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BarrazaCarlos.com en Español¿Cómo conseguir una administración del tiempo perfecta?Si hay un recurso que todos tenemos contado, es el tiempo.Y el tiempo es un recurso del que no sabemos exactamente cuánto tendremos.La administración del tiempo puede ser un recurso muy subjetivo y complicado de controlar totalmente.Sin duda, estar en Alemania me ha ayudado a conocer una perspectiva cultural diferente sobre el tiempo.Si comparo entre México y Alemania, el tiempo es una diferencia realmente significativa entre estas dos culturas.Los mexicanos utilizan el término “Ahorita”, que es un adverbio de tiempo que no p...
2021-05-2202 minBarrazaCarlos.com en EspañolLa tecnología en la educación: un pilar fundamental para el crecimiento de los estudiantes.En una cena de tacos con un amigo que trabaja en una universidad, estuvimos discutiendo sobre toda la situación de la pandemia y cómo resultó ser un motor de la tecnología.Ciertamente, las situaciones externas pueden ser fuertes motores de cambio, y la tecnología educativa no se quedó atrás.Mientras discutíamos durante la cena, me contó su experiencia sobre los jóvenes que tienen mucha experiencia creando Tik Toks, Snapchats e Instastories, pero cuando se trata de tecnología educativa, están atrasados.Por lo tanto, las generaciones...
2021-05-2203 minBarrazaCarlos.com en EspañolQué hacer al terminar la universidad.Y me pasa a mí, y probablemente a mucha gente que ha estudiado su carrera en una universidad, y entonces aparece la pregunta, ¿qué hacer después de la universidad?Ciertamente, a una edad más temprana algunos podrían pensar que debemos tener nuestra vida resuelta y que ya sabemos hacia dónde apuntar.Y la cosa, no es cierta.La vida trae tantos cambios, que será imposible definir todo nuestro futuro sólo al día siguiente de nuestra graduación.¿El primer empleo sería el trabajo soñado, o debería...
2021-05-2203 minBarrazaCarlos.com en EspañolComo escribir una tesis de maestríaDurante mi estancia en la Hochschule Heilbronn, uno de los requisitos para graduarse era hacer una tesis de maestría.El periodo de la tesis para los estudiantes de grado o de máster se convierte para algunos en un momento estresante.A diferencia de un semestre de estudio normal, el tiempo de tesis es básicamente un trabajo entre el estudiante y él mismo.Como estudiante, uno puede tener los directores de tesis, pero son simplemente como apoyo.Existe una escasa orientación, ya que es el trabajo del estudiante para...
2021-05-2204 minBarrazaCarlos.com en EspañolComo estudiar en AlemaniaAhora, les diré los pasos que seguí para encontrar mi camino para ir a estudiar en Alemania mi programa de maestría en inglés y de forma gratuita, bueno casi gratuita. En 2016 pagué alrededor de 127 euros por semestre, y un total de alrededor de 580 euros por todo la maestría!Por supuesto, ir a estudiar a Alemania significa que tal vez tengas que aprender el idioma alemán, pero hay programas internacionales que ofrecen sus estudios en inglés, y mientras estudias también puedes aprender el idioma alemán.Aprender alemán, podría ser una hi...
2021-05-2216 minBarrazaCarlos.com en EspañolLa importancia del liderazgo en una empresa¿Por qué es importante el liderazgo en una empresa?Creo que incluso en cualquier tipo de organización, el líder debe ser el principal en señalar hacia dónde ir.Si el líder no sabe hacia dónde debe ir la empresa, entonces esto traerá una organización que está operando sin un alma.Al menos eso creo.Creo que incluso en las pequeñas empresas, las compañías deben tener un propósito y una misión, y el líder debe ser el primero en creer.Personalment...
2021-05-2202 minBarrazaCarlos.com en Español¿Qué es la declaración de visión de una empresa y cómo hacerla?Como miembro de una empresa familiar, una declaración de visión es útil para pensar y visualizar el futuro de la empresa.Las pequeñas empresas casi no están estructuradas y comienzan con la necesidad de un fundador.Como la empresa sigue funcionando durante años, y los propósitos del fundador ya se han cumplido, una empresa puede estar funcionando con un propósito considerado.¿Cuál es el futuro de la empresa, hacia dónde se dirigen ahora los propietarios?En una empresa familiar en la que la declarac...
2021-05-2202 minBarrazaCarlos.com en EspañolEjemplos de emprendedores famosos | ¡Inspírate!En la literatura sobre el espíritu emprendedor, hay un punto que se recomienda a todos los que aspiran a ser emprendedores, y es la importancia de los modelos de conducta.Hay personas que están dispuestas a convertirse en emprendedores, a montar su propio negocio y a trabajar por un objetivo.¿Qué tamaño debe tener la empresa?En mi opinión, no importa realmente si se trata de un negocio pequeño o grande, siempre que se cumpla la misión del emprendedor.Cuanto más grande sea la misión, a...
2021-05-2003 minBarrazaCarlos.com en EspañolFrases famosas sobre el espíritu emprendedorInspirarse en los momentos en que uno se siente mal es importante.Las palabras son palabras, y a veces las palabras se las puede llevar el aire, como dijeron algunos.Pero normalmente las palabras son un arma poderosa que puede motivar o desmotivar a alguien.Por eso debemos tener cuidado a veces con las palabras que utilizamos.Motivarse en los momentos en que nos sentimos decaídos no es necesariamente algo a lo que tengamos que acudir siempre.Está bien sentirse triste, enfadado, desmotivado e incluso deprimido.En...
