfiltered experiences, from navigating toxic business partnerships to understanding the importance of data-driven decisions in marketing. They discuss the hard truths about entrepreneurship—it's not for everyone, and it requires an unwavering commitment to push through the challenges. Whether you're young and scrappy or finding yourself questioning a corporate path later in life, this conversation will resonate with anyone who's ever contemplated tak...2024-08-281h 05
The Better Contractor PodcastData-Driven Marketing: Insights and Strategies with Agile Marketing's Jacki SaxtonJoin us in this episode as Brent Oberlink and Travis May sit down with Jacki Saxton, a dynamic Account Manager at Agile & Co Digital Marketing Agency. Jacki brings a wealth of knowledge and experience to the table, with a career that seamlessly blends her passion for education and digital marketing. With over a decade spent shaping young minds as a Secondary Social Studies Teacher, Jacki made a bold transition into the world of SEO and digital marketing, where she now leads innovative strategies for a diverse range of clients. Certified in HubSpot and Google Ads, and with expertise across...2024-08-2243 min
The Better Contractor PodcastElevating Leadership: The Power of Execution, Communication, and Emotional IntelligenceJoin us in this insightful episode with Brent Oberlink and Travis May as they delve into the essential qualities that define effective leadership. Explore the importance of laser-focused execution without losing sight of the big picture, and learn how consistent execution and follow-through build trust and reliability within a team. Discover the significance of clear and concise communication, and how consistency in emotions, responses, and actions fosters stability and trust. Finally, we discuss the critical role of emotional intelligence, emphasizing genuine care and understanding for team members. Join us as we uncover the attributes that set apart exceptional leaders...2024-08-1556 min
The Better Contractor PodcastGrit and Discipline: Navigating Business Challenges and Personal GrowthIn this episode of The Better Contractor, Brent Oberlink and Travis May explore the essential qualities of grit and discipline, drawing on their personal experiences in the military and entrepreneurship. They delve into the distinctions between externally imposed and self-imposed discipline, and how these concepts translate into the business world. The discussion also covers the four key components of grit—courage, perseverance, adaptability, and resilience—as outlined in Rich Davini's book "Attributes." Through anecdotes and reflections, they illustrate how these traits are crucial for overcoming unexpected challenges, such as those faced during the COVID-19 pandemic, and for achieving long-term succ...2024-08-0746 min
The Better Contractor PodcastElevating Leadership: The Power of Execution, Communication, and Emotional IntelligenceJoin us in this insightful episode with Brent Oberlink and Travis May as they delve into the essential qualities that define effective leadership. Explore the importance of laser-focused execution without losing sight of the big picture, and learn how over-execution and follow-through build trust and reliability within a team. Discover the significance of clear and concise communication, and how consistency in emotions, responses, and actions fosters stability and trust. Finally, we discuss the critical role of emotional intelligence, emphasizing genuine care and understanding for team members. Join us as we uncover the attributes that set apart exceptional leaders and...2024-07-3146 min
The Better Contractor PodcastEmpowering Transformation: The Profound Impact of the CEO Program on Personal and Professional GrowthIn this episode of The Better Contractor Podcast, Brent Oberlink delves into the transformative experiences of young entrepreneur, Jadie Keck, who began her journey through the CEO program. Coming from a small school, she shares how the skills acquired through the program set her apart, enabling her to confidently engage with professors and peers. The CEO program didn't just provide business knowledge; it fostered personal growth, enhancing her communication skills and professional demeanor. Mentorship played a pivotal role in her development, offering not just business insights but also valuable life lessons. The discussion touches on the challenges and rewards...2024-07-1938 min
