Shows
Along the Way Life's JourneyAJ Davis: Founder of Experiment Zone on CRO Strategies for Your Business and LifeThis week, Carl sits down with AJ Davis, the founder of Experiment Zone and an expert in Conversion Rate Optimization (CRO). AJ has worked with a number of Fortune 500 companies to optimize their conversion strategies and improve sales. In this episode, she shares fascinating insights from her career and personal life, including her unique annual birthday tradition of trying something new, such as wilderness survival classes and hot air balloon safaris. They delve into her professional journey, The Experiment Zone Podcast, and her passion for pickleball, which has fostered community connections and entrepreneurial opportunities for her in Austin, Texas.2025-04-1634 min
Along the Way Life's JourneyCraig Davis: Mortgage Bank Builder: A True LeaderCraig Davis is a highly regarded leader in the world of mortgages and finance. Under Craig’s leadership, he built the nation’s leading mortgage banking operation; employing more than 18,000 people. His strategies established WaMu as the number 1 brand in the industry. Craig served for years as the Lead Independent Director on the board of directors for Ellie Mae. After retiring, he pursued his passion for real estate, and partnered with his lovely wife Lecia. They have become a significant force in the Laguna Beach market. He is a graduate of US International University in San D...2022-01-2650 min