2021-05-2002 minBarrazaCarlos.com en EspañolImportancia de la comunicación intercultural | Definición, ejemplos y habilidadesEstudié un máster en la Hochschule Heilbronn sobre Negocios Internacionales y Administración Intercultural.La parte del programa también incluía temas relacionados con las diferentes culturas del mundo.Ciertamente, esa parte del máster fue una de las más divertidas, y sobre todo porque en nuestra generación éramos un grupo que tenía gente de todo el mundo.Por supuesto, no puedo decir que fuéramos totalmente globales, y no teníamos de un solo país, pero ciertamente tuvimos la oportunidad de experimentar conocer diferentes culturas.Éramos gent...
2021-05-2003 min2021-05-2004 minBarrazaCarlos.com en Español¿Qué es la declaración de visión de una empresa y cómo hacerla?Como miembro de una empresa familiar, una declaración de visión es útil para pensar y visualizar el futuro de la empresa.Las pequeñas empresas casi no están estructuradas y comienzan con la necesidad de un fundador.Como la empresa sigue funcionando durante años, y los propósitos del fundador ya se han cumplido, una empresa puede estar funcionando con un propósito considerado.¿Cuál es el futuro de la empresa, hacia dónde se dirigen ahora los propietarios?En una empresa familiar en la que la declarac...
2021-05-2001 minBarrazaCarlos.com en EspañolWeglot Review | Excelente plugin de traducción para WordPress y ShopifyA principios de 2020 quise mejorar la traducción de mi blog, para poder tener una traducción más rápida en varios idiomas.Decidí intentarlo con Weglot, aunque al principio lo consideré un precio alto sólo para ser un blogger.Compré la versión Pro, ya que quería mi página web en español, inglés, alemán, portugués e italiano.La instalación fue muy fácil y sencilla. Me sorprendió lo buena que era la traducción.Era rápido y preciso, así que en ese lado estaba fe...
2021-05-1905 minBarrazaCarlos.com en EspañolWeglot Shopify, la mejor manera de traducir tu tienda online.Cuando se trata de SEO, Shopify no es mi plataforma de comercio electrónico favorita.Empecé a utilizar Shopify, porque necesitaba una solución rápida para mostrar mis productos de mobiliario con las redes sociales, y que además estuviera conectada a mi sistema ERP.Shopify me proporcionó una rápida integración entre las plataformas que utilizo.Al vivir en la frontera con los Estados Unidos, también es necesario tener el contenido de mi sitio web en inglés.Encontré la aplicación Translation Lab, y parece bastante similar a WP...
2021-05-1902 minBarrazaCarlos.com en EspañolWPML Review | El mejor plugin de WordPress para la traducción de contenidos5 años como blogger, y ¿podría decir realmente cuál es el mejor plugin de traducción para WordPress?Yo diría más bien, que ha sido el que me ha funcionado mejor como blogger.He estado enfocando mi blog para tener contenido escrito.Entonces, ¿cómo convertir el contenido en diferentes idiomas? ¿Qué plugin me está ayudando a conseguir los objetivos de internacionalización? ¿Cuál es bueno para el SEO?Puede que me considere un poco bueno en idiomas, pero ciertamente no soy totalmente políglota. Además, llevaría mucho...
2021-05-1905 minBarrazaCarlos.com en EspañolWPML vs Polylang | ¿Cuándo elegir un plugin gratuito?Entre los plugins multilingües disponibles en el mercado, tenía que probar Polylang.For my website I use WPML, but for a dummy website I installed Polylang.La gran ventaja que le vi a Polylang es que es gratuito, aunque para las funciones extra hay que comprar complementos adicionales.Así que por supuesto, esto sería recomendado para todos aquellos pequeños sitios web de WordPress que tienen sólo unas pocas páginas.No tienes que gastar ni un céntimo al principio, sólo tienes que dedicar tiempo a instala...
2021-05-1902 min
BarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentResume examples to get the perfect job.When searching for a job, either if it is for the first time, to find another one, or to get a new beginning in the professional journey, the resume ends up being the tool for professionals.
Honestly, I am not really passionate about creating a Resume.
At university there were guide courses that can help you to fill out a resume.
For the first time, I was kind of lost of where to start, if I didn't have any work experience.
So it was recommended to add any extra activities that...
2021-05-1404 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentHow to create a professional development plan.Either at the start of the career or after some years on the same job position, some people might start thinking what would be the steps that I should take for my future.
And it is normal that when finishing the university or when a professional has the feeling of a career change, the unknown of the future comes by.
Why are people getting anxious about the future?
I also had the same anxiety of what decision to take when I finished my career.
In that time, I had the questions...
2021-05-1403 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentTechnology in education: a fundamental pillar of student growth.One taco dinner with a friend who works at a college, we were discussing about the whole pandemic situation and how it turned out to be a driver of technology.
Certainly, external situations could be strong drivers of change, and educational technology was not left behind.
As we kept discussing during dinner, she told me her experience about the youngsters having plenty experience creating Tik Toks, Snapchats, and Instastories, but when it come out to educational technology, they were behind.
So, does the coming generations are really being digital native.
Knowing...
2021-05-1402 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentWhat to do after universityAnd it happen to me, and probably to many people who have studied his or her degree at an university, and then the question appears, what to do after university?
Certainly, at a younger age some might think that we must have our lives resolved that we already know where to aim at.
And the thing, it is not true.
Life brings some many changes, that it will be impossible to define our whole future just the next day of our graduation day.
Would the first job be the dream job...
2021-05-1403 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentHow to achieve perfect time management?If there is a resource that we all have counted, is time.
And time is a resource that we don’t know exactly how much we will have.
Time management could be a very subjective and complicated resource to have total control.
