Shows
Inside PartneringAsher Mathew: Elevating the Partnership Profession WorldwideIn this Inside Partnering episode, I sit down with Asher Mathew, CEO and Co-Founder of Partnership Leaders, at my home in Belmont, CA. We talk about the origin of PL, its growth to 2,200 members across 70+ countries, and how it has become a global hub for partner professionals. Asher shares advice for new partnership leaders, insights on the rise of the Chief Partner Officer role, and why internal advocacy is as important as partner advocacy. If you lead partnerships — or want to — this is a must-watch conversation packed with actionable lessons.Chapters00:00 – No glory in sig...
2025-08-1838 min
Channel Journeys PodcastAsher & Chip: Growing Ecosystems Around the GlobeWondering what partner leaders are doing around the globe to drive the transition from channels to ecosystems? Asher Mathew, CEO Partnership Leaders and Chip Rodgers, Chief Partner Officer at Workspan, have been on a global tour to find out. Listen and get some tips as they share how partnership leaders are growing ecosystems around the world.
KEY TAKEAWAYS
Here are the ten things I learned from Asher and Chip about growing partner ecosystems around the globe:
Going out on a global tour to meet your partners and partner managers can be a great way to...
2023-11-2240 min
Ecosystem AcesAsher Mathew: How Data Can Transform PartnershipsDo you ever have that feeling that the data is just… lacking? It’s really not going to be possible to effectively serve all partners if the data just doesn’t serve the end goals. Part of that journey is transforming go to market by providing a robust 1st, 2nd, and 3rd party data plan. The best way to do that is ending the one size fits all product, and asking the simple question: how can this product serve your workflow, not ours? Join us as we discuss:The role of community in go to marketWhat goo...
2022-09-2032 min