Shows
Authority in the Wild#140 - AI Is Killing Authentic Marketing w/ Caleb Roche🟪 Join 500+ Smart Entrepreneurs ➤ https://www.gabemarusca.com and learn each week for free, how to build client acquisition systems that scale revenue and impact, without burning out or breaking down.AI is destroying authentic marketing—and most brands don't even realize it. In this episode, Caleb Roche, Marketing Professor and CEO of Group Creative, reveals why 99.9% of TV commercials are likely AI-written and what that means for the future of advertising.Caleb operates at the rare intersection of academia and real-world execution. As an Assistant Professor of Marketing at Oklahoma Baptist University, he teaches future marketers how to think strategically. As CE...
2025-12-0947 min
Gaining to GiveS2-02: Entrepreneurial Advice with Special Guest Caleb RocheWith Season 2 of the podcast now in full-swing, Josh takes time to visit with his brother, Caleb Roche! Caleb is an entrepreneur and is the Founder of Club Creative, a marketing and business consulting company in Oklahoma City. In this episode, Caleb shares about his journey of self-discovery, navigating unexpected challenges, and discusses ways that generosity has played a key role in the success of his life and business. If you or someone you know has an entrepreneurial spirit, this is one you won't want to miss.
For more information or to contact The Roche Grou...
2025-01-0821 min
The Deep Wealth Podcast - Unlock Your Deep Wealth In Business and LifeUnleashing the Power of Marketing: Caleb Roche's Secrets to Business Success (#391)Send us a textUnlock Proven Strategies for a Lucrative Business Exit—Subscribe to The Deep Wealth Podcast Today💡🎯 Your Opinion Matters—Help Improve The Deep Wealth Podcast by Taking Our Quick Survey 🙏Have Questions About Growing Profits And Maximizing Your Business Exit? Submit Them Here, and We'll Answer Them on the Podcast!Exclusive Insights from This Week's Episodes “Keep on going.” - Caleb RocheCaleb Roche, a marketing expert from Enid, Oklahoma, shares his journey from early career challenges to successfully running a marketing consul...
2024-12-0244 min
Don't Talk Mac PodcastEp. 54 - Cranberry Sauce?A Sound Guy cam, a thanksgiving draft and our best trailer voicesVisit our store to get Don't Talk Mac merch: https://dont-talk-mac-podcast.printify.me/products Leave us a voice memo:https://www.speakpipe.com/donttalkmacClean your car: https://www.lukasdetail.com
2024-11-2929 minDon't Talk Mac PodcastEp. 53 - Who is the best Larry?The Dwight project, cachiga cachiga and impromptu top 5Visit our store to get Don't Talk Mac merch: https://dont-talk-mac-podcast.printify.me/products Leave us a voice memo:https://www.speakpipe.com/donttalkmacClean your car: https://www.lukasdetail.com
2024-11-2521 minDon't Talk Mac PodcastEp. 52- Who’s the Alien?A knocked over camera, basketball is back and edit and postVisit our store to get Don't Talk Mac merch: https://dont-talk-mac-podcast.printify.me/products Leave us a voice memo:https://www.speakpipe.com/donttalkmacClean your car: https://www.lukasdetail.com
2024-11-2220 minDon't Talk Mac PodcastEp. 51 - You've Seen Inception Right? (Ft. Luka's Detailing)Top 5 Big words, pet peeves and opinions
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2024-11-1821 minDon't Talk Mac PodcastEp. 50 - Top 5 Disney Songs (Ft. Luka's Detailing)Our sponsor as a guest, Something is different about Nathan, and Survivor
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2024-11-1525 minDon't Talk Mac PodcastEp. 49 - Mac N Cheese DeodorantTHIS IS NOT A BIT, excessive cologne, and pet peeves
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2024-11-1120 minDon't Talk Mac PodcastEp. 48 - Born in the Car?A new sport, birth stories, and a guest
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2024-11-0823 minDon't Talk Mac PodcastEp. 47 - We Still Don’t Know Where Tulsa IsA matter of perspective, geoguessr, and calling a taco shop in Tulsa
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2024-11-0438 minDon't Talk Mac PodcastEp. 46 - know your cloudsGeoguessr, a guest, and more geoguessrVisit our store to get Don't Talk Mac merch: https://dont-talk-mac-podcast.printify.me/products Leave us a voice memo:https://www.speakpipe.com/donttalkmacClean your car: https://www.lukasdetail.com
2024-11-0126 minDon't Talk Mac PodcastEp. 45 - Ask Us About HedgehogsFan questions, country puns, and a very painful dapVisit our store to get Don't Talk Mac merch: https://dont-talk-mac-podcast.printify.me/products Leave us a voice memo:https://www.speakpipe.com/donttalkmacClean your car: https://www.lukasdetail.com