For sure, being in Germany had helped me to learn about a different cultural perspective about time.
If I compare between Mexico and Germany, time is a real significant difference between this two cultures.
Mexicans use the term “Ahorita”, which is a time adverb that can not specif...
2021-05-1402 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentIT Outsourcing practices of German companies.Since I started my times at ARP and Bechtle in 2017, the topics of Future of Work and Challenges of Mobility were almost my every day lectures.
And one of the questions that arised was, how technology can be a solution when the rent of offices and places to live are rising in highly populated cities?
It seems that the times when people have to leave their hometown to seek education or job opportunities are staying in the past.
The rush of adopting the “Home-Office Experience” for many become true.
And certainly for...
2021-05-1402 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentIntercultural Communication Importance | Definition, examples & skillsI studied a master in Hochschule Heilbronn about International Business & Intercultural Management.
The part of the program also included topics related to the different cultures of the world.
Certainly, that part of the master was one of the most enjoyables ones, and mainly because on our generation, we were a group that had people from all around the world.
Of course, I can’t say we were totally global, and we didn’t have from any single country, but certainly we had the opportunity to experience knowing different cultures.
We were...
2021-05-1303 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentFamous Entrepreneurs Examples | Get inspired!In entrepreneurship literature, there is a point that it is recommended for all those who aim to be entrepreneurs, and it is the importance of role models.
There are people who are willing to become entrepreneurs, start their own business and work for a purpose.
How big should the business must be?
In my opinion, it doesn’t really matter if it is a small or a big business, as long that the mission of the entrepreneur is fullfilled.
The bigger the mission, eventually it will show how the business can gr...
2021-05-1303 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentHow to write a master thesisDuring my time at Hochschule Heilbronn, one of the requirements for graduation was to do a Master Thesis.
The thesis period for bachelor or master students would become for some a stressful time.
As a difference from a regular studying semester, the thesis time is basically a work between the student and himself or herself.
As a student, one might have the thesis supervisors, but they are merely as support.
There is a thin guidance, since it is the student work to to figure it out what topic to write about...
2021-05-1304 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentDigital Customer Experience in Logistics Platforms.In content marketing, defining the Buyer Persona is one of the first steps done before starting a content marketing plan.
The buyer persona is expected to follow different paths under their buying decision.
The objectives in content marketing is to attract the potential leads, that eventually would be nurtured and converted to customers.
Overall, this concept is called the customer journey.
One relevant concept that is mentioned in the following thesis written by Victoria Mendoza is the empathy journey.
Key concept that I think it takes importance to also...
2021-05-1301 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentAnalysing Characteristics and Behaviour of Backpackers in Latin America.Understanding the impacts of a backpacker at a micro-level is easy, since as backpacker, I was usually thrived to live the adventure, and explore new places, people, cultures and customs.
As a backpacker and Google Local Guide, I was thrilled to search for small local places at the different cities I visited.
Backpackers might be thought to have low impact on economies, but as one measures the amount of backpackers that are around the world, the sum of every backpacker would add to their impact.
Listening europeans having backpacking experiences was pretty common...
2021-05-1302 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentVirtual Reality and Human Behavior; Understanding participant movements interaction to improve the experience of an immersive virtual environment.The use of Virtual Reality among different countries is increasing.
Different appliances are being created with some VR tools such as Hololens for healthcare.
I also participated in another research study from the Hochschule Heilbronn were I had to use the Hololens and try to practice on assembling a machine.
The purpose of that study was to test how effective could be the use of Virtual Reality on the training of unskilled labor without the need of spending on machines.
But certainly Virtual Reality is more than just having some extra...
2021-05-1301 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentFinancial Management for EntrepreneursFinance
2021-05-1304 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentSwot Analysis For The Entrepreneurially ChallengedWhen it comes to strategy, defining where we are, it is an anchor point that we could set as the start.
What we already have done in the past has brought us to this exact moment, and in the future we set the objective we want to achieve.
Sometimes, we as individuals or as business managers, have life events that set us up to ask ourselves if what we are doing is the right or wrong thing.
Change is normal, and the desire for our own concept of reaching success will also be.
2021-05-1202 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentFamous Entrepreneurship QuotesGetting inspired in the moments of feeling down it is important.
Words are words, and sometimes words can be taken by the air, as some said.
But usually words are a powerful weapon to be used, that can either motivate or unmotivate someone.
That is why we should be careful sometimes with the words that we use.
Getting motivated in the moments that we feel down is not neccesary something that we always have to go to.
It is fine to feel sad, angry, unmotivated, and even depressed.
2021-05-1202 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentRank Math vs Yoast | There is a clear winnerAs one starts in the WordPress World, one important factor to generate traffics is to aim for search engines.
And years ago, the main and principal WordPress SEO plugin was Yoast.
Since that time, using Yoast has been really easy to use.
Adding and changing the Meta Data titles and descriptions have helped to improve just a certain part of a WordPress website.
But as it get improving, Yoast started to have new features that made it even better.
I still don’t consider myself a SEO expert, but as...
2021-05-1102 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentRank Math Pro Review | Best WordPress SEO PluginWhen it comes to creating a WordPress Website and we want some support on our SEO work, we use to go for Yoast, since it has been the most known WordPress SEO plugin.
Of course, years ago the best and easy option to work on SEO for WordPress was Yoast.
It was easy to install, and easy to add the Meta Data.
It helped to create the sitemap and it seem that it was fine.
But as I kept learning more about SEO, Technical SEO, On-Page and Off-Page SEO, Backlinks, and...
2021-05-1104 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentWPML vs Polylang | When to choose a free plugin?Among the multilingual plugins available out there, I had to give it a try to Polylang.