The Better Contractor PodcastHow to Make Your Business Stand Out from the CompetitionIn this episode of The Better Contractor, hosts Brent Oberlink and Travis May delve into essential strategies for distinguishing your business in a crowded market. They discuss the power of a unique selling proposition and how it can be the cornerstone of your business identity. The hosts explore effective branding techniques, emphasizing the importance of creating a memorable and impactful brand that resonates with your target audience. They highlight the critical role of high-quality equipment in enhancing your service delivery and building a reputation for reliability and excellence. Tune in to scale your business.Click here to...2024-07-1139 min
The Better Contractor PodcastMastering Emotional Intelligence: Leadership Essentials for the Modern AgeWelcome back to The Better Contractor Podcast. In this episode, Brent Oberlink and Travis May share insightful tips into the pivotal role of emotional intelligence in leadership. They discuss how emotional intelligence (EI) involves recognizing, understanding, and managing our own emotions while empathizing with others. Brent and Travis emphasize the importance of leaders developing self-awareness and self-regulation to inspire confidence and trust within their teams.The conversation also addresses the misconception that emotional intelligence means being emotionless or overly agreeable. Instead, true EI involves genuine empathy and the ability to navigate tough conversations without losing composure. Brent...2024-06-2942 min
The Better Contractor PodcastBuilding Trust and Excellence in Tree Care: A Conversation with Billy DavisJoin us on this episode of The Better Contractor Podcast with hosts Brent Oberlink and Travis May for an enlightening conversation with Billy Davis, the owner of Arborscapes, a successful tree care company with over 20 years of dedication and excellence. Billy shares his inspiring passion of transforming perceptions of tree care work from temporary jobs to long-term professions, emphasizing the importance of integrity and ethical business practices.With an impressive 80% customer retention rate, Billy reveals the secrets behind his success, focusing on honesty in sales and a steadfast commitment to doing what’s right. This episode is pa...2024-06-141h 09
The Better Contractor PodcastMastering Marketing in the Trades with Brent Oberlink & Travis MayJoin hosts Brent Oberlink and Travis May on The Better Contractor Podcast as they dive into the world of marketing for trades industries. In this episode, they explore the critical role of marketing in shaping a company's reputation, attracting customers, and recruiting top talent. From engaging content creation to leveraging social media and the latest AI technologies, discover practical tips and strategies to elevate your marketing game. Whether you're in lawn care, landscaping, tree services, or building trades, this podcast provides valuable insights to help you stand out in a competitive market. Tune in to learn how to effectively...2024-06-0542 min
The Better Contractor PodcastBranching Out: The Evolution of Tree Care and Safety with Kristoffer RasmussenWelcome back to this insightful episode of The Better Contractor as we discuss the world of tree care and safety with Kristoffer Rasmussen, a seasoned arborist and safety expert. From his humble beginnings on a family farm in Wisconsin to becoming a leading figure in arboriculture training and safety, Kristoffer shares his journey and the passion that drives him. We explore the importance of safety protocols, the evolution of tree care technology, and the role of accreditation in elevating industry standards. Discover valuable insights into creating a culture of safety, the benefits of advanced training techniques, and the future...2024-05-3044 min
The Better Contractor PodcastHiring the Right Fit: Emphasizing Performance and Cultural Fit Over PedigreeIn this episode of The Better Contractor Podcast, hosts Brent Oberlink and Travis May dive into the evolving landscape of hiring practices. They challenge the traditional emphasis on formal education and status, “pedigree”, advocating instead for a focus on “performance”, the work they did and how they did it. Through engaging discussions, they highlight the importance of asking the right questions during interviews, understanding the real drivers of job stability and loyalty, and recognizing the diminishing necessity of some of our most trusted modern indicators of value in today's workforce. The conversation covers how to identify and nurture true high per...2024-05-2336 min