2024-10-2813 minDon't Talk Mac PodcastEp. 44 - Quiff QuingleHair styles, iOS 18, and TikTok dancesVisit our store to get Don't Talk Mac merch: https://dont-talk-mac-podcast.printify.me/products Leave us a voice memo:https://www.speakpipe.com/donttalkmacClean your car: https://www.lukasdetail.com
2024-10-2530 minDon't Talk Mac PodcastEp. 43 - Lil Biggie Bag on the MicRapper names, 20 year alarms, and things are going northVisit our store to get Don't Talk Mac merch: https://dont-talk-mac-podcast.printify.me/products Leave us a voice memo:https://www.speakpipe.com/donttalkmacClean your car: https://www.lukasdetail.com/
2024-10-2122 minDon't Talk Mac PodcastEp. 42 - On GruNo chewg, conspiracies, and gen z slangVisit our store to get Don't Talk Mac merch: https://dont-talk-mac-podcast.printify.me/products Leave us a voice memo:https://www.speakpipe.com/donttalkmacClean your car: https://www.lukasdetail.com/
2024-10-1823 minDon't Talk Mac PodcastEp. 41 - Caleb's Traumatic PastASMR, rants, and old fashioned car horns
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2024-10-1428 minDon't Talk Mac PodcastEp. 40 - The Origin of the PumpkinFlavioli, pumpkins, and cotton candy
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2024-10-1129 minDon't Talk Mac PodcastEp. 39 - It's Fun to RapFreestyle raps, chat gpt raps, and raps about mac
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2024-10-0726 minDon't Talk Mac PodcastEp. 38 - The Latin Root of BoogeyBoogey talk, sneezing, and 5 in 10.
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2024-10-0421 minDon't Talk Mac PodcastEp. 37 - Is Forest Gump an Emotional Movie?A Monday episode, a pointless app, and guess the imposter.
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2024-09-3025 minDon't Talk Mac PodcastEp. 36 - Gabe Hates Don't Talk MacBlind ranking, a new studio, and volleyball.
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2024-09-2728 minDon't Talk Mac PodcastEp. 35 - A Free LunchNational Burger Day, the imposter game, and a shout out to Mongolia.
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2024-09-2020 minDon't Talk Mac PodcastEp. 34 - Two Left FeetInflataboys, Google search autofill, and a gator encounter.
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2024-09-1339 minDon't Talk Mac PodcastEp. 33 - 1000 Spider WebsSome teeth brushing musings, huge news about a podcast upgrade, and some drastic "Would You Rather".
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2024-09-0648 minDon't Talk Mac PodcastEp. 32 - The Third BurgerA choose your own podcast storyline, a Twinkie update, and a truly motivational speech about egging buildings.
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2024-08-3036 minDon't Talk Mac PodcastEp. 31 - SCIENCEWe go through some different "cunches", funny texts, and we conduct an experiment.
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2024-08-2351 minDon't Talk Mac PodcastEp. 30 - Whose Goats are Those GoatsBaskin Robbins, zoo stories, and memories.
CLICK HERE TO TRY OUR NEW VOICE MEMO LINK
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2024-08-1649 minDon't Talk Mac PodcastEp. 29 - Fishin' in the ReedsDeerfoot Stories, some delectable pancakes, and the "random word think of a song game."
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2024-08-0954 minDon't Talk Mac PodcastEp. 28 - "Albucorky" and "Milwonky"Hype intros, name that tune, the alphabet game.
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2024-08-0241 minDon't Talk Mac PodcastEp. 27 - No Frizz, Got the RizzHair maintenance, STRAWBERRIES, and Luka's Life Advice.
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2024-07-2637 minDon't Talk Mac PodcastEp. 26 - Mishka MushkaMickey Mouse, eloquent movie reviews, and more family feud.
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2024-07-1939 minDon't Talk Mac PodcastEp. 25 - ABC-ecilSanta turns pro, attempting to stump AI, and field trip stories.
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2024-07-1248 minDon't Talk Mac PodcastEp. 24 - What Does a Banana Taste Like?Family Feud, candles, and answering Qs wrong.
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2024-07-0543 minDon't Talk Mac PodcastEp. 23 - The Truth Comes OutWedding trivia, the geometry parody, and some Truth or Dares.
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2024-06-2837 minDon't Talk Mac PodcastEp. 22 - Duke CountuOl' Wheezy joins the pod, we try (and fail) at star wars trivia, and play 5 second rule.