For my website I use WPML, but for a dummy website I installed Polylang.
The big advantage that I saw on Polylang was that it is free, although for extra features you have to buy extra add-ons.
So for sure, this would be recommended for all those small WordPress Websites that have just a few pages.
You don’t have to spend a cent at the beginning, you just have to spend time installing it....
2021-05-1102 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentWPML Review | Best WordPress Plugin for Content Translation5 years as blogger, and could I really say which is the best translation plugin for WordPress?
I would rather say, which has been the one that have worked better for me as a blogger.
I have been focusing my blog to have written content.
So how to convert the content in different languages? Which plugin is actually helping me achieve goals of internationalization? Which one is good for SEO?
I might consider myself a bit good on languages, but certainly I am not a fully polyglot. Plus, it would take a...
2021-05-1106 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentBest WordPress PluginsWordPress Blogger life is a path with lots of work, questions and learning.
Creating a website for yourself, for your business or for any reason you want to have a website might sound an easy thing now a days.
Being a blogger for around 6 years, had made me learn how exciting this digital world can be.
As a solopreneur, and creating my website, learning WordPress and how it works is one of the most important skills I have developed for myself.
Learning about WordPress eventually helped me on my student job.
2021-05-1004 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentContent Marketing StrategyCreating content is actually not a difficult thing.
How many people upload different types of content on internet and have different success rates.
From highly produced videos to simple memes, and which are the ones that end up with more views or likes?
It is not a secret that now a days even the less produced or thought content is the one that might actually get better results.
So, is there an actual real game plan or the perfect content marketing strategy?
Certainly, Internet has shown us that there...
2021-05-1006 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentColor Palette GeneratorsFinding the perfect color match could be a difficult mission for some marketers.
People that doesn’t come straight from the design world have to learn on the way to sort out tasks that are asked for the marketing.
And it is sometimes at it is.
On companies, there are mixed positions that will require to have different skills.
Now specially on the digital marketing area, where there are companies that are asking for e-commerce manager, community manager, copy writer, video producer and post producer and designer in one job position....
2021-05-0802 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentSoftware for video editingOne of the skills that are being on demand for digital marketing is the use of software for video editing.
There are advanced Premiere Pro, After Effects, Davinci, Final Cut pro users that are really good at it, and also there are other people like me, that are built up by practice.
As more and more videos are created, the experience is learned to create videos.
From the pre-production, to production and post-production, the creator must visualize the end results of his or her creation.
When I started my path on...
2021-05-0801 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentApps for editing photos on AndroidWhen we are on a hurry or when we just make that last retouch to the photo before posting it to social media, we try to use easy apps for editing photos on Android phones.
I have been a lover of Android since it beginnings.
And you can ask me, what about Apple and iPhones, well I am not fully against those ones, but I feel more comfotable using an Android Phone.
One thing that probably most of people, including me, want from a phones are good pictures.
We can say...
2021-05-0802 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentHow to do a Podcast on SpotifyThe current trend of podcasts and the use of Spotify has also make it easier to do a Podcast.
To do a Podcast on Spotify you can simply download the app Anchor, and start creating your podcast.
As easy as that.
If you have a smartphone, you don’t have to get too complicated and fancy when creating a podcast.
It is a matter of will power to do a podcast.
I wanted to give it a try on doing my own Podcast on Spotify.
I figure ou...
2021-05-0801 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentPublic Relations in MarketingMy experience at Bechtle also included me to learn about public relations.
I was part of the Corporate Communications for a year, and in that year I also learned from top experts in the theme.
Certainly, my time there was an attempt of the mix between corporate communications and marketing.
We aimed to merge to areas that might seem similar, but do have different objectives.
From one side, Corporate Communications aimed for brand positioning, as in the case of Digital Marketing, the aim was lead generation.
So certainly, the...
2021-05-0801 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentWPML Review | Best WordPress Plugin for Content Translation5 years as blogger, and could I really say which is the best translation plugin for WordPress?
I would rather say, which has been the one that have worked better for me as a blogger.
I have been focusing my blog to have written content.
So how to convert the content in different languages? Which plugin is actually helping me achieve goals of internationalization? Which one is good for SEO?
I might consider myself a bit good on languages, but certainly I am not a fully polyglot. Plus, it would take a...
2021-02-2708 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentWeglot Review | Excellent WordPress & Shopify Translation PluginEarly 2020 I wanted to improve my blog translation, so that I could have a faster translation in multiple languages.
I decided to give it a try to Weglot, although at first I considered it a high price for just a blogger.
I bought the Pro version, since I wanted my website in Spanish, English, German, Portuguese and Italian.
Installing it was really easy and simple. I was amazed of how good was the translation.
It was fast and accurate, so in that side I was happy with Weglot.
The...
2021-02-2704 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentTop 7 Image Stock Websites Free and Premium.Images are everywhere.
Images are needed.
An image say more than thousand words.
And I can keep going on on phrases that give the importance to images.
There are plenty of agencies and website developers who need image resources for their social media or websites.
Of course, you can find out free images out there, it would be just a matter of fact of typing in google and searching for creative commons results.
I have tried different image stock websites, and to say which one worth paying...
2021-02-2701 minBarrazaCarlos.com en EspañolElementor vs Divi - Los mejores constructores de sitios web de WordPress.Cuando se trata de construir un sitio web fácil y rápido en WordPress, entonces una comparación entre Elementor vs Divi sería un buen punto de partida para decidir cuál es mejor.Empecé a aprender más sobre los constructores de sitios web como Elementor desde que era un estudiante que trabajaba.La verdad es que Elementor fue bastante fácil de aprender rápidamente.Recuerdo que incluso en la formación, el que se encargó de decirme cómo usarlo se sorprendió de que cogiera con mucha facilidad cómo funciona...