The Better Contractor PodcastCrisis Resiliency: Navigating Challenges and Seizing OpportunitiesWelcome back to The Better Contractor Podcast. In this episode, we discuss the intersection of financial acumen and crisis management with Travis May and Brent Oberlink. In this episode, they guide entrepreneurs through the maze of uncertainty, revealing the invaluable role of cash reserves and bold decision-making in weathering storms and seizing opportunities.Through real-life anecdotes and industry insights, they uncover how contractors and entrepreneurs can fortify their businesses against economic turbulence, leveraging crises as catalysts for growth and innovation. Join us as we navigate the rocky terrain of uncertainty and emerge stronger and more resilient than...2024-05-1534 min
The Better Contractor PodcastEntrepreneurial Insights: Mastering Follow-Through and CommunicationIn this episode, join host Brent Oberlink with Travis May, Jon Keck, and Jay Keppler as they jump into the critical importance of follow-through and communication in entrepreneurship. Drawing from personal experiences and insightful anecdotes, they explore how effective communication and diligent follow-through can make or break business relationships and endeavors.From the challenges of managing customer expectations to the nuances of different communication styles, we navigate the intricate landscape of modern business interactions. Our guests share valuable insights into the impact of clear, consistent communication on customer retention, business growth, and personal reputation.Join...2024-05-0739 min
The Better Contractor PodcastBuilding a Consistent Company Culture: Key Insights and StrategiesWelcome back to The Better Contractor Podcast. Join hosts Brent Oberlink and Travis May as they discuss the critical components of creating and maintaining a consistent company culture. From discussing the importance of core values beyond mere rhetoric to exploring strategies for attracting and retaining top talent, they provide invaluable insights backed by real-world examples.Learn how to align your organization's actions with its stated values, navigate the dynamics of different generational attitudes toward work, and implement effective hiring, onboarding, and evaluation processes. Discover how fostering a culture of accountability and continuous feedback can drive long-term success...2024-04-3042 min
The Better Contractor PodcastRising Out of the Ashes: From Ash Bore Blight to Industry Leading Tree Care CompanyIn this episode of The Better Contractor Podcast, Join Brent Oberlink and Travis May as they dive into the world of business, leadership, and community service on The Better Contractor Podcast with guest, Josh Guin from Oak Bros Trees.On the episode, they discuss entrepreneurial beginnings, and pivotal moments that shaped their company's trajectory, including a transformative event that led to a renewed focus on safety and professionalism. Through candid conversations and personal anecdotes, they highlight the power of resilience, innovation, and community engagement in building a successful business.Tune in to The Better Contractor Po...2024-04-2351 min
The Better Contractor PodcastPowering the Green Revolution: Cordless Landscaping InsightsWelcome back to another episode of The Better Contractor Podcast. In this episode, we go deep into the heart of the landscaping industry's transition to cordless technology. Hosts Brent Oberlink and Travis May are joined by industry expert Todd Zimmerman from PositecUSA to unravel the latest trends, challenges, and breakthroughs in the world of cordless landscaping equipment.Through engaging conversations, we dissect the practical implications of switching from gas-powered to cordless tools. Discover firsthand accounts from professionals who have embraced cordless technology and learn about their experiences navigating the transition.The exploration doesn't stop there. "P...2024-04-1751 min
The Better Contractor PodcastTech-Infused Growth: Navigating Business Evolution in the Digital AgeWelcome back to another episode of The Better Contractor Podcast. Whether you're a seasoned entrepreneur or just starting out, this episode provides actionable advice and inspiration for thriving in today's tech-driven world. In this engaging episode of The Better Contractor Podcast, hosts Brent Oberlink and Travis May join Jackie Guin from Oak Bros Trees to discuss the ever-evolving landscape of business in the digital age. From adopting tactical meetings inspired by "Traction" to harnessing the power of AI and innovation for enhanced efficiency, Jackie shares invaluable insights on leveraging technology to drive organizational success. Discover practical strategies for integrating...2024-04-091h 02
