Shows
WyseUp with Chelsie WyseBranding is More Than Your Logo: Small Business Owner Tips for Making Your Brand a Holistic ExperienceSend us a textThink branding is just a logo? Think again. In this episode of WyseUp with Chelsie Wyse, we dive deep into what branding really means for small business owners—and how to build a brand that your customers remember, trust, and love.Host Chelsie Wyse sits down with Meredith Kent, Master Injector and owner of Skin CoLab, to break down how she crafted a brand that connects emotionally, builds loyalty, and sets her apart in a crowded space.We cover: 🔹 What branding really is (hint: it’s n...
2025-06-1834 minWyseUp with Chelsie WyseHitting the 'GO' Button: Clarity in ActionSend us a textYou’ve got the strategy—now it’s time to move. This episode is all about turning clarity into momentum, mapping out a 90-day plan, and executing your marketing plan without the chaos.—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserv...
2025-05-0109 minWyseUp with Chelsie WyseWhat is Clarity in Communication?Send us a textIf your audience is confused, they’re gone. In this episode, we talk about why clear messaging matters, how to refine your brand voice, and ways to ensure your message actually lands with the right people.—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'susta...
2025-04-2407 minWyseUp with Chelsie WyseHow To: Create Business Marketing Clarity Through PrioritizationSend us a textDoing it all? It’s time to stop. This episode unpacks how prioritization can help you focus on what truly moves the needle, reduce overwhelm, and create a marketing plan that actually works for your business.—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'susta...
2025-04-1507 minWyseUp with Chelsie WyseWhat is a Clarity Mindset?Send us a textIn this episode, we explore what it means to adopt a clarity mindset in your marketing. Learn why simplifying your thinking is the first step toward intentional, results-driven strategy—and how to get started right now.--WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.'Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and...
2025-04-0306 minWyseUp with Chelsie WyseOutside the (Business) Box with Ben WoodSend us a textBen Wood is a Business Development Specialist with The Right Place | Michigan Manufacturing Technology Center. He works with professionals all over the Midwest, equipping them with the skills, the connections, the knowledge... anything they need to be their most successful selves.Join our conversation about business development tactics, the importance (and downfall) technology has on our society, and what may be coming for us in the future of running a business.Time to WyseUp!—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to...
2024-01-2335 minWyseUp with Chelsie Wyse'Trusting Yourself' with Barbara RapaportSend us a textIn this episode of WyseUp, I chat with business owner and executive coach, Barbara Rapaport! Barbara is the principal of Realtime Perspectives, a boutique consulting firm, committed to uncovering hidden barriers that help clients respond effectively to volatile, uncertain, complex and ambiguous market forces.For 30+ years, Barbara has been supporting and holding space for her clients, allowing them to discover the answers already existent within them. In our conversation, we talk about being vulnerable, how to be your own best friend, and saying 'no' to competition.—
2023-08-1029 minWyseUp with Chelsie Wyse(Part II) 10 Tips for Business OwnersSend us a textIn this episode, I cover the remaining five of my Top 10 Small Business Tips. Warning: I get a little spicy— these are tips I'm passionate about and I can't wait to see you use them!—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth...
2023-05-0214 minWyseUp with Chelsie Wyse(Part I) 10 Tips for Business OwnersSend us a textBeing a small business owner is NO JOKE. In this episode, I go through the first five of my Top 10 Tips for Business Owners. Take notes— you'll want to save these!—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of entrepreneurship, marketing strategies, and the true essence of 'working smarter, not harder.' Navigating today's marketing landscape can feel overwhelming—full of confusing jargon, misleading KPIs, paywalls, and industry buzzwords like 'content creation' and 'sustainable growth.' You deserve clarit...
2023-05-0214 minWyseUp with Chelsie WyseStop Marketing!Send us a textIn this episode of WyseUp, I launch the podcast with a little bit about why I call 'tact' the anti-marketing, marketing agency.Website:get-intact.comFacebook:facebook.com/get.intactLinkedIn: linkedin.com/company/get-intactInstagram:instagram.com/get.intactSubscribe to our newsletter:eepurl.com/ho69Ef—WyseUp with Chelsie Wyse is your go-to business marketing podcast dedicated to uncovering the honest realities of...
2023-05-0116 min
Absolute B.S. with Brad and Steve(Chelsie) Wyse beyond her yearsNext up on Absolute B.S., we speak to our first ‘non-millennial’ millennial, for some unique perspective on gender in the workplace, how to get an “ass-kicking of the brain”, and why she thinks a little differently than many in her position when it comes to social media, anxiety, and depression.
2019-10-3048 min