2021-02-2503 minBarrazaCarlos.com en EspañolLa mejor música para podcasts gratis y premium libre de derechos de autorComo creador de contenidos, y teniendo acceso a diferentes músicas libres de derechos, tenía curiosidad por intentar crear un podcast.Ahora que se ha puesto de moda la creación de podcast, también me he lanzado a ello.El podcasting no es algo nuevo, y en el caso de WordPress, tenía la disponibilidad de añadir podcasts desde sus primeras versiones.Pero, ¿por qué el podcasting se ha vuelto a popularizar recientemente?Sin duda, Spotify ha sido un motor para “volver a hacer grande el podcasting”. 😛Existen difer...
2021-02-2502 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentBest Royalty Free Music for Podcasts Free & PremiumAs a content creator, and having access to different royalty free music, I was curious to try creating a podcast.
Now that there has been a trend on creating podcast, I also jumped myself to it.
Podcasting isn’t a new thing, and for WordPress, it had the availability to add podcasts since its earlier versions.
But why is it that podcasting has turned out recently to become popular again?
Well, for sure Spotify has been a driver to “make podcasting great again”. 😛
There are different tools where you can uploa...
2021-02-2502 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentInventory management in ExcelI am part of a family business that has run for nearly 40 years.
The business has mainly been “running as we always have done”.
And when it comes to the development and further improvement of a small business, the inner family fights start with the new generations ideas of “better ways of doing things”.
It is not a secret of family businesses, that some of its main struggles are the ideas that we, the second generation, bring up to the table so that the business can change for better.
Or at least, w...
2021-02-2304 minBarrazaCarlos.com en EspañolWeglot Shopify, la mejor manera de traducir tu tienda online.Cuando se trata de SEO, Shopify no es mi plataforma de comercio electrónico favorita.Empecé a utilizar Shopify, porque necesitaba una solución rápida para mostrar mis productos de mobiliario con las redes sociales, y que además estuviera conectada a mi sistema ERP.Shopify me proporcionó una rápida integración entre las plataformas que utilizo.Al vivir en la frontera con los Estados Unidos, también es necesario tener el contenido de mi sitio web en inglés.Encontré la aplicación Translation Lab, y parece bastante similar a WP...
2021-02-2102 minBarrazaCarlos.com en EspañolEnvato Elements vs Motion ArrayExisten diferentes plataformas para los creadores de contenidos que pueden ayudarles a crear vídeos de forma más sencilla.Cuando reducimos la creación de contenido a un tema más específico, como la creación de contenido de vídeo, el uso de plantillas de vídeo, lower thirds y vídeo de stock podría ser algo útil para crear vídeos más rápidos y mejores.Algunas de las plataformas online disponibles son Envato Elements y Motion Array.Como he mencionado en otros posts, Envato Elements me ha sido realme...
2021-02-2102 minBarrazaCarlos.com en EspañolComo implementar una estrategia internacional de SEOUno de los principales objetivos como bloguero ha sido, y probablemente para ti también, conseguir más tráfico.Al principio puede ser algo muy estresante, porque empiezas a utilizar tu tiempo para aprender a usar WordPress, a escribir contenido, y luego se vuelve frustrante ver el bajo número de visitantes.¡Todo el esfuerzo, para nada!A medida que vas aprendiendo de este asombroso mundo del marketing digital y de WordPress, aprendes que es una cuestión de práctica y trabajo constante.Los sitios web no se construyen de un d...
2021-02-2002 minBarrazaCarlos.com en EspañolChecklist SEO Internacional para WordPress | Super GuíaUno de los objetivos de mi sitio web ha sido globalizarse.Hablar varios idiomas también me ha dado la oportunidad de conocer a gente de todo el mundo.Así que la misma pregunta surge cuando se trata de SEO internacional, ¿cómo llegar a los lectores o clientes internacionales?Fácil, ser multilingüe.Hay diferentes tipos de estrategias de seo internacional que puedes utilizar.¿Cuál es el perfecto o el mejor?Dependerá de su presupuesto y de su enfoque.Si usted es una empre...
2021-02-2003 minBarrazaCarlos.com en EspañolCómo hacer SEO local y apoyar el crecimiento en línea de las pequeñas empresas.El SEO local es una buena estrategia para que las pequeñas empresas apunten al SEO.Ya tienes un nicho, tu ciudad.A diferencia de una estrategia de SEO internacional, que es más amplia, el SEO local es una estrategia orientada a un nicho.Con el SEO local, las empresas locales tienen la oportunidad de clasificarse más rápidamente en los motores de búsqueda, ya que sólo compiten con sus competidores locales reales.¿Por qué? Porque cuando se trata de ciertos tipos de servicios que sólo están des...
2021-02-2004 minBarrazaCarlos.com en EspañolGodaddy vs Siteground vs Kinsta vs CloudwaysComo bloguero, una vez que sigues caminando por este camino, una gran pregunta que se plantea a los constructores de sitios web es, ¿qué Hosting es el mejor para WordPress?La cosa es que, al empezar, no tienes ni idea de qué alojamiento de WordPress elegir.Hay cientos de diferentes proveedores de servicios de hospedaje, que todos ofrecen y dicen ser los mejores.Bueno, sólo leer sus sitios web no es la mejor manera de decidir.Todos proclaman tener una conexión rápida, buenos precios y demás.No so...