The Better Contractor PodcastLeading with Logic: Cultivating a Culture of Accountability and Genuine CareIn this insightful podcast discussion, Brent Oberlink, Tucker Willms, and Travis May discuss the dynamics of effective leadership. Join us as we explore the significance of leading with logic, nurturing genuine care for team members, and fostering a culture of accountability. From personal anecdotes to practical insights, discover how to empower individuals to take ownership, communicate effectively, and drive positive change within their teams.Gain valuable strategies for navigating tough conversations, developing core values, and building a cohesive, high-performing team. Whether you're a seasoned leader or aspiring to enhance your leadership skills, this conversation offers invaluable wisdom...2024-04-0352 min
The Better Contractor PodcastBuilding Entrepreneurial Legacies & Leading with DisciplineWelcome to the newest episode of The Better Contractor. In this episode, we embark on a transformative journey through life in the entrepreneurial landscape. Join hosts Brent Oberlink, Tucker Willms, and Travis May as they delve into the intricacies of entrepreneurship, personal growth, and leaving a lasting impact in the business world, in the contracting industry and beyond.Explore the power of discipline and consistency in shaping business success, as the hosts reveal the daily habits and mindset shifts necessary to thrive in competitive markets. From early morning gym sessions to intentional relationship-building, discover how strategic choices...2024-03-2658 min
The Better Contractor PodcastA cultivated approach to landscaping with Michelle Wangler - Precision LandscapingAttack Speed and Massive Action! Transforming a business isn't only about strategic hires and innovative practices; it's also about igniting a passion that resonates from the core of its culture, a principle Michelle Wangler from Precision Landscape embodies deeply. At the heart of our latest podcast episode lies the compelling "why": cultivating a workplace not merely as a space to work, but a place to belong, grow, and contribute towards something profoundly meaningful. Michelle shared her journey of how focusing on the essence of culture and meticulous talent acquisition isn't just instrumental but transformative for Precision Landscape, elevating the...2024-03-2054 min
The Better Contractor PodcastLeading with Impact: A Guide to Growth and Excellence with Pat MorstadUnlock the full potential of your lawncare, landscaping, and tree care business with transformative insights from industry leaders like Pat Morstad from Precision Landscaping, who credits his partnership with Cardone Ventures for remarkable new growth and strategic guidance. Discover how establishing a strong, value-driven culture and implementing strategic systems and processes can elevate your team's performance and drive your business to new heights. Learn from the experiences of those who have walked the path of growth, embracing personal development and leadership excellence to not only achieve but exceed their business goals. Join Brent Oberlink, Travis May and P...2024-03-1248 min
The Better Contractor PodcastWhy the Future of Landscaping is Robotic: A Pioneering Journey with Dontae GonzalesIn an era where innovation is the key to advancement, the lawncare, landscaping, hardscaping, and tree care industry stands on the brink of a technological revolution. The drive to innovate, spearheaded by visionaries like Dontae Gonzales, founder of Robotic Scapes, is not just about keeping pace with change but about setting new standards for excellence and sustainability in our industry. It's about leveraging technology to redefine our operational landscapes, making them more efficient, sustainable, and responsive to the needs of our communities.In this enlightening episode, join us as we delve into Dontae Gonzales' transformative journey from...2024-03-0542 min
The Better Contractor PodcastNavigating Success: Shaping the Future of Landscaping with Heather DirksenWelcome back to another enlightening episode of "The Better Contractor" podcast! This week we’ll discuss propelling your business to success through business transformation, and the vital role of mentorship, innovation, and data-driven strategies that are shaping the future of the landscaping industry. We’re joined by Heather Dirksen, a seasoned professional from Canopy Service Partners. Heather's journey is as intriguing as it is diverse: from serving in the military as an air traffic controller to piloting aircraft and eventually diving into the world of contracting and tree services.During our conversation, Heather shares insights from her exte...2024-02-2846 min
