Shows
Veterinary VertexExploring Equine Veterinary Economics: Price Elasticity of Demand and Strategic PricingSend us a textEver wondered how the financial landscape of equine veterinary services could impact your horse's healthcare? Join us as we explore the world of equine veterinary economics with our guests, Dr. Jill Stowe and Olivia Gibson. From the surprising results of a national survey to the revealing concept of price elasticity of demand, we unpack why horse owners' sensitivity to price might just reshape the future of veterinary care. Olivia sheds light on economic principles that highlight how strategic pricing could potentially enhance practice profitability, even when demand is elastic. This episode is a...2024-11-1221 min