2021-02-2008 minBarrazaCarlos.com en EspañolCloudways Review - El más rápido y escalable WordPress Hosting.Tenía curiosidad por usar Cloudways.He leído muchas críticas de Cloudways y muchas recomendaciones a través de grupos de Facebook.Estaba usando Siteground y quería cambiar mi alojamiento compartido de WordPress a un alojamiento dedicado de WordPress.Vi algunos videos de Youtube de WPCrafter que recomendaban Vultr en Hiqh Frequency through Cloudways, ya que era un servicio de alojamiento de WordPress en la nube a bajo costo.El plan inicial ofrecía 1GB de RAM, Procesador 1 Core, Almacenamiento 32GB y 1TB de ancho de banda por $13.A...
2021-02-1803 minBarrazaCarlos.com en EspañolVultr High Frequency - Hosting de WordPress más rápido y barato.Uno de los nuevos servicios que se están desarrollando es utilizar mejor los servicios en la nube como infraestructura de TI.Los grandes actores como AWS, Google Cloud Platform y Microsoft Azure son servicios en la nube que parecen estar enfocados también a empresas de mayor tamaño, o al menos más grandes que un simple autónomo o un bloguero.Como bloguero, quería tener un lugar donde poder escribir mis contenidos, y también un lugar donde poder monetizar mi blog.A medida que uno sigue aprendiendo sobre la impo...
2021-02-1804 minBarrazaCarlos.com en EspañolElementor Review - Mejor constructor de sitios web de WordPressElementor se ha convertido en el plugin de referencia cuando hablamos de PageBuilders de WordPress.Elementor es realmente para instalar y realmente fácil de usar.He utilizado Elementor desde hace más de 3 años y puedo decir que es mucho mejor que utilizar simplemente WordPress Themes.Uno de los problemas con los que lidié mientras construía sitios web en WordPress, fue que solía comprar temas de WordPress en Themeforest, y luego construir desde allí el sitio web de WordPress.Dado que no soy un verdadero programador o no teng...
2021-02-1802 minBarrazaCarlos.com en EspañolEnvato Elements vs Envato MarketCuando empecé a bloguear en 2015, empecé con la plataforma Blogger.Blogger me ayudó a aprender un poco de HTML y creación de contenido.Eventualmente, quería un mejor sitio web, así que aprendí sobre WordPress.WordPress tiene una enorme jungla de temas y plugins.Entonces, ¿dónde empezar un sitio web de WordPress que sea atractivo?Hice mi investigación en ese entonces, y encontré Themeforest.El bosque es el mercado de temas de sitios web de Envato.En ese entonces, solía buscar entre las gr...
2021-02-1803 minBarrazaCarlos.com en EspañolEnvato Elements vs Storyblocks vs FreepikNo es un secreto de mí, el como disfruto de Envato Elements, pero por supuesto hay muchos aspectos que podrían ser considerados como negativos sobre él. Como la gran cantidad de archivos inservibles, ya que fueron creados como hace muchos años, o incluso archivos que no necesito, como las plantillas de Joomla.Por supuesto, hay alternativas a Envato Elements que puedes considerar, si tienes otras necesidades para tus proyectos.Una pregunta que he recibido mucho en mis videos de Youtube es que “¿Qué pasa con las licencias de Envato Elements, puedo descargar y dejar de...
2021-02-1603 minBarrazaCarlos.com en EspañolEnvato Elements vs Canva vs PlaceitLa creación de contenidos visuales necesita tiempo, y los vendedores y diseñadores lo saben.Por eso buscamos sitios web que nos sirvan de apoyo para crear contenidos.No hay una solución perfecta para crear contenidos, los contenidos originales creados por los propios artistas pueden estar fuera de los presupuestos de la gente.O también los equipos de marketing tienen que lidiar con presupuestos limitados que la creación de contenidos sorprendentes parece una misión imposible.Por ello, a veces es necesario buscar alternativas creativas que den una so...
2021-02-1602 minBarrazaCarlos.com en EspañolEnvato Elements vs MonsterOneUna de las cosas que me gustan de Envato Elements es la cantidad de categorías que tienen.Envato Elements ofrece una gran variedad de temas de WordPress, audio, vídeo, stock de imágenes, y también plantillas de after effects, plantillas de illustrator, etc.MonsterOne se ha puesto en contacto conmigo para que eche un vistazo a su herramienta.Por ahora sólo he visto la configuración gratuita, pero puedo ver que ofrecen casi los mismos activos digitales que Envato Elements.TemplateMonster ha sido otro de los sitios web qu...
2021-02-1603 minBarrazaCarlos.com en EspañolLos mejores software de texto a voz en línea.Cada vez son más los sitios web que comienzan a utilizar herramientas de software de texto a voz en línea para generar otro formato de contenido dentro de sus sitios web.Las herramientas de software de conversión de texto a voz en línea son realmente útiles para crear diferentes contenidos, como vídeos animados, audiolibros o entradas de blog de audio.A la hora de crear un vídeo animado, es comprensible que algunas personas sean tímidas a la hora de utilizar sus voces o que les resulte más barato ut...
2021-02-1603 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentDeepl and WPML, an automatic and efficient translation for WordPress..
2021-02-1504 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentHow to create a multilingual WordPress site for your startup with WPML..
2021-02-1502 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentWeglot Shopify, the best way to translate your online store..
2021-02-1502 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentHow to do local SEO and support small business growth..
2021-02-1503 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentGodaddy vs Siteground vs Kinsta vs Cloudways.
2021-02-1507 min2021-02-1503 min2021-02-1503 min2021-02-1402 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentEnvato Elements vs Envato Market.
2021-02-1403 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentEnvato Elements vs Adobe Stock vs Shutterstock.