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2024-06-2147 minDon't Talk Mac PodcastEp. 21 - DISCLAIMER: We Can't SingThe Old Spice jingle, zoo stories, and blind karaoke.
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2024-06-1449 minDon't Talk Mac PodcastEp. 20 - Spikeball Yarn WeaversThe forgotten states, getting the Hercules on the menu, and the Donny's Beatz.
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2024-06-0746 minDon't Talk Mac PodcastEp. 19 - Ed-gar Sheeran2 Guests, Driver's Ed, and the human hand-sanitizer dispensers.
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2024-05-3158 minDon't Talk Mac PodcastEp. 18 - Small Town Girl in the Big KaupunkiBlind ranking, spanish, and GOOF.
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2024-05-2442 minDon't Talk Mac PodcastEp. 17 - A Three Humped PregnalCyber trucks, new emojis, and Siri stops working.
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2024-05-1744 minDon't Talk Mac PodcastEp. 16 - PICKLESNames, pet restrooms, and food Q's.
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2024-05-1040 minDon't Talk Mac PodcastEp. 15 - Don't Let Go of Your BalloonsFlorida stories, sketchy hotels, and good gravy.
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2024-05-0342 minDon't Talk Mac PodcastEp. 14 - We're SorryJust goofin', stories, and pulling of chains.
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2024-04-2633 minDon't Talk Mac PodcastEp. 13 - A "Hip" MacisodeMore Chikfila stories, Kronk joins the pod, and Trump sings Senorita
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2024-04-193h 57Don't Talk Mac PodcastEp. 12 - Is This the End of the World?"Real" global warming evidence, sausages, and Tim Hortons
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2024-04-1241 minDon't Talk Mac PodcastEp. 11 - Would You Sing Your Order?Three different states, a guest speaker, and a roadtrip snack draft.
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2024-04-0546 minDon't Talk Mac PodcastEp. 10 - Is Swahili a Country?Cousin Josh, pickles, and PBS shows.
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2024-03-2938 minDon't Talk Mac PodcastEp. 9 - Newly Weds?Merch drop, waffles, and mascots.
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2024-03-2240 minDon't Talk Mac PodcastEp. 8 - Caleb Said SpoonQuick Q's, belting out songs, and a HUGE announcement (it's not global warming).
IF YOU LIVE IN NEW ZEALAND, this podcast is for you..
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2024-03-1543 minDon't Talk Mac PodcastEp. 7 - Bless Your HeartFrog legs, Ol' Wheezy, and Gyattlinburg.
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2024-03-0834 minDon't Talk Mac PodcastEp. 6 - Nathan's Deepest Darkest SecretHair force 1's, weak jokes, and Mike Tyson
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2024-03-0148 minDon't Talk Mac PodcastEp. 5 - Grass Fed GrapesElsa, global warming, and My Singing Monsters
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2024-02-2352 minDon't Talk Mac PodcastEp. 4 - TayTayPatrick Mahomes, Scattergories, and In or Out
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2024-02-1645 minDon't Talk Mac PodcastEp. 3 - Are We Smarter Than a 5th Grader?The longest bridal veil ever, loss of teeth, and Dr. Geisel
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2024-02-0942 minDon't Talk Mac PodcastEp. 2 - Sir Iphone NewtonTop 3, weird names, and a new intro
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2024-02-0224 minDon't Talk Mac PodcastEp. 1 - Welcome to the PodPrison break, mac 'n cheese, and Hercules
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2024-01-2814 min
Neil Wilkins PodcastMarketing Update 2024, with Caleb RocheCaleb Roche joins Neil Wilkins to discuss updates to marketing focus and priorities in 2024.
What are your competitors focused on? What are the macro trends in 2024? How relevant is generative AI right now? What should you be focused on?
These questions and many others are answered in this practical conversation.
Connect with Caleb Roche https://goclubcreative.com/schedule-your-free-consultation
Subscribe to the Neil Wilkins Podcast https://podcasters.spotify.com/pod/show/neilwilkins
2024-01-1745 minNeil Wilkins PodcastMarketing Update 2024, with Caleb RocheCaleb Roche joins Neil Wilkins to discuss updates to marketing focus and priorities in 2024.
What are your competitors focused on? What are the macro trends in 2024? How relevant is generative AI right now? What should you be focused on?
These questions and many others are answered in this practical conversation.
