Shows
Lit Up + In FlowE13: The courage to say no (even when it pays well)In this juicy storytelling-style ep, we’re getting real about the power of saying no — especially when it feels really hard. From unaligned clients to high-paying offers that just didn’t sit right, we’re sharing personal stories and the emotional rollercoaster behind setting boundaries in business.If you’ve ever bent over backwards for a client, spiralled over pricing, or struggled with the guilt of putting yourself first — this one’s for you. You’ll walk away feeling empowered to protect your peace, trust your intuition, and reclaim your personal power.⏱️ Key T...2025-05-0539 minLit Up + In FlowE12: When business feels slow, your personal power is being unlockedWe’re back after a little pause, and today’s conversation is one every entrepreneur needs to hear.We’re diving deep into:Why slower seasons aren’t a setback — they’re an opportunity for serious growthThe real reason you might not be seeing fast results (and it’s not your offer)How to lead yourself when everything feels heavy, uncertain, or slowWhy building a magnetic business requires patience, resilience, and next-level self-trustHow detaching your worth from your results actually speeds up your successWhy “overnight success” is a total myth — and how to keep showing up even when no one’s c...2025-04-2846 minLit Up + In FlowE11: Success isn’t always safe… and that’s why you’re holding back with Jess WilliamsonAre you putting offers out there but secretly hoping no one buys? Wondering why your success feels capped, even though you’re doing all the things? Avoiding visibility or going after the next level because you’re terrified of what it might actually require of you? We’re joined by the magnetic Jess Williamson – award-winning entrepreneur, TEDx speaker, mindset and business mentor – for one of our most expansive convos yet. This episode is a wake-up call to every woman who’s secretly scared of getting what she says she wants.We get into the subconscious blocks, sneak...2025-03-241h 13Lit Up + In FlowE10: Scaling Smart: The Business Systems That Keep Us SaneTired of juggling a million platforms just to keep your business running? In today’s episode, we’re answering a juicy community question that has come through our anonymous question link: “As my business grows and I’m getting bigger projects ($10K+), how do you keep track of everything from expenses, shared mood boards/docx, action items, etc.?"We’re diving into:00:00 – 01:09 | Intro & Community Question01:10 – 03:48 | The overwhelm of managing multiple systems03:49 – 06:30 | Our go-to CRM: Why we use Dubsado06:31 – 10:10 | AI tools that changed our workflow10:11 – 14:19...2025-03-1731 minLit Up + In FlowE9: Business Feels Boring? This Might Be Why + how to Get Your Spark BackLet’s be real—losing motivation in business is inevitable. Whether you’re recovering from burnout, feeling uninspired, or just wondering WTF am I even doing?… we’ve all been there.This episode is all about getting your spark back when business starts feeling slow, stale, or straight-up exhausting. We’re sharing our own experiences with low motivation (hello, unexpected burnout and creative ruts), plus the mindset shifts and actual things we did to get back into momentum.If you’ve been feeling a little “meh” about your business lately, this episode is your permission slip to not push t...2025-03-0323 minLit Up + In FlowE8: Outsourcing Secrets: How We Built Our Dream Teams Without the HeadachesIf you’ve ever felt overwhelmed by hiring, struggled to delegate, or been burned by a bad hire (hi, same!), this episode is for you. We’re breaking down our real-life hiring journeys, the mistakes we made, and the exact process we now use to build our teams.What You’ll Learn in This Episode:• The mindset shift that made hiring easier (and why it took so long to get there)• Why hiring too late is costing you money (and how to know when you’re ready)• The exac...2025-02-2436 minLit Up + In FlowE7: Victim mindset vs vulnerability in marketing and life - juicy ep 🍑Is your mindset secretly keeping you stuck in business and life? This week, we’re diving into victim mentality vs. vulnerability—and why understanding the difference is critical for success in your marketing, relationships, and personal growth.We’ll explore how victim thinking sneaks into business, how it impacts your content strategy, and why some clients never get results (even with the same strategies). Plus, we break down the fine line between sharing vulnerably vs. oversharing—and the key to building trust in your audience.If you’ve ever felt like you’re doi...2025-02-1744 minLit Up + In FlowE6: Cass spills the tea on her biz, the pivots and the big decisions she's had to makeIn this episode, Cass is pulling back the curtain on the biggest business pivots she’s made—why she walked away from a thriving video business, the mistakes she made along the way, and how she finally built a business that feels aligned and profitable. If you’ve ever felt stuck, burnt out, or questioning if you’re even on the right path, this episode is for you. We’re talking about the difference between pushing through resistance vs. knowing when it’s time to pivot, why playing it safe and scaling gradually is actually harder than going all in...2025-02-1052 minLit Up + In FlowE5: The Black Friday Debrief: What Worked, What Didn’t & What We’re ChangingIn this episode of Lit Up + In Flow, we’re breaking down everything we learned from running Black Friday promotions in 2024—the wins, the mistakes, and the surprising insights. Whether you run Black Friday sales or not, this episode is packed with lessons that apply to marketing, messaging, and content strategy all year round.We dive into:• The pressure of doing “all the things” and why simplifying your strategy is key.• What worked (and what didn’t) when running ads for the first time.• The importance of audience warming and nurt...2025-02-0337 minLit Up + In FlowE4: From $35 to $20K projects: Spilling the tea on Amanda's business journeyIn this episode of Lit Up + In Flow, we’re pulling back the curtain on Amanda’s incredible journey from charging $35 for her first photography project to booking $20,000 shoots with globally recognised brands. Amanda shares the pivotal moments that shaped her business, from her early struggles with pricing to mastering the mindset shifts needed to attract high-end clients.We also dive into her experiences with personal development, the impact of a life-changing ayahuasca journey, and why refining your messaging is key to standing out in a competitive creative industry. Whether you’re just starting your business or lookin...2025-01-2747 minLit Up + In FlowE3: Boundaries, Balance, and Big Goals: Our 2025 Blueprint for Success Without SacrificeIn this episode of Lit Up + In Flow, we’re sharing how we’re setting ourselves up for success as we move into the new year. From the mindset shifts that are helping us stay aligned to the practical systems we’re implementing, we’re giving you a behind-the-scenes look at how we’re preparing to grow without burnout.Here’s what we cover:•The power of creating space and saying no to stay aligned.•How we’re refining our messaging and content strategies to attract our ideal clients.•The importance...2025-01-2038 minLit Up + In FlowE2: Defining Your Values to Stay Aligned in Life and BusinessIn this episode of Lit Up + In Flow, we dive into the heart of what keeps us aligned as female entrepreneurs: our values. We’re breaking down how understanding and living in alignment with your values impacts everything—from the way you run your business to how you prioritise your personal life.We share:•How our values have evolved over time and what they look like today.•Why freedom, health, and simplicity are non-negotiables for us.•The connection between values, boundaries, and avoiding burnout.•Tips for identifying...2025-01-1247 minLit Up + In FlowE1: Pilot Episode - Burnout, Boundaries, and Finding FlowEpisode 1: Burnout, Boundaries, and Finding FlowWelcome to the very first episode of Lit Up + In Flow! In this episode, we’re diving deep into a topic that so many women in business can relate to: burnout. We’re pulling back the curtain on our personal burnout stories and sharing the hard-earned lessons that have helped us shift into a more balanced and intentional way of running our businesses.We’ll walk you through:•The moments that made us realise something had to change.•How we’ve learned t...2025-01-1249 min