2021-02-1403 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentEnvato Elements vs Storyblocks vs Freepik.
2021-02-1403 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentEnvato Elements vs PremiumBeatWhen we talk about free royalty audio, there are multiple websites that can offer different soundtracks to be used.
Videos without background sound are almost just a few.
And creating Youtube Videos without adding that extra sound that makes it more special, seems to be quite difficult.
There are some sound libraries from Youtube and Facebook that can help you to find free music, but the music there is quite limited.
Therefore sometimes it is needed to pay for more extense music libraries.
Shutterstock has PremiumBeat as their sound...
2021-02-1302 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentEnvato Elements vs Canva vs PlaceitVisual content creation needs time, and marketers and designers know that.
That is why we search for websites that can be a support to create content.
There is no perfect solution to create content, original self created content by artists might be out of the budgets of people.
Or also marketing teams have to deal with limited budgets that creating amazing content seem to be an impossible mission.
Therefore, sometimes it is required to look for creative alternatives that give a faster and accesible solution to those challenges.
The...
2021-02-1303 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentEnvato Elements vs MonsterOneOne of the things that I like about Envato Elements is the different amount of categories they have.
Envato Elements offers a variety of WordPress themes, audio, video, image stock, and also after effects templates, illustrator templates and so on.
I was contacted by MonsterOne, so that I can have a look to their tool.
For now I just have seen the free setup, but I can see that they offer almost the same digital assets as Envato Elements.
TemplateMonster has been another website that I knew when I think about...
2021-02-1303 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentInternational SEO ChecklistCarlos' Opinion
International Seo Checklist.
One of the aims of my website has been to go global.
Speaking several languages has also given me the opportunity to meet people from all around the world.
So the same question arises when it come to International SEO, how to reach international readers or customers?
Easy, be multilingual.
There are differenty type of international seo strategies that you can use.
Which one is the perfect one or the best one?
Well, it will depends on your budget...
2021-02-1203 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentVultr High Frequency ReviewOne of the new services that are being developed is to use better cloud services as IT Infrastructure.
The big players like AWS, Google Cloud Platform and Microsoft Azure are cloud services that seem to be focused for also bigger size companies, or at least bigger than just a freelancer or a blogger.
As a blogger, I wanted to have a place where I can write my content, and also a place where I can monetize my blog.
As one keep learning about the importance of website loading times, one understands how important...
2021-02-1204 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentBest 2 Text to Speech Online Software Tools.There is an increasing number of websites starting to use Text to Speech online software tools to generate another content format inside their websites.
Text to Speech online software tools are really useful to create different contents such as animated videos, audiobooks, or audio blog posts.
When creating an animated video, is understandable that some people either are shy to use their voices or it would be cheaper to use artificial intelligence text-to-speech voices to have a better audio.
The problem that has been time ago, was that the text-to-speech online tools available...
2021-02-1203 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentQue es Microsoft TeamsQue es microsoft Teams
2021-01-0107 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentTransferwise Review 2021 – My Great Money Saving ExperienceIf you don’t know what TransferWise is, don’t worry.
As simple as an Online Money Transfer service.
We are about to tell you every detail about it, and how it works, so you can start enjoying its benefits too.
Read on to learn about their strengths, and how they achieve what many believe is “too good to be true”.
2020-12-3013 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentWPML vs WeglotWhen it comes to WordPress multi- language translator plugin, you will always think about WPML vs Weglot since currently, both lead the table of the best plugins to do it without problem, with little effort and with high quality.
Want to know which one is better between WPML vs WeGlot ? Below you will find advantages, disadvantages opinions and much more below. Find out!
2020-12-2309 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentWhich is the best translation plugin for WordPress?Finding the best WordPress translation plugin can be a bit complicated for you, in principle because there are many alternatives you can use and most of them are highly recommended.
Additionally, a quality WordPress translation plugin can boost your website in all global markets, in just a few steps and automatically. Find out more below!
2020-12-2209 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentHow to translate Elementor fast and easy with WeglotIf you know how to translate Elementor, then you have the opportunity to get readers from all over the world. Apart from having already experienced how easy it is to do so.
In this article we will not only tell you how you can do it, but we will give you a step by step guide to accomplish translating your Elementor WordPress Website in just a couple of minutes.
For full information visit: https://barrazacarlos.com/translate-elementor-weglot/
2020-12-2205 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentHow to implement an International SEO StrategyOne of the biggest challenges is to make your multilingual website SEO-ready as there are many previous actions you must do to avoid problems that can complicate your SEO ranking.
How can I plan an International SEO Strategy? You may ask yourself. Discover below some guidelines, recommendations and theories that you probably didn’t know before implementing SEO on your website.
2020-12-2209 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentSave big time with the automatic WordPress translation pluginsIf we want to conquer global markets, more easily and saving time, having an automatic WordPress translation plugin for our website is going to be one of the highest priorities we need to have in the business.
Thanks to today’s technology, being able to create a multilingual WordPress site is not as complicated as it seems, as it can easily be done with a WordPress translation plugin.
This translation plugin will serve as a tool for localizing the website into other languages, thus saving the time it takes for our business’ website to be tran...
2020-12-2214 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional Development2 useful Woocommerce Translation PluginsMany people talk about translation plugins in WordPress, but the truth is that very few think specifically about WooCommerce stores and the needs and problems they can create.
That’s why we will give you those WooCommerce translation plugins that can get you out of a jam in a short time, and in a simple way.
2020-12-1706 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentWeglot WordPress Plugin, a very efficient TranslationIf you are a website owner and want to reach more people, reach a larger audience, expand the horizons of your website, you should know the advantages that Weglot’s multi-language plugin offers you.