Connect with Caleb Roche https://goclubcreative.com/schedule-your-free-consultation
Subscribe to the Neil Wilkins Podcast https://podcasters.spotify.com/pod/show/neilwilkins
2024-01-1745 min
Club Conversations: A Marketing PodcastEpisode 15: Demystifying Google Ads: A Guide to Successful CampaignsDive into the world of online advertising with Episode 15 of "Club Conversations," where we unravel the secrets of Google Ads through the inspiring story of Wayfair's success. In "Demystifying Google Ads: A Guide to Successful Campaigns," we take a close look at how this e-commerce giant strategically utilized Google Ads to dramatically boost its online presence and sales.
Join us as we dissect Wayfair’s winning strategy, from targeted keyword bidding and effective use of Google Shopping Ads to the creation of segmented campaigns tailored to specific customer groups. This episode is more than just a success st...
2023-12-0725 min
Club Conversations: A Marketing PodcastEpisode 14: Beware the Swing: Dodging Fake Gurus and False Promises in MarketingIn Episode 14 of "Club Conversations," we take a swing at a less discussed but crucial aspect of the marketing world: the rise of fake gurus and misleading marketing courses. Just as a golfer must navigate through hazards on the course, marketers and entrepreneurs must be wary of the pitfalls of false promises and dubious strategies peddled by so-called 'experts.' Join us as we dissect how to identify and avoid these traps, ensuring your marketing journey stays on the fairway and heads towards success, not into the bunkers of disappointment.
2023-11-2925 min
Club Conversations: A Marketing PodcastMarketing Automation: Streamlining Your Business ProcessesWelcome back to the fairways of "Club Conversations," where in Episode 13, we're teeing off into the world of Marketing Automation. Just as a skilled golfer knows the value of a well-chosen club, savvy businesses understand the power of automation in their marketing strategy.
"Marketing Automation: Streamlining Your Business Processes" is all about the art and science of automating your marketing to enhance efficiency and accuracy. Imagine having a caddie that doesn't just carry your clubs but also gives you insightful recommendations on every swing – that's marketing automation for your business.
In this episode, we dive in...
2023-11-2223 min
Club Conversations: A Marketing PodcastThrough the Lens: Chris Rettman on Elevating Brands with PhotographyJoin us in this enlightening episode of Clubhouse Chats where we sit down with esteemed photographer Chris Rettman. With a lens that has captured countless stories, Chris brings a unique perspective on how photography isn't just about taking pictures – it's a powerful tool for branding and storytelling.
In this episode, "Through the Lens," Chris delves into the intricate relationship between photography and business success. He shares his experiences on how the right visuals can elevate a brand, create lasting impressions, and convey a message more powerfully than words ever could.
From discussing the nuances of wo...
2023-11-1724 min
Club Conversations: A Marketing PodcastEpisode 12: Framing Success: The Role of Photography in BusinessIn this captivating episode of "Club Conversations," we turn our lens towards the pivotal role of photography in the business world. Just as a well-executed golf shot captures the essence of skill and precision, effective photography in business can frame a brand's identity, tell its story, and connect with audiences on a profound level.
Join us as we delve into the transformative power of visuals, exploring how high-quality imagery goes beyond mere aesthetics to impact consumer behavior, enhance marketing strategies, and drive business success. From the subtleties of brand storytelling to the practicalities of choosing the right...
2023-11-1518 min
Club Conversations: A Marketing PodcastPodcasting 101: A Deep Dive with Alex SanfilippoIn this episode of Club Conversations, we sit down with Alex Sanfilippo, the mind behind PodPros. From his transition from aerospace to podcast software, to the creation and impact of PodPros, we delve into the tangible aspects of the podcasting world. Learn about the tools and strategies Alex recommends for podcast success and get a clear view of where the industry is headed. This is a must-listen for anyone serious about podcasting.
2023-10-2732 min
Club Conversations: A Marketing PodcastEpisode 11: Podcasting for Business: The Power of Audio ContentIn this fresh episode of "Club Conversations," we're stepping off the green and into the studio to explore the booming world of podcasting and its potential for businesses. Just as golf offers players a unique blend of strategy, precision, and storytelling, podcasting emerges as a medium where brands can weave compelling narratives and connect deeply with audiences.
Dive in as we unravel why global brands like Slack are embracing this audio revolution, and how they're not merely promoting products but fostering genuine connections and showcasing thought leadership. From understanding the intricacies of launching your own podcast to...
2023-10-2622 min
Club Conversations: A Marketing PodcastEpisode 10: From Clubhouse to Community: Building Engaged AudiencesIn this milestone 10th episode of "Club Conversations," we're swapping the golf clubs for the mic to delve into one of the most vital aspects of marketing — building engaged, loyal communities. Just as a clubhouse serves as the social hub of a golf course, your audience is the heart of your brand's success. But how do you transform a diverse group of individuals into a tight-knit community of enthusiasts? How do you ensure your marketing efforts don't simply end up in the sand trap of digital noise?