The Better Contractor PodcastTBC Podcast Episode 7: Elevating the image of the Tree Care Industry with Media Maverick Joel SpoonerWelcome back to another insightful episode of The Better Contractor Podcast! In this episode, we delve into the world of tree care and media with our special guest, Joel Spooner, founder of InTree Media.Discover the power of visual storytelling to transform the perception of tree care, highlighting the essential blend of safety, emotion, and professionalism that elevates our industry? Join us as we uncover the passion and purpose behind Joel's journey and his mission in the tree care industry.From climbing trees in his childhood backyard to mentoring under industry experts and arborists like...2024-02-2040 min
The Better Contractor PodcastTBC Episode 6 - Pyramex & Beyond: Pioneering the PPE Revolution with The Better ContractorThe Better Contractor Podcast focuses on discussing various aspects of safety and more within the lawncare, hardscaping, and tree care industry. Hosted by industry experts, the podcast delves into topics such as the importance of safety and innovations in PPE, and solutions for common safety challenges we face in the field.In this episode, Brent Oberlink, and his guest, John Nollner from Pyramex Safety, discuss the significance of proper fitting PPE and the role of innovative safety solutions in preventing workplace injuries. They explore the evolution of safety equipment, including advancements in hard hats and high-visibility clothing...2024-02-1332 min
The Better Contractor PodcastTBC Podcast Episode 5 - The Landscape of Digital Marketing: Strategies for Growth in the Landscaping IndustryIn this enlightening episode of The Better Contractor Podcast, host Brent Oberlink is joined by Travis May, Jon Keck, and Tucker Willms, CEO of Arrow Valley Landscaping, to unravel the intricacies of marketing in the digital age. With a focus on the lawn care, landscaping, and tree care industries, they delve into effective techniques and strategies that can elevate a company’s online presence and client engagement. Discover how Tucker transformed his approach to marketing, embracing digital tools and social platforms to cultivate a premium brand identity and drive substantial business growth. This episode is a treasure trove of insigh...2024-02-0644 min
The Better Contractor PodcastTBC Podcast Ep 4 ''Words VS Actions ; The Core Value Dilemma in BusinessIn the fourth episode of The Better Contractor Podcast, we dive deep into a critical topic that's at the heart of every successful business - the balance between words and actions when it comes to core values. Join host Brent Oberlink as he welcomes esteemed guests who have navigated the intricate landscape of core values in business. Together, we explore how a company's stated values should align with its actual practices. Are your core values just words on a wall or a true reflection of your company's culture and actions? This thought-provoking episode delves into real-life examples, challenges, and so...2024-01-3024 min
The Better Contractor PodcastTBC Podcast Ep 3 ''Redefining Value ; Why Quality Beats CostIn Episode 3 of "The Better Contractor Podcast," host Brent Oberlink leads a compelling discussion on the concept of value in the contracting industry. Joined by industry experts, Brent delves into why prioritizing quality over cost is essential for contractors aiming to deliver superior results. Through insightful anecdotes and practical examples, this episode sheds light on how redefining value can positively impact businesses and client relationships. Whether you're a seasoned contractor or new to the industry, this episode offers valuable perspectives on enhancing your approach to delivering exceptional value in your projects. Tune in to gain valuable insights that can...2024-01-2326 min
The Better Contractor PodcastInnovate or Die : The Critical Role of Innovation In The IndustryHost Brent Oberlink is joined by industry experts Travis May, Strategy and Operations Manager, and Jon Keck, Project Manager and LiDAR drone pilot. Together, they explore the pivotal role of innovation and technology in the lawn landscaping and hardscaping fields. Join them as they discuss how they integrate technology into their daily operations to enhance their company's performance. From leveraging cutting-edge tools to embracing new trends, this episode provides valuable insights into staying ahead in a rapidly evolving industry. Tune in as they also share their visions for the future of technology in the field, offering a glimpse into...2024-01-1641 min
The Better Contractor PodcastThe BeginningWelcome to the first episode of The Better Contractor podcast. Host Brent Oberlink is joined by Travis May and Jon Keck to talk about the modern day challenges inside the contracting space. 2024-01-0925 min