There are several ways to translate the content of a page, one of them is the manual form, but this is one of the most cumbersome and slow.
Weglot’s multi-language plugin helps us to speed up the translation process of a content and is compatible with WordPress and other tools.
Weglot is a weapon that will help you tran...
2020-12-1706 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentWhat is Microsoft Teams and what is used for?In this article you will not only know what is Microsoft Teams, or what it is used for, we will guide you through each of its features so that you know what benefits you will get from using this the Microsoft Teams tool.
Read on if you are interested in finding that tool that promotes real-time collaboration for remote workers.
What is Microsoft Teams?
We can define Microsoft Teams in a simple way as that workspace that is based on an Office 365 chat and has been designed under the need to make an...
2020-12-1507 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentWhat is Microsoft Teams and what is used for?In this article you will not only know what is Microsoft Teams, or what it is used for, we will guide you through each of its features so that you know what benefits you will get from using this the Microsoft Teams tool.
Read on if you are interested in finding that tool that promotes real-time collaboration for remote workers.
What is Microsoft Teams?
We can define Microsoft Teams in a simple way as that workspace that is based on an Office 365 chat and has been designed under the need to make an...
2020-12-1407 minBarrazaCarlos.com en EspañolWeglot WordPress Plugin, una traducción muy eficiente.Si eres propietario de un sitio web y quieres llegar a más personas, llegar a una audiencia mayor, ampliar los horizontes de tu portal web, debes conocer las ventajas que te ofrece el plugin multiidiomas de Weglot.Hay diversas maneras de traducir el contenido de una página, una de ellas es la forma manual, pero esta es una de las más engorrosas y lentas.El plugin multiidiomas de Weglot, nos ayuda a agilizar y acelerar el proceso de traducción de un contenido y es compatible con WordPress y otras herramientas más.
2020-12-1206 minBarrazaCarlos.com en Español¿Qué es Microsoft Teams y para qué sirve?En este artículo no sólo sabrás qué es Microsoft Teams, o para qué sirve, te guiaremos entre cada una de sus funcionalidades para que sepas cuáles son los beneficios que obtendrás al usar esta herramienta.Sigue leyendo si te interesa hallar ese espacio que fomente la colaboración en tiempo real para trabajadores remotos.¿Qué es Microsoft Teams?Podemos definir Microsoft Teams de manera sencilla como ese espacio de trabajo que se encuentra basado en un chat de Office 365 y se ha diseñado bajo la necesidad de hacer una m...
2020-12-1107 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentWhat is Microsoft Teams and what is used for?In this article you will not only know what is Microsoft Teams, or what it is used for, we will guide you through each of its features so that you know what benefits you will get from using this the Microsoft Teams tool.
Read on if you are interested in finding that tool that promotes real-time collaboration for remote workers.
What is Microsoft Teams?
We can define Microsoft Teams in a simple way as that workspace that is based on an Office 365 chat and has been designed under the need to make an...
2020-12-0300 min
BarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentBalance de la VidaEn este episodio comparto varios rubros que se podrían tomar en cuenta para tener un balance de vida.
2020-07-0704 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentMetas en la vidaEn este episodio platico sobre las metas en la vida. Escribir y visualizarse sirve para ver hacia donde puede llegar uno en la vida. Escribir las metas sirve para que se plasme un plan. No tienen que ser ideas complicadas. Empezar por lo sencillo en las metas de la vida, podrían ayudar para que se vuelva en una práctica de lo que es establecer metas y cumplirlas, y así sabiendo hacia donde se quiere llegar.
2020-07-0103 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentDecisiones de VidaEn este audio comento sobre las decisiones de vida. En un momento donde me encuentro decidiendo qué hacer con mi futuro, debería ser cómo me veo a futuro y qué Carlos Barraza quiero ser.
Las decisiones son dificiles pero hay algún momento en que se debe decidir y soltarse confiando en Dios de que habrá un mejor futuro.
2020-07-0103 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentAmor PlatonicoEn este episodio comparto mi pensamiento acerca del amor platonico.
Como un amor puede llegar a ser más de lo físico y que llegue a ser del alma.
Como lo describe Daniela Alos en https://lamenteesmaravillosa.com/que-es-el-amor-platonico/:
El amor para Platón es la motivación que nos lleva a conocer y contemplar la belleza en sí. Sin embargo, la belleza contemplada desde el dualismo, que es uno de los hilos conductores de su filosofía. Esta corriente filosófica -el dualismo- se basa en el postulado de que...
2020-06-2904 minBarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentQué es Hipotiroidismo? Y diferencia con Tiroiditis de HashimotoEn este audio platico sobre el hipotiroidismo y cual es la diferencia con la Tiroiditis de Hashimoto.
2020-06-2903 min
BarrazaCarlos.com Digital Marketing, Entrepreneurship & Professional DevelopmentTiroiditis de HasimotoEn este episodio hablo sobre mi condición de Tiroiditis de Hashimoto.
Es una enfermedad autoimmune que afecta la tiroides.
Los signos y síntomas de hipotiroidismo incluyen:
Fatiga y pereza, Aumento de la sensibilidad al frío, Estreñimiento, Piel pálida y seca, Cara hinchada, Uñas quebradizas, Pérdida del cabello, Agrandamiento de la lengua, Aumento de peso inexplicable, Dolores, sensibilidad y rigidez muscular, Dolor y rigidez articular, Debilidad muscular, Sangrado menstrual excesivo o prolongado, Depresión, Olvidos.
Las enfermedades autoimmunes se basan desde el intestin...
2020-06-2809 min