Join us as we explore the strategies behind some of th...
2023-10-1822 min
RightOffTrack Entrepreneurship Connection Purpose | Anya Smith, MBA, MSFrom Ground Zero to a Thriving Business at 24 - Caleb Roche is RightOffTrackEmbark on an insightful exploration into the dynamic world of entrepreneurship with Caleb Roche, a remarkable self-starter who turned his dreams into reality by building a thriving business from scratch at the young age of 24. If you are curious how about how to start your entrepreneurial journey this is a great episode for you. Caleb's journey is a testament to the power of determination, strategic thinking, and unwavering passion in achieving remarkable business success.
Insights From This Episode:
🚀 Scaling Success: Uncover the strategies and mindset that allowed Caleb Roche to transform his entrepreneurial aspi...
2023-08-0928 min
Your Brand AmplifiedMastering Data-Driven Marketing and Entrepreneurship: Insights from Caleb RocheEver wondered how to amplify your marketing strategy with a data-driven approach? Caleb Roche, a marketing and data analytics expert, joins us for a revealing conversation on his entrepreneurial journey and how he's helping businesses navigate the ever-changing marketing landscape. From our discussion on the impact of AI and machine learning in marketing to the rise of new advertising platforms like Reddit, you'll come away with insights and strategies to level up your marketing game.We also dive into the challenges and triumphs of entrepreneurship, discussing the importance of work-life balance, resource management, and overcoming imposter syndrome...
2023-08-0737 min
Club Conversations: A Marketing PodcastScaling Your Business: Secrets from a Successful Entrepreneur with Daniel SteinbergWelcome to "Clubhouse Chats," where we gather in our virtual clubhouse to have engaging conversations with industry experts. In this episode, we're thrilled to have Daniel Steinberg, Founder and CEO of lawbrokr™, a pre-qualification platform that helps lawyers humanize the way clients interact with their law firm. With his extensive experience in Professional Services, Marketing Technology, and Legal Technology, Daniel is here to share his insights on scaling businesses and the secrets of successful entrepreneurship.
During our conversation, Daniel will take us on his entrepreneurial journey, from his background in professional services to his ventures in marketing an...
2023-07-2834 min
Club Conversations: A Marketing PodcastCommunity Connection: Empowering Your Brand with User-Generated Content with Alex LazarchikWelcome to "Clubhouse Chats," where we gather in our virtual clubhouse to have engaging conversations with industry experts. In this episode, we're joined by the incredible Alex Lazarchik, a Social Media Strategist and Founder of Sunrise Social. With her expertise in helping businesses rise on platforms like TikTok, Instagram, and Facebook, Alex is here to share her insights on the power of user-generated content and how it can empower your brand.
During our conversation, Alex will delve into the concept of user-generated content, highlighting its significance in building authentic connections with your audience. She'll explore the strategies...
2023-07-2139 min
Club Conversations: A Marketing PodcastEpisode 9: UGC: Driving Engagement through User-Generated ContentIn this episode of Club Conversations: A Marketing Podcast, we delve into the influential world of User-Generated Content (UGC) and its significant impact on brands and communities. We break down the concept of UGC, explore its benefits, and discuss ways in which brands can tap into this powerful marketing strategy to foster engagement and growth.
Our host, Caleb Roche, shares real-world examples and actionable strategies to help you harness the power of your community effectively. Whether you're a seasoned marketing professional or an entrepreneur looking to level up your digital marketing game, this episode...
2023-07-1911 min
Club Conversations: A Marketing PodcastClubhouse Chats: Unleashing the Power of Motivation for Success with Brady RossWelcome to an inspiring episode of "Unleash Your Inner Drive: Unleashing the Power of Motivation for Success." Join us as we sit down with Brady Ross, a highly accomplished Certified Professional Coach and author of the transformative book "Seven Steps to Dominate Your Day and Crush Your Goals." With a remarkable background in Professional Services, Marketing Technology, and Legal Technology, Brady brings a wealth of knowledge and experience to the table.
Throughout the conversation, Brady shares his captivating journey, from his early days as a Youth Minister to his current role as a coach, Brady's diverse professional...
2023-07-1432 min
Club Conversations: A Marketing PodcastEpisode 8: From Green to Boardroom: Golf-Inspired Leadership LessonsWhat can a game of golf teach us about running a successful business? Quite a lot, it turns out! In episode 8 of “Club Conversations,” we tee off on an intriguing exploration of the leadership lessons that golf has to offer and how they can be applied in business. We dissect the strategies of golfing legends and renowned business leaders, such as the iconic Jack Welch, and how their experiences on the greens influenced their boardroom decisions.
Discover the parallels between golf and business and learn how patience, strategic thinking, transparency, and continuous learning – all fundam...
2023-07-1217 min
Club Conversations: A Marketing PodcastClubhouse Chats: The Power of Personal Branding: A Conversation with Anya SmithWelcome to another insightful episode of "Club Conversations," where we delve deep into the fairway of marketing, leadership, and entrepreneurship. Today, we're teeing off with a special guest, Anya Smith, founder of RightOffTrack and a trailblazer in the tech industry with stints at giants like Meta and Amazon.
In this episode, we explore the unique terrain of personal branding. Anya shares her invaluable insights on how a strong personal brand has become her secret weapon in a highly competitive space. She also enlightens us about how marketing is not just about B2B or B2C but...
2023-07-0731 min
Entrepreneur's EnigmaCaleb Roche From Law School To Marketing To Entrepreneurship At A Young AgeBorn and raised in Enid, Oklahoma, Caleb brings a personalized approach to each and every client of his. With a degree from the University of Central Oklahoma in Marketing and a M.B.A from West Texas A&M University, he finds innovative ways to reach new target customers and expand your business no matter where you start.Combining strategy with implementation, he focuses on building long-term customers through data-driven decision-making. With experience working with both small and large companies, he has the experience to help businesses create strategic marketing plans that focus specifically on each business’s...
2023-07-0619 min
Club Conversations: A Marketing PodcastEpisode 7: Shaping Your Swing - The Art of Crafting a Unique Business IdentityIn the competitive field of business, just as in golf, having a unique swing or identity can be the difference between blending in or standing out.
In Episode 7 of Club Conversations, we delve into the intricacies of 'Branding 101: Crafting a Unique Identity for Your Business.' Drawing parallels from the sports world, we explore how iconic brands like Nike have created a unique identity and how your business can do the same.
Tune in as we navigate the course of defining your brand, aligning it with your target audience, and making a lasting impact in...
2023-07-0516 min
Club Conversations: A Marketing PodcastDriving Customer Retention with Austin Hille: Insights from the Green and BeyondJoin us in this week's Clubhouse Chats, where we'll be joined by marketing maestro, Austin Hille. Austin, a seasoned marketing strategist, has a rich background in customer acquisition and retention, honed through experiences at Carmigo.io, C Spire, and Mabus Agency. He's competed against some of the largest companies in the world and has unique insights into strategies that yield significant customer growth and loyalty.
In this episode, we'll dive into Austin's journey and his approach to customer retention, explore how he leverages technology in his strategies, and learn about the metrics he finds...
2023-07-0331 min
Club Conversations: A Marketing PodcastEpisode 6: Mastering the Game of Customer Retention: Strategies for Building LoyaltyIn this episode, host Caleb Roche takes you on a journey through the golf course of customer retention, discussing key strategies to build lasting customer loyalty. Tune in as Caleb draws parallels between the game of golf and the art of customer retention, underscoring the importance of personalized communication, excellent customer service, effective loyalty programs, and constructive feedback loops.
Drawing inspiration from real-world examples like Starbucks, this episode helps you understand the importance of every customer interaction, just as every stroke matters in golf.
Listen in to elevate your customer retention game and keep your...
2023-06-2818 min
Club Conversations: A Marketing PodcastEpisode 5: Color and Conversions: Mastering the Psychology of Color in MarketingIn this episode, host Caleb Roche delves into the fascinating world of color psychology and its impact on marketing strategies. He explores how different hues evoke varying emotions, influence consumer behavior, and shape brand identities.
Caleb also draws intriguing parallels between selecting the perfect color palette and choosing the right club on a golf course.
Tune in to understand how strategic use of color can be your game-changer in achieving marketing hole-in-ones.
2023-06-2115 min
Club Conversations: A Marketing PodcastEpisode 4: Navigating the Fairway: Maximizing ROI with Data-Driven MarketingJoin us for another round at Club Conversations as we dive into the compelling world of data-driven marketing. In this episode, host Caleb Roche discusses how leveraging customer data can effectively boost your marketing ROI. Much like a golfer who studies the course to improve their game, we explore how understanding your audience can lead to more targeted marketing efforts and greater profits.
Whether you're an entrepreneur, a marketing professional, or a passionate learner, this episode will provide you with practical insights to refine your marketing strategy.
Tune in to Club Conversations – where every conversation br...
2023-06-1414 min
Club Conversations: A Marketing PodcastEpisode 3: Navigating the Greens of SEO: Adapting to Algorithm ChangesIn the digital landscape, standing still is moving backward. This episode of Club Conversations tees off into the world of SEO, diving deep into the ever-evolving landscape of search engine algorithms. Join host Caleb Roche as he breaks down the complexity of SEO, discussing how we can adapt and thrive amidst constant changes. We'll explore strategies from quality content creation to mobile optimization, and discuss upcoming trends in AI, voice search, local SEO, and zero-click searches.
Whether you're a seasoned SEO professional or just starting your digital journey, this episode is your caddy to...
2023-06-0718 min
Club Conversations: A Marketing PodcastEpisode 2: Harnessing the Power of Storytelling in MarketingUncover the magic behind the most successful marketing campaigns - storytelling. In this debut episode of Club Conversations: A Marketing Podcast, host Caleb Roche explains why storytelling is a game-changer in marketing. He breaks down how to craft narratives that resonate with your audience, build brand loyalty, and drive business growth.
Get ready to transform your marketing strategy by weaving compelling stories into your brand narrative.
Tune in now!
If you're interested in learning more about the Club Conversations podcast, feel free to check...
2023-05-3019 min
Club Conversations: A Marketing PodcastEpisode 1: Unveiling Club Conversations - Your Guide to Marketing MasteryJoin host Caleb Roche in this introductory episode as he unveils "Club Conversations: A Marketing Podcast." Learn what the podcast is all about, what to expect from future episodes, and how it aims to transform the traditional country club into a hub for mastering marketing, leadership, and entrepreneurship. Get ready for insightful discussions, expert insights, and actionable advice designed to help you level up your professional journey.
Welcome to Club Conversations, where we tee off on marketing's most pressing topics. Tune in now!
If you're interested in learning more...
2023-05-3006 min
Imperfect MarketingEpisode 96: Lead Gen, Social Media and Marketing Strategy- Oh My! with Caleb RocheSend us a textAre you tired of hearing that generic messaging and one-size-fits-all marketing tactics are the key to success? It's time to break free from the ineffective approach and start achieving stronger B2B connections through personalization. Feel the pain of missed opportunities and lackluster engagement no more. Join us in this episode as we uncover the power of tailored messaging, data-driven audience segmentation, and long-term goals for successful lead generation. Don't settle for mediocre results - take action and transform your marketing strategy today.In this episode, you will be able to:
2023-05-1245 min
Money Seed PodcastEP 55 - Marketing 101 and Being a Full Time Entrepreneur - Caleb RocheCaleb Roche started his own marketing firm and is now a successful full time entrepreneur in his mid twenties. Caleb runs Club Creative, a full service marketing agency that works with clients across the United States to create, run, and manage marketing campaigns. ( https://www.crocheconsulting.com/ )Caleb offers tip and insights to anyone who is considering promoting their business.Caleb also takes us through his story of how he got into marketing as a side hustle, and then turned that side hustle into a full time gig. Today Club Creative has four em...
2023-05-0943 min
Subject To ChangeCRoche Consulting with Caleb RocheI interview Caleb Roche, who works with companies to build lifelong customers through Data-Driven, Customer Focused Analytics & Defined Strategy & Execution.
Caleb is experienced in Marketing Strategy & Execution, Data & Analytics, Procedure Development, and Project Management for a variety of companies ranging from small businesses to the 2nd largest privately owned QSR brand.
If you want to find out more about Caleb and his marketing, you can go to https://www.crocheconsulting.com/schedule-your-free-consultation
2023-03-1046 min
Life as CreativesLet's Catch Up with Caleb Roche: Traveling, Dad Life, & Bad JokesIn this episode, Alex catches up with her very first guest, Caleb Roche!
Connect with Alex!
TikTok: https://www.tiktok.com/@alexlazarchik
Instagram: https://www.instagram.com/alexxlazarchik/
LinkedIn: https://www.linkedin.com/in/alexandria-lazarchik
Connect with Caleb!
https://www.crocheconsulting.com/
LinkedIn: https://www.linkedin.com/in/caleb-roche
Instagram: https://www.instagram.com/calebmroche/?hl=en
TikTok: https://www.tiktok.com/@calebmroche
2023-03-061h 04
Experts SpeakGet Creative with Your Marketing with Caleb RocheWhat makes people tick? That's the question that marketing consultant Caleb Roche asks himself. It's also the question that makes him such a valuable asset to small business owners. Listen to this interview and learn what makes people tick, what makes them do the things they do, and how you can grow your business by following what Caleb says. When you need help with your marketing execution, consider reaching out to Caleb and his team on their website.
2023-02-0728 min
The Real Life BuyerHow to analyse your customer traffic data for optimum marketing impact, with Caleb RocheWhen considering your marketing effectiveness:* Do you know where to find your marketing data? * Do you know how to analyse this data?* Do you know what to do with this data and how it may impact your marketing strategy for maximum performance?* How do you craft a clear message and call to action?It's all about the numbers !If not then you have just found the ideal podcast to help you take your marketing to the next level.ABOUT THE GUESTMy guest today, Caleb Roche...
2023-01-3136 min
The Julia La Roche Show#045 Caleb Franzen: The Fed Is Being Challenged By Ongoing Labor Market DynamicsCaleb Franzen (@CalebFranzen), senior market analyst at Cubic Analytics, joins Julia La Roche on episode 45 to discuss macro, markets, Bitcoin, and more.
A big theme in the conversation centers around the labor market and the Fed. Franzen discusses the Federal Reserve's prioritizing of three methods for reducing demand to bring down inflation, including creating an inverse wealth effect, increasing the cost of capital, and softening the labor market. The Fed suppressed demand in two of its three approaches, but the dynamics in the labor market are keeping demand elevated and offsetting these effects. That's why the Fed f...
2023-01-1042 min
Counsel CastWhat is the anatomy of a marketing strategy? with Caleb RocheWhat is the anatomy of a marketing strategy? Why is it so important to consider the components of your strategy before creating social media content, writing blogs, running ads, and generating leads? In this episode, Caleb Roche joins me to discuss the three elements of a marketing strategy and how you can leverage each to create a sustainable plan for your firm. Born and raised in Enid, Oklahoma, Caleb brings a personalized approach to each and every client of his. With a degree from the University of Cent...
2023-01-0349 min
Smooth Operator Podcast65. Big Picture Marketing with Caleb RocheWe all know that marketing is essential to growing our business. And yet it’s far too easy to get distracted by the shiny objects and not focus on what really matters.
In this wide-ranging interview, I sit down with Caleb Roche, a marketing consultant that designs and implements marketing for companies large and small.
We discuss consumer sentiment and behavior, making an effective website, SEO and how to best get started establishing a long-term brand strategy.
I learned a ton about what’s changing in marketing and look forward to implementing additional stru...
2022-12-3052 min
Behind the UnicornHomeschooled Student Gets Master's Degree by Age 22! | Caleb RocheAre you in the OKC area? Record your own video podcast, or have us record and edit it, in our brand-new Video Podcast Studio! https://www.designtunnel.com/podcast/ Merch is now available! https://www.redbubble.com/shop/ap/126604102 In Ep. 11 of Behind the Unicorn, we speak with Caleb Roche from CRoche Consulting about how he made his businesses succeed after finishing up being homeschooled and going on to get his bachelor's and master's degrees by the age of 22! Get in touch with Caleb Roche: https://www.crocheconsulting.com/ https://www.linkedin.com...
2022-11-0133 min
People First Leaders261: Using Customer Data to Create a World Class Experience with Caleb RocheDoug and Caleb spoke about creating an experience of the world's class using customer data.The biggest asset you have is your customer. More than merely developing quality product offerings is required to deliver world-class customer experiences. It involves mastering client data, which is considered to reflect the character of your business.Establishing a clear line between what you already know about your customers and what you speculate they might want is the first step in exploiting customer data.Learn more at https://www.crocheconsulting.comDoug partners with business leaders t...
2022-10-1822 minLife as CreativesBalancing Life as a Business Owner with Caleb RocheIn this episode, Alex chats with Caleb Roche, owner of CRoche Consulting, about balancing life as a business owner, husband, & father. They discuss making genuine connections with other creatives, how to time manage, and opening up about hard moments as business owners.
2022-07-021h 09
Christian Biz Owners On FireMarketing with a Purpose: An Interview with Caleb RocheWhether you're a seasoned marketer looking to refresh your definitions or a beginner looking to explore your options, our guest in this episode has a wealth of knowledge and skills on getting your business known–all at a very young age of 22! Caleb Roche has generated over 150,000 clicks, made more than 9,123,040 impressions, and drove $1,500,000 in revenue for his clients on digital channels during the first 2 quarters of 2021. His company has reached its 2021 target and is well on its way to achieving its 2022 goals. Caleb was one of the youngest admitted students at the University of Ce...
2022-02-1742 min
Business Growth ExecutionGrowth Execution Podcast #0356 - Caleb Roche, CRoche ConsultingThis week's guest on the Growth Execution Podcast Season 3 is Caleb Roche, Marketing Strategist at CRoche Consulting. Caleb has worked with both small and large companies, and focuses specifically on each business’s strengths, not just a one size fits all strategy. In this episode, he and Mal spoke about what makes people tick, authenticity, and building trust.
2021-12-1821 min